Unit 33 Assignment 2

Ciaran Morton

Research report

Introduction

In this document I am going to research several different television

programmes, films and other media outlets for inspiration to create the
short Claymation. I am also going to cover some of the range of the brief
such as Audience and Generation of production ideas.

Web

First of all, I searched the age rating for the popular film the
Nightmare before Christmas, this is a popular film by Tim
Burton, the image to the right is the cover for the film. This
film is a PG; this shows that I can create something like this
while sticking to my target audience as the target audience
is already set by the brief to children.
This research shows that I am able to create a darker
themed Claymation while still sticking to the PG rating, the
other Tim Burton films/works are also proof of this as they
are mostly PG ratings while still having a darker theme.
The image to the right is an image of the cover of the Corpse
Bride which is another popular animation by Tim Burton which
is also a PG, this is further evidence that I will be able to
create darker themed Claymation and stick to the appropriate
target audience.

Audience

Definition of audience (e.g. by age, gender, interests, taste):

The definition of an audience is the people who either watch the content
or are targeted to the content, the people targeted by the content are
potential audience as these are the people who are most likely to watch
the content.

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The Google definition of Audience is the assembled spectators or listeners at a

public event such as a play, film, concert, or meeting. This basically states that an audience
is basically the people who are watching the film or show (show either television or a
performance e.g. concert, circus etc.)
In this assignment I have already been given an audience which is PG, this means that I
have to be very restrictive of the content
that I use as to not go over any lines
and make sure everything I create is
PG. The image to the right is the
multiple stickers used to age rate
content, the PG sticker is the section I
was given.

Viewing context:

Basically, viewing context is what context the story line is taken in and if
everything makes sense. In short this is all about if the animation makes
sense or if it is just nonsense, an example of this is a character doing an
action and the appropriate response to the action. Context also refers to if
the audience will understand what is going on, however as I have to target
small children this is not really relevant as most plots and storylines would
be too complex. Even if this was different I only have a 30 second
animation so I wouldnt be able to include a lot of plot of story line into the
animation due to it being so short. Most programmes viewing context
would apply to would be either 20+ minuet programmes or films as these
have just enough time to develop a good storyline/plot rather than a very
short 30 second clip.

Conclusion:

In conclusion, this section is all about the audience and the context, given
the audience being children and the time frame being so short the context
is not too big of a deal, this would be different if I had an older target
audience and a longer time frame (animation wise e.g. 20/30 minuet
programme pilot or film as these have enough time to develop characters,
backstories, motives, plot, side plot etc.).

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Generation of concepts

Subject:

The subject is a darker themed short animation, this is because

I researched several other darker animations and found that I
would be able to create a darker theme while keeping the PG
rating, this means that I am able to design a short animation
that I like while sticking to the brief. The image to the right is of
the DVD cover of the nightmare before Christmas, this is one of
the gothic style animations that is a PG, this image is a great
example of how I am able to create a gothic style animation
while sticking to the brief at the same time.

Characters:

There will only be a few characters at most, these will all be quite gothic
and very well designed, these will be the main focus of the animation, as I
have already done some research into the age ratings I know the
barrier dividing PG and 12, this means that I will easily be able to
design characters with a dark theme while keeping the age rating
from going into a 12 as this would basically fail the unit as it is not
what the brief specified. As I have based a lot of research off of
Tim Burton I am going to base my characters off of that theme.
Through research I found that the only gothic styled characters I
could use are basic simplistic characters, this is shown through
the films I listed as all of the characters arent too detailed, the
best example of this is the Jack Skeleton character in Tim Burtons
film a nightmare before Christmas, the image of this character is
shown to the right.

Visualisation:

The visualisation of the animation is not very developed at this point, I

know I am going to go through the gothic route, this will be shown in the

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characters, the background and any other assets that may be used in the
animation. The gothic theme can be portrait by the characters by styling
the characters in gothic clothing and styling the face of the character too
look gothic; I can also create a simplistic gothic backdrop e.g. grey/black
houses in the background at night, dead trees etc.
The image to the right is of a background for the
nightmare before Christmas film, this is a great
example of simplistic gothic backgrounds, this is
in 3D but the background I am creating is in 2D
so this is a good example-le but this is not the
background I am going to be using as I am going
to be creating my own background.

