Mgmt3031 - Students Course Guide - s2 - 2015-2016

MGMT3031 Business Strategy and Policy Students Course Guide - Academic Year 20152016, Semester 2
The University of the West Indies

OPEN CAMPUS
Business Strategy and Policy - MGMT3031
STUDENTS COURSE GUIDE
Semester 2: 2015/2016
Welcome to the Semester 2 session of teaching and learning in MGMT3031 Business

Strategy and Policy. I am Claudia Drakes, your Course Coordinator.
As you know, open and constant communication is critical to success in the online
learning environment. I therefore urge you to ensure that you play your part to develop
and maintain a very interactive relationship with myself and your e-tutor.
I can be reached via e-mail at claudia.drakes@open.uwi.edu. I can also be contacted by
telephone at 1(868) 696-4312 (Home) or 1(868) 798-1637 (Cell), or via Skype. My
Skype name is claudia.drakes56
Thank you for your commitment as your tutors and I work together to make MGMT3031
Business Strategy and Policy a meaningful learning experience.
Claudia Drakes
January 2016
Page 1 of 37
CONTENTS
PAGE
Introduction
General Information
Purpose of this Guide
Course Coordinators Expectations
Expectations of Students
Plagiarism and Copying
Netiquette
3
3
4
4
4
5
6
Course Outline
Course Description
Course Objectives
Course Goals
Course Units
Course Delivery
Assessment
Modified GPA System
Readings and Additional Resources
Important dates
6
6
7
8
8
10
11
13
13
Course Topics
15
Course Delivery Schedule
17
Coursework Assignments and Guidelines

Coursework Assignments
Course Activities and Guidelines
Scoring Rubrics
Forum Discussion Grading Criteria
Assignments:
Assignment 1
Mid-semester Assignment
Assignment 3
Regulations Guiding Late Assignments
Regulations Guiding Late Assignments and Extensions
UWI Regulations Dissatisfaction with Examination Results
21
23
24
25
28
32
36
37
Page 2 of 37
INTRODUCTION
Course Code
MGMT3031
Course Title
Business Strategy and Policy
Course Discipline
Management Studies
Credits
Prerequisite/s
MGMT2001; MGMT2008; MGMT2020
Co-requisite
None
Academic Year
2015/2016 (Semester 2)
Course Coordinator
Claudia Drakes
E-Mail Address
claudia.drakes@open.uwi.edu
Telephone Nos.
1(868) 696-4312 (Home); 1(868) 798-1637 (Cell)
Skype Name
claudia.drakes56
General Information
Some important information to keep in mind:
1.
Your picture uploaded on the Learning Exchange must conform to the following a profile of
just your face; a close-up image that allows you to be recognized.
2.
3.
The Department in the Open Campus (OC) ultimately responsible for the delivery of this course
is: The Programme Delivery Department. View the OC Web Site for information on your
Programme: http://www.open.uwi.edu/
4.
5.
There are different avenues available to you as a student to receive support. The avenue you take
is dependent on your particular need. View the QUICK LINK in your course for Frequently
Asked Questions (FAQs)
Page 3 of 37
Purpose of this Guide

This Course Guide provides an outline of the topics that will be covered in the course for
the Semester, the schedule of its delivery, the discussion subjects and the assessment
strategies. It will help you to develop a study schedule taking into consideration your
other commitments, and therefore focus on completing your activities within the
stipulated timeframes.
Course Coordinators Expectations
You should find this course very interesting as it seeks to blend the theory with the
practical in the context of strategic management. You will draw on your learning from
previous courses such as Human Resource Management and Marketing. Organizations
engage in strategic planning because they are trying to close a gap between the
organizations position within the industry and environment within which it operates.
Therefore, you will understand better how organizations, including your place of
employment, determine their purpose, set the direction to achieve their purpose and shape
their destiny in an environment where competition cannot be ignored.
You must have a vision for your success and a direction for getting there. You have
to know what train youre going to ride The Northbound Train - Karl Albrecht
Organizations are very similar to the individuals who manage and work for them. You
must have a planned strategy if you are to succeed. As you proceed with your course of
study and aim to achieve success, you should also operate with the following in mind:
Know your strengths and weaknesses which should serve as a guide in
determining the areas on which to focus
Develop your study guide taking into consideration your work, family and other
commitments.
Expectations of Students
I encourage you to do the following:
Post your introductory message/profile and picture (from shoulders up).
Build your virtual network and interact with your peers.
Log on to the system at least once per day.
Participate in Unit discussions.
Post any queries or concerns that you may have.
Complete weekly unit activities within the stipulated time.

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Complete the graded coursework assignments within the deadline date.
Note the requirements for all the exercises and assignments carefully.
Ensure that you check your deadline dates and keep abreast with your readings.
Ensure that you Subscribe to all Forums so that you do not miss any postings.
Apart from the respective Forums which are available for you to make your posts,
I advise that you use the Message Facility to send other notes. Refrain from
sending notes via e-Mail unless it is confidential.
Check the Class News and Announcements Forum and Tutor-Student Exchange
Forum daily for any new posts that may be made.
Attend and participate in Synchronous BbC/Elluminate Live sessions
Manage your time effectively. Develop a study schedule.
Discussion Questions Note that you are required to make your individual submissions
to the discussion questions (Add a new discussion topic) in the respective forums and
then go to the post(s) made by your peers to engage them. This method will ensure that
your response to the discussion question(s) do not get lost in the middle of it all. Please
make every effort to engage at least two (2) of your peers for each weekly discussion.
Plagiarism and Copying

