RESEARCH REPORT

on
SELF DRIVE CARS

ZOOM CARS
Submitted in partial fulfillment for the award of

Masters of BusinessAdministration
By

Sandeep kumar
Enrollment No:2015014523
Batch 2015-17

LISTOFCONTENT
PARTICULARS
Chapter1

Introduction
Chapter2

Literaturereview
Chapter3

Researchmethodology

Objective

Researchdesign
Chapter4

Dataanalysisandinterpretation

Findings

Suggestions

Bibliography

Questionnaires

Ppageno.
46

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DECLARATIONFORM

IherebydeclarethattheResearchReportWorkentitled, self drive cars ( ZOOM CARS Pvt.

Ltd.),submittedbyme,Sandeepkumar,EnrolmentNo.2015014523forthepartialfulfillmentofthe
MastersofBusinessManagement(MBA)toShardauniversity,GreaterNoidaismyownoriginal
workandhasnotbeensubmittedearliereithertoShardaUniversityortoanyotherInstitutionforthe
fulfillmentoftherequirementforanycourseofstudy.Ialsodeclarethatnochapterofthismanuscript
inwholeorinpartisliftedandincorporatedinthisreportfromanyearlier/otherworkdonebymeor
others.

Place:SchoolofBusinessStudies
Date:

SignatureofStudent:
NameofStudent:
Sandeepkumar

ACKNOWLEDGEMENT

This report is the outcome of hard work of many individuals put together. Many respective persons have
devoted their precious time and effort in the course of preparing this report. I would like to take this
opportunity to acknowledge all of them.
I am much indebted to my report advisor and for her valuable guidance and support in preparation of the
report .
I would also like to offer my sincere thanks to everyone who gave their valuable time and suggestions for
preparing the report.
Finally, I would remain indebted to my family, all my friends and all the concerned persons for their
valuable time without whose support this project would not have been completed.

Sandeep kumar
Sharda University
Greater Noida

Chapter 1

INTRODUCTION

Zoomcar is a self-drive car rental company, founded by David Back and Greg Moran in
February 2013 in Bangalore, India. As of December 2015, the company operates a fleet
of 1600 vehicles in 9 cities across the country including Bangalore, Delhi,
Gurgaon,Mumbai, Hyderabad, Chennai, Pune and Chandigarh.
Site: www.zoomcars.com

ZOOM CARS POLICY

Zoomcar takes pride in being completely transparent with our members. Here is a
comprehensive list of fees for certain scenarios after you have created your reservation.
Cancellation
Cancellation made more than 24hrs before booking start: 200
Cancellation made within 24hrs of booking start: 200 or 50 % of Booking Fee
(whichever is greater)
Cancellation made after booking start: No Refund
(Cancellation refund will be done through the original payment method)
Reschedule before start
Modifications made more than 24hrs before booking start: 200
Modifications made within 24hrs of booking start: 50% of the hourly fee of the time
period no being used or 200, whichever is greater (If your initial booking was 4pm8pm and you reschedule to 6pm-10pm, you will incur a charge of 50% of the hourly fee
of the 2 hours from 4pm-6pm that are no longer being used; or 200, whichever is
greater)
Late Return
300 per hour + Full hourly fee for use of the vehicle

Note:

Extensions and modifications are subject to availability.

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Your free KMs are calculated based on the latest scheduled pick up time to the
latest scheduled drop off time or to the actual drop off time whichever is later.
Returning the vehicle to the wrong location
2,000 + Full hourly fee for use of the vehicle + Full late fee until the vehicle is returned
to the correct location
Traffic and Parking violations
Full payment of fines + 500 per 30 days late in payment
Over speeding >=125 KM/H
750 (over and above any government fines that may have been levied)
Expulsion from Zoom car if over speeding occurs in two bookings.
Over speeding >= 150 km/hrs
Expulsion from Zoom car
Vehicle Damage
Any unintentional/accidental damage will be liable for the damage charges of Rs. 5000/(full-wrap insurance covers the rest

