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The companys first patented product was a carbon disc compression-type motor controller for
industrial cranes. The crane controller was demonstrated at the St. Louis Worlds Fair in 1904.
In 1909, the company was renamed the Allen-Bradley Company.
Allen-Bradley expanded rapidly during World War I in response to government-contracted work.
Its product line grew to include automatic starters and switches, circuit breakers, relays and other
electric equipment. In 1914, Fred Loock established the companys first sales office in New York.
Upon co-founder Stanton Allens death in 1916, Lynde Bradley became president. Harry Bradley
was appointed vice president and attorney Louis Quarles was named corporate secretary.
In 1918 Allen-Bradley hired its first female factory worker, Julia Bizewski Polczynski, who was
promoted to foreman the following year.
During the 1920s, the company grew its miniature rheostat business to support the burgeoning
radio industry. By the middle of this decade, nearly 50 percent of the companys sales were
attributed to the radio department. The decade closed with record company sales of $3 million.
By 1932, the Great Depression had taken its toll and the company posted record losses. Amid
growing economic pressure, Allen-Bradley reduced its workforce from 800 to 550 and cut wages
by 50 percent. To lessen the financial burden, Lynde and Harry Bradley implemented a unique
program: the company replaced employees lost wages with preferred stock. Eventually, the
company bought back all stock at six percent interest.
Throughout this period, Lynde Bradley supported an aggressive research and development
approach intended to develop the company out of the Depression. Lynde Bradleys R&D
strategy was successful. By 1937, Allen-Bradley employment had rebounded to pre-Depression
levels and company sales reached an all-time high of nearly $4 million.
Mid-20th century
Following the death of Lynde Bradley in 1942, Harry Bradley became company president and
Fred Loock was promoted to vice president. The Lynde Bradley Foundation, a charitable trust,
was established with Lynde Bradleys assets. The foundations first gift of $12,500 was made to
Milwaukees Community Fund, predecessor of the United Way.
World War II fueled unprecedented levels of production, with 80 percent of the companys orders
being war-related. Wartime orders were centered on two broad lines of products industrial
controls to speed production and electrical components or radio parts used in a wide range of
military equipment.
Allen-Bradley expanded its facilities numerous times during the 1940s to meet war-time
production needs. With Fred Loock serving as president and Harry Bradley as chairman, the
company began a major $1 million, two-year expansion project in 1947. The company completed
additional expansions at its Milwaukee facilities in the 1950s and 1960s, including the AllenBradley clock tower. The clock tower has since been renamed, and is known today as
the Rockwell Automation clock tower.
Harry Bradley died in 1965. Fred Loock retired in 1967 and died in 1973.
21st century
Rockwell International Corporation changed its name to Rockwell Automation in 2002 and
continues to trade on the New York Stock Exchange under the symbol ROK.
Keith Nosbusch was named chief executive officer in 2004.
In 2007, Rockwell Automation sold the Power Systems division to focus on its core competencies
in automation and information technology.
Current of Automation
Safety technology Fuji Electric has long been engaged in efforts to increase the
reliability of plant safety control systems for power utilities, public utilities,
factories and the like, and has also been involved in many efforts including plant
and device fault diagnosis based on sensor technology. Fuji Electric has also
achieved many successful results with security management for information
control systems and the like. Additionally, Fuji Electric is stepping up efforts to
train engineers and provide products so as to comply with standards and
regulations for safety of machinery and functional safety. In all its products, Fuji
Electric endeavours to incorporate safety system design principles based on risk
assessment and on development using safety techniques that conform to
international standards.
Platform development
Previously, development was performed uniquely according to the industry
sector, organizational structure and type of equipment, and as a result, the
development period would be prolonged, and technology would stagnate and
efficiency would decrease due to the individual development. Therefore, Fuji
Electric is moving ahead with efforts to establish a common platform (crosssectional development and establishment of infrastructure technology) that
would provide a technical foundation. The establishment of a platform enables
development processes and technology to be shared and standardized, software
and hardware components to be standardized, and efforts to develop leading
edge technology to be shared and the technology accumulated. Consequently,
the development period can be shortened, technical sophistication enhanced,
and quality improved.
3R Engineering
Fuji Electric is advancing the use of common platforms for software development
and for engineering work involving the controller, computer and HMI (human
machine interface) devices that configure a control system, and the use of an
integrated engineering environment to improve work efficiency. The result
promotes the reducing of design and development work, the reusing of design
assets, and the recycling of components. Fuji Electric calls this 3R (Reduce,
Reuse, Recycle) engineering.
Control technology
Control technology is the core technology for realizing optimization and
prediction and diagnosis capabilities in order to improve the energy savings and
safety of devices and plants, and Fuji Electric has long been involved in this core
technology. By engaging in efforts to establish platforms for single-input-singleoutput PID control and multivariable model predictive control, and to train control
engineers, Fuji Electric aims to raise the level of applied technology. Fuji Electric
is also heavily involved in non-linear optimization technology and multi-variable
statistical process control technology
Home automation
The Siemens Exide train was a roadshow concept developed for Siemens
Automation & Drives to showcase the future of automation.