Entrepreneurship

IMT 2432
Submitted on:
August 2016

Group Members:
Name

Student Id

Abdullah Alauddin B.Rahmat

Pdm1471335

Ahmad Taqiuddin B.Muhammad

Pdm147541

Ahmad Zulashry B. Zulkifli

Pdm1471277

Iman Syahril B. Mohd Apandi

Pdm1471089

Muhd Amin B.Abdullah Sanek

Pdm147301

Nor Ayu Bt.Mohd Azimi

Pdm147065

PDM1 Semester 5
PDM1 Semester 5 July 2014
For:
Miss Fairuz
Technical Training Officer
Entrepreneurship
IMT 2432
German-Malaysian Institute

Table of Content
Content
1. Introduction
1.1 Entrepreneur Personal Detail
1.2 Description of Business
2. History of Business
2.1 Year of opening and business licensing procedures
2.2 Reasons for business and product/service type selection
2.3 Stages of the business development
3.0 The entrepreneur
3.1 Entrepreneurial skills developed
3.2 Positive views of entrepreneurship
3.3 Competitive strategies
3.4 Maintaining good customer relation
4.0 Reflection
4.1Lessons learnt from the interview
5. Appendix

Pages

1. Introduction
1.1 Personal Detail
Name:
Age

Captain (R) Mohd Saiful Bin Abdul Rashid

55

Address

Lot 51, No7 Lorong Cinta Alam F, Country

Skill and experience:

Heights, 43000 Kajang Selangor.

I.
served with army for 15 years
II.
21/30 years doing business

1.2 Description of Business

Captain (R) Mohd Saiful Bin Abdul Rashid with his co-partner Mrs Rahimah Bt
Sulaiman started Mrs bright business that providing value-added cleaning services to
assist their business partner (customers) in maintaining a clean, hygienic and safe
environment.

Registered name
Registered date
Company registration
number
Type of business
Address(headquartes)
Telephone number
Facsimile number
E-mail

Mrs Bright Sdn Bhd

17th May 1995
323487-H
Sendirian Berhad
Lot 1672/17j,Jalan Qiraati,Off Jalan Nazir,Sungai
Ramal Dalam.43000 Kajang,Selangor
03-87411072
03-89263224
Mrsbright1705@Gmail.Com

2.0 History of Business

Mrs bright has been established since 1995.the founder of these company are the
managing director of Mrs bright company, Captain Mohd Saiful Bin Abdul Rashid

with his life partner, Mrs Rahimah Bt Sulaiman as the executive director of Mrs
bright. The company name, Mrs is actually the combination of the two directors initial
who want the abbreviation to be associated with significant definition of the word
bright especially clean-bright.

2.1 Year of opening and business licensing procedures

Captain Mohd Saiful Bin Abdul Rashid with his co-partner, Mrs Rahimah Bt Sulaiman
set up Mrs Bright Sdn Bhd in 1995 and have been operating almost 21 years
To start a business, entrepreneur need to register the business with Suruhanjaya
Syarikat Malaysia (SSM) In order to get the licence. First, identify the type of
business, Enterprise or Sendirian Berhad (SDN BHD).
A business name can be categorized into two types, Personal name as stated in the
identity card is not required to apply for approval of the business name or trade
name. Trade Name is the name of the proposed business and must obtain prior
approval from the Registrar of Business at Suruhanjaya Syarikat Malaysia.
If entrepreneur decide to use trade name, he or she need to complete the Business
Name Approval Form with three proposed business names. Business names will be
approved according to priority and will be attached to the New Business Registration
Form. Person responsible is either the business owner or partner must submit the
application to counter. There is no charge for an additional charge, which is not
supposed to be and also no hidden charges.

2.2 Reasons for business and product/service type selection

Mr Saiful choice to make the business as his carrier because he wanted to control 2
importance things in life. Which are time freedom and value. If he work with other
people they control your time and value (salary) that you have.
The service rendered by Mrs bright Sdn Bhd provided almost 25 type of service such
as, furniture, office machinery. textile ,carpet ,supply raw and dry wet food ,air
conditioning unit(window or split) service, electrical system and requirement,
cleaning service(general),building cleaning service, swimming pool cleaning and
interior design service and many more.

