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OPERATIONS

MANAGEMENT
2015
Articles | Books & Chapters | Cases | Online Courses
Exercises | Simulations | Core Curriculum
Harvard Business Publishing serves the finest learning institutions worldwide with
a comprehensive catalog of case studies, journal articles, books, and elearning
programs, including online courses and simulations. In addition to material from
Harvard Business School and Harvard Business Review, we also offer course
material from these renowned institutions and publications:

ABCC at Nanyang Tech University INSEAD


Babson College International Institute for Management
Berrett-Koehler Publishers Development (IMD)
Business Enterprise Trust Ivey Publishing
Business Expert Press Journal of Information Technology
Business Horizons Kellogg School of Management
California Management Review McGraw-Hill
Crimson Group USA MIT Sloan Management Review
Darden School of Business North American Case Research Association
(NACRA)
Design Management Institute
Perseus Books
European School of Management and
Technology (ESMT) Princeton University Press
Haas School of Business Rotman Magazine
Harvard Kennedy School of Government Social Enterprise Knowledge Network
Harvard Medical School/Global Health Stanford Graduate School of Business
Delivery Thunderbird School of Global Management
HEC Montral Centre for Case Studies Tsinghua University
IESE Business School University of Hong Kong
Indian Institute of Management Bangalore The Wharton School, University of
Indian School of Business Pennsylvania

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CASES
Cases, slices of business life, focus on actual problems and decisions facing a company.
Students are challenged to put themselves in the protagonists place and suggest
business strategies, tactics, and solutions.

New Cases
Carl Zeiss and Free-Form Production: Can We See Clearly Yet?
An increase in the demand for progressive eyeglass lenses coupled with innovations in
production technology mean changes in manufacturing and distribution. Are there theories
that Zeiss managers can use to see how these changes might mean shifts in the value
network? Harvard Business School #614007

Chariot Comics: Faster Release


Chariot Comics, a comic-book production house, is refining its processes for the production
of comics to reduce launch time by 7 days. This requires analysis of the current process and
a review of the various alternatives. TN Ivey Publishing #W13083

Ford vs. GM: The Evolution of Mass Production (A)


This case offers a setting to examine several frameworks: exploration versus exploitation,
the emergence of dominant designs, and vertical integration versus transaction costs and
supplier holdup. TN Harvard Business School #614010

The Future of Same-Day Delivery: Same as the Past?


Home delivery of pizzas has been a very successful model; in contrast, home delivery
attempts by companies such as Kozmo and Urbanfetch had failed. The goal of this case is
to build a framework that helps students identify the factors that influence the success or
failure of home delivery models. TN Kellogg School of Management #KEL732

GE and the Industrial Internet


CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet
initiative. The case considers the implications of such an initiative across all 6 of GEs
business units and how best and how quickly to initiate the strategy.
Harvard Business School #614032

Google Car
By 2013, Google had invested millions of dollars in its self-driving cars. The Google
management team faced several questions. Should Google continue to invest in this
product? How could Googles core business benefit from self-driving car technology?
Was this investment of time and resources worth it for Google?
Harvard Business School #614022

Managing with Analytics at Procter & Gamble


The Global Business Services organization at P&G has developed tools, systems, and
processes to provide managers with direct access to data and advanced analytics. The
vice president of North America Fabric Care must finalize the forecast for P&Gs laundry
detergent sales using these new tools. Harvard Business School #613045

TN Teaching Note Available H B S P. H A R VA R D . E D U 1


Modern Agricultural Farm: Budgeting for Control
Modern Agricultural Farm in rural Pakistan had 2 concerns: how to handle the fluctuations
in the farms monthly cash flow and how to plan the right combination of plantings and
crops to ensure a profit. A new accounting software program has been implemented to
expedite accounting and reporting, but uncontrollable factors such as weather present
unique challenges.
TN Ivey Publishing #W13556

Open Innovation at Siemens


The case describes Siemens, a worldwide innovator in the energy, healthcare, industry, and
infrastructure and cities sectors, and its efforts to develop and commercialize new R&D
through open innovation, including internal and external crowdsourcing contests.
Harvard Business School #613100

Samsung Electronics: TV in an Era of Convergence


The case considers Samsungs development process as the companys mobile and TV
offerings converged and consumer demands pushed the historically clear boundaries of the
product. Harvard Business School #614034

