Annexure (Questionnaire)

This questionnaire has been designed to study the impact of

promotional activities on consumer related to pro ace InfoTech. Kindly fill

the details below.

NAME___________________________

Q 1 What is your gender?

(I) Male (II) Female

Q 2 What is your age category?

(I) 16-20 (II) 21-25 (III) 25-30

Q 3 What is your Occupation?

(I) Student (II) Service (III) Self-employed

Q 4 What is your education qualification?

(I) Diploma (II) under graduate (III) Post graduate

(IV) Senior secondary (v) Higher secondary

FOR ANALYSING AWARNESS FOR PRO ACE INFO TECH

Q 5 (a) Are you aware of Pro Ace Info Tech?

(I) Yes (II) No

Q5 (b) If Yes, then source of awareness of pro ace info tech product?

(I) Advertisement in Newspaper (II) Advertisement in Television

 (III) Advertisement in Radio (IV) Broacher

(V) Friends (VI) Hoardings/billboard

(VII) Social Media (VIII) seminar

Q6 Identify

Pro Ace Info Tech

logo?

(A) (B) (C) (D)

Q 7 (a) Have you used any product & services of Pro Ace Info Tech?

(I) Yes (II) No

Q 7 (b) IF Yes name that product & services?

____________________________________________________________________________

Q 8 What influenced you to try the services of Pro-Ace Info Tech?

(I) Brand Image (II) Past Experience

(III) Advertisement (IV) Quality of services

FOR ANALYSING THE SOURCE KNOWLEDGE ABOUT PRODUCTS AND

SERVICES IN GENERAL

Q9

S.NO Strongly Agree Neutral Disagree Strongly

agree disagree
(a) watch advertisement

on Television
(b) seen advertisement on

Hoardings/Billboard
(c) seen advertisement on

social media
(d) seen advertisement

on newspaper
(e) listen advertisement

on radio
(f) Attend seminar for

product knowledge

Q 10 How much influence does Promotion have over you?

S.NO Influence Not At All Slightly Somewhat Moderately Extremely

Influential Influential Influential
Variables Influential Influential
(a) Social

media
(b) Television
(c) radio

(d) Hoardings/

Billboard
(e) newspaper
(f) seminar

Q 11 How does promotion help you?

(I) Recall (II) Positive impression

(III) Creates desire to purchase