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Code No. 5661

FACULTY OF MANAGEMENT

BBA III Year Examination, March / April 2014

Subject: Management Accounting Course No. 3.2

Time: 3 Hours

Max. Marks: 70

Note: Answer all questions.

PART A (10 x 2 = 20 Marks) [Short Answer Type]

1

Write short notes on the following at one place only.

a)

Elements of cost

b)

Direct and Indirect costs

c)

Methods of costing

d)

Leverage ratios

e)

Break even point

f)

Standard costs

g)

Flexible budget

h)

P/V Ratio

i)

Angle of Incidence

j)

Margin of safety

 

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

2

(a)

Explain the significance and advantages of Cost Accounting. OR

(b)

Explain the various costs used in decision making and explain their characteristics.

3

(a)

Explain the importance, tools and techniques of Management Accounting. OR

(b)

Describe the relationship between Financial Accounting and Cost Accounting.

4

(a)

Explain the advantages and limitations of Ratio Analysis. OR

(b)

The following are the ratios relating to ABC Ltd.

 

Stock velocity

8 months

Debtors velocity

3 months

Creditors velocity

2 m

Gross profit ratio

25%

Gross Profit for the current year ended 31 st March amounts to Rs. 4,00,000. Closing stock of the year is Rs. 10,000 more than the opening stock. Bills receivable amounts to Rs. 25,000 and Bills payable is Rs. 10,000. Find out: (i) Sales (ii) Sundry debtors (iii) Closing stock (iv) Sundry creditors.

5

(a)

Differentiate between Absorption Costing and Marginal Costing. OR

(b)

You are required to calculate (i) margin of safety (ii) sales (iii) variable cost from the following figures.

 

Fixed cost

Rs. 12,000

Profit

Rs.

1,000

Break even sales

Rs. 60,000

6

(a)

Explain the meaning and need of budget. What are the objectives of budgetary control?

 

OR

 

(b)

The standard material required to manufacture one unit of product A is 5 kgs and the standard price per kg. of material is Rs. 3.00. The cost accountant s records, however, reveal that 16,000 kgs of material costing Rs. 52,000 were used for producing 3,000 units of product A. Calculate the variances.

****

Code No. 5701 / CDE

FACULTY OF MANAGEMENT

B.B.A. I-Year (CDE) Examination, April / May 2014

Subject : Principles of Management Course No. 1.4

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Scientific management

Informal organization

Span of control

Decision making

Theory Y

Traits approach

Grapevine

Encoding

Staff conflict

Line and staff functions

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Define Management. Explain the functions of a manager. OR

(a)

(b)

"Management is a combination of art, science and profession". Discuss.

3 What are the key elements of the planning process? OR

(a)

(b)

What are the characteristics of strategic planning and operational planning?

4 Indicate how authority is different from power. OR

(a)

(b)

State the difference between Formal and Informal organization.

5 What is staffing? Explain the staffing function in detail. OR

(a)

(b)

Define leadership. How is leading different from management? Explain two leadership styles.

6 What are the elements of the communication process? OR

(a)

(b)

Explain the types, process and tools of control.

*****

Code No. 5711 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Business and Corporate Law Course No. 3.3

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Free consent

Pledge

Condition Vs. Warranty

Kinds of partners

Special crossing

Holder Vs. Holder in due course

Classification of companies

Memorandum of articles

Pollutants

Anti-competitive agreement

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 What is a contract? What are the essential elements of a contract? OR

(a)

(b)

What is 'bailment'? What are the rights and duties of a bailee?

3 Discuss briefly the rights of an unpaid seller. OR

(a)

(b)

Write about Partnership Deed, its characteristics and its format.

4 What is negotiable instruments? What are its different types? Explain their special characteristics.

OR

What is meant by dishonor by non-acceptance or dishonor by non-payment of a negotiable instrument?

(a)

(b)

5 How is a company formed under the Companies Act, 1956? List the various documents to be filed with the Registrar. OR

(a)

(b)

What is a Statutory Meeting? What is statutory report and what are its contents?

6 Write in detail about the consumer redressal agencies set up under Consumer Protection Act, 1986.

OR

Discuss about the legal framework available for the protection and enforcement of intellectual property in India.

(a)

(b)

*****

Code No. 5705 / CDE

FACULTY OF MANAGEMENT

B.B.A. II-Year (CDE) Examination, April / May 2014

Subject : Human Resource Management Course No. 2.4

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

Max. Marks: 70

(a) Globalization

(b) Policy Vs. Practice

(c) Line Vs. Staff

(d) Job restructuring

(e) Concept of 'productivity'

(f) Orientation tour

(g) Occupational safety

(h) Concept of 'industrial relations'

(i) Overt and covert factors of organizational climate

(j) Levels of culture

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Define Human Resource Management (HRM). What is the role of HRM in the context of globalization.

OR

(a)

(b) Write a detailed note on 'strategic approach to HRM'.

3 What is Human Resource Planning (HRP)? Explain in detail the HRP process. OR

(a)

(b) What is Job Analysis? What methods are used for collection of information required for conducting job analysis exercise?