SMRT TrainsManaging Operations and Service Quality


This case deals with the service operations and quality management issues faced by SMRT
Trains, one of the rapid transit rail operators in Singapore. The trigger point for the case was
the occurrence of 2 massive service disruptions in 2011 that both had a massive impact on
service. The case delves into quality management, service operations, and root causes.
TN ABCC at Nanyang Tech University #NTU047

Popular Cases
Cradle to Cradle Design at Herman Miller: Moving Toward Environmental Sustainability
The Cradle to Cradle (C2C) design protocol was a set of environmentally friendly product
development guidelines. This case describes the details of how Herman Miller implemented
C2C during the design of the midlevel Mirra office chair as well as the impact of the new
protocol on their internal processes: design decisions, manufacturing, and supply chain
management. TN Harvard Business School #607003

Donner Co.
The management of a small manufacturer of circuit boards faces a number of production
and operations management problems. The case first analyzes the production capacity
of various stages in the process and examines the bottlenecks and key production flow
decisions before focusing on information flows. The case details problems faced by the
company and discusses the tools and techniques of process analysis to determine the
relative importance of those problems. TN Harvard Business School #689030

Kristens Cookie Co. (A)


Kristens Cookie Co. is getting ready to launch a make-to-order cookie business. Students
evaluate the production process and make key decisions regarding pricing, target
customers, and equipment purchases. They must determine the requirements for the
business to become profitable. TN Harvard Business School #686093

This case is an excellent way to teach process analysis. In particular, teaching process
performance measures.
Case review from Harvard Business Publishing for Educators web site*

2 O P E R AT I O N S M A N A G E M E N T 2 0 1 5 *Reviews available to Premium Educators


Managing Innovation at Nypro, Inc. (A)
Nypro is the worlds leading injection molder of precision plastic parts, operating a global
network of 21 plants. Nypros strategy is for each plant to offer identical capabilities, because
customers are global companies with worldwide sourcing needs. The case describes the
way Nypro manages product and process innovation across the global plant network. TN
Harvard Business School #696061

Manzana Insurance: Fruitvale Branch (Abridged)


The Fruitvale Branch of Manzana Insurance struggles to respond to the threat of a local
competitor who has promised a 1-day turnaround on new policy requests. The insurance
market is highly sensitive to response time, and Fruitvale must examine its underwriting
process to find ways to improve performance and be more competitive.
TN Harvard Business School #692015

National Cranberry Cooperative (Abridged)


The National Cranberry Cooperative is an organization formed and owned by cranberry
growers to process and market their berries. This case describes the continuous flow
process used to convert cranberries into juice and sauce. Students analyze the process,
determine bottlenecks, and decide whether to expand capacity.
TN Harvard Business School #688122

Pharmacy Service Improvement at CVS (A)


Retail pharmacy operations at CVS are doing poorly and losing many customers as a result. A
pharmacy service improvement team documents the current prescription fulfillment process,
the exception rate, and the problems generated by exceptions. The firm must decide how to
change the process and which systems must be implemented to support the change.
TN Harvard Business School #606015

Sport Obermeyer Ltd.


Sport Obermeyer is a high-end fashion skiwear and merchandising company in Colorado
that relies on supply partners in Hong Kong and China for production. Students examine
details of the companys production plan and make recommendations for operational
improvements across the entire supply chain. TN Harvard Business School #695022

Toyota Motor Manufacturing, U.S.A., Inc.


A manager at a Toyota plant in Kentucky is concerned about defective seats being installed
in Camrys, the only car model the plant produces. Neither the cause nor the solution to this
problem is immediately apparent. The manager would like to resolve the situation using the
principles of the Toyota Production System. TN Harvard Business School #693019

Zara: IT for Fast Fashion


The CIO of Zara must decide whether to upgrade the retailers IT infrastructure and
capabilities. The current system relies on an out-of-date technology and has no network
capability to share data across stores. However, the current system still offers some distinct
advantages that must be considered before upgrading. TN Harvard Business School #604081

TN Teaching Note Available H B S P. H A R VA R D . E D U 3


Brief Cases
Rigorous and compact, Harvard Business School Brief Cases present realistic
management challenges for students to discuss. Audio versions are available for
select Brief Cases to aid in student preparation.

