In a world of infinite choice, companies have limited time and budgets.

It may seem
overwhelming, until you seperate the difference between a celebrity endorsement and a true
brand
Our brand transcends traditional boundaries to connect directly with our loyal customer
advocates.

Dear Guest,
Welcome to the Licensing Expo and our exhibit! We are happy you came to visit.
2017 is our fourth year at the Licensing Expo and we continue to enjoy the great
executives that lead the Licensing Expo, our fellow exhibitors, and of course the wonderful
entrepreneurs, innovators and game changers that we get to meet each year.
Our brand began with a pair of socks and a mission;
"...solutions for families, especially busy moms."
Since then, we have expanded our brand to "...solutions est. 1993" which includes fashion,
home, accessories, diamonds, insurance, pharma, and brands who serve specific needs:
ACafe Society by Andre Carthen where food, culture, entertaining and all things urban chic
come to life. Jardin, by award-winning landscape designer Nicholas Walker, truly brings the
outdoors in through florals, furniture, fashion and beyond.
I'M1, co-founded by Tommy Meharey, for millennial men and the women who love
them. EE1, an entertainment and experiential brand, co-founded by Nic Mendoza.
Beauty & Pin-Ups is a stunning celebration of the American art form, which honors beauty
...in the pin-up, expressed in our hair care products, which are disrupting the beauty industry
with the help of supermodel Katie Meade, a member of Best Buddies. We are redefining
beauty and everything else. These brands are found in our relationship with Level Brands,
and its CEO, Martin Sumichrast.
Our passion is exploring partnerships where there are synergies and opportunities for a
powerful relationship, in which we are mutually committed to growing your business in
unique ways. We enjoy the privilege of many partnerships of this type and are celebrating 24
years of success with our original partners, John and Marilyn Moretz, of Moretz marketing in
Hickory, North Carolina.
We look forward to learning more about you and your business.
No matter our relationship, now or in the future, please take a moment to read our
Millennium Development Goals.
So much of the world is affected in ways we can help. All else is secondary. Together we will
make a difference.
Best wishes,
Kathy
kathyireland.com
kathy ireland Worldwide - Giving Back
Non-profit causes
include:

Kathy is Global Ambassador for Best Buddies, as well as Global

Ambassador for the Elizabeth Taylor AIDS Foundation.
Millennium
Development Goals

1. We must eradicate extreme poverty and hunger!

2. Achieve universal primary education.

3. Promote gender equality and empower women.

4. Reduce child mortality.

5. Improve maternal health.

6. Combat HIV/AIDS, Malaria, and other diseases.

7. Ensure environmental sustainability.

8. Build global partnerships for development.

9. Bring opportunities of financial stability and

healthcare to American Veterans and their families.

10. #STOPHUMANTRAFFICKING
Home
kathy ireland Home and
kathy ireland Office are Americas two most
successful designer flooring programs with
a financial and creative legacy in kitchens,
great rooms, bedrooms, dining rooms, baths,
countertop, outdoor and accent tile.
Forbes Magazine said, she brings that
special something that people associate with
good taste and when its available, they seek
and select the kathy ireland Brand over one
that is less familiar.
Additionally, Kathy Ireland has a 97%
unaided recognition with a demographic of
18-49 years old and 93% of 50 years and
older all respondents were upper income.

