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Michael S.

Pugliese
EDUCATION
Bachelor of Business Administration, Marketing, cum laude
Northeastern State University
Master of Business Administration, MBA Marketing
Northeastern State University
CERTIFICATIONS (American Marketing Association)
Marketing Research
Career Development

21290 East 103rd St. South


Broken Arrow, OK 74014
(918) 406-9494
mpugliese777@gmail.com

May 2013
Broken Arrow, OK
ExpectedMay 2017
Broken Arrow, OK

May 2013
May 2013

RELEVANT EXPERTISE
Market Research - Email Marketing - Social Media - Content Curation - Event Planning - Branding - Marcomm
EMPLOYMENT HISTORY
Coordinator of Continuing Education & Professional Development
Northeastern State University - Continuing Education
Responsible for development and implementation of professional development programs
Assist and coordinate IT/Blackboard efforts with instructors and students
Maintain and update all College of Extended Learning websites
Manage social media marketing efforts and develop overall digital strategy
Marketing and management of professional and workforce development programs
Plan, schedule and implement professional development programs for all three campuses
Coordinate program registration, enrollment and fee collection
Recruitment of instructors to teach and develop programs and curriculum
Act as liaison to local and regional entities
Develops and secures professional development training contracts with corporations
Assist planning and directing conferences, special programs, events and fundraisers
Logistics Team Member
Red Bull North America
Develop, nurture, and manage positive client relationships
Provide and coordinate branded infrastructure for client events
Create and distribute on-site event promotions
Promote company brand, distribute product, and increase event engagement
Maintain warehouse operations

August 2014 - Present


Broken Arrow, OK

September 2013 August 2015


Tulsa, OK

Marketing SpecialistConsultant
August 2010 - Present
Pugliese Marketing Solutions
Tulsa, OK
Researched, analyzed, developed, and implemented innovative and unique marketing plans
Developed branding strategies and controlled project management initiatives
Conduct primary and secondary market research for effective and targeted strategic marketing strategies
Created viral social media, guerrilla marketing and SEO campaigns
Analyze and optimize marketing and business efforts
Develop and implement SEO, SMM, SEM, and PPC strategies along with overall campaigns
Create and curate content for website, blog, and social media efforts
Marketing Promotions & Event Coordinator
August 2012 - June 2013
Northeastern State University - Student Affairs
Broken Arrow, OK
Developed and implemented unique promotional material both on campus and off
Facilitated email marketing campaigns campus wide to engage customers and administer surveys
Created and managed viral social media campaigns to promote events and increase campus involvement
Planned and coordinated events both on campus and in the local community
Developed and edited campus promotions, business letters, creative content, articles, and press releases
Assisted in department budget reports and spreadsheet data entry

Marketing Intern
Northeastern State University - College of Extended Learning
Assisted in raising awareness for brand name and identity
Conducted market research and analysis to assess the competitive environment
Analyzed SEO efforts and developed improved SEO strategies
Developed viral social media campaigns and event marketing strategies
Repositioned promotional marketing materials and created new and unique concepts

January 2012 - May 2012


Broken Arrow, OK

Insurance Agent
December 2006 - July 2009
GEICO Insurance Company
Tucson, AZ
Targeted and developed clientele through networking to generate lists of prospective clients
Sales and customer service coach and trainer
Customized insurance policies to suit individual customers risks
Handled all escalated customer complaints and disputes
PROFESSIONAL MEMBERSHIPS
-Tulsas Young Professionals

2011 Present

-American Marketing Association Tulsa Professional Chapter


Vice President of Communications (12-14)
Vice President of Sponsorships (13-14)
Vice President of Communications (14-15)

2011 Present

-Social Media Tulsa

2012 Present

-Lead Change Group

2012 Present

-NSU Student Government


Public Relations Committee Chair

2012 2013

-American Marketing Association NSU Collegiate Chapter


Collegiate Chapter President

2011 2013

AWARDS & HONORS


-Northeastern State University Outstanding Senior of the Year

2013

-Alpha Mu Alpha - Marketing Honors (National Marketing Honorary Society)

2013

-Junior Achievement Volunteer Recognition


-Presidents Honor Roll/Deans List (all semesters)
-Margret Blan Memorial Scholarship

2010/2011
Fall 2009 Spring 2013
2012 2013