AIC Netbooks: Optimizing Product Assembly


A manufacturer of printed circuit boards diversifies its product portfolio by launching its
own line of mobile consumer electronics. After 3 months of production, the production
manager must consider ways to increase efficiency and lower costs. TN #4245

Baria Planning Solutions, Inc.: Fixing the Sales Process


A consulting firm that specializes in using spend analysis to help companies identify savings
is concerned about the disappointing performance of the sales team in signing up new
clients. The sales director must analyze the current process flow to identify the problems
facing the sales organization. TN #4568

Bayonne Packaging, Inc.


A printer and paper converter specializes in delivering innovative packaging solutions for
its customers. Despite tripling sales, the firm posted its first loss in over 10 years. The VP of
operations must analyze the production process and recommend improvements. TN #4420

Bergerac Systems: The Challenge of Backward Integration


A manufacturer of diagnostic instruments for veterinary practices relies on 2 suppliers for
the plastic cartridges used for testing. The CEO considers acquiring 1 of the suppliers or
expanding existing capacity. TN #4381

Delwarca Software Remote Support Unit


A software firm provides telephone support for customers facing complex software
integration issues. The manager of the remote support unit implements a new call triage
process that fails to decrease customer waiting times and overall dissatisfaction. He must
analyze the process and make recommendations for improvement. TN #913541

FoldRite Furniture Company: Planning to Meet a Surge in Demand


FoldRite Furniture Company spent the previous 2 years improving manufacturing quality
and efficiency and now produces stylish, environmentally friendly folding and stackable
chairs and tables. Sales interest in the new products is higher than forecast, and a new plan
is needed to meet high demand while controlling manufacturing and inventory costs and
mitigating risk. TN #4555 L

It is an excellent case and required the students to do some in-depth analysis as well as
look at how a short term production plan can support longer term strategic goals.
Case review from Harvard Business Publishing for Educators web site*

The Morrison Company


A developer and manufacturer of radio frequency identification (RFID) tags experienced
a dramatic increase in sales over the past year. The increase exacerbates existing
manufacturing problems and has led to increased shipping delays and inadequate inventory
on hand. TN #4564

4 O P E R AT I O N S M A N A G E M E N T 2 0 1 5 *Reviews available to Premium Educators


Playa Dorada Tennis Club: Expansion Strategy
Playa Dorada Beach & Resort in Boca Raton, Florida, faces a growing seasonal demand
for tennis services. The director of tennis operations analyzes court capacity and pricing
structure as he considers plans for expanding the facilities. Can he transform the resorts
tennis operations into a profit center? TN #4221 L

Porcinis Pronto: Great Italian Cuisine Without the Wait!


Looking for expansion opportunities, a chain of full-service Italian restaurants considers
launching a new chain of lower-cost, limited-menu restaurants. The vice president of
marketing must develop the concept and also analyze 3 expansion strategies before the
project can be approved. TN #4277

Scientific Glass Incorporated: Inventory Management


Scientific Glass provides specialized glassware for laboratory and research facilities. Excess
inventory is tying up capital needed to fund the companys expansion plans. The inventory
manager must develop a more effective strategy for managing inventory without requiring
additional capital investment. TN #4208 L

Multimedia Cases
Now available online, multimedia cases put students in the center of business dilemmas
by bringing concepts to life with animated charts, audio, and video segments. Available
online. Premium Educators can see a Free Trial of each case online.

Horizon Wind Energy


Horizons ability to grow by building more wind farms hinges on its success in addressing
the varied concerns of a broad group of constituents. Video interviews are paired with slides
and templates allowing students to develop their own presentations.
TN Harvard Business School #609701

Threadless: The Business of Community


Threadless sets up an online community where customers can create and vote for T-shirt
designs. Through this initiative, the company sells over 1 million T-shirts. Should Threadless
accept a distribution offer from a major retailer or stick with its successful community
model? TN Harvard Business School #608707

I have used this case for various audiences, and it always worked very well. I have used the
case both in special classes on co-creation and open innovation and as part of a general
class on innovation management.
Case review from Harvard Business Publishing for Educators web site*

