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Preliminary
Programme
Introduction
A new class of leaders and innovators, the New Champions, has “Perspectives are
emerged, and they are reshaping business and transforming society.
changing. The fact is
For this reason, the Forum is creating a Community of “The New
Champions”, with their own Davos-calibre get-together: The Annual that a completely new
Meeting of the New Champions. global balance of power
is being created.”
The Annual Meeting of the New Champions is informal, personalized
and thought provoking. It will allow the next generation of business Angela Merkel, Federal Chancellor
leaders to navigate new geographies, technologies, markets and of Germany
regulatory systems with the best tools, knowledge and contacts. In
addition, existing global business leaders will find fresh ideas,
innovative business models and new technologies.
We are convinced that the attached programme will create a powerful platform for interaction and
collaboration between traditional and new actors, between East and West.
Expanding sales beyond China’s borders demands a Expanding the customer base is not the only way to
branding strategy that can compete with the best. “go global”. In fact, it is increasingly rare to see a
However, many companies do not place a concerted company’s supply network confined within its borders.
effort on developing their brands and face a great Cost savings is only one of the attractive and
challenge in taking their products to new markets. strategically important reasons for building a global
These corporations can gain a lot by exploring ways to network of partners.
build strong global brands. 1) How do companies build a seamless global
1) What branding strategies have proved most network of suppliers, manufacturers and vendors?
successful in reaching new, international target 2) What elements of the production chain can be
markets? outsourced and to which locations?
2) What are the innovative practices that differentiate 3) What regulations and trade agreements should be
the leading global brands from the rest? considered?
3) How can companies leverage the experience of the
world’s best brands to build their own?
The availability of suitable new graduates, or rather the Many companies that started out following industry
lack of them, has consistently ranked among the top leaders, are now focussing on growth through
concerns facing CEOs. Recent reports suggest that innovation. While becoming a fast follower of
less than 10% of newly qualified engineers in China innovative companies may be a viable strategy to
and India are suitable for global jobs. Certain models generate revenues in the short term, consistent growth
such as company owned campuses have proven to be can be achieved only through “hard” competitive
somewhat successful; however, the challenge of advantages.
effectively integrating entry-level talent still remains. 1) What are the key elements required to become an
1) How do successful companies hire and train new industry innovator? How does a follower company
graduates? How can these approaches be applied develop these traits?
by the New Champions? 2) What strategies are most effective in transforming
2) How do growth companies integrate their entry from follower to innovator? Does your business
level talent? What has worked, what has not? model need to change?
3) What problems do growth companies face when 3) How can M&A activities be used to foster
compared to established multinationals in recruiting innovation?
and retaining the best people?
Some companies have grown by integrating vertically, Online social networks are revolutionizing the ways in
in both directions, along their supply chains; while which knowledge and information is developed and
many others have grown by disintegrating the supply shared. Wikipedia, open source software, blogging
chain of the industry they operate in and have become services – all part of the consumer-powered Web –
leaders in a particular niche. challenge existing models of client relations and value
1) How can a company adapt its business model to creation.
extract more value from its existing supply chain? 1) How have some companies succeeded in
2) What are the telltale signs of an imminent shift in harnessing the collective intelligence available in
the supply chain? How do companies successfully the Web 2.0 world?
navigate and profit from these shifts? 2) How can existing online community models be
3) What are the successful strategies when leveraged and translated into revenue generating
integrating vertically as compared to disintegrating opportunities?
a supply chain? 3) How is this different from the off-line world?
Leading a rapidly growing company is a significant Fast-growing companies need leaders that help them
management challenge. However, the real challenge is to grow and to go global. When corporations seek
ensuring the company makes it beyond the leaders, the question is usually whether to find and
exhilarating rise and achieves success over the long integrate external talent or to develop leadership
run. internally.
1) What are the traits of companies that have lasted 1) How can fast-growing companies develop the
for 100 years or longer? leadership and managerial skills necessary to take
2) How can companies ensure that they avoid the the business to the next level?
pitfalls of hyper-growth and overextension? 2) What are the trade-offs between developing
3) How can companies mitigate the major risks that leaders internally and bringing them in from the
threaten the longevity of a company? outside?
3) What is the role of CEO in cultivating leadership
inside the organization?
Join your peers in this interactive workshop to explore
strategies for leading your company through the next
stage of growth to long-term success.
New Champions, New Challenges
Building a Sustainable Company (Mandarin) As the world comes to terms with a host of global
challenges, new champions are emerging who will lead
Leading a rapidly growing company is a significant industries and drive solutions in the future.
management challenge. However, the real challenge is 1) What role will entrepreneurs, young global leaders
ensuring the company makes it beyond the and high-growth companies play in shaping the
exhilarating rise and achieves success over the long 21st century growth environment?