Awareness of technical limitations:

I know that I have a lot of technical limitations, this is mainly due to the
time frame that I have to produce the short animation, I have found that I
am going to be using Adobe Flash, this is great as I know a lot about stage
3.0 of Flash; this includes how to edit content on this version of Flash and
how to add additional content when editing the content.
In conclusion (and knowing which editing
platform I have to use) I think that I will
have very little/no technical limitations, this
is going to be quite an easy project as I
have to aim the content at children so the
storyline does not have to be too detailed or
too well done, all I need to do is create a
simple 30 second animation introducing a
new character. The image to the right is of
the Adobe Flash logo, this logo shows the
platform I am going to be editing on.

Exploiting format potential:

When making this animation I am going to be using paperclips, these are

going to be stretched out and used as skeletons for the characters and
other assets in the animation, this will be to keep the characters together
and make it easier to make the characters stand up on their own without
any visual supports. This will be the only currently known exploiting
potential I am going to use, this is because I will not need to use any
other, after I have stable characters and assets for a 30 second clip I will

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not need anything else, if I do I can add it in post-production via Adobe

Flash 3.0. The image to the right is of a paperclip.

Storyline:

The very brief current storyline I am thinking of is a short animation which

involves a light side and a dark side, this is shown through a colourful side
and a dark gothic side (e.g. colourful houses on a sunny day on one side
and a hill with a black castle at night on the other side of the stage); this
idea will also have assets being colourful on one side of the screen and
gothic in the other, this idea will have two characters on the colourful side
(and then two gothic variations of
the characters when they cross over
into the other character. Then there
will also be the character on the
gothic side of the stage. This idea is
also similar to the Tim Burton film a
Nightmare before Christmas. The
images to the right are a side by side
comparison to the two styles I have
mentioned that are also incorporated into the Tim Burton film a Nightmare
before Christmas.
In short, two sides of the stage, happy and gothic this will then transition
into the gothic side and completely remove the happy colourful side, this
is not going to be in much detail as to keep the PG age rating.
I am also going to have to add onto this idea a lot with more content and
some brief script as to keep it in line with the brief.

Sets:

As I have mentioned in the storyline (if I use this storyline) I am going to

be designing two separate simplistic; one of these sets are going to be
bright and colourful, the other scene is going to be dark and gothic, this
scene has to be quite simple to avoid going over the PG rating. The
images to the right are of two of the similar sets from the film a Nightmare
before Christmas shown to the right.

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The images to the right are slightly

linked into the project I am making;
these are not what I am using
these are just great examples of
the contrast I am going to be using
in my short animation.

Backgrounds:

The backgrounds are going to be quite split and quite different, this
includes two very different backgrounds to add a lot of contrasts between
the two different styles of bright colourful and dark gothic, this is used in
the film a Nightmare before Christmas.
To keep within the PG rating that I need to stick to in order to keep to the
brief (this is because the brief told me that my target audience is small
children so I need to have an age rating of PG). If I had an older audience,
I would be able to add more
detail to the animation and I
would be able to think of a lot
more content that would not be
flagged by an age rating of a
12+ or 15+. The images to the
right are of the example
images I used previously when
describing the set and the story line.

Audio:

I have heard that I am allowed to use the cbbies (childrens television

programme) own music which is 30 seconds long,
so instead of using my own I am going to use this
as it links into the brief that I have to use this music
and I have to display the cbbies logo somewhere on
screen while the animation is going on, this is to
represent that the animation is aired for cbbies. The
image to the right is of the logo of CBBs, this is the
logo ai I cannot take an image of a music track so
this is the most relevant image I can think of.

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Soundtrack design:

The sound track I have to use has already been set for me to use, it is
already designed and used frequently on the CBBC
channel, if I were to use my own music I would fail the
unit therefore I do not have much to write in this section
as I do not have anything to write other than the
soundtrack is the soundtrack to CBBC. The logo for
CBBC is shown to the right as this is the most relevant
graphic I could think of to show for this section as this is
the logo for the company I am going to be using.