Wikipedia (A)
Wikipedia has emerged as a highly effective model for volunteer-supplied Internet content
and distributed decision making. This case covers the Articles for Decision process as
Wikipedia administrators decide whether an article should be deleted, kept, or merged with
another article. TN Harvard Business School #607712

Zappos.com 2009: Clothing, Customer Service, and Company Culture


The founders of online retailer Zappos believe the value of the company lies in its obsessive
emphasis on customer service. A merger with Amazon.com depends on the firm being able
to operate as an independent subsidiary. TN Harvard Business School #612701

Find more cases, Brief Cases, and multimedia cases at hbsp.harvard.edu

TN Teaching Note Available L Audio Version Available H B S P. H A R VA R D . E D U 5


ARTICLES
Articles from Harvard Business Review and other renowned journals provide up-to-the-
minute ideas from the best business thinkers.

New Articles
The Collaboration Imperative
Addressing global sustainability challengesincluding climate change, resource depletion,
and ecosystem lossis beyond the individual capabilities of even the largest companies.
To tackle these threats and unleash new value, companies and other stakeholders must
collaborate in new ways that treat fragile and complex ecosystems as a whole.
Harvard Business Review #R1404E

Europes Solution Factories


Manufacturers in developed countries can no longer rely on lean management practices to
stay profitable. They face increasing competition from plants in large emerging economies
that are able to produce on a large scale at a lower cost while still providing high quality. The
way forward, the authors suggest, can be glimpsed from analyzing past winners of Europes
annual Industrial Excellence Award. Harvard Business Review #R1404J

Finding Gaps in the Age of e-Commerce


Thirty years after developing the well-known SERVQUAL scale, the author revisits the
original framework in light of the growing role of technology in service delivery. This article
shows how tried-and-tested assessment tools can help give a firms service efforts much-
needed direction and focus in this age of big data. IESE-Insight Magazine #IIR099

From Superstorms to Factory Fires: Managing Unpredictable Supply-Chain Disruptions


Traditional methods of managing supply chain risk require estimations of how likely a
disruption is to occur. For fairly common riskspoor supplier performance, forecast errors,
transportation breakdownsthe traditional methods work quite well. But its a different story
for rare, high-impact events such as megadisasters, pandemics, and political upheavals.
Harvard Business Review #R1401H

How Partners Shape Strategy


Whether youre at the hub of a network of suppliers and partners or part of a web of
interconnected allies makes a big difference in your ability to innovate and to whether youre
likely to get help in a crisis. There are advantages to both structures, and companies should
make sure their network suits their strategy, position, and business environment. Harvard
Business Review #F1306C

Resilience in a Hotter World


As the planet warms, storms and floods are becoming wilderdisrupting supply chains
and power grids and causing billions of dollars in damage. Meanwhile, supplies of all kinds
are dwindling and demand is rising. These 2 megachallenges could have an unprecedented
impact on corporate profits and global prosperity. Harvard Business Review #R1404C

Should Your Business Be Less Productive?


Data analysis from more than 700 U.S. companies in service industries suggests that for
a given level of technology there is an inverted-U relationship between productivity and
profitability in service companies. In other words, service companies become less profitable
if they are either too productive or not productive enough.
MIT Sloan Management Review #SMR482

6 O P E R AT I O N S M A N A G E M E N T 2 0 1 5 *Reviews available to Premium Educators


Strategy Migration in a Changing Climate
The president and CEO of World Wildlife Fund writes about partnering with forward-looking
businesses to take advantage of white space opportunities presented by climate change.
Harvard Business Review #F1405F

Sustainability a CFO Can Love


To guide its sustainability choices and investments, UPS has implemented a clear process
of (1) assessing its strengths; (2) choosing its spots; (3) finding momentum; (4) building
productive partnerships; and (5) convening other sources of strength.
Harvard Business Review #R1404D

Find more articles at hbsp.harvard.edu

SIMULATIONS
Online simulations present real-world management challenges for students and
encourage classroom interaction and discussion. Results are available immediately for
a comprehensive debrief session. All simulations include a detailed Teaching Note.