4 What is Training? What is Development? How are training needs assessed generally?

OR

(b) What is a 'career'? What is career planning? What is the significance of career planning for employees and also the organization?

5 What is an 'industrial dispute'? What is the machinery available under Industrial Dispute Act for the settlement of disputes in India? OR

(b) What are 'standing orders'? How they are generally certified? What are its contents?

6 What is Performance Appraisal? Examine its significance in the context of rewarding human resources.

OR

(a)

(a)

(a)

(b) What is Quality of Life (QWL)? Assess the impact of QWL on organizational climate and its performance.

*****

Code No. 5651

FACULTY OF MANAGEMENT

BBA (Regular) I Year Examination, March / April 2014

Subject: Principles of Management Course No. 1.4

Time: 3 Hours

Note: Answer all questions.

PART A (10 x 2 = 20 Marks) [Short Answer Type]

Max. Marks: 70

1

Answer these questions at one place only.

a)

Division of labour

b)

Elements of management

c)

Types of planning

d)

Rational decision making

e)

Decentralization

f)

Delegation

g)

nAch

h)

Theory X

i)

Verbal communication

j)

Control system

 

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

2

(a)

Explain functions of modern manager. OR

(b)

Explain the contribution of Hawthorn experiments to the field of management.

3

(a)

What are the factors influencing business planning? OR

(b)

What are the stages involved in rational decision making.

4

(a)

Explain concepts of authority, responsibility and delegation. OR

(b)

Write the mechanism for conflict resolution.

5

(a)

Explain principles of staffing.

 

OR

 

(b)

Explain application of theory Z in Indian Context.

6

(a)

Explain the process of communication. OR

(b)

Explain human reaction to the control system.

****

Code No. 5662

FACULTY OF MANAGEMENT

BBA III Year Examination, March / April 2014 Subject: Business and Corporate Law Paper 3.3

Time: 3 Hours

Max. Marks: 70

Note: Answer all questions.

PART A (10 x 2 = 20 Marks) [Short Answer Type]

1

Answer the following in not more than 75 words.

a)

Consideration

b)

Bailment

c)

Conditions Vs. Warranties

d)

Types of partnership

e)

Types of crossing

f)

Holder in due course

g)

Characteristics of a company

h)

Prospectus

i)

Environmental pollution

j)

Consumer awareness

 

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

2

(a)

What is a contract? What are the essential elements of a contract? OR

(b)

Explain and illustrate the distinction between a Contract of Indemnity and a Contract of Guarantee?

3

(a)

Who is an unpaid seller ? What are his rights? OR

(b)

Write about Partnership Deed, its characteristics, and its format?

4

(a)

What is a negotiable instrument? What are its different types? Explain their special characteristics.

 

OR

 

(b)

Explain the terms presentation , dishonor and discharge in the context of Negotiable Instruments.

5

(a)

What is a Memorandum of Association? What are its content? When and how may it be altered?

 

OR

 

(b)

What are the different kinds of meetings of the shareholders of a company? When and how are these meetings held?

6

(a)

Define the following terms as used in the Consumer Protect Act, 1986; Complaint, complainant, consumer, manufacturer, and restrictive trade practice. OR

(b)

Briefly discuss about the Right to Information Act, 2005.

****

Code No. 5702 / CDE

FACULTY OF MANAGEMENT

B.B.A. I-Year (CDE) Examination, April / May 2014

Subject : Business Mathematics and Statistics Course No. 1.5

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

Max. Marks: 70

1

Answer the following.

 

(a)

Markup price

(b)

Business Decision making

(c)

Brokerage

(d)

Arithmetic progression

(e)

Weighted average

(f)

One way tabulation

(g)

Quartile deviation

(h) Regression coefficient

(i)

Wholesale Price Index

(j)

Conditional probability

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 (a) If on an average 1 vessel in every 10 is wrecked, find the probability that out of 5 vessels expected to arrive, 4 at least will arrive safely. OR

(b) A profit of 10% is made on the S.P. of an article. What is the percentage profit on the C.P.?

3 (a) A firm sells a certain product that it makes at Rs. 9 per unit. The cost making X units C = 0.1 x 1/2 + 3x + 8. Find the maximum profit for the firm and also the number of units to be sold for securing maximum profit. OR

(b) Determine mean deviation from median and standard deviation from the following distribution.

x 10

 

11 12

13

14

y 3

12 11

 

12

3

4 (a) What are the problems involved in generating primary data through various tools? OR

(b) Find the mean and median from the following distribution.

 

Age (year)

 

20

 

19

 

18

 

17

 

16

 

15

 

14

 

13

 

No. of students

 

124

 

8

 

11

 

10

 

7

 

4

 

2

 

1

5 (a) Obtain rank correlation between X and Y.

 
   

X 24

29

 

23

38

46

 

52

   

41

36

68

56

 
 

Y 110

126

 

145

131

163

 

158

   

131

129

154

140

(b)

Obtain two regression equations.

 

OR

 
 

X 5

   

8

 

7

6

4

 

Y 3

   

4

 

5

2

1

6 A sample of 10 from a class of 100 consisting of 60 females and 40 males is chosen. What is the probability of getting 5 females and 5 males? OR

(a)

(b)

Explain splicing of index numbers and its importance.