CHAPTER 2
LITERATURE REVIEW

ZOOMCARS was launched at first location in Malleshwaram with just seven cars. Since
thenexpanded fleet to over 50 cars across 11 locations and have no intentions of
slowing down To show appreciation for wonderful customers who choose to selfdrive with Zoom.
First started all had were Ford Figos and Mahindra Scorpio S7s. Today, proud to say
that we have grown our fleet to include the BMW 3-Series, Volkswagen Vento, and 8seat Scorpio. Also became the first car rental company in India to offer a plug-in electric
vehicle, the Mahindra Reva E2O. To this day we remain the only exclusively self-drive
hire company in India.
Zoom was also very fortunate to be featured in some major publications throughout the
year. We appeared on the front page of the Times of India, and we had stories in the
Wall Street Journal, The Hindu, Gigaom, Team-BHP and Entrepreneur Magazine, and
were even on CNBC! The Economic Times also named us one of the 14 start-ups to
watch in 14. Needless to say, it feels great to know that this many people have noticed
our success!
Not only were we featured in the news, but we also raised $1.6 million from Empire
Angels, Funders Club, Larry Summers, Lady Barbara Judge, professors at Wharton,
Harvard Law School, and the Judge School of Business at Cambridge University, as
well as other individuals. Since then we have worked hard to put that money to good
use, focusing on enhancing the user experience while growing our fleet to give our
customers more options.
Frustrated with the many transportation issues in Bangalore, we decided to do
something about it. In partnership with Uber, we started # Ride Smart BLR a
campaign to empower Bangaloreans to take the right transportation option for each trip.
After seeing the fantastic impact we were having, we were then joined by the Ashoka
Foundation, Campus Diaries, and Grallo, as well as many of our favorite local bars and
restaurants. This campaign also got public attention from Rohan Bopanna, Prasd
Bidapa, and Rohit Barker!
Most importantly, the Freedom of Four Wheels introduced our customers to a whole new
world of self-driving options. Whether it was visiting a temple for Ganesha Chaturthi,
going on vacation in Goa or Kerala over Independence Day or Christmas, going for a
midnight snack in Bangalore itself, having an alternative to a two-wheeler in the
monsoon season, having a car for weddings and other festivals (or for an important
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business meeting), or even driving all the way to Ladakh (!) helped people make
thousands of life-long memories.
Without all of our amazing members who choose to self-drive with Zoom. We appreciate
your continued support, feedback, and suggestions, and we encourage all of you to let
us know how we can improve the self-drive experience! We promise to accomplish even
more in the first 6 months of 2014 than we did in all of 2013. We know it will be an
exciting year for all of our members and fans, and we are enthusiastic about what lies
ahead.

CHAPTER 3

RESEARCH METHODOLOGY

The sources and methods of collecting data, information, problems and analysis are discussed in
this chapter. For the purpose the previous research studies were reviewed and secondary data was
collected to enhance the understanding of the area and the development process. Actually, it was
a process to make an assessment of the issues raised in banking habits of rural people and their
status in progress of banking sector. Based on the understanding from literature review, the data
needs were established and options for data gathering techniques were considered. Questionnaire
survey was adopted to gather information regarding the problem of the study.

The present chapter is divided into two parts. In the first part, development of research model or
plan of study, which highlights that why this study is planned or what is targeted to achieve and
what need to be done. It represents the whole picture of the study. Second part is the application
of research plain in the field. This is the main part of the chapter. It also represents the tools and
techniques used in implementing the research model.

OBJECTIVES

The present study is taken up with the following broad objectives namely:
1. To study the profile of customers.
2. To find out the level of awareness on zoom cars

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3. To analyze the factors influencing the poor level of awareness and usage of selfdrive cars
4.Identify the problems in availing zoom car services among the customer in different areas .

Research Design
Descriptive method is being used up in this research design. The research method for a study has
different stages and strategies to work on the issue. The ways by which the data is collected are
called research tools. These are important though different in different studies. Based on the
nature of the study the most appropriate methods are used that can answer the questions related
to the objectives and hypotheses of the study. In this study, the research tools are a combination

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of different techniques; primary data and secondary data have been used and analyzed using
statistical techniques.

Sample Method
The most frequently used approaches for statistical analysis of survey data and estimation of
input/output relationship using regression analysis are based on a simple random sample for data
collection.
For the purpose of survey, sample is made through a convenient sample method. In order to
avoid the extraneous variance, and for statistical concerns, the reasonable sample is drawn.

Structure of the Questionnaire

The questionnaire is framed with fifteen major questions covering areas like profile of the
customer, level of awareness on selfdrive services, frequency of usage of the selfdrive services ,
problems faced while availing the services, reasons for poor knowledge habits among the
customers, level of agreement on the benifits of the selfdrive cars, level of satisfaction on the
selfdrive cars offered in metro and other big cities , motivating factors in availing selfdrive cars
services, and finally the level of agreement suggestions to improve the self drive trend in other
cities . The questionnaire ends with an open ended question asking any other information would
like to provide by the sample respondent.

Data collection
The study used both primary and secondary sources of data. The primary data has been collected
from the structured questionnaire. To ensure the quality of data, the researcher personally
conducted the survey. The questionnaire consists of the details regarding socioeconomic
background, Awareness on selfdrive cars usage of functional services and barriers.

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Research tool
PRIMARY DATA
Primary data collection through questionnaires with the
Sample size : 100
Population : students , family ,.
Sampling technique: random

SECONDARY DATA
All the secondary data and information for the research study were collected and analyzed from
online, newspapers , reports and research studies.