Lighting:

The lighting in this animation will be controlled so that the images look
good, this will be done with overhead lights, I can also use some makeshift
barriers against the sunlight, this will stop any camera glare, this will
ensure the I have all good images as a light spot in one image will throw
the entire animation down a grade as the animation will have a big flicker
of light appear in middle of a frame.
The lighting overhead should be s white light as to not change the colours
as a yellow light will change the tint of the entire stage to yellow and ruin
the animation.
This is all I can really write about lighting as it
is important but not very complex as it is just
setting up the correct lighting to ensure I can
get good images; without good lighting I
cannot ensure that all of the images are good.
The image to the right is a studio lamp, these
are very big and very expensive lamps used in
television and creating films and programmes.

Task 5 Use of possible formats

Stop frame techniques:

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Stop frame techniques is a VERY simple process where images are shown
one after the other that makes the images look like they are moving, this
is the technique I am using, this is all oriented around frame rate, as the
brief says to make a 12+ frame rate animation I am aiming to create
around a 30 frame per second animation to avoid any jittering, this will
make the overall animation good as the quality is all oriented around the
frame rate (the higher the frame rate the better the animation will run).
The image to the right
shows the basic stop
frame graph that
shows how frame rate
is a huge part of stop
motion, if the frame
rate was terrible then
the animation will look bad but if the frame rate is 60 frames per second
then the overall quality will look a lot better in general and a lot less
jittering.

Plasticise animation:

Plasticise animation has been around for years, the leading animator is a
company called Aardman animations, here is a brief look into the history
of animation in the Aardman animations company:
1972:
In 1997 they produced a unique brand of independent films that engaged
audiences with their storylines and had a worldwide reputation as they
had received 10 Oscar nominations and won four of them.
The founders Peter Lord and David Spoxton started their animating
partnership at school and registered the name Aardman Animations in
1972.
After graduating, they moved to Bristol in 1976 and produced their first
professional animation Take Hart.
Peter and David initially wanted to develop an adult audience for model
animation Conversational Pieces commissioned by channel 4. In this
show Aardman demonstrated that real people could be characterised with
insight, humour and sensitivity.

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In 1985 Peter and David met Nick Park at the National Film and Television
school when working on his student film A Grand Day Out. Nick joined
Aardman full time in 1985.
1986:
In 1989 channel 4 commissioned by channel 4 again to create a series of
five 5-minute films, Lip Synch. Channel 4 also aired: Peter Lords War Story
and Going Equipped (Images of both below)
(Images to the left)
These are images of
the animations by
Peter Lord that were
aired by Channel 4.
Channel 4 also aired
Barry purves Next,
Richard Goleszowski's
Ident and Nick
Park's Creature
Comforts images below)
(image to the left) is of an image of Creature
Comforts.

(More images of Creature comforts - https://www.google.co.uk/search?

hl=en&site=imghp&tbm=isch&source=hp&biw=753&bih=681&q=creatur
e+comforts&oq=creature+co&gs_l=img.3.0.0l10.1506.9204.0.10965.15.1
0.3.2.2.0.66.515.10.10.0....0...1ac.1.64.img..0.15.529...0i30.HqhaRAuAdD
E#imgrc=OD13w6rEMATUPM%3A )
1993:
In 1995 Aardman produced Nick Parks third Oscar winning animation A
close shave which was an immediate success. The animation also
established Wallace and Grommet as a house hold name. In 1996 the
studio produced Peter Lords 11 minuet short film wats Pig that was
aired on channel 4 and received an Oscar nomination as well as a series
based on Morph, The Morph files (Image of Morph, the Morph files below)

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1998:
Aardman received a BAFTA for Stage fright in 1998. Stage fright is a 11-
minute short film commissioned by channel 4 Television.
Rex The Runt was the studios first animated series that youth and adults
watched. It was first shown on BBC 2in 1998 and gained lots of top
international awards.
(Link to videos from Rex the runt series: https://www.google.co.uk/search?
q=rex+the+runt&biw=753&bih=681&tbm=vid&source=lnms&sa=X&ved
=0ahUKEwijh57Pz97MAhVCDsAKHY43B9gQ_AUIBygB&dpr=1 )

(Image to the left) This is an image of the characters

from the series Rex the Runt.