 

*****

Code No. 5712 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Information Technology Course No. 3.4

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Define systems software

GUI Operating system

Artificial Intelligence

Knowledge Base

DBMS

WAN

Search Engine

WWW

Intranet, Extranet

WiFi

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Discuss the different types of memory devices and their hierarchy. OR

(a)

(b)

Explain OSI model.

3 Discuss the applications of Expert Systems. OR

(a)

(b)

Explain the characteristics of EIS.

(a)

4 Discuss various issues related to compression and decompression. OR

(b)

Discuss the role of multimedia in business.

(a)

5 Explain various services provided under Internet. OR

(b)

Explain different methods available to control security threats in Internet.

6 Discuss the role of group ware technology in offices. OR

Explain the various objects in MS-ACCESS.

(a)

(b)

*****

Code No. 5706 / CDE

FACULTY OF MANAGEMENT

B.B.A. II-Year (CDE) Examination, April / May 2014

Subject : Management Science Course No. 2.5

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

Max. Marks: 70

(a)

Job shop

(b) Plant layout

(c)

Scope of OM

(d) ABC analysis

(e)

Ordering cost

(f)

Two definition of OR

(g)

EMV

(h) Degeneracy in TP

(i)

Decision making under uncertainty

(j)

Unbalanced AP

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Discuss in detail the evolution of operations management from production management.

(a)

 

OR

(b)

Explain the various manufacturing systems / process technologies.

3 Explain factors influencing the plant location with suitable examples. OR

(a)

(b)

What is PPC? What are its functions?

(a)

4 At present a company is purchasing an item 'A'. The consumption is 10000 units per year. The cost of the item is Rs.5 per unit and ordering cost is estimated to be Rs. 100 per order. The cost of carrying inventory is 20%. Determine (i) EOQ (ii) Optimum number of orders and (iii) Optimal time between two consecutive orders OR

(b)

Explain how store layout contributes to the efficiency of an organization.

5 Model building is the essence of the operations research approach. Discuss. OR

(a)

(b)

In a toy manufacturing company, suppose the product acceptance probabilities are not known but the following data is known:

Product Acceptance

Anticipated first year profit ('000 Rs.)

Full

Partial

Minimal

Good

8

70

50

Fair

50

45

40

Poor

-25

-10

0

Determine the optimal decision under each of the following decision criteria and show how you arrived at it. (i) Maximax (ii) Maximin (iii) Equal likelihood and (iv) Regret

6

(a)

Solve the following transportation problem, given the cost matrix.

   

W1

W2

W3

Supply

 

F1

5

1

7

10

F2

6

4

6

80

F3

3

2

5

15

Demand

75

20

50

 
 

OR

 

(b)

Solve the following assignment problem, given the cost matrix.

 

J1

J2

J3

J4

P1

5

3

2

8

P2

7

9

2

6

P3

6

4

5

7

P4

5

7

7

8

*****

Code No. 5703 / CDE

FACULTY OF MANAGEMENT

B.B.A. I-Year (CDE) Examination, April / May 2014

Subject : Business Economics Course No. 1.6

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Prescriptive economics

Constrained optimization

Cross elasticity of demand

Delphi method Long run costs

Experience curve

Marginal revenue

Kinked demand curve

National Income at fact cost

Recession

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Discuss the role of business economics is taking optimal managerial decisions. OR

(a)

(b)

Distinguish opportunity cost principle from equi-marginal principle.

3 Explain the law of demand and its exceptions. OR

(a)

(b)

Explain price elasticity of demand and income elasticity of demand in taking managerial decisions.

4 Explain the law of diminishing returns and the assumptions underlying the law. OR

(a)

(b)

Write briefly different economies of scale.

5 What are the strategies a firm under oligopoly market can consider to follow in response to their rivals?

OR

(a)

(b)

Write briefly different pricing practices followed in Indian retail outlets.

6 Write different concepts of National Income and their relevance to managerial decisions.

OR

(a)

(b)

What is inflation? What measures would you suggest to control inflation?

*****

Code No. 5703 / CDE

FACULTY OF MANAGEMENT

B.B.A. I-Year (CDE) Examination, April / May 2014

Subject : Business Economics Course No. 1.6

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Prescriptive economics

Constrained optimization

Cross elasticity of demand

Delphi method Long run costs

Experience curve

Marginal revenue

Kinked demand curve

National Income at fact cost

Recession

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Discuss the role of business economics is taking optimal managerial decisions. OR

(a)

(b)

Distinguish opportunity cost principle from equi-marginal principle.

3 Explain the law of demand and its exceptions. OR

(a)

(b)

Explain price elasticity of demand and income elasticity of demand in taking managerial decisions.

4 Explain the law of diminishing returns and the assumptions underlying the law. OR

(a)

(b)

Write briefly different economies of scale.

5 What are the strategies a firm under oligopoly market can consider to follow in response to their rivals?

OR

(a)

(b)

Write briefly different pricing practices followed in Indian retail outlets.

