Documente Academic
Documente Profesional
Documente Cultură
Phone - 530-354-4648
Objective: Seeking a position as a Web Analyst, Search Engine Optimization and Internet Marketing
Specialist to utilize my skills, abilities and Experience in the Internet Related Industry that offers Professional
Growth while being resourceful, Innovative and flexible.
I am a web savvy person with superior organizational skills and a solid sense of how a website supports business
objectives.
Summary:
Presently working with Maxn Insurance Agency as an IT Analyst, SEO/SEM and Internet Marketing
Specialist.
Experience in Web Analytics using Google Analytics, Omniture, Unica, Web Stats, Web Log Analyzer,
Statcounter and Logaholic.
3+ years experience in Internet Marketing, SEO and Web Analytics, with a solid understanding of how to
use this information to increase web site effectiveness and performance.
Web Programming, web sales and web project management experience on consumer/customer facing web
sites.
Solid experience in maintaining Google Ad Words PPC and Yahoo Keyword Marketing Campaigns.
Understanding of Landing Pages, Conversions, Psychology of Conversions and other aspects of online
marketing.
Intermediate level experience in dhtml, xhtml, css, javascript, ASP and PHP programming.
Experience in doing excellent documentation and presentation on business requirements
Worked on some Web Globalization projects as a student assistant.
Knowledge of Content Management and CRM Softwares like drupal, and Salesforce
Strong interest and knowledge of Web2.0 applications
Portfolio includes over 10 websites with top rank and search engine optimization results.
Experience:
IT Analyst, Internet Marketing Specialist
Maxn Insurance Inc (Path2USA Company)
Path2usa.com is famous web portal (since 2001) providing information about US. The information is very helpful
for anyone who is planning to visit US for travel, work or business etc. Responsibilities includes managing the web
portal and other website company operates like www.visitorscoverage.com, www.myvisitorinsurance.com etc.
To implement new strategies to increase insurance sales and customer base of the web portal.
To monitor a team to implement Web2 features like Social Networking, blogs on the website.
Presently analyzing the websites and working on the revamping strategies using content management software
Drupal.
Worked on multiple projects, Interact with clients to understand the project and challenges in terms of Internet
Marketing and Web Analysis.
Generate initial website performance report, analyze keywords and perform optimization on the website for better
search engine results.
Analyze multiple data sources, aggregate findings and create client reports using tools like Google
Analytics, Omniture, Unica, Web Stats, Statcounter, Web Log Analyzer and Logaholic Web Analytics.
Provide recommendations to clients for improving the websites online experience and conversion rates.
Implement other web marketing strategies including link building, social book marking, blogging, social
networking, and e-mail marketing etc.
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Design, maintain and generate traffic to the websites using different tools and strategies like SEO Digger, Word
Tracker, Keyword Discovery, Google Ad Words Campaign, Yahoo Keyword Marketing, Link Building, Social Book
marking, Blogging, e-mail marketing, Search Engine Optimization, and Keyword Marketing.
Analyze keyword reports, understand conversions and psychology of conversions and design landing pages for
the websites.
Use different Web Analytics tools to evaluate web site performance and effectiveness.
Planned and executed online advertising for the company and all clients, created and enhanced brand value
with visibility on the online medium.
Conceptualized and executed promotional activities like events and seminars to bring awareness in the local
market.
Recommend and develop tools for conversion tracking, keyword bid management and reporting
Built sales organization in web domain from ground zero, conceptualizing and realizing strategic plan that
generated a record turnover within six months.
Sustained strong revenue gains despite a fiercely competitive and declining market.
Cultivated relationships with customer base in the web solutions, reestablishing company, products and
services, as well as uncovering new customer needs.
Identify and implement improvements to organizations websites that result in higher natural search listings
Develop new web projects with Web Services Internal Development Standards as well as recommendations from
Organizations like World Wide Web Consortium (W3C).
Student Assistant, College of Business: Finance and Marketing, California State University, Chico
Studied different web sites and techniques about Customizing web sites for the global marketplace.
Research Assistant, College of Business: Finance and Marketing, California State University, Chico
Education:
California State University, Chico
Master of Science in Computer Science Expected Graduation: May 2009
Jind Institute of Engineering and Technology
Bachelor of Technology in Computer Science
Chico, CA
Kurukshetra University, India
Computer Proficiency:
Operating System: Ms-Dos, Windows NT 4.0 administration, Windows 2000 Server, Windows XP, Mac, LINUX and
UNIX.
Web Based Technologies: HTML, DHTML, XHTML, CSS, JavaScript, ASP, PHP
Database Technologies: MS Access, MySQL , MS SQL Server
Multimedia and Design Softwares: Adobe Photoshop 7.0, Dream weaver 8.0/CS3, Adobe Fireworks
Web server administration & security: Managing the IIS, Personal web server , Internet security & firewall
installation.
LAN: Practical Expertise on Installation, Configuring, customization & managing Local Area Network.
Open Source: OS Commerce and Drupal
Others: Strong in MS Office skills, Adobe Page Maker etc. Maintenance of Printers and other PC Hardwares.
Reference:
Available on demand
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