These are serious offences. Note that it is quite acceptable to work with your peers as
this serves to enhance the learning process but you must not submit responses that are
replicas of each others work. Also, citing of your sources of data is very important for
activities/exercises and assignments.
NB: I urge you to read the document on Plagiarism (Undergraduate Student AntiPlagiarism Policy, Office of the Board for Undergraduate Studies, April 9, 2010)
posted in the Quick Links Menu in The Learning Exchange.
Note that The University of the West Indies Open Campus takes a very strong stance on
cheating which includes plagiarism. It is forbidden and has penalties and serious
consequences.
For presentation and referencing style, students should use the:
American Psychological Association (APA) Formatting and Style Guide style guide
at:
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http://owl.english.purdue.edu/owl/resource/560/01/
and
Chicago Manual of Style
http://www.press.uchicago.edu/Misc/Chicago/cmosfaq/tools.html
Netiquette
Note the document in the Quick Link in the left column of the course page for additional
information
COURSE OUTLINE
Course Description
This course is designed to give you an understanding of the theoretical and practical
aspects relating to how organizations in the public and private sectors operate in an
environment where it is critical to develop and implement strategies in order to gain and
or maintain competitive advantage. The course requires also that you reflect on the
knowledge gained from previous courses. Some of the major concepts that will be
covered include: SWOT analysis, vision and mission, competitive analysis, corporate,
competitive and global strategies, value chain analysis, competitive advantage and
successful strategy execution, among others.
Course Objectives:
On completion of the course, it is expected that you will be able to:
1. Explain theories of strategic management
2. Describe the role of the chief executive officer or general manager
3. Evaluate strategies and their relevance in particular industry and competitive
conditions
4. Summarize the basic features of a strategic plan
5. Identify different types of businesses and how strategic management can be
applied therein
6. Examine particular business conditions especially in the Caribbean and make
appropriate recommendations for their improvement
7. Use various strategic management tools to analyze business environments and
their impact on a firms success
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8. Discuss the increasing importance of corporate governance and organizational

ethics practices in the pursuit of business success
9. Apply concepts learned in other courses in explaining business conditions from a
strategic management perspective
10. Illustrate various diagrammatic representations of the concepts.
Course Goals
The course aims to:
1. Integrate the disparate concepts learned in earlier prerequisite courses in
explaining a business situation
2. Develop potential business managers in the Caribbean with strong analytical skills
3. Emphasize the importance of making ethical, sound decisions in pursuit of profit
maximization
4. Expose students to a menu of strategic techniques that can help business leaders
negotiate the myriad competitive forces that impact successful business
performance
5. Create a global mindset that understands the significance of regionalism and
global governance systems as critical incubators of entrepreneurship
6. Produce graduates who can offer meaningful advice in the organizations whereever they go to work
In a nutshell, the course will treat with how organizations do the following:
Formulate a reality-based vision and mission

Define the core values and philosophy
Create a mission that is accurate, concise and inspiring
Develop a SWOT
Evaluate corporate and competitive strategies in light of their SWOT and the
external factors (PESTEL) that may impact the organization
Reach a unified concept for creating value for customers
Engage in decision-making processes in order to determine the areas on which to
focus
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Course Units
The units to be covered in this course are as follows:
Unit Number
Unit Name
Unit 1
Nature of Strategic Management
Unit 2
The Business Environment
Unit 3
Strategic Capability and Competitive Advantage
Unit 4
Strategic Direction
Unit 5
The Role and Function of Strategy
Unit 6
Leadership in Building a Capable Organization
Course Delivery:
This course will be delivered over thirteen (13) weeks using the following strategies:
Course materials available online

Supplementary online readings
Three (3) group sessions via Elluminate Live/BbC*
Online tutor presentations
Tutor group sessions via Elluminate Live/BbC*
Discussions
Skype chat (where required)
*During the Elluminate Live sessions scheduled for this course, you will have the
opportunity to review the content of the Units and address any queries on course
assessment or any other issues pertaining to the course.
The main course material will be available on the Learning Exchange Course page and
comprise of Units and Readings.
You must also be prepared to use the Internet and other resources to research different
approaches to the topics under study.
Each week you will be provided with guidance on particular topics to focus on, but you
must also be prepared to independently work through all of your course material.
You will be expected to participate in your online groups with your e-tutor.
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Discussion Questions/assignments are posted in the respective weekly Unit Forums

You are required to make your initial response/contribution (Add a new discussion
topic) and then proceed to engage at least two (2) of your peers re their submissions.
Your response to your peer must add value to the discussion and not simply
compliment your peer on how good his or her submission is.
Your Tutor will respond to your initial response as well as monitor the discussion(s)
with your peers and provide guidance and support as required.
I advise that you note the deadline dates for making your submissions and interacting
with your peers.
Your Tutor will provide individual comments for the Graded Assignments. Note the
Scoring Rubrics provided.
I urge you to access the system at least once per day.
Ensure that you Subscribe to All Forums so that you do not miss any posts made.
There are three (3) Group BbC/Elluminate Live sessions scheduled for the semester.
The sessions will provide the opportunity for you to seek clarification on any courserelated matter that may be posing a challenge. Document your concerns so that you
will be able to ask your questions and receive responses, which should benefit all
participants. I look forward to you all being active participants.
Your e-Tutor will also be conducting three (3) BbC/Elluminate Live sessions with
the respective Group. You will be informed by Week 2 of the dates when your eTutor will be hosting the sessions.
Most of you may have had the opportunity to experience the use of Elluminate in
previous Course(s). Note that guidance will be provided.
NB: Kindly note that you should have a head set (microphone and speaker) in
order to participate in discussions via the BbC/Elluminate Live sessions.
In addition to the Discussion Forums and Elluminate Live sessions, you may use
Skype to communicate as necessary.
You have capable e-Tutors who are willing and ready to respond to your concerns. I
will also be available to guide and assist you as you progress with your course.
Page 9 of 37
ASSESSMENT
Assessment during the Semester will be based on the following:
Assessment Item
Weighting
Getting To Know You (GTKY), Picture and Expectations
5%
The quality of submissions made in two (2) Graded Assignment Questions
5 % each
An essay-type in-course mid-Semester Assignment
15 %
Participation in weekly Discussions The Participation Mark is based on
8%
Quantity of posts made, Quality, Timeliness and Interaction with at least 2

peers for each weekly Discussion
Completion of Online Evaluation of Course
2%
Final Examination
60 %
TOTAL
100 %
The Participation mark will be awarded at the end of the semester.