6 Write different concepts of National Income and their relevance to managerial decisions.

OR

(a)

(b)

What is inflation? What measures would you suggest to control inflation?

*****

Code No. 5713 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Business Communication Course No. 3.2

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b) Attitude

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Personal barrier

Verbal symbols

Feedback in communication

Important delivery

Visual aids

Jargon

Glossary

Addendum

Counseling

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Define communication. Explain the process with various elements. OR

(a)

(b)

Briefly explain the advantages and limitations of oral communication.

3 Differentiate between verbal and non verbal communication with suitable examples. OR

(a)

(b)

Explain the tactics of negotiation in the business context.

4 Outline the techniques that can make a presentation effective. OR

(a)

(b)

What are the different types of visual aids that are used in presentations?

(a)

5 Discuss in detail the steps involved in creating a report. OR

(b)

Write a complaint letter to ABC Ltd regarding damage to 5 out the 30 refrigerators supplied by them.

6 List factors to be considered while preparing a resume using an example. OR

(a)

(b)

Explain the need to conduct a preliminary interview. What are the different kinds of interviewing styles? Discuss their merits and demerits.

*****

Code No. 5713 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Business Communication Course No. 3.2

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b) Attitude

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Personal barrier

Verbal symbols

Feedback in communication

Important delivery

Visual aids

Jargon

Glossary

Addendum

Counseling

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Define communication. Explain the process with various elements. OR

(a)

(b)

Briefly explain the advantages and limitations of oral communication.

3 Differentiate between verbal and non verbal communication with suitable examples. OR

(a)

(b)

Explain the tactics of negotiation in the business context.

4 Outline the techniques that can make a presentation effective. OR

(a)

(b)

What are the different types of visual aids that are used in presentations?

(a)

5 Discuss in detail the steps involved in creating a report. OR

(b)

Write a complaint letter to ABC Ltd regarding damage to 5 out the 30 refrigerators supplied by them.

6 List factors to be considered while preparing a resume using an example. OR

(a)

(b)

Explain the need to conduct a preliminary interview. What are the different kinds of interviewing styles? Discuss their merits and demerits.

*****

Code No. 5707 / CDE

FACULTY OF MANAGEMENT

B.B.A. II-Year (CDE) Examination, April / May 2014

Subject : Basic Marketing Course No. 2.6

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Global marketing

Marginal cost pricing

Functions of marketing

Augmented product

Co brand

Sales force management

Test market

Zero channel

End use method

Bill board

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Define marketing and explain the importance of marketing. OR

(a)

(b)

Distinguish selling concept from marketing concept in detail.

3 What is market segmentation? What are the requirements for effective segmentation? OR

(a)

(b)

What is Product Life Cycle (PLC)? Explain the various stages of PLC.

(a)

4 Write a note on Product, Product Mix, Product Line. OR

(b)

Explain the stages of new product development.

5 What are the factors affecting pricing? Explain in detail. OR

(a)

(b)

Explain the factors influencing channel design decisions.

6 What are the major challenges in direct marketing? OR

(a)

(b)

Write a note on need integrated marketing communication.

*****

Code No. 5704 / CDE

FACULTY OF MANAGEMENT

B.B.A. I-Year (CDE) Examination, April / May 2014

Subject : Financial Accounting Course No. 1.7

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

Max. Marks: 70

(a)

Accounting

(b) Personal account

(c)

Bank reconciliation statement

(d) Bills receivables book

(e)

Ledger

(f)

Trading account

(g)

Private limited company

(h) Debentures

(i)

Defecation

(j) FIFO

 

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

(a)

2 Explain the accounting cycle.

 

OR

(b)

Describe the concepts and convention of accounting.

3 Describe the subsidiary books of Journal. OR

(a)

 

(b)

Journalise the following:

 

(i)

Commenced business with cash Rs.60,000/-

(ii)

Rent paid in advance Rs.5000/-

(iii)

Purchased goods for cash Rs.30,000/-

 

(iv)

Purchased goods for credit from Ram Rs.10,000/-

(v)

Paid Salary Rs.1,000.

4 Explain the differences between Capital and Revenue expenditure. OR

(a)

(b)

The Trial Balance of Chatterji on 31st December, 1978 received the following balances:

Debit Balances

Rs

Credit Balances

Rs

Plant & Machinery Purchases Sales Returns Opening Stock Discount Allowed Bank Charges Sundry Debtors Salaries Wages Freight : In Out Rent, Rates, Taxes Advertisements Cash in Bank

80,000

Capital Account Sales Purchases Returns Discounts Received

1,00,000

68,000

1,27,000

1000

1,275

30,000

800

350

Sundry Creditors

25,000

75

 

45,000

6,800

10,000

750

1,200

2,000

2,000

6,900

 

2,54,075

 

2,54,075

The stock on 31st December, 1978 was valued at Rs.35,000. Prepare Trading and Profit & Loss Account for the year ended 31st December, 1978 and Balance Sheet as on that date.

5 Explain the definition and characteristics of Joint Stock Companies. OR

(a)

(b)

Describe the provisions of Companies Act with respect to preparation of Final Accounts.