"Nourison is thrilled to be partnering

with such an exciting leader in the home
furnishings industry", said Alex Peykar,
principal of Nourison, in a press release.
"She is a true expert in this field. We are
confident that together, Nourison and
Kathy Ireland will create a dynamic,
fashion forward and highly successful duo of
home design." Kathy ireland home accent
pillows are developed with brilliant Mina
Victory Nourison. Kathy Ireland Home
by Nourison program benefits from brand
management by Julie Rosenblum.
This captivating collection exudes an heirloom-like quality destined to
be treasured for generations to come. Featuring stunning unique designs,
extravagantly-textured fabrications, hand detailing, and breath taking color
palettes. Each exquisite one of a kind rug is certain to transform the everyday
into the extraordinary.
"We had the opportunity to meet Kathy and her team and within a very short time in our
conversation, we both knew there was a real chemistry developing. There was a mutual passion
to share ideas and develop something truly special for the home furnishings industry," says Mr.
Amini. "I have been thinking about entering a whole new style category that addresses a broader
and younger market. Kathy Ireland and the brand she and her company have built, enjoy an
extraordinary relationship with this customer. Kathy and her creative team's unique ability to truly
understand their loyal customers' needs, and translate those needs to luxurious, on-trend and yet
affordable designs, is nothing short of remarkable. It is the reason Kathy and the kathy ireland
brand are leaders in many industries, including the Home category. We have already started the
design process on a fabulous and highly affordable major product introduction for the typical
mid-America lifestyle, based on Kathy's and her creative team's vision and concepts. We feel that
these new eclectic and casual designs at great price points will reflect Kathy's very successful brand
and wide consumer appeal. We are truly excited to make an entrance into a new style category in
partnership with one of the most powerful lifestyle design firms globally."
"Michael Amini may well be the most exquisite design house in the world of furniture. When our
brand began, we disrupted this industry in powerful, positive ways. We led the path in licensing
in the home industry. It is our intention and strategy with Michael to disrupt and lead again.
We must teach, inspire, empower, and make the world better by explaining to retailers and our
customers that approval is not design," notes Kathy. "I've asked Michael to bring authenticity, truth,
passion, and beauty to our concepts. He and I are working diligently with kiWW's Global Creative
Director, Jon Carrasco, to realize this difference between our partnership and celebrity licenses. Our
infrastructure of over 160 people in offices and design studios all over America and the world makes
our collaboration delightfully unique and singular. Our departments of media, brand management,
retail, marketing, and design infuse the reality that Something Wonderful is About To Happen."
kathy ireland Worldwide And
Bush Furniture Exceed The $100
Million Mark With An Extension
And Expansion Of Partnership
"The Bush team and their QTA Technology are
extraordinary," says Kathy, kiWW's CEO & Chief
Designer, who this year graced the cover of Forbes
Magazine for the second time as one of America's
50 most successful self-made women. "Many,
many years ago we tried and failed in the direct
to business channel. With Bush, we're winning.
In concert with our Global Creative Director, Jon
Carrasco, we're making miraculous things happen.
We are outselling so many leading brands. Our
on-trend design work, in-stock positioning and
customer connection has powerful results," adds
Kathy. "Our sales and margins are excellent...
and sales and margin are the bottom lines. Aren't
they? We started as a business, and became a
Iron Works business family," said Stephen Roseberry, President
and CMO who brokered the original deal and
The two companies are celebrating the $100
extension.
million sales benchmark. "We were thrilled
to be awarded with the exclusive license for "Bush is the future of QTA. In business furniture,
kathy ireland Office, Quick To Assemble (QTA) Bush Rocks! kathy ireland Office by Bush best
several years ago," says Mr. Evans. "We knew sellers include Ironworks, Volcano Dusk, New
then that a partnership with kiWW, one of the York Skyline, and staggering presales for our
most successful brands in the world, presented Connecticut, Metro and Echo collections. Jon
a tremendous and unique opportunity for our Carrasco, the Bush Team and I have many plans
company. Our sales projections were doubled and to delight our clients. New upcoming offerings will
we are now celebrating a major milestone. We are see designs with the launch of our I'M1 collection.
even more thrilled to be able to share this success This is a focus for Millennial men and the women
with Kathy and her exceptionally talented team at who love them. We're making glorious progress,"
kiWW," he adds. says Ms. Ireland.
Lighting

kathy ireland Worldwide And Pacific Coast

Lighting Extend And Expand Licensing
Partnership Of America's Most Successful
Designer Lighting Program
"The kathy ireland Home brand is America's most successful
designer lightning program in the home furnishings industry.
This renewal, after 15 years of partnership, extends our
agreement well into the next decade," says Mr. Linstone. "In
our industry, most other brands have not been successful,
and kathy ireland Home continues to be, because Kathy
continually battles beside us creatively and with great strength
to resonate at retail. Design, Media, Values, that truly mean
something to our retail customers, make a tremendous
difference. Kathy works closely with our design team and
drives the inspiration, personally and sales professionally. She
leads a great team and the vision Kathy sets is recognized in
the market. Customers understand what this brand is all about
and customers embrace it. Fashion, quality, value and safety
are hallmarks that make the kathy ireland brand successful
and finally, because of all of these reasons, customers search for
the brand and after all these years, our sales continue to grow,"
adds Mr. Linstone.
 Irv Blumkin- CEO of Nebraska Furniture Mart,
A Berkshire Hathatway Company