I encourage you to complete the online Evaluation of the Course at the end of
the semester.
The final examination will cover all of the material presented in the course. You
will be guided accordingly.
Requirement:
Kindly note that you must check mark the box that appears
when submitting each Graded Assignment which will indicate
that you are in agreement with the Terms and Conditions of
the Coursework Accountability Statement (CAS).
Therefore, there is no need for you to attach a CAS to your
assignments as was done previously.
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Assignments are marked using the following Mark Scheme. The lowest pass mark /grade
is 50% (C ).
Modified UWI GPA and Mark Scheme 2014/15
Modified UWI GPA System - GPA with defined grades, corresponding quality
points and grade definitions are as follows:
GPA with defined grades and
GRADE
PERCENTAGE
(%)
POINTS
GRADE
DEFINITION
A+
90 - 100
4.30
Exceptional
80 - 89
4.00
Outstanding
A-
75 - 79
3.70
Excellent
B+
70 - 74
3.30
Very Good
GRADE DESCRIPTOR
Demonstrates exceptional performance and

achievement in all aspects of the course.
Exceptional application of theoretical and
technical
knowledge
that
demonstrates
achievement of the learning outcomes. Goes
beyond the material in the course and displays
exceptional aptitude in solving complex issues
identified. Achieves the highest level of critical,
compelling, coherent and concise argument or
solutions within the course.
Demonstrates outstanding integration of a full
range of appropriate principles, theories, evidence
and techniques. Displays innovative and/or
insightful responses. Goes beyond the material
with outstanding conceptualization which is
original, innovative and/or insightful. Applies
outstanding critical thinking skills
Demonstrates excellent breadth of knowledge,
skills and competencies and presents these in
appropriate forms using a wide range of resources.
Demonstrates excellent evidence of original
thought, strong analytical and critical abilities;
excellent
organizational,
rhetorical
and
presentational skills.
Demonstrates evidence of very good critical and
analytical thinking in most aspects of the course.
Very good knowledge that is comprehensive,
accurate and relevant. Very good insight into the
material and very good use of a range of
appropriate resources. Consistently applies very
good theoretical and technical knowledge to
achieve the desired learning outcomes.
Page 11 of 37
GRADE
PERCENTAGE
(%)
POINTS
GRADE
DEFINITION
65 - 69
3.00
Good
B-
60 - 64
2.70
C+
55 - 59
2.30
50 - 54
2.00
F1
45 - 49
1.70
F2
40 - 44
1.30
F3
0 - 39
0.00
GRADE DESCRIPTOR
Demonstrates good knowledge, rhetorical and

organizational skills. Good insight into the
material and a good use of a range of appropriate
resources. Good integration of a range of
principles, techniques, theories
Satisfactory
Displays satisfactory evidence of the application
of theoretical and technical knowledge to achieve
the desired learning outcomes. Demonstrates
sound organisational and rhetorical skills.
Fair
Demonstrates fair breadth and depth of knowledge
of main components of the subject. Fair evidence
of being able to assemble some of the appropriate
principles, theories, evidence and techniques and
to apply some critical thinking.
Acceptable
Demonstrates acceptable application of theoretical
and technical knowledge to achieve the minimum
learning outcomes required in the course.
Displays acceptable evidence of critical thinking
and the ability to link theory to application.
Unsatisfactory Demonstrates unsatisfactory application of
theoretical and technical knowledge and
understanding of the subject.
Displays
unsatisfactory ability to put theory into practice;
weak theoretical and reflective insight.
Unsatisfactory critical thinking, organizational
and rhetorical skills.
Weak
Weak overall performance with very limited
knowledge and understanding of the subject.
Little evidence of theoretical and reflective
insights. Weak organizational and rhetorical
skills.
Poor
Overall poor or minimal evidence of knowledge
and understanding of the subject. Displays little
ability to put theory into practice; lacks theoretical
and reflective insights. Incomplete breadth and
depth of knowledge on substantive elements of the
subject. Little or no evidence of critical
engagement with the material. Responses are
affected by irrelevant sources of information, poor
organizational and rhetorical skills.
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READINGS/RESOURCES
Essential Readings:
You are not required to purchase a text. Electronic copies of essential Readings are
available in the Learning Exchange. I advise that you inform your e-Tutor in good time
if there are any challenges accessing the reading materials.
Additional Resources/Other useful texts:
These resources are useful but they are not compulsory.
o
Fred David, Strategic Management, 11th ed., New Jersey: Prentice Hall, 2007.
J. Harrison & C. St. John, Foundations in Strategic Management, (3rd Ed.)

CENGAGE.
Arthur A. Thompson Jr., A.J. Strickland lll and John E. Gamble, Crafting and
Executing Strategy, McGraw-Hill/Irwin, 2005.
Important dates to keep in mind:
ACTIVITY
Registration
SEMESTER 2
JANUARY-MAY 2016
January 5 February 3
Semester Begins
January 17, 2016
Teaching Begins
January 18, 2016
Teaching Ends
April 15, 2016
Examinations Begin
April 25, 2016
Exams Ends
May 13, 2016
Semester Ends
May 13, 2016
Page 13 of 37
COURSE ACTIVITIES
1st BbC/Elluminate Live

Session
DATES
Wednesday - January 27, 2016
7:30 p.m. 9:30 p.m. E.C. time

Graded Assignment 1 Due
2nd BbC/Elluminate Live
Session
Monday February 15, 2016
Wednesday March 2, 2016

7:30 p.m. 9:30 p.m. E.C. time
Mid-Semester Assignment Due
Tuesday March 8, 2016
Graded Assignment 2 Due
Monday March 29, 2016
3rd BbC/Elluminate Live

Session
Wednesday April 6, 2016

7:30 p.m. 9:30 p.m. E.C. time
Page 14 of 37
COURSE TOPICS
SECTION I
WEEK of Introductions / Orientation:
o Posting of the following:
Profile - A short Bio of yourself
GTKY - A new Discussion Topic with your Name
Picture A close up of your face only (from shoulders up)
Your Expectations of the Course
WEEK 1:
o Nature of Strategic Management
o What is Strategic Management?
o Steps in Strategic Management
o Important terms in Strategic Management
o Tasks and Role of a CEO
WEEK 2:
o Nature of Strategic Management (Contd)
o Stakeholder Management
o Values and Enterprise Strategy
o Corporate Social Responsibility
o Components of Corporate Social Responsibility
WEEK 3:
o
The Business Environment

o Business Organization and Macro-Environment Impact
o Key drivers of change
o History and Purpose of GATT and the WTO
WEEK 4:
o
The Business Environment (Contd)

o Industry Diagnosis and Competitive Advantage
o Porters Five Forces Model
o Strategic Groups
o The External Factor Evaluation Matrix
SECTION II
WEEK 5:
o
Strategic Capability and Competitive Advantage

o Competitive Advantage The Resource-based View (RBV)
o Types of Knowledge
o Competencies and Capabilities
Page 15 of 37
WEEK 6:
o
Strategic Capability and Competitive Advantage (Contd)

o SWOT Analysis
o The Value Chain
o The Value Network
o Cost Drivers
WEEK 7:
o
Strategic Direction
o Vision and Mission
o Strategic and Financial Objectives
o Financial Ratios
o Strategic Intent and the Business Model
o The Balanced Scorecard
o Corporate, Business and Functional Strategies
WEEK 8
o The Role and Function of Strategy
o Roles of the Corporate Parent
o Levels of Strategies
o Types of Strategies
WEEK 9
o
The Role and Function of Strategy (Contd)

o BCG Matrix
o Competitive Strategies
o International Strategies
SECTION III
WEEK 10
o Leadership in Building a Capable Organization
o Strategy Implementation/Execution and Evaluation
o Leadership Behaviours and Personality Types
o The Role of Leadership in Good Strategy Execution
WEEK 11
o Leadership in Building a Capable Organization (Contd)
o HRM and Strategy Execution
o Building Competitive Advantage through People
WEEK 12
o Revision
Page 16 of 37
COURSE DELIVERY SCHEDULE