2000:
In 2000, Chicken run was Aardman first full length theatrical feature film
which was founded by DreamWorks (logo below)
In the UK and US Chicken run got excellent
reviews and outstanding box office receipts and
made over $220 million at the world wide box
office.

In 2002 Aardman animations produced and released a series of 10 1-

minute Wallace and Gromit films, the films were published to the internet
and watched by hundreds of thousands of people world-wide. All of the 1-
minute films were shown on BBC 1 over the 2002 autumn and Christmas
schedule.
2005:

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Aardman animations produced and released Wallace and Gromits first

feature film The curse of the were rabbit which was released by dream
works in October 2005, the film topped the box office charts in both the
Uk and USA. The film also generated many prestigious international
awards and a BAFTA for the Best British Film.
2007:
Aardman animations created and produced Flushed Away which was the
studios first CG film that was released world-wide by Dream works.
(Image to the left) This image is
of the film Flushed Away. The
film was released by
DreamWorks in November 2006
and was nominated for a BAFTA
in 2007.

In 2007 Aardmans Shaun the sheep series started and was inspired by A
close shave from 1995. In 2007 Aardman also produced a US version of
Creature Comforts.
2008:
Another Wallace and Gromit film was released called A matter of loaf and
death it was broadcast on BBC 1 on Christmas day 2008, it was viewed
by 16.15 million people and was nominated for an Oscar in the best short
animated film and went on to win a BAFTA for best animated short film.
(Image below).
In 2009 Wallace and Gromit featured in The world of
cracking ideas. This was a major exaptation held at
the science museum in London that attracted over
half a million UK visitors to date.
Both Shaun the sheep (second series) and Timmy
time (preschool version of Shaun the sheep) both
aired in 2009 on BBC 1.

2010:
In 2006 Aardman produces a new 6 series Wallace and Gromit World of
invention was produced and broadcasted on BBC1. On top of the series a
game and website was developed, extending the viewers experience to

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different media platforms. This went on to win a BAFTA for new Media.
(Image below)

2011:
Aardman animations produced and released Arthur Christmas as part of a
feature film deal with Sony Pictures Animations (SPE logo below).
Aardman also released The Pirates! In
an Adventure with Scientists another
feature film which was released in March
2012, it also received an Academy award
nomination. (Image of the pirates below).
(Image to the left) This is the cover of the Pirates
film that was released in 2012.

2012:

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In 2012 Aardman hosted a high profile charity arts trial

where over 80 giant Gromit sculptures decorated the
streets of Bristol for 10 weeks in the Gromit Unleashed
trial. (Image to the left of Gromit). In the charity event 1.2
million people visited the event and contributed 120 million
to the Bristol economy. They also raised 2,357,000.00 for
Wallace and Gromit Grand Appeal and Bristols Childrens
hospital.

2015:
By 2015 Aardman was producing the 5th series of
Shaun the sheep, and a half hour special called
the farmers llamas (Image of the farmers
llamas below)

As well as this the ~Aardman companys

reputation has grown overseas and has the
demand for commercials, branded content and
digital work.

This pretty much covers most of the relevant plasticise information, this is
the history of Aardmans work with plasticise and how plasticise work has
evolved or improved over the years.

Task 5 conclusion:

To conclude Stop frame techniques and plasticine animation, both of these

are going to be incorporated in this project as stop frame is the technique
I will be using to create a sense of motion in the animation and I will be
doing this through using and modifying clay models, this includes taking a
picture, moving the model slightly, moving the model again, taking
another picture etc. This process will go on a few hundred times before I
have enough images (around 600/900 which is 30 seconds of either 20/30
frames per second.).