Global Supply Chain Management


Students set up a global supply chain to deliver 2 models of mobile phones. They determine
product features and forecast demand and then choose among a geographically diverse
group of suppliers, all with different costs, production capacity, and lead times.
Seat Time: 180 minutes TN #6107

Operations Management: Benihana V2


Students are challenged to develop the most profitable overall restaurant strategy by
improving throughput, optimizing bar and restaurant layouts, and reducing demand
variability. The second release of this simulation includes enhanced animation for students
and streamlined debrief tools for instructors. Seat Time: 90 minutes TN #7003

The Benihana simulation is an excellent tool to teach flow and capacity (bottlenecks,
buffering, batching) issues in service operations management. Easy to use, friendly to
students and instructors.
Simulation review from Harvard Business Publishing for Educators web site*

Operations Management Simulation: Process Analytics


Explores fundamental concepts in process analysis, including cycle time, batch size,
capacity, bottlenecks, throughput, and machine and labor utilization rates. Provides a
problem set in a lab environment. Seat Time: 90 minutes TN #3291

The simulation proved to be very effective in making students learn basic concepts about
cycle time, throughput time, utilization, and capacity, which they had difficulty learning in
a typical lecture.
Simulation review from Harvard Business Publishing for Educators web site*

NEW! Operations Management Simulation: Quality Analytics


Students play 4 different challenges that ask them to calculate control limits, use control
limits in real time to maintain control of a process, analyze control charts post hoc to
determine whether a process is capable, and make managerial investments in preventitive
measures that contribute to the cost of quality in order to minimize the total cost.
Seat Time: 60 minutes TN #4404

TN Teaching Note Available H B S P. H A R VA R D . E D U 7


Project Management: Scope, Resources, Schedule V2
Students explore 3 project management leversscope, resources, and scheduleas a project
manager who is tasked with bringing a product to market successfully.
Seat Time: 90 minutes TN #4700

This simulation clearly demonstrates what I tell my studentsmanagement is not a


recipe. Students get to see that communication is essential but that it can be overdone;
that teamwork takes effort and can be quickly undone; that overtime can both motivate
and demoralize depending on the situation; and they get to see all this and more happen
in minutes.
Simulation review on Harvard Business Publishing for Educators web site*

Supply Chain Management: Root Beer Game V2


This version of the classic Beer Game illustrates a typical supply chain and shows how
oscillations arise and sometimes amplify, creating the bullwhip effect.
Seat Time: 60 minutes TN #6619

Find more simulations at hbsp.harvard.edu/list/simulations

EXERCISES
An exercise illustrates a fundamental concept in Operations Management and can be
used to reinforce key learning objectives in case studies, readings, and simulations.
Each exercise is available entirely online and takes less than 30 minutes for students to
complete.

Balancing Process Capacity


Students must maximize utilization and improve profitability by applying concepts of
process analysis at a car wash. The first challenge assumes demand is constant and validates
Littles Law. The second adds demand and process variability to reveal the complex and
realistic challenges of running an efficient operation. TN #4301

Inventory Basics
Students are responsible for managing stock at a hardware store. They play 3 scenarios
and experience a different demand pattern for each product: wrenches, paint, and rock salt.
This exercise helps students develop intuition about the best way to balance holding costs
against ordering costs and avoid running out of stock. TN #4388

NEW! Multiple Server Queues


Students analyze how different variables affect patient waiting times for a hospital unit. A
second round in the exercise challenges students to compare the performance between
the 4-bed unit and a pooled 16-bed unit. Students can explore the trade-offs between cost,
patient experience, and clinical quality that arise from queuing systems. TN #4386

Push vs. Pull Production


Students explore 2 basic triggering mechanisms used in production planning: push and pull.
Set in a computer manufacturing supply chain, the exercise requires students to consider
how production triggers are directly related to meeting demand, managing inventory, and
maximizing capacity utilization. TN #4402

8 O P E R AT I O N S M A N A G E M E N T 2 0 1 5 *Reviews available to Premium Educators


NEW! System Utilization in Service Management
This exercise reinforces student understanding of Littles Law (the impact of work in process
[WIP] on throughput time). Based on the classic Manzana Insurance case, this exercise
asks students to analyze a service processwriting and renewing insurance policiesto
understand the impact of capacity utilization on throughput time and WIP under demand
variability. TN #4391

ONLINE COURSES
Online Courses introduce complex subjects and can be used in advanced undergraduate
business courses, as prematriculation requirements for MBAs, or assigned as homework
over a semester or year. Online Courses are available as complete courses or in sections.