6 Jain Bros. acquired a machine on 1st July 2007 at a cost of Rs.14,000 and spent Rs.1,000 on its installation. the firm writes off depreciation at 10% of the original cost every year. The books are closed on 31st December every year, show the Machinery Account and Depreciation Account for three years. OR

(a)

(b)

Explain the differences between LIFO and FIFO methods of inventory valuation.

*****

Code No. 5714 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Financial Services Course No. 3.6.1 (Elective - I: Finance)

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

Money market

Secondary market

Book building

Underwriters

Stock Index

Repo and Reverse Repo

Operating lease

Hire purchase

NAV

CRISIL

Max. Marks: 70

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Give an overview of the financial system. OR

(a)

(b)

Explain capital market and its constituents.

3 Explain the process of new issue management. OR

(a)

(b)

Describe the concept and functions of stock market.

(a)

4 Explain Universal Banking.

OR

(b)

Describe the problems of commercial banks in India.

5 Describe the types of lease.

(a)

OR

(b)

Explain the concept and process of factoring.

6 Explain the advantages of mutual funds. OR

(a)

(b)

Explain the concept and importance of credit rating.

*****

Code No. 5715 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Sales and Advertising Management Course No. 3.6.2 (M): (Elective - I: Marketing)

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

Max. Marks: 70

(a)

Value-added re-sellers

(b)

Brand

(c)

The Expenses Quota Plan

(d)

Fringe benefits

(e)

Customer-organization

(f)

Line sales organization

(g)

Quick Vs. Lagging

(h)

AIDA

(i)

Idea advertising

(j)

Labeling

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Explain the listing of channel members. OR

(a)

(b)

Explain brand recognition and brand recall in detail.

3 .(a) Explain the importance of sales force selection. OR

(b) Describe the concept of sales compensation plan.

4 Explain the different kinds of sales organization. OR

(a)

(b) What is line and staff sales department organization?

(a)

5 Describe the integrated marketing communication. OR

(b) What are the different advertising theories? Explain in detail.

6 Explain the importance of branding.

(a)

OR

(b) Describe the measurement methods of advertising effectiveness.

*****

Code No. 5716 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Leadership Course No. 3.6.3: (Elective I: HR)

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

Max. Marks: 70

(a)

Importance of leadership

(b)

Manager Vs. Leader

(c)

Traits of a leader

(d)

Leadership as a process

(e)

Leadership continuum

(f)

Ethical leadership

(g)

Situational leadership

(h) Leader member relations

(i)

Leadership succession

(j)

Empowerment

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Define 'leadership'. Explain leadership as 'partnership'. OR

(a)

(b)

What is the impact of leadership on organizational performance?

3 What is participative leadership? What is its nature? What are its consequences? OR

(a)

(b)

What is leadership effectiveness? How do you measure the success and failure of leadership?

4 Briefly summarize transactional and transformational leadership types and bring out their relative strength and weakness. OR

(a)

(b)

Discuss in detail Leadership Grid Theory as given by Blake and Mouton.

(a)

5 Discuss in detail Vroom-Yetton's Normative Decision Model and examine its effectiveness.

 

OR

(b)

What is Life-Cycle Theory of Leadership?

 

6 Write a note on leadership development through (i) self-awareness and self- discipline and (ii) education and experience. OR

(a)

(b)

What is mentoring? Examine its usefulness in the context of Leadership Development efforts in large-sized corporates?

*****

Code No. 5655

FACULTY OF MANAGEMENT

BBA II Year Examination, March / April 2014

Subject: Human Resource Management Course No. 2.4

Time: 3 Hours

Max. Marks: 70

Note: Answer all questions.

PART A (10 x 2 = 20 Marks) [Short Answer Type]

1

Answer these questions at one place only.

a)

Personnel Management Vs HRM

b)

Objectives of HRM

c)

Demand forecasting of personnel

d)

Mentoring

e)

360-Degree appraisal

f)

Training effectiveness

g)

Merit pay

h)

Group Incentives

i)

Participative management

j)

Employee safety and health

 

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

2

(a)

List and explain the managerial and operative functions of HRM. OR

(b)

What is HRD? What is the scope of HRD? What would be its future in India?

3

(a)

What is recruitment? Briefly explain the sources and types of recruitment. OR

(b)

What is Job design? What are its objectives? What factors have to be kept in mind while designing and redesigning the jobs?

4

(a)

What is training? How is it different from development ? Explain some executive development programs that you have studied. OR

(b)

What is Performance Appraisal (PA)? What are some of the common errors that creep into PA exercises?

5

(a)

What is Job Evaluation ? Briefly discuss the job evaluation methods and state their relative advantages and disadvantages. OR

(b)

What is Executive compensation ? How are generally top level executives compensated for any large-sized companies?

6

(a)

What is employee discipline? What are the issues involved in discipline management in organizations?

 

OR

 

(b)

What is a Grievance ? Discuss about the Model Grievance Reddressal Procedure that is in place for industrial undertakings in India.