W
EE
K
DATES
Or
ien
tati
on
/
Int
ro
du
cti
on
s
Jan. 18
24, 2016
Jan. 25
31, 2016
Feb. 01
07, 2016
Feb. 08 14, 2016
MAIN TOPIC
Orientation /
Introductions
Profile - A short
Bio of yourself.
GTKY - A new
Discussion Topic
with your Name See instructions
in Forum
Picture A close
up of your face
only (from
shoulders up)
Students
Expectations of
the Course
Unit 1 - Nature of
Strategic
Management
Unit 1 - Nature of
Strategic
Management
(Contd)
Unit 2 Business
Environment
The
OBJECTIVES
Teaching
Strategy/Technology
Familiarity with Colleagues

Familiarity with Course Guide
Note the following:
- Contents and activity /
assignment dates carefully.
- Notes on Plagiarism
- Writing format e.g. APA
Familiarity with Course Material
Note Requirements for the
course
Post introductions to
colleagues and to
your e-Tutor
Define the strategic management

/ strategic planning process.
Identify the developments that
impact the strategic decisionmaking process
Attend Elluminate
Live Session
Overview of Course
E-Tutor Presentation
Response
to
Discussion
Questions
Explain the main tasks of the

CEO
Distinguish between Values and
Enterprise Strategy
Define Corporate Social
Responsibility and the critical
components of Corporate Social
Responsibility
Illustrate how to build integrity
in managing relationships with
stakeholders
Describe a PESTEL Analysis
Identify forces that drive global
change
in
the
business
environment
Describe the development of the
GATT and the WTO and their
impact on the development of
the Caribbean and the global
economy
DATES AND
ACTIVITIES/MARKS
GTKY 2 Marks
Picture - face only
from shoulders up 2
Marks
Your Expectations of
the Course 1 Mark
Read Course Guide
By January 24, 2016

Late submissions will
not be graded
Read Unit 1
Response
Discussion
Questions
1st Elluminate Live

Session
Wednesday - 27th
January, 2016
31st January, 2016
to
7th February, 2016
Read Unit 2
Response to Graded
Discussion
Questions
1st Graded
Assignment - 5 marks
By 15th
2016
Page 17 of 37
February,
W
EE
K
DATES
Feb. 15
21, 2016
Feb. 22
28, 2016
Feb. 29 March 06,

2016
March 07
13, 2016
MAIN TOPIC
Unit 2 Business
Environment
(Contd)
The
Unit 3 - Strategic
Capability
and
Competitive
Advantage
Unit 3 - Strategic
Capability
and
Competitive
Advantage (Contd)
Unit 4 - Strategic
Direction
Teaching
Strategy/Technology
DATES AND
ACTIVITIES/MARKS
Describe Porters Five Forces

Model and the impact of each
force on a business entity
Define what is a strategic gap
and show how it is linked to the
External Factor Evaluation
Explain the significance of the
External
Factor
Evaluation
Matrix
1st Graded
Assignment - 5 marks
Response
Discussion
Questions
Due by 15th February,

2016
Explain the main components of

strategic capability
Identify the critical pillars of the
Resource-based View (RBV) of
competitive advantage.
Outline the main features of
knowledge management
Explain the various types of
knowledge.
Explain the value of core and
distinctive competencies
Importance of performing a
SWOT Analysis
Describe the elements of the
Value Chain
Relationship of the Value Chain
and the Business Model
Explain how Cost Drivers
impact a firms cost structure
Discuss the role of the Value
Network.
Define Vision and Mission and

an objective
Distinguish between a Vision
and a Mission
Identify the difference between
Strategic
and
Financial
Objectives
Role of Financial Ratios
Explain the difference between
traditional strategic planning and
strategic intent
What is the Balanced Scorecard?
How is the Value Chain linked
to the Business Model?
OBJECTIVES
to
21st February, 2016
Read Unit 3
Response
Discussion
Questions
to
28th February, 2016
Response to Graded
Discussion
Questions
Attend Elluminate
Live Session
2nd Elluminate Live

Session
Wednesday 2nd
March, 2016
Mid-Semester
Assignment 15
Marks
Read Unit 4
Response
Discussion
Questions
Deadline for posting

of Grades for 1st
Assignment
2nd March, 2016
to
Mid-Semester
Assignment 15
Marks
Due by 8th March,
2016
Read Unit 5
13th March, 2016
Page 18 of 37
W
EE
K
10
11
DATES
March 14
20, 2016
March 21
27, 2016
March 28
- April 03,
2016
April 04
10, 2016
MAIN TOPIC
Unit 5 - The Role

and Function of
Strategy
Unit 5 - The Role

and Function of
Strategy (Contd)
Unit 6 - Leadership
in
Building
a
Capable
Organization
Unit 6 - Leadership
in
Building
a
Capable
Organization
(Contd)
OBJECTIVES
Teaching
Strategy/Technology
Describe the roles of the

corporate parent in strategy
implementation
Explain
the
various
and
Corporate Strategies and state
the reasons for choosing a
particular corporate strategy.
State the differences between
multi-domestic
and
global
strategies
Evaluate reasons and challenges
for
entering
international
markets
Explain the BCG Matrix and the

strategies that an organization
may use re market growth and
market share
Describe Michael Porters 5
Competitive / Generic Strategies
and explain the reasons for
supplying these strategies
Identify the specific leadership

behaviours that drive strategy
implementation
Describe the 3 types of
leadership personalities that are
found in business organizations.
Identify the factors which
determine how leaders manage
the implementation process
Summarize 3 intelligences that
leaders must possess for
successful strategy execution
Explain the significance of
recruitment and selection in
strategy implementation
Discuss how training can build
organizational capability that is
aligned with successful strategy
execution
Describe
how
people
management
generates
competitive advantage
Response
Discussion
Questions
DATES AND
ACTIVITIES/MARKS
to
20th March, 2016
Response to Graded
Discussion
Questions
3rd Graded
Assignment 5
Marks
Deadline for posting
of Grades for MidSemester assignment 22nd March, 2016
Read Unit 6
Response
Discussion
Questions
3rd Graded
Assignment 5
Marks
Due by 29th March,
2016
to
3rd April, 2016
Attend Elluminate
Live Session
Response
Discussion
Questions
3rd Elluminate Live

