PHILIPPINE CHRISTIAN UNIVERSITY

Graduate School of Business & Management

MASTER IN MANAGEMENT

COURSE SYLLABUS

Course Code/Course Title : MM 604/ Managerial Economics

Type of Course : Foundation Course
Term/Time/Room :

COURSE DESCRIPTION :

The course provides relevance of economic theories and their accompanying tools
for decision making to policy and decision makers and managers of organizations. A
variety of case studies are used to expose the students to rigorous treatment of economic
theories.

The PCU/GSBM Vision/Mission and values are integrated in the course.

OBJECTIVES/VALUES:

At the end of the course, the students are expected to:

Have identifies the various economic theories relevant to business decision

making;
Have applied econometric models and other techniques in real-world case studies
toward business decision making;
Have submitted and defended a research-based econometric model of an assigned
topic; and
Have integrated PCU values in their learning.

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COURSE OUTLINE:

WEEK TOPICS CASE STUDIES

Week 1 Orientation on the PCU/GSBM

Vision/Mission and values

Analysis of cost, minimin-minimax

principle

Week 2 The economics of production, optimal Cases by : Marshall Colberg

level model

The economics of productivity, efficiency,

effectiveness

Capital budgeting models, CAPM

Week 3 Economic forecasting models Cases by : William Henry

Economic models
Multiple regression models

Demand/supply analysis and modeling

Week 4 MIDTERM EXAMINATION

Week 5 Pure competition and Monopoly models Cases by : Marshall Colberg

Monopoly and Oligopoly models

Pricing Models

Week 6 The government and business

FINAL EXAMINATION

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TEACHING METHODS/STRATEGIES
Lecture
Case Studies
Directed research
Round-table discussion
Economic modeling

COURSE REQUIREMENTS:
Attendance
Active Participation/Involvement in Class discussion
Individual Oral report on required readings
Oral report on mini research project with econometric models
Research Paper

ASSESSMENT/EVALUATION:
Attendance 10%
Group Activity 20%
Individual Oral Report 20%
Case Analysis/Research Paper 50%

TEXT/MATERIALS:
Salvatore, D. Managerial Economics in a Global Economy. Singapore McGraw
Hill. 2003

REFERENCES:
Colberg, Marshall. Business Economics: Principles & Cases. Boston: McGraw
Hill. 2002
Hirschey, M. fundamentals of Managerial Economics. 5th Edition. Forth Worth
Dryden Press. 2001.
Pindyck, Robert S. and Daniel I. Eubenfeld. Microeconomics. 11th Edition. NJ:
Prentice Hall International. 2000.
Villegas, Bernardo. Managerial Economics. Third Edition. Manila: Sinagtala
Publishers Inc. 2001
William, Henry. Managerial Economics. NJ Prentice Hall International. 2002

Search Engine : www.yahoo.com

www.alltheweb.com

Prepared by: Approved by:

Dr. Emerson Domingo Dr. Teresita C. Arnaldo

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Dean