IT for Management
This course provides a comprehensive foundation for understanding the role of information
technology in business. Students explore the IT management decisions at a fitness company
implementing new systems and developing applications to automate and enhance business
processes. TN

Complete Course #4330


Introductory Section #4333
Advanced Section #4335

IT for Management is quite detailed yet simple. The best part is that it is relevant and
has used relevant animations.
Online Course review from Harvard Business Publishing for Educators web site*

Mathematics for Management


Following the story line of several family-owned businesses, students learn how to apply
math concepts to solve problems, analyze data, and predict outcomes.
Seat Time: 1220 hours TN

Complete Course #3350


Algebra Section #6004
Calculus Section #6006
Statistics Section #6007
Probability Section #6008
Finance Section #6009

Quantitative Methods
Set in a Hawaiian resort, this course teaches statistics and regression analysis from a
management perspective. Students develop statistical models for making better business
decisions. Seat Time: 2050 hours TN

Complete Course #504702


Regression Section #6012

The Online Course is useful for preparing masters students for their thesis research. The
material is presented in a user-friendly manner as a case study with 3 tests and permits
students to master the material at their own pace.
Online Course review from Harvard Business Publishing for Educators web site*

TN Teaching Note Available H B S P. H A R VA R D . E D U 9


NEW! Spreadsheet Modeling: Excel 2013
This course shows students how to use Microsoft Excel 2013 as both a reporting tool and a
modeling tool for solving business problems. It is appropriate for beginning and advanced
users of Excel. Seat Time: 1020 hours TN

Complete Course #9052


Introductory Section #9053
Advanced Section #9054

Spreadsheet Modeling: Excel 2007 also available. Complete Course #3252

This is an excellent introduction Excel modeling course for those who do not have
experience in Excel. The videos and case studies provide step-by-step details that
allow students to practice as they learn.
Online Course review from Harvard Business Publishing for Educators web site*

Find more Online Courses at hbsp.harvard.edu/list/online-courses

BOOKS AND CHAPTERS


Many academic titles from Harvard Business Review Press are now available as eBooks.
Each eBook title is available as a PDF and comes with a full-text Educator Copy available
to registered Premium Educators on the HBP for Educators web site.

Books
NEW! An Introduction to Supply Chain Management
This 10-chapter book offers an overview of Supply Chain Management (SCM) and provides
a framework for subsequent, more detailed study. The book reviews the evolution of SCM
concepts and discusses trends in global markets and strategic competitiveness.
Available only in chapters. Business Expert Press #BEP202

The HBR Guide to Project Management


Project managers must be able to assemble resources, motivate team members, and
complete projects on time and on budget. This book offers practical guidance for managing
project teams and dealing with common project management challenges.
Available as eBook. Harvard Business Review Press #11184

The New Science of Retailing: How Analytics Are Transforming the Supply Chain and
Improving Performance
Retailers often have access to huge volumes of information but little insight into using it
to make business decisions. This book explains how to use analytics to manage inventory,
reinvent forecasting and pricing strategies, and align supply chain partners behind shared
objectives. The book includes case studies from retail companies around the world.
Harvard Business Review Press #1057

10 O P E R A T I O N S M A N A G E M E N T 2 0 1 5 *Reviews available to Premium Educators


The Real Business of IT: How CIOs Create and Communicate Value
As spending on information technology increases, it is important to understand and
communicate the business value of an investment. Careful investments in IT can increase
operational efficiency and effectiveness and lead to increased profitability.
Available as eBook. Harvard Business Review Press #12039

NEW! Supply Chain Agenda: The 5 Steps That Drive Real Value
Effective supply chain management enables a company to deliver products to customers
at the right time, place, and price. An ineffective supply chain can fail to control fixed costs,
alienate customers, and erode shareholder value. This book identifies 5 levers of supply
chain excellence that can turn a firms supply chain into a competitive weapon and an
engine for profit. Harvard Business Review Press #10074

Chapters
Decision Support Frameworks and Methods for Effective Supply Chain Management
This chapter builds upon decision support systems (DSS), a broad category of data
and analytical tools, ranging from mathematical optimization algorithms to large-scale
information technology data warehouses, which facilitate supply chain operations. It begins
by introducing the basics of DSS, then explains their value to an organization.
From Supply Chain Planning: Practical Frameworks for Superior Performance.
Business Expert Press #BEP163