Session
Wednesday 6th
April, 2016
to
10th April, 2016
Page 19 of 37
W
EE
K
12
DATES
April 11
17, 2016
MAIN TOPIC
Teaching Ends
- April 17, 2016
OBJECTIVES
REVISION
Teaching
Strategy/Technology
Final E-Tutor
Presentation
DATES AND
ACTIVITIES/MARKS
Deadline for posting of
Grades
for
3rd
Assignment
12th April, 2015
Participation Marks
awarded 8%
Online Evaluation of
Course - 2%
Deadline for posting of
all Grades
17th April, 2016
Participation Mark
***A total grade of 8% is allocated for participation in the Discussion
Questions/Forums. The Participation Mark will be awarded at the end of the
Semester. There are no Discussion Questions during the weeks when Graded
Assignments must be completed.
Page 20 of 37
COURSEWORK ASSIGNMENTS
Week/ Date
Orientation /
Introductions
Jan. 18 24,
2016
Discussion Questions /Assignments

Orientation / Introductions
Profile - A short Bio of yourself.
GTKY - A new Discussion Topic with your Name - See
instructions in Forum
Picture A close up of your face only (from shoulders up)
Students Expectations of the Course
Marks / Rate
Deadline for
post/submission
GTKY 2 Marks
24th Jan. 2015
Picture - face
only from
shoulders up
2 Marks
Late
submissions will
not be graded
Expectations of
the Course
1 Mark
Week 1
Jan. 25 31,
2016
Q1. Identify and discuss briefly the main processes with respect
to strategic management/strategic planning.
Q2. Indicate whether or not the organization where you are
employed engages in strategic management and planning.
If Yes, how has this benefitted the organization?
31st Jan. 2016
***
If No, give your perceptions regarding why the

organization does not engage in strategic management and
planning.
Week 2
Feb. 01 07,
2016
Week 3
Feb. 08 14,
2016
Week 4
Feb. 15 - 21,
2016
.
Q1. Identify the main tasks of the CEO and discuss briefly how
the roles can impact the strategic management process
including the corporate social responsibility of an
organization.
Provide examples to support your response.
Q1. Select an organization of your choice from your country,
and using the PESTEL Framework, identify which of the
factors have impacted the industry/sector within which the
organization is categorized.
Q1. Provide a brief description of Globalization and indicate at
least three ways that Globalization is impacting your
country competitive advantage.
***
7th Feb. 2016
1st Graded
Assignment
Question
5 marks
Due Date
- 15th Feb. 2016
Submission of
1st Graded
Assignment
15th Feb. 2016
***
21st Feb. 2016

Week 5
Feb. 22 28,
2016
Week 6
Feb. 29 - Mar.
06, 2016
Q1(a). Develop a SWOT Analysis of your organization.

Q1(b). Indicate how each of the strengths listed can be used to
gain and/or maintain the organizations competitive
advantage.
Q1. What is the Value Chain?
Q2. Identify and discuss briefly three (3) Cost Drivers that may
impact the costs incurred in the airline industry in the
Caribbean.
Provide appropriate examples to support your response.
***
28th Feb. 2016
Mid-Semester
Assignment
15 Marks
Due Date 8th Mar. 2016
Page 21 of 37
Week/ Date
Discussion Questions /Assignments
Week 7
Q1. Identify any organization of your choice from your country

and use Porters Five Forces Model to identify and analyze
the sources of competition in the sector.
Mar. 07 13,
2016
Week 8
Mar. 14 20,
2016
Week 9
Mar. 21 -27,
2016
Q1(a). Identify and explain briefly Michael Porters five (5)

generic/competitive strategies.
Deadline for
post/submission
Submission of
Mid-Semester
Assignment
8th Mar. 2016
***
Q2. What are the key success factors for the organization
identified?
15th Mar. 2016
***
20th Mar. 2016
Q1(b). For each strategy, ensure that you provide at least one
(1) example of an organization in the Caribbean which
has utilized the strategy to its advantage.
Q1(a). Identify the four (4) quadrants/business units of the BCG
Matrix and provide a brief explanation of each.
Q1(b). For each of the four (4) business units described, identify
one (1) appropriate strategy that may be used and why
by an organization or business unit which falls into the
particular quadrant.
Provide appropriate
response.
Week 10
March 28 Apr.03, 2016
Marks / Rate
examples
to
support
3rd Graded
Assignment
Questions
5 marks
Due Date 29th Mar. 2016
your
Q1. Discuss how an organization can use its human resources to

drive a firms business strategy and achieve competitive
advantage?
Submission of
3rd Graded
Assignment
29th Mar. 2016
***
3rd April, 2016

Week 11
Apr. 04 10,
2016
Q2. Discuss briefly the benefits that employee training and

development has brought to your organization.
***
10th April, 2016
You are required to submit the graded assignments by the dates stated in the Table
below. The Due Dates are stated also on the Course Delivery Schedule and
Coursework Assignments tables, and on the Course Contents page on the Learning
Exchange.
Assignment
Length
Mark / Rate
Deadline Date
1st Graded Assignment
1,000 words
5%
15th February, 2016
Mid-Semester Assignment
1,500 words
15%
8th March, 2016
3rd Graded Assignment
1,000 words
5%
29th Mach, 2016
Page 22 of 37
Assessment Rubrics and Guidelines:
The rubrics and guidelines provided below are used in the assessment of the items
identified above and are provided to assist you in completing activities and graded
assignments effectively and efficiently.
Penalties for Plagiarism and Copying

26% - 30% - mark
31% - 35% - 1 mark
36% - 40% - 1 marks
41% - 45% - 2 marks
46% - 50% - 2 marks
51% - 55% - 3 marks
56% - 60% - 3 marks
61% - 65% - 4 marks
66% - 70% - 4 marks
71% - 75% - 5 marks
76% - 80% - 5 marks
81% - 85% - 6 marks
86% - 90% - 6 marks
91% - 95% - 7 marks
96% - 100% - 7 marks
For all weekly Discussion contributions and Graded Assignments, note the
presentation and referencing styles presented on Pages 6 7 of this Course Guide.
Chicago Manual of Style
http://www.press.uchicago.edu/Misc/Chicago/cmosfaq/tools.html
APA Formatting and Style Guide
http://owl.english.purdue.edu/owl/resource/560/01/
Page 23 of 37
Scoring Rubric - Discussion Forums