Ms. Ireland, Mr. Buffet and Mr. Gates at the 2017

Berkshire Hathaway Shareholders Meeting, annual Paper Toss!
Personal Care

The New
NuGene kathy ireland's exclusive products
combine its in-house advancements,
Standard in
proprietary technologies, and patent pending
formulations. The company has two patents Skin and Body
pending covering 15 unique applications and
inventions. NuGene's goal in partnership
with kathy ireland is to leverage its extensive
Rejuvenation
knowledge and expertise to develop age
defying regenerative cosmeceutical skincare
and hair care products in addition to
pharmaceutical products based on the same
regenerative science platform.
Experience the Rejuvenating Power of reVive Light Therapy
kathy ireland reVive Light Therapy replicates specific UV-free light
spectrums emitted by the sun. These wavelengths naturally drive your bodys
response to cellular repair and regeneration. They also stimulate production
of collagen and elastin and naturally eliminate acne-causing bacteria.
 Skincare Brand Based on Organic Science
The combination of organic and science results in a new generation of
natural skin care with focus on safe, active ingredients and visible results.
Fashion

Most successful handbag

program weve ever
managed! Every handbag
sold out within weeks of
launch!
Depeche Mode

Successful Distribution Program Through Our Retail Partners

Kathy does not appear on QVC

or HSN, this opportunity is made
available to our brand ambassadors
and the appropriate people who work
with our partners.
kathy ireland Worldwide And PPI
Apparel Group Celebrate The
$100 Million Sales Milestone With
An Extension And Expansion Of
Partnership

The kathy ireland Intimates & Sleepwear

collection includes functional, sophisticated,
fashion-forward and on-trend bras, panties,
shapewear and sleepwear. The new upcoming
collections will see expansion in girls and the
launch of underwear for men, I'M1.

"We were thrilled to be

awarded with the exclusive
license for kathy ireland
Intimates & Sleepwear
several years ago,"
"We knew then that a
partnership with kiWW,
one of the most successful
brands in the world,
presented a tremendous
and unique opportunity
for our company. Our sales
projections were doubled
and we are now celebrating
a major milestone. We are
even more thrilled to be able
to share this success with
Kathy and her exceptionally
talented team at kiWW,"
Mr. Hanan
In apparel, our fashion was built with
the startup of a single pair of socks! In
collaboration with the wonderful leadership
of our great partners John and Marilyn
Moretz, we sold over 100 millions pairs.
Today, our socks and legwear are devloped
with Robert Sussman of Kiss Legwear New
York, New York. John and Marilyn continue
to be partners, while serving on our Board.
Art Collection

kathy ireland Worldwide

Partners with
Berkshire Hathaway's
Larson-Juhl and The
Buffalo Works to Launch
Art and Wall Dcor

Larson-Juhl CEO Drew Van Pelt says, "We

are honored to partner with kathy ireland
Worldwide and bring Kathy's new line of art
and wall dcor products to life. Larson-Juhl's
history of fine craftsmanship and dedication
to innovative design pair well with the classic,
trend-forward style the kathy ireland Home
brand represents. We look forward to bringing
these tasteful, distinctive artworks to market for
the kathy ireland Home client."
"The Buffalo Works is thrilled to be appointed,
in partnership with Larson-Juhl, as a brand
partner to extend the kathy ireland brand
into a full-scale licensed art program. Kathy's
brand is synonymous with fashionable design
solutions for the home and we look forward
to curating and marketing an art program
with her exceptionally talented and creative
team, that customers will enjoy throughout
every room in their home," says Joanne Olds,
President of The Buffalo Works.
Dame Elizabeth Image reproduced courtesy of kathy ireland Trust.
 Jewelry

DIAMONDS by kathy ireland

Sweeps The Nation
"The diamond business can be so corrupt
and we wanted to do our part by providing
ethical beautiful diamonds at an affordable
price and our
DIAMONDS by kathy ireland does just
that. With engagement rings and patented
settings that give you three times the look for
the value, we couldnt be more thrilled with
this collection. Extraordinary value, and
exquisite quality. I would not do this unless
we could work with Paul Raps because he is
a leader in this industry and a man of such
high ethics. He personally gets on a plane
himself and checks everything, including
the working conditions. And the product is
amazing.
Kathy Ireland

Disruptive
diamonds
are jewelry
retailers best
friend.
Kathy Ireland
From sourcing the rough diamonds directly from mines to in house
analysis, cutting, polishing, and creating original hand-made pieces,
Paul Raps New York offers a tailored, made to order experience,
emphasizing premium qualities of developed artistry and design
from the mine to the finger".
 Defining fresh, beautiful, and original
ideas that span every detail of the big
day along with highly curated solutions.