****

Code No. 5708 / CDE

FACULTY OF MANAGEMENT

B.B.A. II-Year (CDE) Examination, April / May 2014

Subject: Elements of Financial Management Course No. 2.7

Time : 3 Hours

1 Answer the following.

Max. Marks: 70

PART A (10 x 2 = 20 Marks)

(a)

Annuity

 

(b) Venture capital

 

(c)

Commercial paper

 

(d)

Calculation of depreciation Scope of finance Replacement decision Discounting of cash flows

(e)

Bond yield

 

(f)

(g)

Future value

(h)

(i)

Term loans

(j)

 

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

 

2 Describe the role of the Finance Manager in India. OR

(a)

 

(b)

Why is profit maximization not an appropriate goal?

(a)

3 A person deposited Rs. 1000 thrice on April 1, 2010, 2011 and 2012. He earns an interest of 8% p.a. Calculate the future value of the money he deposited, as on March 31,

2013.

 

OR

 

(b)

A person deposited Rs.10,000 at an interest rate for 7 years. Find the interest rate if the future value of the deposit was Rs.22,110. Assume that interest is paid annually.

4 What are the sources of long term finance? Explain the characteristics of each source. OR

(a)

(b)

What are the features of (i) Bills

(ii) Certificates of Deposit

 

5 Calculate cash flows for project A and B. Tax rate is 40%, Depreciation is Rs.3000 p.a. for A and Rs. 5000 p.a. for B.

(a)

 

Year

EBDT (Project A)

EBDT (Project B)

 
 

1 10,000

 

20,000

2 15,000

20,000

3 20,000

30,000

4 25,000

35,000

5 30,000

40,000

 

OR

 

(b)

What are the components of cash flows?

6 A company's shares had the following return and probability of returns. Calculate

(a)

(i)

Expected return

(ii)

Standard deviation of return.

 
 

Return (%)

Probability

 

30

 

0.10

20

0.10

10

0.40

5

0.30

-10

0.10

 

OR

 

(b)

Explain any two methods of valuation of equity shares.

 

*****

Code No. 5652

FACULTY OF MANAGEMENT

BBA I Year Examination, March / April 2014

Subject: Business Mathematics Course No. 1.5

Time: 3 Hours

Note: Answer all questions.

Max. Marks: 70

1

2

3

4

5

6

PART A (10 x 2 = 20 Marks) [Short Answer Type]

Answer these questions at one place only.

a)

b)

c)

d)

e)

f)

g)

h)

i)

j)

Linear function

Polynomial expression

Universal set

Power set

Rational function

Chain rule

Definite integral

Anti derivative

Square matrix

Matrix transpose

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

(a)

(b)

(a)

(b)

(a)

(b)

(a)

(b)

A sum of Rs. 5000 is invested at an interest rate of 9% per annum. Find the time required for the money to double if the interest is compounded. OR

Simplify

3

c d

4

e

5

2

.

Specify the set A by listing the elements where

i) A = {whole numbers less than 100 divisible by 16}

ii) A = {0, 1, 4, 9, 16, 25}

OR

A question paper consists of 10 questions divided into two parts A and B. Each part contains 5 questions. A candidate is required to attempt 6 questions in all, of which atleast 2 should be from part A and atleast 2 should be from part B. In how many ways can the candidate select the questions if he can answer all questions equally well.

Find dy

dx

if y =

t

2

3

sin x

-t

2

dx .

Evaluate dy

dx

Find

dx

if y =

e

x

e

x

x cos (Ln x).

Find the following:

(i)

1

Ln x dx

o

1 dx

(ii)

-1

x

2

OR

OR

(a)

(b)

Solve the following system 2x 1 + x 2 + x 3 = -1

x 1 + 2x 2 + x 3 =

0

3x 1

2x 3 =

5

Find the inverse of A =

1

3

7

2

4

1

7

4

5

OR

****

Code No. 5663

FACULTY OF MANAGEMENT

BBA III Year Examination, March / April 2014

Subject: Information Technology Course No. 3.4

Time: 3 Hours

Note: Answer all questions.

PART A (10 x 2 = 20 Marks) [Short Answer Type]

Max. Marks: 70

1

Write short notes on the following at one place only.

a)

IS Vs IT

b)

Difference between Tactical and Operational Information systems.

c)

Multimedia

d)

Compression / Decompressions

e)

Social networking

f)

Smart card

g)

Intranet and extranet

h)

Group ware

i)

e-Commerce

j)

Internal telephony

 

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

2

(a)

Define operating system. Explain about different types of OSs. OR

(b)

What is GUI? Discuss the trends in software and hardware.

3

(a)

Explain the important subsystems in Marketing Information Systems. OR

(b)

Briefly explain the differences between operational, tactical and strategic IS.

4

(a)

Explain about multimedia-audio formats video formats. OR

(b)

Discuss the Business Applications of Multimedia.

5

(a)

Explain WWW architecture of Internet. OR

(b)

Security is a big concern for e-commerce Explain the above statement with respect to security threats.

6

(a)

Discuss the role of internet, intranet and extranet in business. OR

(b)

Explain the features of spreadsheets useful for business.