You should find the following useful as a guide when completing your weekly
discussion questions:
Forum Discussion Grading Criteria
0- 5 point
6-14 points
15-20 points
Quality
of
posting
Post
includes
some
information
requested
but not focused on the
questions posed.
Post reflects most of the

information and evaluation
required but outside source
material not cited.
Post reflects the information and

evaluation required and relevant
information
(reading/examples)
with
proper
source
material citation.
Quality
of reply
Response includes some

relevant information and
is relevant to the original
post but omits aspects of
observation, comparison
and analysis of feelings.
Response is relevant to original

post;
demonstrates
some
understanding of the topic;
provides some evidence of
critical analysis that includes
reference to observations and
feelings
Response is relevant to original

post
and
demonstrates
understanding of the topic;
supports position with reference to
observation,
similarities,
differences and feelings in relation
to factual information
Page 24 of 37
Assignment 1 Description
Due Date:
15th February, 2016
Select an organization of your choice from your country, and using the PESTEL
Framework, identify which of the factors have impacted the industry/sector within which
the organization is categorized.
Scoring Rubric Assignment 1 - (5%)

Exceptional Excellent
Criteria and
Range of
Points
Introduction/
Key Ideas
Application
Analysis and
Accuracy
Format
Very Good to
Satisfactory
Fair - Acceptable
Unsatisfactory
- Poor
2-3
0-1
Student
identifies
clearly the factors of
the PESTEL which
they understand are
impacting
the
industry in which the
organization
operates.
Very
clear
explanation
is
provided on how
each of the factors
identified
is
impacting
the
industry.
Student identifies the

factors of the PESTEL
which they understand
are impacting the
industry in which the
organization operates.
Student identifies few

key factors of the
PESTEL which are
impacting the industry
in
which
the
organization operates.
A good explanation is
provided on how each
of
the
factors
identified is impacting
the industry
Student
captures
most of the main
points in relation to
the
factor(s)
identified,
and
demonstrates
originality
and
insightfulness.
Analysis is at an
acceptable standard.
There
are
no
grammatical
and
typographical errors.
Excellent conclusion.
Excellent
structure
and presentation.
Student captures some

of the main points in
relation to the factor(s)
identified,
and
demonstrates
some
originality
and
insightfulness.
Analysis is at a fairly
A fair explanation is
provided on how each
of the factors identified
is
impacting
the
industry. Insufficient /
Inadequate explanation
is provided on how
each of the factors
identified is impacting
the industry.
Student captures some
of the main points in
relation to the factor(s)
identified.
Lacks originality and
insightfulness.
Analysis is at a fair
standard.
Student has not

identified clearly the
factors
of
the
PESTEL which are
impacting
the
industry in which
the
organization
operates.
Weak explanation is
provided on how
each of the factors
identified
is
impacting
the
industry.
There are few or

no grammatical
and typographical
errors. Very good
conclusion
Good
structure
and presentation
There are grammatical

and
typographical
errors. Fair conclusion.
Fair
structure
and
presentation.
Student does not

capture the main
points in relation to
the
factor(s)
identified, and has
little or no analysis.
There are
grammatical and
Weak or no
conclusion.
Structure and
presentation is poor
Page 25 of 37
Guidelines - Graded Assignment 1

Due Date: Monday 15th February, 2016 at 11:55 p.m. EC time.
The question to be answered is as follows:
Select an organization of your choice from your country, and using the PESTEL
Framework, identify which of the factors have impacted the industry/sector within which
the organization is categorized.
You must upload your assignment to the Turnitin Assignment Drop box in the Graded
Activities Section labeled Assignment 1 - Due: February 15, 2016
Your file must be uploaded as a Microsoft Word document.
Your Student ID number must form part of the Microsoft Word file name. The file name
should take the format MGMT3031-BSP1-XXXXXXXX where XXXXXXXX will be
replaced by your Student ID number
Example: MGMT3031-BSP1-2014565689
Penalties: One (1) mark will be deducted if the File name does not follow the naming
convention provided above.
Word Limit 1,000 words

The word limit of 1,000 is indicative only. You will not be penalized for exceeding or falling
short of the word limit indicated, but there is no need to inflate any answer with unnecessary
background. The educational objective of this exercise is for you to engage in a process of
critical thinking which includes analysis and synthesis.
Your presentation is also important:
A simple Cover Page
Numbering of Pages
Times Roman 12-point font
Line Spacing Minimum of 1.5
Cite your sources of data/information - References Correct formatting
Page 26 of 37
Typographical/Grammatical errors (marks will be deducted)
Incorrect File Name (1 mark will be deducted)
Your Similarity Index should be 25% and under.

for Plagiarism and Copying
Note the Table on Page 24 - Penalties
Note the requirements for the question:

A very brief introduction about the organization/institution to be analyzed is expected. Also,
state clearly the sector within which the organization/institution is categorized.
Then you identify with a brief explanation the factors of the PESTEL that are impacting
the sector and how the sector and your institution is being impacted. Is the impact Positive
or Negative? Please state in your discussion for each factor.
Of the six (6) factors of the PESTEL, at least five will be impacting the sector, if not all.
A brief conclusion is expected.
Uploading your Assignment to the Turnitin Drop box:
You have the opportunity to upload your assignment five (5) times. That is, the 1 st time and
4 times more. Why? If you upload your assignment and have not achieved the Similarity
Index of 25% and under, then you have the opportunity to re-visit your assignment and
amend/update as necessary. It is important that you phrase data/information sourced in your
own words in so far as is possible.
Please name your file correctly from the start before uploading to the Turnitin Drop box the
1st time. If you do not name your file correctly and then proceed to re-name the file after, you
work will appear with a very high Similarity Index and possibly 100%.
Note again that there is a penalty of one (1) mark if the file name does not follow the
naming convention provided.
Each time that you may have to re-submit your file to the Turnitin Drop box, please use the
same file name as used initially.
Page 27 of 37
Mid-Semester Assignment Description