Task 5 Production:

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Task 5 generation of production ideas:

Storyline

The storyline for the first idea is quite simple, this is there is two separate
sides of the stage, a colourful side and a gothic side, this is shown with
the colour scheme and 1 side of the stage being sunny where the other
side is night. There are two characters starting on one side of the stage
and another character on the other side of the stage, the characters on
one side of the stage is colourful (the two houses on the colour side will be
red and orange) where the character on the gothic side of the stage is
gothic styled. The character then runs inside when the other two
characters go to the dark side of the stage, the characters then knock on
and the gothic character appears. Then while introducing himself, forgets
his name; then rushes over to a chest in the house and starts frantically
throws items across the room trying to remember what he is called, after
a few seconds he gives up. In the end they run out of the house following
the gothic character, cuts to the duel screens (both the gothic set and the
colour set, all characters run out of set (via the colour side).

Sets

There is going to be three sets, one of which includes two sides of the
stage, then the next one is just the gothic side of the stage, then the last
one is inside the black house in the gothic side of the stage. These three
sides of the stage are all vital parts to the story as I have planned the
majority of the story around the locations.

Backgrounds

As I have mentioned in the sets section. In this project, I need to make

three different backgrounds. One of them is going to be a split between
colourful on the left hand side and gothic on the other side of the stage,

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then another background is going to be fully gothic style stage; the last
stage is going to be inside the black house of the gothic style stage.

Scenarios

The scenario is the same as the storyline, which is simply; three

characters, one of which is on the gothic side of the stage and two are on
the colourful side of the stage. At the start, the gothic character hides.
Then appears later on and tries to remember its name then gives up. At
the end the gothic character ends up running out of the house, out of the
right side of the stage then completely off the stage ending the animation
with the other characters chasing after him. This is quite a short storyline
but I did not have much time to think the story line up.

Audio

Apparently the audio is going to be taken from the CBBC show, this means
that I can just download that sound track and will not need to bother
finding a song of my own and I wont need to bother editing a song of my
choice down and implementing it in the flash document.

Storyline

For the second idea, I have created two other characters. In this second
idea (I have had hardly any time to create), I am going to also use the
other three characters I created to add to the cast. I am going to have the
five characters all die eventually via different ways (squashed) e.g. falling
of an asset, being hit, hitting into something etc.

Sets

There are going to be a few different sets to show the five different ways
that the characters will be killed/squished, this involved the top and
bottom of a building. There are also going to be another couple of sets like
a road and a field.

Backgrounds

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The backgrounds will be the top of a tower, bottom of a tower, road and a
field. These are all going to show in the various locations. These are all
going to be quite simplistic, as I have to create a lot of them within a very
short space of time.

Scenarios

In short, the scenario is VERY simplistic, this is just 30 seconds of

characters falling or being run over, this does not have a very good story
line as it is aimed at children, most childrens programmes do not have
any storyline.

Audio

Apparently the audio is going to be taken from the CBBC show, this means
that I can just download that sound track and will not need to bother
finding a song of my own and I wont need to bother editing a song of my
choice down and implementing it in the flash document.

Task 6 Chose the first option (written up in more detail)!

Storyline

The first idea in more detail:

I have decided to go with my first idea. First of all the scene starts out
with both sides of the stage (colourful side with green grass and two
coloured houses, these are red and orange. The other side of the stage is
night; there is also a dark green hill and a black house). The two colour
characters approach the black house and leave the coloured side of the
stage leaving only the dark side of the stage. After seeing the characters
walking up the gothic character runs and hides. After a while, the gothic
character approaches the colour characters and forgets his name. After
this, he runs back inside frantically throwing objects from a chest all over
the floor, and then gives up.

Sets

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There are going to be three different scenes. These three are going to be
similar the first scene will have a split down the middle; on one side there
will be a bright colourful side and the other side with be dark and gothic.
The second set is going to be all dark and gothic, and then the last scene
will be from inside the gothic house showing the front room of inside the
black house.

Backgrounds

As I have decided that I am going with the first idea as it is more suited to
the designated brief target audience. In the first idea I have to create
three different backgrounds. The first idea has a split background of the
left hand side being a colourful place, a red/orange house during a sunny
day with a green field; the other side is a black house during night with a
dead field in-front of it.
The second stage is just all the night side of the stage; this is the part
where all of the characters leave the colour side of the stage. The last
stage I need to create is inside the black house as the characters enter
the black house during the middle of the animation.

