Video installations are a creative opportunity to display an audience to see the film in a new and interesting way, Bill
Bill Viola
artistic project to an audience in a physical way. This
allows artists to creatively and interestingly show
something how the artist intended it to be consumed.
Artists can use conventions like a narrative to guide the
audience through the work they have created but can also
have non-narrative exhibitions where its a lot more
experimental.
Douglas Gordon
Douglas Gordon is a modern contemporary artist from
Scotland known for his work and ability to Disrupt ideas
about reality. He has created installations,
performances, photographs and video art, Adjusting the
scenes and changing the format of time. One of these
installations was the 24-Hour Psycho (1993), slowing the
1960 Hitchcock film to last the entire day. This adaption
of the classic film is used to give a sense of recognition to
the audience, which is a continuing theme through
Gordons work. Other continuing themes would be
repetition, time and memory. With the video installation
lasting 24 hours, the audience could properly analyse the
narrative elements in the Hitchcock film. The slowness of
each frame unfolding can create suspense for the
audience, slowly veering towards the climax. He uses
lighting as a main way to represent meaning for the
viewer, as it creates suspense as to what is going on. This
incites the
audience to
focus on the
film since it
would be
the only
visible thing
in the room.
This added with the slow merge of frames makes the
audience really concentrate on the minute details,
although the length of the installation will most likely
make the audience bored and leave before it finishes.
Doing this to the hugely successful film allows the
frame by frame. The use of the room space is also vitally Bill Viola is contemporary video artist. His artistic
important, as the projected screen is made to be the expression depends upon several factors, including
biggest focus, through the lighting. The attention needs sound and image in technology. Most of, much of his
to be drawn to the screen strait away when walking in. work focuses on the ideas behind many human
expressions such as birth, death and consciousness. He
Vito Acconci
created the Nantes Triptych, which was originally
Vito Acconci is an American designer born in 1940. He
created to be shown in a 17th century chapel. The three
uses different techniques that allow him to present his
main aspects that he shows is video footage of birth,
work in the best conceivable way. In 1974 Command
death and journey between the two represented by a
Performance,
body floating in the water. He mainly uses a narrative
he used a live
structure throughout his work, to show the progress of
feed and a CCTV
life. The three images are accompanied by a sound track
camera,
of crying, water flow and breathing in a 30-minute loop.
allowing the
He creates the mood in the open space of birth and
video presented
death, which is represent through the panels and
live as it is
background music. The filming style brings up subjects
happening. This
that are close to him. This is shown as the video panels
artist has used
are people that he knew and the picture representing
technology like, cameras and monitor screens as modern
death his
way to present his work. This has allowed the audience
mother in
to see the video through a completely unique
hospital. He
perspective than usual, and makes the audience feel
deals with the
more involved with what is happening, as they see the
aspects of the
events unfold before there very eyes. Acconci uses
world and this
technology in his installation to present his video in a
be a theme in
common modern utility such as TVs. In the video Acconci
most of his videos, which can allow the audience to have
is attempting to replace himself with the viewer, by lying
a stronger connection with what he is showing. He can
on his back, with the camera gazing down on him. He has
juxtapose various videos in his installation, and is able to
used to space around the area to create meaning, as he
create meaning by showing theme in a vitally unique
has made the screens the focus and the thing that will
way. The fact this video installation is documentation of
draw the audiences attention to. The lighting in the
actual events that happened in his life, makes it more
background is dim, focusing on the main action in the
personal for the artist, as it allows him to represent and
middle of the room. This allows the room to relate to
how he might have been feeling. This almost shows a
what is happening, as the lighting can create
story of events that happened in his life, from the very
anxiousness. The main audience response from this
begging of life with him, to the death of his mother,
installation can create suspense throughout, the use of
which allows the installation to have meaning for the
CCTV cameras can allow the audience to feel as if they
audience.
are watching the video.