Due Date:
8th March, 2016

Q2. Identify and discuss briefly three (3) Cost Drivers that may impact the costs incurred
in the airline industry in the Caribbean. Provide appropriate examples to support
your response
Scoring Rubric Mid-Semester Assignment - (15%)

Criteria
Range of Points
1
Introduction
Introduction grasps
readers attention
and provides a
good overview.
Introduction
provides
an
overview and is
somewhat
engaging.
Clear
Interpretation
and
discussion of
each of the
activities of
the
Value
Chain
Excellent
expression
identification
each activity.
5-6
2-3
Clear
Identification
and
interpretation
of
Cost
Drivers
Excellent
expression
and
identification
of
Cost Drivers in
relation to the
airline industry.
Good articulation
and identification
of Cost Drivers in
relation to the
airline industry.
Fair articulation
of Cost Drivers in
relation to the
airline industry.
Cost Drivers
not
clearly
identified and
discussed Cost
Drivers
in
relation to the
airline
industry.
Unclear
identification of
Cost Drivers.
Conclusion
and
References
Conclusion
beyond
summary.
Accurate
referencing
material.
5
and
of
The Introduction
provides
an
overview but is
not particularly
engaging.
goes
a
of
0
No introduction
or
poor
introduction.
Good articulation
and identification
of each activity.
Fair articulation
of each activity.
Very
few
activities
presented and
little or no
discussion
presented to
support each
activity.
Unclear
identification of
activities.
Few
activities
presented
or
activities are not
clearly discussed.
The
introduction is
sparse
Cost Drivers not

clearly identified
and
little
relationship to the
airline industry.
There is little or
no
discussion
presented.
There is little or
no
discussion
presented.
Conclusion is a
good summary of
points made. Good
referencing
of
material
Conclusion is a
fair summary of
points
made
Improper
referencing.
Conclusion is
a
poor
summary.
Little
referencing.
There is no
conclusion. No
referencing.
Page 28 of 37
Grammar
Marks will be
deducted in
accordance
with the
range of
points stated
No spelling and
grammatical
errors.
Excellent structure
and presentation.
Very few spelling

and grammatical
errors.
Very
good
structure
and
presentation.
Minor errors with

grammar. Some
spelling errors.
Fair structure and
presentation.
Major
grammar and
spelling errors.
Poor structure
and
presentation.
Grammar
and
spelling errors
make
the
document
difficult to read.
Guidelines Mid-Semester Assignment

Due Date: Tuesday 8th March, 2016 at 11:55 p.m. EC time.
The questions to be answered are as follows:
Q2. Identify and discuss briefly three (3) Cost Drivers that may impact the costs incurred
in the airline industry in the Caribbean. Provide appropriate examples to support
your response
Activities Section labeled Assignment 2 - Due: March 8, 2016

Page 29 of 37
A simple Cover Page
Numbering of Pages and Responses to Questions


Q1 - Describe what is the Value Chain?
We do not want to hear about Porter and how he developed the Value Chain. Write about
the Value Chain itself. What would you say to someone if they asked you to describe the
Value Chain?
Lets look at Question 2
Q2 - Identify and discuss briefly three (3) Cost Drivers that may impact the costs
incurred in the airline industry in the Caribbean. Provide appropriate examples
to support your response.
Identification of the Cost Drivers correctly is important.
Drivers in the Unit Reading.
Note the names of the Cost
A brief conclusion is expected.
Page 30 of 37
You must upload one (1) file to the Assignment Drop box with the responses to both
questions. Please number your questions so that you Tutor will know where the
responses to the questions start and end.
Your Student ID number must form part of the Microsoft Word file name. The file
name should take the format "MGMT3031-BSP2-XXXXXXXX where
XXXXXXXX is your student number.
Penalty: One (1) mark will be deducted if the File name does not follow the naming
Page 31 of 37
Assignment 3 Description
Due Date:
29th March, 2016
Q1(a). Identify the four (4) quadrants/business units of the BCG Matrix and provide a brief
explanation of each.
Q1(b). For each of the four (4) business units described, identify one (1) appropriate
strategy that may be used and why by an organization or business unit which falls
into the particular quadrant.
Provide appropriate examples to support your
response.
Scoring Rubric Assignment 3 - (5%)

Exceptional Excellent
Criteria and
Range of
Points
Introduction/
Key Ideas
Application
Analysis and
Accuracy
Format
Very Good to
Satisfactory
Fair - Acceptable
Unsatisfactory
- Poor
2-3
0-1
Student provides a
list of the four (4)
quadrants/business
units of the BCG
Matrix, and provides
a clear explanation of
each.
Student provides a list

of the four (4)
quadrants/business
units of the BCG
Matrix, and provides a
fairly
good
explanation of each.
.
Appropriate strategies
are
provided
but
reasons for using the
strategies are not very
clear.
Some
appropriate
examples are provided
Student provides an
incomplete list of the
four
(4)
quadrants/business
units of the BCG
Matrix, and provides a
fair explanation.
Student provides an
incomplete list of
the
four
(4)
quadrants/business
units of the BCG
Matrix.
Appropriate strategies
are not provided and
reasons for using the
strategies are not very
clear.
Few examples are
provided or they are
unrelated.
.
Student
has
not
demonstrated
originality
and
insightfulness.
Discussion
is
inadequate and at a fair
standard.
Explanation
inadequate.
Supporting
examples are
provided.
Appropriate
strategies
are
provided and reasons
for
using
the
strategies are clearly
stated.
Appropriate
supporting examples
are provided.
Student demonstrates
originality
and
insightfulness.
Discussion is at an
There
are
no
grammatical
and
Excellent conclusion.
Excellent
structure
and presentation.
Student demonstrates
some originality and
insightfulness.
Discussion is at a
fairly
acceptable
standard.
.
There are few or no There are grammatical

grammatical
and and
typographical
errors. Fair conclusion.
Good structure and Fair
structure
and
presentation
presentation.
Student has
demonstrated
originality
insightfulness.
Discussion
inadequate.
is
not
not
any
and
is
There
are
grammatical
and
Weak or no
conclusion. No
structure and
presentation is poor
Page 32 of 37
Guidelines Assignment 3
Due Date: Tuesday 29th March, 2016 at 11:55 p.m. EC time.
The questions to be answered are as follows:
Q1(a). Identify the four (4) quadrants/business units of the BCG Matrix and provide a
brief explanation of each.
Q1(b). For each of the four (4) business units described, identify one (1) appropriate
strategy that may be used and why by an organization or business unit which
falls into the particular quadrant. Provide appropriate examples to support your
response.
Activities Section labeled Assignment 3 - Due: March 29, 2016

