Softer Hand Hard Wired World

A soft hand for a hard-wired worldDialogue Review
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By Dialogue Review | on 18 December 2015 | 4 Comments

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The digital revolution has gained pace, so leadership styles must

adapt, writes M.S. Rao
READ THE FULL GRAPHIC VERSION
Soft leadership is an idea whose time has come. Globalization,

liberalization, privatization and the rapid growth in technologies have
redefined the concept of leadership and role of leaders, resulting in the
need for a new and specialized set of skills. It calls for soft leadership.
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So what is soft leadership? Soft leadership touches on caring,

connecting, and communicating with people to accomplish desired
75
goals. Soft leaders are people-orientated rather than task-orientated.
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executed assertively, smoothly and successfully.
setting goals
influencing people through persuasion
building strong teams
respecting failures
motivating people constantly
aligning their energies and efforts recognizing and appreciating
their contribution in accomplishing organizational goals and
objectives, with an emphasis on soft skills
Soft leadership in the new society
Digital acumen is imperative for business leaders in todays hypercompetitive, technology -enabled, world. The new society is marked by
four key structural changes that are reshaping leadership.These are:
rapid and far-reaching technological changes, especially the
digitization of information and communications technology
accelerated globalization
a shift towards knowledge as the central factor of production
from brawn to brains
more distributed, less hierarchical organizational forms with
greatly accelerated movement within and across organizations
and sectors
Leadership of the future centres on inspiring, energizing and equipping
oneself and others to make the right choices when faced with making
decisions quickly and frequently. Hence, soft leadership is the best fit
for the digital age. It helps lead knowledge workers effectively.
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When economies were dominated by manual workers, managers

needed various leadership styles, depending on industry, working
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cultures, staff demographics and labour conditions.
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through unique professional experiences. And soft leadership is the
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4 Responses to A softer hand for a hard-wired

world
23 December 2015
mgshyd Log in to Reply
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The world needs a new leadership perspective Soft Leadership

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Shares
to resolve organizational challenges. The Gen Y appreciates

partnership, not followership. They want a soft approach. This is
the age of knowledge workers and they appreciate soft
34
leadership.
We can explore this leadership style coined by Prof M S Rao.
29
23 December 2015
vinaykumar Log in to Reply
Thanks for sharing innovative leadership. The current world calls

for this leadership style. Debunking the myths on soft leadership
is amazing and differentiating this style from others is more
amazing.
23 December 2015
kkirti123 Log in to Reply
I regularly follow Professor M.S.Rao on social media. I came to

know about this article from his social media account.
I truly enjoyed reading it. The leadership ideas and insights are
well punched.
I invite this new leadership style. It is essential in this digital era.
23 December 2015
mrkhyd123 Log in to Reply
Knowledge workers and Gen Y appreciate this new leadership

style. Most of the old leadership styles dont work in the current
context. Hence, it is ideal to explore this leadership perspective in
all spheres.
This leadership perspective has bright future
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By Dialogue Review | on 18 December 2015 | 4 Comments

The digital revolution has gained pace, so leadership styles must

READ THE FULL GRAPHIC VERSION

Soft leadership is an idea whose time has come. Globalization,

A soft hand for a hard-wired worldDialogue Review

So what is soft leadership? Soft leadership touches on caring,

executed assertively, smoothly and successfully.

A soft hand for a hard-wired worldDialogue Review

When economies were dominated by manual workers, managers

through unique professional experiences. And soft leadership is the

The case for curiosity

Dialogue Classic The

How can leaders

Which of these brands,

A soft hand for a hard-wired worldDialogue Review

achieved the most

75M.S. Rao is the author of 30 books, including the award-winning21

Striking the gender

Fifas audit supremo:

Which of the following do you thin

the greatest risk to global business:

poses the greatest risk to global

4 Responses to A softer hand for a hard-wired

mgshyd Log in to Reply

A soft hand for a hard-wired worldDialogue Review

The world needs a new leadership perspective Soft Leadership

to resolve organizational challenges. The Gen Y appreciates

vinaykumar Log in to Reply

Thanks for sharing innovative leadership. The current world calls

kkirti123 Log in to Reply

I regularly follow Professor M.S.Rao on social media. I came to

mrkhyd123 Log in to Reply

Knowledge workers and Gen Y appreciate this new leadership

A soft hand for a hard-wired worldDialogue Review

You must be logged in to post a comment.

TOP POSTS & PAGES

practical and world-

class journal, which

Name the worlds

business leaders and

managers around the

cities. You might

will cover a wide range

research of some of the

Recommended for you

A soft hand for a hard-wired worldDialogue Review

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