Defining Your Operating Model: Make IT a Strategic Asset by Developing a Clear


Vision of the Role of IT
The authors look at IT systems as tools for integration and standardization of business
processes rather than as an end solution. Using examples from companies such as
P&G, PepsiAmericas, and ING Direct, they categorize 4 operating models to help
decipher how much or how little integration and standardization are needed to run a
business smoothly.
From IT Savvy: What Top Executives Must Know to Go from Pain to Gain.
Harvard Business Review Press Chapter #3592BC

Process Improvement Projection Initiation


This chapter describes project initiation and the development of a contract for a process
improvement project, sometimes called a statement of work (SOW). Topical headings
include Organization Entry, Understanding the Organization, Process Mapping, Initial Project
Understanding, Interviewing, and Creating an SOW.
From Process Mapping & Management. Business Expert Press #BEP060

What Is Supply Chain Management?


This chapter explores the concepts underlying supply chain management, terminology
specific to the subject, and its evolution relevant to business functions. Real-world
examples illustrate why and how a firm can derive a competitive edge by managing the
supply chain effectively.
From Global Supply Chain Management. Business Expert Press #BEP088

Find more books and chapters at hbsp.harvard.edu/list/book-chapters

TN Teaching Note Available H B S P . H A R V A R D . E D U 11


NEW! CORE CURRICULUM
Core Curriculum Readings in Operations Management cover the fundamental concepts,
theories, and frameworks that business students must learn. Authored primarily
by faculty at Harvard Business School, each Reading is about 20-30 pages and
comes with a Teaching Note, review questions, and exhibit slides. Many also include
Interactive Illustrations. The 10 Operations Management Readings are listed here in one
potential teaching sequence:

Designing, Managing, and Improving Operations Roy D. Shapiro #8012


Forecasting Steven C. Wheelwright, Ann B. Winslow #8042
Strategic Sourcing Margaret Pierson, Willy Shih #8037
Managing Inventory Janice H. Hammond #8016
Managing Quality Roger E. Bohn #8025
Managing Quality with Process Control Roy D. Shapiro #8020
Managing Queues Elliott N. Weiss #8047
Operations Strategy Marco Iansiti, Alan Serels #8000
Process Analysis Roy D. Shapiro #8007
Supply Chain Management Vishal Gaur #8031

See more Core Curriculum Readings at hbsp.harvard.edu/list/corecurriculumoperations

COURSE MODULES
Course Modules offer a road map to the best teaching materials, with recommendations
on how to organize them. Each module suggests 4 to 6 items plus some alternate
suggestions. Popular modules in Operations Management have all been recently updated
and include the following:

Inventory Management
Matching Supply and Demand
Supplier Relationships

Find more Course Modules in Operations Management at hbsp.harvard.edu/list/course-module

VIDEO SHORTS
These free, short videos are all under 10 minutes long and illustrate a cases central
learning objective. The streaming videos are available to registered Premium
Educators at hbsp.harvard.edu. Cases with Video Shorts include:

Alibris in 2004 #605035


BIG BAZAAR #606099
IBM: Ordering Midrange Computers in Europe #605022
Los Grobo #606014
Microsoft.NET (Abridged) #605025
MK Taxi: Private Chauffeur Service #605029
Wikis at Dresdner Kleinwort Wasserstein: (A) #606074

Find more Video Shorts at hbsp.harvard.edu/list/video-shorts

12 O P E R A T I O N S M A N A G E M E N T 2 0 1 5
Case Analysis Coach
IDEAL FOR STUDENTS NEW TO CASE LEARNING

The Case Analysis Coach is a self-paced tutorial that offers a concise introduction
to the key concepts required for the analysis of business case studies. Delivered
entirely online, the tutorial offers a framework that will prepare students for situations
including formal presentations, written reports, cold calls during classroom
discussion, and final exams.

The tutorial requires students to interpret both qualitative and quantitative data
and develop short- and long-term action recommendations. It also includes a
Case Analysis Worksheet that students can use repeatedly to analyze actual
cases assigned for coursework.

Seat Time:
30120 minutes
(depending on the
depth of analysis
desired)

#4380

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