Chapter 4

DATA ANALYSIS AND INTERPRETATION

1 ) PEOPLE OWNS THE SELFDRIVE CARS
YES

40 %
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NO

60 %

PEOPLE OWNS ZOOMCARS

YES
NO

INTERFACE :
40% of people have owns the self drive cars and 60% have not owns the selfdrive cars because
this concept is new and not widely used

2 ) MOST WIDLY USED SELF DRIVE COMPANY

Companie
s
Zoom
cars
Voler cars

Percentage
40
30
14

Myles
cars
Revv cars

10
20

Most widly used selfdrive cars

zoom cars

voler cars

revv cars

myles cars

INTERFACE:
Mostly people use zoom cars that is 40 % after that voler cars are used by people i.e. 30% and
revvcars used by 20% mylescars are used by 10% people

3) AGE GROUP PEOPLE OWNS THE ZOOM CAR

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Age group
15-20
20-25
25-30
30-40

percentage
10 %
50%
20%
10%

AGE GROUP

15-20
20-25
25-30
30-40

INTERFACE :
Youth group is mostly prefer zoomcars i.e. 20-25 age group people use 50% 15-20 and 30-40
age group people are least user of zoom cars i.e. 10% and 25-30 age group people uses 20% so
youth are the wide users.

4) PAYMENT VIA DEBIT CARD IS SAFE IN ZOOM CARS

YES
NO

95%
5%

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PAYMENT SAFTY

YES
NO

INTERFACE :
95% People feels safe while making payment throw zoom cars and 5% people feels that their
payment may not be safe throw zoomcars pv.ltd.

5) PRICE AFFORDABLE FOR PEOPLE

YES
NO

78%
28%

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PRICE

YES
NO

INTERFACE :

78% Feels that the price set by the zoomcars are affordable and 28% people feels that the price
list of zoom cars is costly.

6) Limited kilometres or unlimited kilometres policy which of them is

Beneficial in self drive cars
LIMITED KM
UNLIMITED KM

34%
66%

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Limited or Unlimited kms

LIMITED KM
UNLIMITED KM

34% of people think that limited kilometre policy is good and 66% of people think that unlimited
kilometre policy in better then limited kms.

7 ) IS BOOKING IS EASY IN ZOOMCARS

YES
NO

85%
15%

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Booking

YES
NO

INTERFACE :

85% People feels that its easy to make the booking in zoom cars and 15% people dont feels so.

8) Accepting cash payment will increase the no. of bookings in self drive cars

YES
NO

45%
55%

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Payment method

YES
NO

Interface:
45% People think that if the payment make throw cash the sale will increase
and 55% feels online payment method is more convinen

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FINDINGS

40% of people have owns the self drive cars and 60% have not owns the selfdrive cars
because this concept is new and not widely used
Mostly people use zoom cars that is 40 % after that voler cars are used by people i.e. 30%
and revvcars used by 20% mylescars are used by 10% people
Youth group is mostly prefer zoomcars i.e. 20-25 age group people use 50% 15-20 and
30-40 age group people are least user of zoom cars i.e. 10% and 25-30 age group people
uses 20% so youth are the wide users
95% People feels safe while making payment throw zoom cars and 5% people feels that
their payment may not be safe throw zoomcars pv.ltd.

78% Feels that the price set by the zoomcars are affordable and 28% people feels that the
price list of zoom cars is costly.
34% of people think that limited kilometre policy is good and 66% of people think that
unlimited kilometre policy in better then limited kms.
85% People feels that its easy to make the booking in zoom cars and 15% people dont
feels so.
45% People think that if the payment make throw cash the sale will
increase and 55% feels online payment method is more convinen

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SUGGESTIONS

Should increase the no. of cars

Reduce the amount of security for students
Should introduce unlimited km policy
Increase the variety of cars

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LIMITATIONS OF STUDY

The following are the limitations of the study:

The sample size for the survey was limited to only 100 customers due to time limit.
The results expressed are based on perceptions of the individual
customers and fully cannot represent the existing situation.
The research study has been done from a selected material on the
internet.
Only selective journals, papers and articles have been put to use
because of the time factor.
The researcher has used only primary data to measure the perception
of the respondents,
The data collected using a structured questionnaire, hence the results
may vary from time to time and place to place.

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BIBLIOGRAPHY

www.wikipedia.org
www.google.com
www.zoomcars.com

REFERENCES
Hindustan times
Times of india

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QUESTIONNAIRE

Name :
Address :
Age :
Gender :
1) Do you own a self drive car??
Yes
No
2)

Which self drive car do you own ??

Zoom car
Voler cars
Revv
Mylescar

3) Do you think this zoom cars are beneficial ?

Yes
No
4)

Do this ZOOM CAR concept have bright future ?

Agree
Disagree
Strongly agree
Strongly disagree

5) Which age group people owns self drive cars the most ?
15-20
20-25
25-30
30-40
6) Does making the payment via debit card on zoomcars is secure ?
Yes
No

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7) Does Zoomcars price is affordable for people ?

Yes
No
8) Limited kilometres or unlimited kilometres policy which of them is
Beneficial in self drive cars ?
Limited kilometres
Unlimited kilometres
9) Does this self drive concept will be successful in india ?
Yes
No
10 ) Does this concept make trips more easy ?

Agree
Disagree
Strongly agree
Strongly disagree

11 ) Can every one easily make booking ?

Yes
No

12 ) Accepting cash payment will increase the no. of bookings in self drive
cars ?

Yes
No

13). Which self drive car in india provides best service ?

Zoom cars
Voler cars
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Revv cars
Mylescars

14) Main focus of these cars are on youth group ?

Yes
No

15) Dose these cars have any minimum age required ?

Yes
No

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