****

Code No. 5717/ CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April / May 2014

Subject : Investment Management Course No. 3.7.1: (Elective II Finance)

Time : 3 Hours

PART A (10 x 2 = 20 Marks)

1 Answer the following.

Max. Marks: 70

(a)

What are Financial assets?

(b)

Investment Vs. Speculation

(c)

Purchasing Power Risk

(d)

Ex-post facto return

(e)

Rights Issue

(f)

Industry Analysis

(g)

Holding Period Return

(h) Portfolio

(i)

Efficient frontier

(j)

Net Asset Value

PART B (5 x 10 = 50 Marks) Answer all the questions using the internal choice.

2 Explain the investment process.

(a)

(i)

(ii)

Explain the types of investments. OR

(b)

(i)

Explain the types of risks.

(ii)

An investor receives 20% return on his equity share for 2013-14. The rate of inflation for 2013-14 was 8%. Calculate the real (inflation adjusted). rate of return.

3 Explain the characteristics of equity shares. OR

(a)

 

(b)

Describe fundamental analysis.

4 What are the features of bonds?

(a)

(i)

(ii)

Calculate the value of a bond with the following features : Period = 5 years , coupon rate = 12% , YTM = 14% and Par value = Rs.1000 OR

(b)

Explain the advantages of bonds over stocks.

 

5 Explain the efficient frontier and selection of optimal portfolio. OR

(a)

(b)

Consider the following securities P & Q.

 

ER (p) = 8% (p) = 10% ER (Q) = 12% (Q) = 15% The proportion of P = 50% and Q = 50% and the correlation between P & Q = -0.20. Calculate the portfolio expected risk and return.

6 What are the advantages and disadvantages of Mutual funds? OR

(a)

(b)

(i)

What is NAV?

(ii)

A mutual fund has assets of Rs. 15,00,000 and liabilities of Rs.8,00,000 and outstanding shares of 10,000 units. Calculate NAV.

*****

Code No. 5718 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April 2014

Subject: Customer Relationship Management Course No. 3.7.2 (F) : (Elective II Marketing)

Time : 3 Hours

Max. Marks: 70

Part A (10 x 2 = 20 Marks)

1 Answer the following in not more than 75 words.

(a)

Customer centricity

(b)

Customer acquisition

(c)

Customer strategy grid

(d)

Up selling

(e)

CRM value chain

(f)

Call centers

(g)

Web based customer support

(h)

Customer analysis

(i)

CRM metrics

(j)

CRM at work

Part B (5 x 10 = 50 Marks)

2 (a) Discuss the factors responsible for the evolution of CRM.

OR

(b) Explain the term Relationship as marketing tool and explain the role in CRM practices.

3 (a) What are differentiation in price and quality standards on CRM? OR

(b) What is supply chain workforce for training in CRM?

4 (a) Write a note on the attrition in CRM.

OR

(b) What are advantages and disadvantages with CRM in Human Resource Management?

5 (a) Discuss the importantance and advantages of E-CRM in business. OR

(b) What are three dimensions in E-CRM ? Explain.

6 (a) What are the major challenges in implementing CRM?

OR

(b) Write a note on need and benefits of the process in CRM implementation.

* * * * *

Code No. 5719 / CDE

FACULTY OF MANAGEMENT

B.B.A. III-Year (CDE) Examination, April 2014

Subject: Change Management Course No. 3.7.3: (Elective II HR)

Time : 3 Hours

Max. Marks: 70

Part A (10 x 2 = 20 Marks)

1 Answer the following in not more than 75 words.

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

The need for change

Sources Vs. Force of Change

Organizational transformation

Leadership Vs. Change management

Affective processes in change

Individual Vs. Group Resistance

Internal Vs. External change agents

Levels of culture

Change strategy

Unfreezing Vs. Refreezing

Part B (5 x 10 = 50 Marks)

2 Discuss about the techniques and methods for achieving planned change at individual level.

(a)

OR

(b)

Explain in detail various barriers to organizational change.

3 What are OD interventions? How do they improve the functioning of the organization? OR

(a)

(b)

What different managerial interpretations are given for change in organizational context?

4 Why do people resist change? Suggest measures for overcoming such resistance. OR

(a)

(b)

Why do we need to explore the human side of organizational change before attempting to manage the same?

5 Under what conditions change agents would be more effective in implementing change programs successfully?

OR

What are the typical characteristics hallmarks of effective change against? What types of skills make them successful?

(a)

(b)

6 Explain Human Resources interventions for effecting change in organization. OR

(a)

(b)

Why is cultural change very complex? What are the issues involved in it?

* * * * *

Code No. 5656

FACULTY OF MANAGEMENT

BBA II Year Examination, March / April 2014

Subject: Business Statistics Course No. 2.5

Time: 3 Hours

Note: Answer all questions. PART A (10 x 2 = 20 Marks) [Short Answer Type]

Max. Marks: 70

1

2

3

Answer these questions at one place only.

a)

b)

c)

d)

e)

f)

g)

h)

i)

j)

Population

Cross tabulation

Categorical Variable

Quartile deviation

Price index number

Special purpose index

Sampling error

Quota sampling

Negative correlation

Scatter diagram

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

(a)

(b)

(a)

(b)

What are the various methods applied for the classification of data? OR

Explain the benefits in tabulation of data in statistics.