Scenarios

The scenario is what I have written for the first idea scenario, this is
basically: The scenario is the same as the storyline, which is simply; three
characters, one of which is on the gothic side of the stage and two are on
the colourful side of the stage. At the start, the gothic character hides.
Then appears later on and tries to remember its name then gives up. At
the end the gothic character ends up running out of the house, out of the
right side of the stage then completely off the stage ending the animation
with the other characters chasing after him. This is quite a short storyline
but I did not have much time to think the story line up.

Audio

The audio will mainly be the CBBC music that I am being supplied with,
this is along with the CBBC logo to display on screen while the animation
is being showed. The brief I have seen says that I am going to be able to
use both the CBBC music and the CBBC logo, this is the best thing to use
as it is already edited down for me, it is suited to my theme and my target
audience and it is specified on the brief. If I had to use my own music I
would have to choose a suitable song for the scenario, then I would have
to use Adobe to edit the song down and export it before using it. These

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stages would take up too much time compared to downloading an asset

off of the college internet and using it straight away without having to edit
any content or exporting any content.

Computer animation:

In this project I am going to be using Adobe Flash auto script 3.0, this is an
earlier version of flash that is still accessible through the Adobe Flash cc
2016 application, the image to the right is
the auto script platform I am going to be
using to edit the images I take together to
create this project, I am also going to be
using this editing software to possibly edit in
some assets or fix any images with any
problems e.g. light flare, too dark, too bright
etc. I will keep editing to a minimal to avoid
any kind of compression on the final save as
compression on a file this size will cause the
image quality to plummet causing the animation to look bad.

Television

In this project I am going to be creating this animation for the

television programme CBBC, this will be shown by having the
CBBC logo and music in the animation. In this project I was
told to create the animation with both the CBBC music and
the CBBC logo. The CBBC logo is shown to the right, this
shows the logo that is going to be displayed on screen during
the animation.

Film
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Film is another form of animation, this is mainly for the bigger campaigns
that produce animations, this project I am currently making is for a pilot
for a new programme so this is not going to be a film and the animation is
only 30 seconds long so it cannot be a film as the animation is only
supposed to be 30 seconds long whereas the animation I am supposed to
be making is at least over 1 hour 30 minutes (an example of this is an
Aardman animation e.g. Flushed
Away, Chicken run, Wallace and
Gromit etc.) The image to the right is
of the Aardman animations logo, this
shows the logo of a film company that
shows an animator that produces
films (even though I am not going to
produce a film, just a pilot to a television programme that will be 30
seconds long).

Web

The animation I am creating will be displayed on television, however the

animation I create may also be shown on the CBBC website,
this is because the CBBC often show some of their content on
their website, this is available along with other shows, games
and merchandise for various shows. The image to the right is
of the CBBC logo, this shows the logo of the company that I
am producing the animation with.
The main way the animation is going to be displayed on
screen is through a commercial or an advert as this is going to be a 30
second clip and not an episode of a programme due to it being far too
short.

To conclude:

Ton conclude, between television, film, website and computer animation,

this project can be displayed or viewed on all three theoretically, this is
through an advert via television, an avert in the cinema or an advert on
the internet. These are all adverts as the amount of time they are on is 30
seconds which is far too short to be a full programme or film.

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Task 3 generation of production:

Storylines

In this assignment I am only creating a 30 second clip animation for small

children, therefore the storyline does not/cannot be too advanced as it is
very short and is aimed at small children, this means
that the storyline will have a slight incline, then
resolution then end. This is because this will be the
only thing that is both able to fit the allotted time
frame and make sense to the target audience that I
need to keep to, the image to the right is of the CBBC
logo as this is the company that I am going to put the
short animation onto, this is also the company that I
have to put their logo and music on the animation.

