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As per the Union Government of India, the country is the second biggest producer of bicycles in the world.
In the recent years the industry has experienced a commendable increase when it comes to number of
exporters as well as bicycle makers.
The bicycle spares and manufacturing industries are presently well known for its standards in the global
markets. Majority of the bicycle parts and components are made by the small scale companies however, this
does
not
include
the
single
piece
bicycle
hubs
and
free
wheels.
The large scale companies make the bicycle frames, rims, and chains. It is estimated that India produces almost
125 million bikes on a yearly basis. It is assumed that the yearly demand for bi-cycles in India is near 10
million and almost 40 percent of the said requirement is from the government due to several welfare programs.
India mostly exports bicycles to Africa and other developed countries. As far as the western countries are
concerned the exports are not that much. Major companies in this industry are Hero Cycles, Avon, TI, and
Atlas.
Hero Cycles have approximately 40 percent of the market share, TI has 22 percent, Avon has 17 percent,
and Atlas has 10 percent. Majority of the cycles made in India can be classified to belong to the lower
bracket.
Current scenario of bi-cycle industry in India
At present, the market for lifestyle or premium bikes that cater to the lifestyle consumers are assuming some
importance and the definition of what may be termed as high end bikes is changing as well. Previously these
bikes were available for only about INR 5 thousand to INR 8 thousand. However, the prices have now gone
up to INR 15 thousand to a few lakhs because of the introduction of new brands from outside the country.
The definition of various segments is changing as well. Previously the cycles were categorized into the
following:
Gents
Kids
Ladies
High end
Road bikes
Hybrids
Mountain bikes
BMX
Tourers
Giant
Merida
Trek
Canondale
As of now, the demand for bi-cycles in India is not at the expected level. However, the industry expects the
demand to pick up at a good rate in the near future. The growth in the mass market segment ranges between 4
and 6 percent on a yearly basis and this is regarded as a sluggish one.
The lifestyle segment on the other hand has seen a compounded annual growth rate of approximately 30
percent. At present the sector has an aggregate yearly production rate of 0.25 million units but it is expected
that in days to come it will take an important part of the market.
List of Top 10 bicycle brands in India
Hercules
The Hercules brand is part of the Hercules Cycle and Motor Company that was established on September 9,
1910 at Aston in England. The brand first came to India during 1951. At present it is part of the TI Cycles.
Following are the major products in the brand:
Roadsters
Roadeo
Jr. Roadsters
Ryders
Turbodrive MTB
CMX
BSA
BSA originated in the UK and has been in operation for almost 140 years. The brand was acquired by TI
Cycles during 1964. It has also given India its first ever sports light roadster named SLR during 1975. At
present it offers a wide range of products like the following:
Champ
Toddlers
Ladybird
Workouts
Jr. Roadsters
Motors
Roadsters
Hero Cycles
Hero Cycles Limited is headquartered at Ludhiana, Punjab and is a leading producer of bicycles and related
products. At present it is offering a wide range of products such as ones mentioned below:
Kidz Zone
Girlz Zone
SLR
Ranger MTB/ATB
City Bikes
Roadsters
Boyz Zone
Hero Sprint
RoadSters
ATB
City Bikes
Racers
Ranger MTB
Roadsterz Zone
Ladies
Gents
La Sovereign
La Sovereign is one of the premier bi-cycle brands of India. At present it is offering a wide range of bikes
such as:
BMX Bikes
Proline Bikes
Road Bikes
Trek
Apart from being one of the top bicycle brands in India, Trek is a leading name in the global arena as well. It
offers a wide range of products such as the following:
Road
Race Performance
Fitness
Sport
Cyclocross
Triathlon
Touring
Mountain
Cross Country
Technical Trail
Sport
Gravity
Singletrack Trail
Dual Sport
Town
Recreation
Dual Sport
Fitness
Urban Utility
Collections
Project One
Kids
Womens
LIVESTRONG
Gary Fisher
Firefox
Firefox opened its India operations in Delhi during April 2005. Since then it has played an important role in
revitalizing the biking scenario in India with almost 30 new an international models. Its main product
categories are mentioned as below:
Full Suspension
BMX
Hardtail
Kids
Road
Trek
Hybrid
Gary Fisher
Cannondale
Apart from bikes, Cannondale offers a diverse range of products like riders, gear, and apparel. Following are
the major bikes being provided by Cannondale:
Road
Womens
Mountain
Kids
Montra
Montra is credited with creating some of the fastest, strongest, and lightest cycles ever made in India. Some
of its major creations are My Track and Montra Techno. Its other products may be mentioned as below:
Mongoose
Mongoose offers a wide range of bikes that can be categorized into three main categories BMX, Urban, and
MTB. Following are its most popular products:
Assphalt Tripel
Fraction
Schwinn
While building its products Schwinn aims to provide its users a cool and joyous experience. It has been a
leading brand in the US and the world for almost 100 years. Following are the major categories in which
their bikes are available:
Cruisers
Road
Hybrid
Urban
Bike Path
Kids
Mountain