2

SR.
NO
1.

2.
3.

4.

5.
6.
7.

8.
9.
10.
11.

1.

2.
3.
4.
5.
6.

Notes 4:- Ethics and Governance

Unit: - 02
QUESTION

PAGE
NO

Ethics in marketing
Explain ethics in marketing along with its
13
ethical issues/ ethical problems or unethical
practices in global marketing or advertising
Explain ethical issues in marketing mix?
18
Explain
various
unethical
practices
in
1
marketing in India/ Unethical marketing
practice that can destroy the reputation of
company in India?
Explain various guidelines / principles for
19
marketing manager to tackle with ethical
issues in marketing mix?
Ethical dilemma in marketing?
17
Principles of ethical Marketing (or guidelines)
25
Explain advertising along with its advantages
21
and disadvantages?
&along with ethics in 22,23
advertising?
Ethical issues in advertising?
23
Types/Ways of unethical advertisements?
27
Principles
/
guidelines
of
ethical
24
advertisements?
Negative effects of false advertisements?
6
Ethics in HR
Explain ethics in HR along with its role/issues/ 29-35
rights
of
employees(
under
Ethical
employment)
What is workplace ethics along with its
30
futures
Importance
/
Relevance/
Significant
of
33
Workplace ethics?
Guidelines for workplace ethics? Or principles?
11
What is ethical leadership along with its
45
component or features?
What are importance/ Benefits/ Significant/
47
Relevance/ advantages of ethical leadership?

2
7.
8.
9.
10.
11.
12.

Notes 4:- Ethics and Governance

Unit: - 02
Explain traits/ qualities/ characteristics of
9
ethical leaders/ leadership?
Explain various ways to practice Ethical
48
leadership?
What is employee code of conduct? How to 41-44
create effective employee code of conduct?
Importance of employee code of conduct?
42
Structure of ethical management?
164
Ways to promote ethical conduct among the
31
staff?

1.
2.
3.
4.

5.
6.

7.

Ethics in Finance

What is ethics in Finance along with its needs

& code?
Unethical practices/ ethical issues/ scope of
ethics in Finance?
Code of ethics in Finance / code of ethics for
finance manager?
Types of crime. ( and all its types)

100
77
50

6164,
7375
Explain ethics of finance manager along with 52its activities, Types & Traits?
55
Explain ethics in Taxation, Tax liability along 56-61
with role, objective, principles and ethical
responsibilities of tax practioners?
Explain financial services, Types and role?
51-52

Short notes
1. ASCT
---------------------------------Page no :- 8
2. Ethical Dilemma --------------------- Page no :- 64
3. ILO--------------------------------------- Page no :- 39
4. Child labours---------------------------Page no :- 40
5. SEBI-------------------------------------- Page no :6. Scams & scandal---------------------- Page no :7. Advertising----------------------------- Page no :- 26
8. Code of conduct --------------------- Page no :- 41
9. Financial principles------------------- Page no :- 52

Notes 4:- Ethics and Governance

10. Consequences

practioners.

Unit: - 02
of not following code of ethics by two