The rapidly growing kathy ireland Weddings and

Resorts brand within Lifestyle Designer's highly
diversified kathy ireland Worldwide products and
services empire, has branched outside the United
States and has developed two resorts in the South
Pacific island nation of Fiji and three in puerto
vallarta Mexico. The company's USA thriving luxury
destinations for exotic weddings, special occasions and
corporate events already encompasses five locations in
Hawaii and California.
kathy ireland Weddings and Resorts offer magnificent
settings and luxury services for hosting distinctively
beautiful weddings, family events and corporate
retreats. Each location is unique and every location is
spectacular.

Celebrating LOVE from the proposal

to the honeymoon.

kathy ireland Weddings and Resorts in extraordinary places evoke

a true sense of luxury, privacy and intimacy.

finding solutions for people in love.

Brand Ambassadors

A Cafe Society by Celebrity Chef Andre

Carthen was developed to bring culinary solutions
to families. ACafe Society brand designs
Our Brand Ambassadors include cooking tools, barware, appliances,
have a robust reputation countertops, flooring and kitchen paints and
more. Chef Andre is featured in kathy irelands
for designing and book Real Solutions for Busy Moms: Your Guide
distributing thousands of to Success and Sanity, and Janet Jacksons first
book, a NY Times #1 Best Seller, True You. His
new products each year many media appearances include The Today
which combine strong Show, Anderson Cooper and Forbes Magazine.

design, quality and sharp

price points that deliver
excellent value to our
customer base.
Jardin brand was developed to help customers bring
the outdoors in as well as help the everyday gardener
bring style to their garden, at realistic costs. Jardin
brand product range includes rugs, furniture, sofas, top
of bed, lighting and candles. Jardins brand ambassador,
Nicholas Walker, is a world-renowned garden designer
who has been featured in kathy irelands book Real
Solutions for Busy Moms: Your Guide to Success and
Sanity. Nicholas many media appearances include The
Oprah Winfrey Show, HGTV, Forbes Magazine and
Architectural Digest, which featured his design of the
historic Elizabeth Taylor gardens.
Pets

Pets Are Truly Members

Of Our Family
kathy ireland knows what it means to
be a busy mom, and her concern for
children, pets and their families is evident in
everything she does. kathy ireland Loved
Ones offers innovative, home dcor inspired,
pet-friendly collections with gorgeous fabrics
and unique features that you won't find
anywhere else.

Our pets are truly members

of our family and we want
these loved ones to know
how important they are to
us every day.
Kathy Ireland

Beauty & PinUps sets the bar
for multi-dimensional and
socially conscious brands.
Fearless product reaches over
1 Billion impressions on sites
like BuzzFeed, People.com,
and The Huffington Post.
Millennials seek out brands
that offer more efficiency,
innovation, convenience,
and quality than ever before.
Thus comes the demand
for greater transparency,
more authenticity, purpose-
led values, and an all-
around dedication to social
responsibility and shaping of a Having Tommy Meharey, a
better world through products, marine, a millennial father, a
services, and philanthropy. contractor, and developer of
luxury real estate, become the
IM1 is a lifestyle brand ideal for men who face and communicator for
take pride in their appearance, thrive on Kure separates us from our
quality and value what matters. IM1 men competition. We are a stronger
arent threatened by change and embrace it
willinglywith gusto. Join the revolution. brand now.

said Martin Sumichrast

Chairman and CEO of
Level Brands, Inc. the parent
company for Level Brands;
I'M1, EE1, and Beauty and
Pinups. Kathy Ireland Serves
as Chief Creative Officer for all
Level Brands
EE1 is a producer and
marketer of multiple
entertainment distribution
platforms, including live
entertainment, publishing,
music, film and television,
travel and all thing experiential.
Please meet the millennial team
of EE1: Nic Mendoza, Brittany
Duncan, and Brian Nguyen.
EE1 is a subsidiary of Level
Brands.

We are thrilled to co-produce this dynamic and exciting

Sports and Music Festival. We want the sports and
music worlds to know that every year, at Minus Zero,
something wonderful is going to happen.

Kathy Ireland, Chair and CEO

of kathy ireland Worldwide
Media
While here at the show, please speak with anyone at the exhibit to
connect you to the correct executive for your industry.Whenever
you have questions, please email kathyireland@kathyireland.com.
Thank you, safe travels, and here's to greater success.
Always,
Kathy

kathyireland.com
Special thanks to Selena Hunter, Tom Clynes & our great team at MMP!
Copyright kathy ireland Worldwide. All rights reserved.