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Here are a few simple, time-tested tips:

1. Get a great logo. ...


2. Write down your brand messaging. ...
3. Integrate your brand. ...
4. Create a "voice" for your company that reflects your brand. ...
5. Develop a tagline. ...
6. Design templates and create brand standards for your marketing
materials. ...
7. Be true to your brand. ...
8. Be consistent.