Sets

In this assignment I am going to be creating two separate kinds of set,

one of these will be a half sunny and bright side of the stage (sunny blue
skies, colourful row of houses in the background, hills, etc.) and on the
other side there will be a gothic
styled side (dark skies, black/grey
scale houses, dead trees, etc.) The
images to the right are of the two
different (happy and gothic) sets
that are used on nightmare before
Christmas, this is a similar version
of the animation I am creating, the
difference is that nightmare before
Christmas is a much bigger animation.

Backgrounds

The backgrounds are going to be quite split and quite different, this
includes two very different backgrounds to add a lot of contrasts between

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the two different styles of bright colourful and dark gothic, this is used in
the film a Nightmare before Christmas.
To keep within the PG rating that I need to stick to in order to keep to the
brief (this is because the brief told me that my target audience is small
children so I need to have an age rating of PG). If I had an older audience,
I would be able to add more
detail to the animation and I
would be able to think of a lot
more content that would not be
flagged by an age rating of a
12+ or 15+. The images to the
right are of the example
images I used previously when
describing the set and the story line.

Scenarios

In this assignment I have to produce two separate scenarios for the client
to pick one out, I have currently only designed one so far, I will be able to
develop another scenario shortly, then I will write up the rest of the story
boards and dope sheets I need to finish, then I will ask the client who will
pick out one to create, then I will shoot the images, edit it all together,
finish and publish and show the final product to the client along with all of
the work I created. ADD IN AN IMAGE OF A STORYBOARD!!!

Audio
I have heard that I am allowed to use the cbbies (childrens television
programme) own music which is 30 seconds long,
so instead of using my own I am going to use this
as it links into the brief that I have to use this music
and I have to display the cbbies logo somewhere on
screen while the animation is going on, this is to
represent that the animation is aired for cbbies. The
image to the right is of the logo of CBBs, this is the
logo ai I cannot take an image of a music track so
this is the most relevant image I can think of.

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Ciaran Morton

Initial idea report:

As both of these ideas are similar I would be creating both of them the
exact same way, so instead of trying to write out the same thing for both
of these, the columns (use of possible format, generation if production
ideas and audience are all going to be shared between both ideas) this is
mainly to save time and stop from printing out the EXACT same thing for
both ideas, this is because any Claymation I am going to be creating will
be created using the same platforms, producing ideas and I have to use
the same audience as it is already has the audience set.

Use of possible format

As I am able to use Adobe Flash auto script 3.0 I am going to be using this
this is because I have a lot of previous work with this version of Adobe
flash. There are other editing platforms available but I have the most
amount of experience with Flash auto script 3.0, this is because this is an
older version of flash that I used to use and still remember how to use all
of the different tools to better edit my animation together.

Generation of production idea

As I have already made the storyboards for this assignment (this includes
both of the ideas I had to create) I have already formed all of my ideas,
however I thought of these animations by coming up with a basic idea
then adding to it until it turned into a solid thirty second animation idea,
this was quite easy as the animation is going to be aimed at small children
so the plot and storyline does not need to be the best or very coherent.

Audience

As I have mentioned before I was already given a target audience so I did

not have much control over the content I was able to create, if I had

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Ciaran Morton

control over the audience I would have set it is 15+ or 18+ so that I could
incorporate better content without having to be restrained by PG rating
bands, this is because PEGI PG allows

hardly anything to be shown

compared to 15+ or 18+.

Task 7 and 8 planning and

design

Drawings

The images below are of the

drawings I created (these are the
storyboards) for both of my
animation ideas, these are also
shown in the section below as the
drawings and the storyboards are
the same thing. Story boards
below:

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Ciaran Morton

Storyboarding

The images below are all of the story boards I produced for this project, all
of these are for both of the ideas I came up with, later on the client will
choose one to pick, then I am going to produce this animation. (All of the
story boards are shown in the section above).

Dope sheet

The dope sheets are similar to the story boards; this is because the dope
sheets are also all about the animation, the difference is the story boards
are about the assets involved in the animation whereas the dope sheets
are all about the frames/seconds per scene in the animation along with
how many frames are in the animation, what happens in each scene, what
the camera is doing in the animation e.g. zooming in/zooming out, moving
to the left or right/up or down. The dope sheets I produced (for both of my
ideas I created) are shown below, this includes the dope sheets for the
idea I chose and the idea I did not chose to produce.