A simple Cover Page
Numbering of Pages and Responses to Questions

Page 33 of 37


Lets look at Question 1(a)
A very brief introduction stating what the BCG Matrix represents.
Next, you are required to identify each of the four (4) quadrants/business units of the
BCG Matrix and provide a brief explanation for each one.
Lets look at Question 1(b)

Having identified each of the four (4) quadrants/business units of the BCG Matrix in
Question 1(a) and provided a brief explanation for each one, you are now required to
identify one (1) strategy that may be used by an organization or business unit which falls
into each of the four (4) quadrants, and state why the strategy that you have identified is
appropriate.
Therefore, it means that you will be focusing on each of the four (4) quadrants.
Remember to provide appropriate examples to support your response.
A brief conclusion is expected at the end of your assignment.
Page 34 of 37
Page 35 of 37
Note the following Regulations Guiding Late Assignments and Extensions
Regulation Guiding Late Assignments

(From the Desk of the HOD - PDD - February 22, 2013)
The following regulations are applicable to the treatment of assignments submitted late:
a. Submission of late assignment will accrue a penalty Unless the student obtains
prior approval. Use of the strategy - late assignment box will be allowed with
a penalty for late submission. Example: An assignment may be submitted in the
late box but a penalty of 10% for each day late will be subtracted from the
students final mark on the assignment.
If a LATE BOX is not used the assignments submitted in the usual way may be
accepted as late submissions and the time stamp applied by the tutor.
b.
For activities on the Discussion Forums discretion should be used in deciding

on a date/time for final posting and any penalty for lateness. Example:
Students presentation after X day/time may be posted but will not receive a
mark; or, will receive a maximum mark of 1 despite the quality of the post, etc.
c. Extension for an assignment may be granted by the CC to all students on the

recommendation of a Tutor after careful consideration of the timelines for
completion of the course - no penalty would apply.
d.
Extension of assignment to an individual student a doctors certificate must be

produced by the student and verified by the OCCS staff - no penalty would
apply.
e.
Extension of assignment granted to an individual student based on extenuating

circumstances e.g. the death of a family member - no penalty would apply.
EXAMPLE OF HOW PENALTY MARKS WILL BE CALCULATED

Penalty of 10% for each day late will be subtracted from your final mark on the
assignment.
EXAMPLE: Assignment 1 = 20% (i.e. Marked out of 20)
10% of 20 = 2 marks
Students assignment was submitted 3 days late = 2 X 3 = 6 marks as penalty
Students paper was marked and the student received 15 marks
Page 36 of 37
Penalty applied and final mark = 15 6 = 9 Marks

Final Mark = 9 out of 20
EXAMPLE: Assignment 2 = 25% (i.e. Marked out of 25)
10% of 25 = 2.5 marks (Round it off to 3)

Students assignment was submitted 1 days late = 1 X 3 = 3 marks as penalty
Students paper was marked and the student received 21 marks
Penalty applied and final mark = 21 3 = 18 Marks
Final Mark = 18 out of 25
UWI REGULATIONS REGARDING DISSATISFACTION WITH

EXAMINATION RESULTS
A student who is dissatisfied with the results of his/ her examination should report his/
her dissatisfaction in writing to the Assistant Registrar, Assessment, Awards and
Records (Not to the CC or eTutor). Students should read their Student Handbook on
the regulations and procedure related to requesting (a) Remark; or (b) Review/Go
Through.
Note that for a Review, only students who have failed a course may request to go
through his/ her script with the Examiner.
A Remark shall not apply to coursework which counts for 60% or less of the total
assessment of the course and when such coursework consists of more than one piece,
none of which individually exceeds 40% of the total assessment provided; that where a
single piece of coursework counts for more than 40%, re-marking shall be allowed for
that piece.
Page 37 of 37

Mgmt3031 - Students Course Guide - s2 - 2015-2016

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MGMT3031 Business Strategy and Policy Students Course Guide - Academic Year 20152016, Semester 2

The University of the West Indies

Welcome to the Semester 2 session of teaching and learning in MGMT3031 Business

Course Delivery Schedule

Coursework Assignments and Guidelines

Business Strategy and Policy

MGMT2001; MGMT2008; MGMT2020

1(868) 696-4312 (Home); 1(868) 798-1637 (Cell)

Purpose of this Guide

Post your introductory message/profile and picture (from shoulders up).

Build your virtual network and interact with your peers.

Log on to the system at least once per day.

Participate in Unit discussions.

Post any queries or concerns that you may have.

Complete weekly unit activities within the stipulated time.

Complete the graded coursework assignments within the deadline date.

Attend and participate in Synchronous BbC/Elluminate Live sessions

Manage your time effectively. Develop a study schedule.

Plagiarism and Copying

8. Discuss the increasing importance of corporate governance and organizational

Formulate a reality-based vision and mission

Nature of Strategic Management

The Business Environment

Strategic Capability and Competitive Advantage

The Role and Function of Strategy

Leadership in Building a Capable Organization

Course materials available online

Discussion Questions/assignments are posted in the respective weekly Unit Forums

Getting To Know You (GTKY), Picture and Expectations

The quality of submissions made in two (2) Graded Assignment Questions

An essay-type in-course mid-Semester Assignment

Participation in weekly Discussions The Participation Mark is based on

Quantity of posts made, Quality, Timeliness and Interaction with at least 2

The Participation mark will be awarded at the end of the semester.

Demonstrates exceptional performance and

Demonstrates good knowledge, rhetorical and

J. Harrison & C. St. John, Foundations in Strategic Management, (3rd Ed.)

Important dates to keep in mind:

January 17, 2016

January 18, 2016

April 15, 2016

April 25, 2016

May 13, 2016

May 13, 2016

1st BbC/Elluminate Live

7:30 p.m. 9:30 p.m. E.C. time

Monday February 15, 2016

Wednesday March 2, 2016

Mid-Semester Assignment Due

Tuesday March 8, 2016

Graded Assignment 2 Due

Monday March 29, 2016

3rd BbC/Elluminate Live

Wednesday April 6, 2016

The Business Environment

The Business Environment (Contd)

Strategic Capability and Competitive Advantage

Strategic Capability and Competitive Advantage (Contd)

The Role and Function of Strategy (Contd)

COURSE DELIVERY SCHEDULE

Feb. 08 14, 2016

Familiarity with Colleagues

Define the strategic management