2) How can they collaborate to influence broader
run.
agendas while still driving innovation?
1) What are the traits of companies that have lasted
3) What role will new champions play in creating a
for 100 years or longer?
more equitable society?
2) How can companies ensure that they avoid the
pitfalls of hyper-growth and overextension?
3) How can companies mitigate the major risks that
threaten the longevity of a company?
Perspectives on Entrepreneurship – Why Culture
Matters
Join your peers in this interactive workshop to explore
strategies for leading your company through the next Successful entrepreneurs possess a rare blend of
stage of growth to long-term success. vision, passion, determination, ambition and initiative.
Cultural factors can shape these common
characteristics into unique models of entrepreneurship.
1) What are the common traits of successful
entrepreneurs?
2) Which cultures are best equipped to develop and
encourage entrepreneurship?
3) How can entrepreneurship be developed?
The Corporate DNA of Global Growth Companies Visible Creation – Building a Design-oriented
Company
Geopolitical Risk: Putting the Heat on Business Growth Hotspots – Focus on Africa
As corporations expand into new markets and commit As most of Africa grew at 5% or more in 2006, the
to new investments, they expose themselves to continent is looking increasingly attractive for business.
unfamiliar political environments and to the broader Though natural resources may be the key driver, other
challenges of unpredictable geopolitical risk. War, sectors will also offer profitable opportunities for those
terrorism, civil unrest or a simple change of who can identify them first.
government can require companies to make important 1) Which African economies are showing the most
decisions under conditions of considerable uncertainty. promise and why?
Understanding and anticipating political and 2) Which sectors are emerging strongly and what are
the opportunities for market entry?
geopolitical risks can not only provide a critical
3) How will the role of China evolve in African
competitive advantage, but can also help unlock key
business?
business opportunities.
1) What geopolitical and political risks should be at
the top of the business agenda?
2) How can geopolitical and political risk be effectively Growth Hotspots – Focus on Europe
managed?
3) Where are the opportunities in managing political
Europe is perceived by many global business leaders
and geopolitical risk?
as too rigid and inflexible to foster fast economic
growth. However, the continent offers one of the
richest markets in the world and still leads in many
Global Economic Outlook business areas.
1) Which regions in Europe – including both the new
Despite recent financial volatility and high energy and old EU members – offer businesses the best
prices, the world economy is widely expected to opportunities for growth?
2) What are the key success factors for companies in
continue on its robust growth path in 2007 and 2008,
these regions?
with emerging and developing economies leading the
3) How can business best address and profit from the
way. Yet, some concerns remain. This session will upcoming demographic shift?
highlight the main trends and critical challenges to the
global economy over the next 12 to 18 months.
1) What are the potential spillover risks from the
expected slowdown in the US? How might they be Growth Hotspots – Focus on India
mitigated?
2) How would an increase in financial volatility affect
With strong growth and a buoyant business climate,
the growth prospects of developing countries?
interest in India has moved beyond outsourcing
3) What are the implications of the economic outlook
for companies expanding internationally? offerings and IT.
1) Which regions are doing best in India and why?
Which are likely to come up the fastest?
2) What are the key industry sectors likely to be future
Global Risks to Global Growth growth hotspots?
3) How will India Inc. strategize its international
acquisition moves over the coming years?
Global risks – the non-business risks that shape the
business environment – have become a chief concern
for CEOs. The shift of power to fast-growing countries
and economies means that younger, high-growth
businesses need to understand global risks such as
climate change, pandemics and oil price shocks.
1) What risks are most likely to shape the trajectory of
global growth companies?
2) How can their CEOs pick up on the “weak signals”
that may change the business landscape of the
future?
As the world’s second largest economy, Japan’s Though it faces competition, the US remains the motor
growth prospects shape both the regional and global for business growth and innovation: 51 of the 100 top
economy. After more than a decade of stagnation, the global brands come from the US, 170 of the world’s
corporate sector finally appears to be recovering; The 500 largest corporations by revenue are American, and
Nikkei Stock Average more than doubled between the world still looks to Silicon Valley for the latest
2003 and 2007 and corporate expenditure has risen technologies and business models.
significantly. With the new administration’s focus on 1) With an election year ahead, what changes might
fostering innovation and making Japan a conduit business expect to see in 2008?
between Asia and the rest of the world, the business 2) Which sectors of the US economy are driving most
of the growth? And which industries are most likely
landscape is expected to grow even more dynamic
to experience significant changes?
and international in the coming years.
3) What new trends or models might the US export
1) How is the emergence of other Asian countries,
next?
notably China, affecting Japan’s business
environment? How are Japanese companies
adapting to the competition?