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Ciaran Morton

Consideration of movement

Consideration of movement is about how fast I move the models, if I move

them too fast then I will not be able to make enough frames per second,
currently I am aiming at 20/30 frames per second, this may vary if I start
to run out of time or am unable to move the models slow enough, by
moving the models too much I would be unable to produce a good
animation without any jitters.
In short, I am going to be making the consideration of movement as slow
as possible so that I am able to create a good animation without any
jitters.
The image to the right is of the Tim Burton
Claymation as this is an example of a Claymation
being filmed in 30 frames per second which is the
frame rate I am aspiring for.

Continuity

Maintaining scenes in this animation is very easy to do as it is a 30 second

clip aimed at small children, most of the time the continuity would be
aimed to full TV shows or film or anything with an audience that is over 5
(the target audience that I have been given.
In short, continuity is not very important as I have to aim the project at
children so I will try to create a continuity timeline but it will be quite loose
as I do not need to create a very well made story due to the amount of
time I have to create it, the time it is on for (30 seconds) and the target
age of the audience.

Frames per second

The frames per second on this project was going to be around 12+ frames
per second, this is really bad in way of animation as this quality is very low
and causes a lot of lag, this is why I am going to try and film in 30 frames
per second, this is to try and create a well-made animation without lag. If I

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Ciaran Morton

created the animation in 12 frames per second it would be quite slow and
would jitter a lot as there wouldnt be enough frames to smoothly
transition between the separate images.
In short, I am going to
aim the frames per
second at 20/30 frames
per second to ensure
that I can create a good
animation without a
lot/any jitter.
In the image to the right it shows frame rate this is what frame rate is.

Perspective

This animation is going to be filmed in third person, this is the perspective

I am going to be filmed in as first person is not really suitable, this is
because I am going to have the frame in the middle and the stage and I
am going to keep the camera in the same place throughout the animation
in both concepts (this is because I had to create two separate designs and
I have to get the client to choose from one or the other.

Sound track design

As I have mentioned above, I have heard that I am going to be able to use

the CBBC music for my animation, this means that I do not need to think
of a song to use, find it online, download it, upload it to an Adobe editing
software, edit the song down to the right section, export it back as a
section of the song then uploading it to the project. By downloading the
music straight from CBBC I can use it as is and upload it straight to the
project without having to edit the song before using it or worrying about
compression of pre-editing a song as by editing a song it could lead to the
file being compressed and losing a lot of quality causing the overall
project to be bad due to bad sound quality.

Set or background

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The sets and backgrounds I am going to use are:

Sets:
There are going to be a few different sets to show the five different ways
that the characters will be killed/squished, this involved the top and
bottom of a building. There are also going to be another couple of sets like
a road and a field.
Background:
The backgrounds will be the top of a tower, bottom of a tower, road and
a field. These are all going to show in the various locations. These are all
going to be quite simplistic, as I have to create a lot of them within a very
short space of time.
The quotes I have used above are taken from the work I created based on
the sets and backgrounds I am going to create and use, I think that linking
the paragraphs above is a lot better than wasting time typing out the
exact same thing over and over again when there were two paragraphs I
already written out directed straight at the thing I need to write about.

Lighting

The lighting is going to be very controlled, this is to avoid any ruined

images, the images are going to be protected by the light by having make
shift light blocks in the way of the light, I am also going to try and use
white lights only, this is so the light does not affect the colour of the
animation, this is because the yellow light will change the colour of the
animation.

Colour

The colour of this animation is going to be quite contrasting. On one side

of the stage there will be colour (green, red, orange and blue etc.) on the
other side there will be grey scale and some darker colours. The main
colours in the animation will be greyscale due to the storyline being more
over on the grey scale side.

Script

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The script is very short as the animation is only thirty seconds long, the
script is basically the gothic character going to introduce himself but
forgetting his name and eventually running away, this isnt the best script
but I only had a couple of days to fully think up both of the ideas along
with the story line, backgrounds, script, characters and any other assets I
am going to use.

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