1.

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More
Customers by Marketing Less - Joe Pulizzi
2. Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements - Robbin Phillips
3. The Fortune Cookie Principle: The 20 keys to a great brand story and why your business needs one Bernadette Jiwa
4. Marketing Metrics: The Manager's Guide to Measuring Marketing Performance -Paul Farris, Neil
Bendle, Phillip E. Pfeifer, David J. Reibstein
5. The Content Formula: Calculate the ROI of Content Marketing & Never Waste Money Again- Michael
Brenner, Liz Bedol
6. Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising - Ryan Holiday
7. Hooked: How to Build Habit-Forming Products - NirEyal, Ryan Hoover
8. Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the
Competition Irrelevant - W. Chan Kim, Rene Mauborgne
9. Invisible Influence: The Hidden Forces that Shape Behavior - Jonah Berger
10. Top 10 Visionaries that Changed the World: 500 Life and Business Lessons - George Ilian
11. The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost
Profits - Russell Glass , Sean Callahan
12. SEO 2016 Learn Search Engine Optimization With Smart Internet Marketing Strategies: Learn SEO
with smart internet marketing strategies - Adam Clarke
13. Qualitative Consumer and Marketing Research- Russell W. Belk, Eileen Fischer, Robert Kozinets
14. The Best Digital Marketing Campaigns in the World II: Mastering the Art of Customer Engagement Damian Ryan
15. Trust Me, I'm Lying: Confessions of a Media Manipulator- Ryan Holiday
16. Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content - Handley, Ann

17. Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) Alexander Osterwalder
18. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future - Ashlee Vance
19. Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content
Marketing - Odden Lee
20. The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
- Allan Dib
21. Designing Brand Identity: An Essential Guide for the Whole Branding Team, 4th Edition Alina
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25.
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27.

Wheeler
Silent Sales Machine 9.0 - Jim Cockrum
B2B Social Media: The Complete Guide to Developing a B2B Social Media Strategy - Rich Walker
The Art of Social Media: Power Tips for Power Users - Guy Kawasaki
Marketing Research - Alvin C. Burns, Ronald F. Bush
Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs - Yoffie, David B.
Rules for Revolutionaries - Guy Kawasaki

28. Ignore Everybody and 39 Other Keys to Creativity - Hugh MacLeod

29. What Great Brands Do - Denise Lee Yohn
30. The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything - Guy
Kawasaki
31. Contagious: How to Build Word of Mouth in the Digital Age -Jonah Berger
32. How Brands Grow - Byron Sharp
33. The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth
34. Decoding the New Consumer Mind - Kit Yarrow
35. Hello, My Name is Awesome - Alexanda Watkins
36. Unconscious Branding - Douglas Van Praet
37. The Brand Gap Marty Neumeier
38. The Power of Visual Storytelling - Ekaterina Walter and Jessica Gioglio
39. Whatever You Think, Think the Opposite - Paul Arden
40. Positioning: The Battle For Your Mind - Al Ries and Jack Trout
41. Loveworks - Brian Sheehan
42. The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes -Margaret
Mark, Carol Pearson, Carol S. Pearson
43. The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications,
Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - David Meerman Scott
44. Word of Mouth Marketing: How Smart Companies Get People Talking Andy Sernovitz
45. Confessions of an Advertising Man - David Ogilvy
46. The Tipping Point: How Little Things Can Make a Big Difference - Malcolm gladwell
47. Purple Cow - Seth Godin
48. Truth, Lies & Advertising: The Art of Account Planning by Jon Steel
49. Enchantment: The Art of Changing Hearts, Minds, and Actions - Guy Kawasaki
50. What the Dog Saw and Other Adventures - Malcolm Gladwell

51. Logo Design Love: A Guide to Creating Iconic Brand Identities

- David Airey
52. Managing the Customer Experience: Turning Customers Into Advocates
- Shaun Smith, Joe L. Wheeler
53. Symbol by Steven Bateman - Angus Hyland
54. Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs - David B.
Yoffie, Michael A. Cusumano