LAURA

WHITE
MBA 2009
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Profile
address Recent MBA graduate from BI Norwegian School of Management with experience in software and internet
Parkvegen 54
2380 Brumunddal services industry. Genuine team player with experience in international environments. Strengths include
relationship-building, exceptional communication skills, systematic logical analysis, and attention to detail.

tel +47 936 86 581

email white_lj@hotmail.com
Experience
Marketing & Business Development, SpaDeal.no Oslo, Norway - Mar. 2010 - present
• Developing social media marketing plan resulting in 100% increase in new website memberships
• Increasing spa and clinique participation by 30% in Norsk Spa- og Velværeuke, a nationwide health and
wellbeing awareness campaign
• Integral part of public relations, marketing, and corporate strategy development
• Quality assurance, customer experience testing, and basic HTML coding for a new website launch
• Designing and translating customer feedback survey

Business Development, TIDtilSALGS.no Oslo, Norway - Sep. 2009 - Feb. 2010

• Growing a locally owned start-up company through initial launch phase
• Ascertaining and qualifying leads for advertisement and services sales
• Initiating follow-up and sales action plan for prospective customers
• Developing marketing strategy, particularly using social media, to increase awareness in the community
resulting in 150% increase in new profiles added to the website

Consultant, AGA AS Oslo, Norway - Jan. 2009 - Aug. 2009

• Market due diligence assignment to understand the demand of LNG as a method of propulsion in the
Stockholm area
• In-depth analysis of external market forces, focusing on the current and upcoming EU emissions
regulations
• Cash flow estimation and valuation of an investment in new propulsion technology
• Final presentation and case introduction to several key target audiences such as Linde Gas executives,
representatives from the Norwegian shipping industry, AGA suppliers and Det Norske Veritas

Stingray Sales Manager, Rogue Wave Software Boulder, CO - Dec. 2004 - Aug. 2008
• March 2005, June 2007, May 2008 “Ace Award” winner (top revenue producing account manager)
• Sole responsibility for selling GUI development tools and support to small, mid-size, and Fortune 500
companies throughout North America
• Led restructuring of reseller relationships to regain a 10% margin on all products sold through third-party
vendors
• Collaborated with Marketing, IT, and Support Services departments to maintain online company store
• Participated in cross-functional meeting to discuss and plan upcoming projects/ products for the
company

Customer Service Representative, Rogue Wave Software Boulder, CO - May 2003 - Dec. 2004
• July 2003 “Wild Card Award” winner (voted for by sales associates, in recognition of exceptional work
and assistance to the department)
• Oversaw the entire order-entry process
• Coordinated with Accounting, Sales, IS/IT, and Shipping departments to keep processes running
smoothly, particularly through a company merger
• Key member of an inter-disciplinary team analyzing and evaluating the competitive landscape of an
upcoming product
LAURA
WHITE
MBA 2009
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Admin. Assistant & Receptionist, Rogue Wave Software Boulder, CO - Nov. 2001 - May 2003
• August 2002 “Employee of the Month Award” winner
• Performed various administrative duties for Human Resources, Marketing, and Shipping
• Assisted the Legal department in processing and tracking contracts
• Updated company phone list on the internal and external websites

Education
BI Norwegian School of Management, Oslo, Norway MBA, 2009
• Theoretical insights and practical applications through case studies in all aspects of business
administration with special emphasis on strategic leadership and emerging economies
• International focus, including courses at Fudan University in Shanghai, China and Mannheim Business
School in Mannheim, Germany
• Additional consultancy project over 8 months in the LNG and gas sector
• Main study areas: strategic management and leadership, team dynamics, finance, and marketing

University of Colorado, Boulder, CO, USA B.A. International Affairs, 2001

• Main study areas: international relations, political science, and economics
• Minor in Scandinavian Studies, focusing on Norwegian language, politics, and society
• Included one summer at International Summer School at the University of Oslo (June-July 2000)

Skills
Sales Training Solution Selling - February 2004, Customer-centric Selling - July 2005, CCS
Refresher - April 2006
Computer MS Office, Social Media Tools, ONYX (CRM-system), Basic HTML
Other Activities Assistant instructor at Boulder Taekwon-do
2007 United States Taekwon-do Federation national champion - sparring
Hobbies Travel, cooking, skiing, handicrafts, Taekwon-do, reading
Languages English (native), Norwegian (good), French (fair), Spanish (basic)

Referrals
Available upon request