2) What challenges and opportunities does the
Growth Hotspots – Focus on South-East Asia
ageing population create for companies? What can
international business learn from the approaches of
Japanese companies? ASEAN economies are working to develop greater
3) How can Japan develop the next generation of levels of regional cooperation. With some of the hottest
leadership to foster innovative and dynamic economies in the world, and its natural position as a
business? How will Japan influence the evolution of conduit between China and India, the region is
an Asian model for leadership? becoming increasingly competitive.
1) Is ASEAN moving towards a stronger regional
approach to drive economic growth?
Growth Hotspots – Focus on Latin America 2) Which ASEAN tiger nations are most attractive to
business?
3) Which industries are the fastest growing in the
Latin America features two of the largest new
region?
champion countries, one of the youngest and
increasingly better educated populations, as well as
one of the fastest-growing disposable incomes in the
world. Growth Hotspots – Focus on the Middle East
1) Which regions are the most attractive in Latin Buoyed by high oil prices and intensifying global trade
America for the new champions to conduct linkages, the Middle East is enjoying spectacular
business? growth for the fourth year in a row. Initial reform efforts
2) Which will be the winning sectors in Latin America
over the past few decades have contributed to this
if it better integrates its supply chains?
success, but the region is far from realizing its full
3) Besides the regional giants – Brazil and Mexico –
which other growth hotspots should businesses growth potential.
keep their eye on? 1) Which demographic and economic trends are
shaping business in the Middle East?
2) Which elements of the United Arab Emirates model
have proved most successful and can be
transferred to other countries in the region?
3) How do local and international companies
operating in the region manage in periods of
heightened geopolitical uncertainty?
Fast-growing companies face a complex web of Cities are increasingly becoming the nuclei for regional
regulations as they enter new markets and expand and national prosperity. At the same time, cities are
their global footprint. Successfully managing regulatory complex “ecosystems” in terms of infrastructure. Some
risk means going beyond compliance, and building the cities have demonstrated leadership with innovative
corporate capacity to understand political trends and solutions that address energy efficiency, traffic, waste
shape the regulatory environment. and greenhouse gas emissions. New model cities such
1) Which issues create the most regulatory as Dongtan, People’s Republic of China demonstrate
uncertainties for companies as they go global? the great potential in streamlining city design.
2) What can global growth companies and 1) What are the latest state-of-the-art solutions for
established multinationals teach each other about efficient city design? What are the business models
managing regulatory risk? of the new champions driving change in city
3) How should new champions from business and design?
government seek to shape tomorrow’s regulatory 2) How can cities partner with energy companies,
environment? urban planners and the new champions to
spearhead development towards a cleaner and
more efficient future?
3) How can a “SlimCity ranking” help identify and
Strategies of the Most Dynamic Economies replicate innovative solutions and best practices?
Inside China
Services account for less than 40% of China’s GDP, far Join China’s veteran executives of international
below the world average of 50%. China seeks to companies for this roundtable discussion to discover
develop the service sector to create more the secrets of building successful operations in China.
employment, alleviate heavy dependence on energy 1) Which unique aspects of the Chinese market are
and resource consumption, and move up the value likely to present the greatest challenges for
chain. companies?
1) Which sectors lead the way in moving beyond 2) How should companies adapt their strategies and
manufacturing? operations to meet these challenges? How do
2) How is the government, through policy, promoting leaders stay ahead of the changes and ensure
the shift? alignment with their overall corporate strategy,
3) How will this transition change domestic given China’s fast-moving business environment?
consumption patterns and shape the Chinese 3) What current trends and changes will have the
growth model? most impact on a company entering China today?
As China prepares to host its first Olympic Games in Chinese economic growth has created a diverse and
August 2008, it is making every possible effort to demanding domestic market. Credit Suisse First
showcase China and Beijing’s entry onto the Boston forecasted that China’s consumption market
international stage. Specific steps include enforcing will grow at an annual rate of 18% and become the
stricter environmental regulation, granting freer access second largest in the world by 2014. The ability to
to foreign journalists, and fostering healthier attitudes engage and retain China’s new customers will define
towards sport. the future success of many companies in China and
1) How will the Olympics transform the policy globally.
environment in China? What changes will remain 1) What distinguishes China’s new consumers? What
after the Olympics? will be the global impact of this emerging middle
2) What are the risks of an economic slowdown after class?
the Olympics, as experienced by previous hosts? 2) How can the full potential of the Chinese consumer
3) How have the Games fuelled new business market be unlocked?
opportunities for local and international 3) Which industries have been most successful in
companies? capturing this market to date, and why?
The Myths and Realities of IPR Protection in The Outlook for China’s Policy Environment
China
Dalian@weforum.org
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