The mean yearly salaries paid to all employees in a company was Rs. 24,00,000. The mean yearly salaries paid to male and female employees were Rs. 25,00,000 and Rs. 19,00,000 respectively. Find out the percentage of male and female employees in the company. OR

Determine standard deviation and coefficient of variation from the following statistical data.

Age

20-30

30-40

40-50

50-60

60-70

70-80

80-90

No. Of persons

3

61

132

153

140

51

2

4

(a)

Compute Fisher s ideal index number from the data given below and check whether the reversal test is satisfied.

Commodity

Base Year

Current Year

Price

Quantity

Price

Quantity

A

2

7

6

6

B

3

6

2

3

C

4

5

8

5

D

5

4

2

4

 

OR

(b)

From the fixed index numbers given below obtain chain base index numbers.

Year

1993

1994

1995

1996

1997

1998

Index No.

150

180

120

120

80

96

5

6

(a)

(b)

(a)

What is sampling theory? In what respects is it superior to a census survey. OR

An MBA student applies for a job in two firms A and B. He estimates that the probability of his being selected in firm A is 0.6 and being rejected at firm B is 0.45 and the probability of atleast one of his applications being rejected is 0.5. What is the probability that he will be selected in one of the firms?

The following data refer to annual profits of a certain business

Year

2007

2008

2009

2010

2011

2012

2013

Production

60

72

75

65

80

85

95

Find the trend values using the linear trend method. Using the trend equation, estimate the profits for the year 2015.

OR

(b) The heights of some fathers and sons in centimeters are given below:

Height of fathers

158

160

163

165

167

170

173

167

172

171 181

 

Heights of sons

163

158

167

170

160

150

170

173

175

 

172 175

Find the regression equations and also find out the most likely height of the son if the height of father is 164 cms.

****

Code No. 5653

FACULTY OF MANAGEMENT

BBA I Year Examination, March / April 2014 Subject: Business Economics and Entrepreneurial Development Course No. 1.6

Time: 3 Hours

Max. Marks: 70

Note: Answer all questions.

PART A (10 x 2 = 20 Marks) [Short Answer Type]

1.

Answer these questions at one place only.

a)

Opportunity cost

b)

Equi-marginal principle

c)

Utility

d)

Cross elasticity

e)

Iso-quant curve

f)

Marginal revenue

g)

Oligopoly

h)

Loss leader pricing

i)

Women entrepreneurship

j)

Entrepreneurial motivation

 

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

2

(a)

Explain nature and scope of Business Economics. OR

(b)

Explain the following:

 

i) Discount principle

ii) Principle of time perspective

3

(a)

Explain Law of Marginal Utility.

 

OR

 

(b)

Explain different types of Price Elasticity of Demand.

4

(a)

Explain Law of Diminishing marginal returns to scale with examples. OR

(b)

Explain Economies and Diseconomies of scale.

5

(a)

What is Monopoly? Explain Price Determination under Monopoly. OR

(b)

Cross Elasticity is the common feature in Oligopoly. Discuss.

6

(a)

Write the characteristics and functions of Entrepreneur. OR

(b)

Explain the role of Entrepreneurship in Economic Development.

****

Code No. 5664

FACULTY OF MANAGEMENT BBA III Year Examination, March / April 2014

Subject: Management Science Course No. 3.5

Time: 3 Hours

Note: Answer all questions. PART A (10 x 2 = 20 Marks) [Short Answer Type]

Max. Marks: 70

1

a)

Batch production

 

b)

Product layout

 

c)

Economic order quantity

 

d)

Idle time

 

e)

Expected opportunity loss

f)

Critical path

 

g)

Bin card

 

h)

VED analysis

i)

Unbalanced assignment problem

 

j)

Scheduling

 
 

PART B (5 x 10 = 50 Marks) [Essay Answer Type]

 

2

(a)

Explain the scope of production and operations management. OR

(b)

Explain the relationship between the product life cycle and process life cycle.

3

(a)

Discuss the importance of location decision in operations planning. OR

 

(b)

Explain features of an ideal layout.

 

4

(a)

A stockist of a particular commodity makes a profit of Rs. 30 on each sale made within the same week of purchase. Otherwise he incurs a loss of Rs. 30 on each item. The data on the past sales are

 

No. of items sold within the same week

5

 

6

7

8

9

10

11

 

Frequency

0

 

9

12

24

9

6

0

 

Find out:

 
 

i)

The optimum no. of items the stockist buys every week in order to maximize profit.

ii)

Calculate expected opportunity loss

 

iii)

Calculate EVPI

 
 

OR

 
 

(b)

Explain the following principles of decision making under uncertainty

 
 

i)

Laplace

ii) Maximin

 

iii) Maximax

 

iv) Hurwicz

v) Savage

 

5

(a)

Discuss the EOQ approach to inventory with suitable examples. OR

 

(b)

Classify the following 12 items in ABC categories.

 
 

Item

Units

Unit

   

Cost (Rs)

1

700

 

5.00

2

2400

 

3.00

3

150

 

10.00

4