2.3 Stages of the business development

Mrs Bright Company is in growth stage because the company physically, mentally
and finally matured to undertake any offer double, triple of its initial capacity. This
company already have loyal customer that use the service that providing by Mrs
Bright Company.

3. The Entrepreneur
3.1 Entrepreneurial skills developed
An entrepreneur is an individual who, rather than working as an employee, runs a
small business and assumes all the risks and rewards of a given business venture,
idea, or good or service offered for sale. The entrepreneur is commonly seen as a
business leader and innovator of new ideas and business processes. To become a
successful, entrepreneur must have those characteristic of confidence, competence,
courage and self-discipline.
Entrepreneurs play a key role in any economy. These are the people who have the
skills and initiative necessary to take good new ideas to market and to make the right
decisions that lead to profitability. The reward for taking the risk is the
potential economic profits the entrepreneur could earn.
There are many skill that Mr Saiful had develop. The most importance things skill he
develop while doing the business are confident and integrity. You have to be patient,
passionate with what you doing. If you fails, dont lose focus, persistence with what
and opportunities. In order to become a successful, entrepreneurs must have these
strong characteristic. With those character you can achieve every things that
entrepreneur wants.

3.2 Positive views of entrepreneurship

Entrepreneurship have lots of positive view that student can view. Being
entrepreneur, you have your own time freedom, being independence and have your

own value. The entrepreneur paid by the value, while the workers paid by the hours
they have work.
Having time freedom means that the entrepreneur have unlimited time and make
their own schedule. The entrepreneur are independent person, their able to make
their own decisions about company.
The goal of the entrepreneurs are maximize self-potential compare to businessman
solely to profit only. The entrepreneurs are innovative and

3.3 Competitive Strategies

Competitive Strategy is defined as the long term plan of a particular company in

order to gain competitive advantage over its competitors in the industry. It is aimed at
creating defensive position in an industry and generating a superior ROI (Return on
Investment). Such type of strategies play a very important role when industry is very
competitive and consumers are provided with almost similar products. Before
devising a competitive strategy, entrepreneur needs to evaluate all strengths,
weaknesses, opportunities, threats in the industry and then go ahead which would
give one a competitive advantage.

Quality
Mrs bright provided cleaning service with high quality. Quality is crucial to
professional cleaning. This company do not compromise quality with any cost. All
project are subjected to strict quality review by Mrs Bright Executive to ensure that
quality is built into every phase of the project. This company using only the high
standard cleaning equipment.
Cost Effectiveness
Mrs bright constantly strive to reduce company cost in order to maintain a
reasonable price. They use the best and only effective chemical for cleaning service.
Mrs bright company have an assessment of customers requirement in order to
formulate tailor-made package that will best meet customers demand and yet
economical.

3.4 Maintaining good customer relation

The core of every successful business are having the loyal customer. Maintaining
customer relationships is no easy task, but if done right, it can help set your
company apart from your competitors. To attract the customer, entrepreneur have to
be a magnet that people love to be with. Customers only attract to good
entrepreneur. Entrepreneurs need to have strong characteristic in order to attract
and maintains relationship with the customer, you have to speak wisely and
intelligent, respect others more and respect their decision. The entrepreneurs have
to listen to their customers requirement and demand. Communicating is the most
important things in order to maintain a good relationship with customer.

4. Reflection
4.1Lessons learnt from the interview

Lots of valuable lesson that we learnt from the interview with an entrepreneur
Captain

Saiful.

Hard

work

beats

talent.

Hard

work

outweighs

talent

and intelligence and is necessary if you want to succeed. This not only means
working hard when things are going well, but working harder when things are not. It
means taking calculated risks and sticking to them, no matter how challenging they
are.
Confident and integrity are the most importance characteristic in order to become a
successful entrepreneur. You have to be passionate and love with what you doing.
Dont afraid to start or run small business, take a risk. So many people are afraid to
get started because they think they need to start with large capital money to start
with. Dont be afraid to start small. Everyone has to start somewhere, and you dont
need a lot to do it.

5. Appendix