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Analele Universitii Constantin Brncui din Trgu Jiu, Seria Economie, Nr.

3/2011

ANALIZA CIRCULAIEI TURISTICE THE ANALYSIS OF TOURIST


N ROMNIA N PERIOADA TRAFFIC IN ROMANIA IN THE
1999-2009 PERIOD 1999-2009

Aniela BLCESCU, Lect.univ.dr. Aniela BLCESCU, Lecturer Ph.D.


UniversitateaConstantin Brncui din Constantin Brncui University of
Trgu Jiu, aniela@utgjiu.ro Trgu Jiu, aniela@utgjiu.ro
Marian ZAHARIA, Prof. univ.dr., Marian ZAHARIA, Prof. PhD,
Universitatea Petrol-Gaze din Ploiesti Petroleum-Gas University of Ploiesti
Abstract: In the literature many researchers have
Rezumat: n literatura de specialitate
created various models explaining the best
numeroi cercettori au creat diverse modele care
purchase decisions and which would lead to a more
s explice ct mai bine deciziile de cumprare i
accurate preview of how consumer behavior. In this
care s conduc la o previzionare ct mai exact a
article we plan to analyze the statistical trends in
comportamentului consumatorului. n acest articol
tourist traffic and accommodation capacity in
ne-am propus s analizm din punct de vedere
operation in Romania from 1999 to 2009.
statistic evoluia circulaiei turistice i a capacitii
de cazare n funciune din Romnia n perioada
1999-2009.
Keywords: tourist movement, consumer behavior,
Cuvinte cheie: circulaie turistic , comportament tourism services
de consum, servicii turistice
1. Introduction
1. Introducere
Analysis of tourist traffic is essential for the
Analiza circulaiei turistice este esenial development of effective policies to attract
pentru elaborarea unor politici eficiente de atragere customers in this area.
a clienilor n acest domeniu. Within this article we conducted a
n cadrul acestui articol am realizat o quantitative analysis of tourism demand and
analiz cantitativ a cererii i consumului turistic consumption in Romania in the period 1999-2009
din Romnia n perioada 1999 -2009 avnd la baz based on the information provided by the National
informaiile furnizate de Institutul Naional de Institute of statistics, through the Statistical
Statistic, prin intermediul Anuarului Statistic al Yearbook of Romania and publications "tourism in
Romniei i publicaiilor Turismul n Romnia. Romania".
Cererea turistica este reprezentat din Tourism demand is represented in all the
ansamblul persoanelor care i manifest dorina de persons who exhibit a willingness to travel
a se deplasa periodic i temporar n afara resedintei regularly and temporarily outside its own residence
proprii, pentru alte motive dect prestarea unor for reasons other than the provision of remunerated
activitati remunerate la locul de destinatie. activities at the place of destination.
Consumul turistic este o expresie a cererii Tourist consumption is an expression of the
solvabile a populatiei pentru serviciile turistice, care solvent demand for tourist services, which is
si gaseste echivalent n oferta turistic, n timp i located in the tourist offer, equivalent in time and
spaiu. Consumul turistic este format din space. Tourist consumption consists of expenditure
cheltuielile efectuate de purttorii cererii turistice incurred by the core application for purchasing of
pentru achiziionarea unor servicii i bunuri legate tourist services and goods related to tourist
de motivaia turistica. motivation.
Evoluia circulaiei turistice este Trends in tourist traffic is determined by a
determinat de o serie de factori, unii eseniali, alii number of factors, some essential, others with a
cu o influen mai redus i mai puin smaller and less significant. Thus, in analysing the
semnificativ. Astfel, n analiza conexiunilor vom connections we use the nonparametric correlation
utiliza modele de corelaie neparametric. models.
Principalele variabile analizate au fost: The main variables analysed were: arrivals of
sosirile de turiti n spaiile de cazare turistic din tourists in the spaces of tourist accommodation in
Romnia, nnoptrile turitilor n structurile de Romania, the overnights tourists in touristic
primire turistic din ara noastr, capacitatea de structures in our country, the ability to stay up and
cazare n funciune. running

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Analele Universitii Constantin Brncui din Trgu Jiu, Seria Economie, Nr. 3/2011

2. Analiza indicatorilor circulaiei 2. Analysis of tourist traffic indicators


turistice
In the table no. 1 we surprised the number
n tabelul nr. 1 am surprins evoluia of tourists in evolution
numrului de turiti
Evoluia numrului de turiti n Romnia n perioada 1999 2009
The evolution of the number of tourists in Romania in the period 1999 2009
Tabelul nr. 1 /Table No. 1
Indicatori absolui Indicatori relativi
Absolute indicators Relative indicators
Ani Numr turiti
Modificri absolute (t) Indicatorii dinamicii( (I%) Ritmul dinamicii (R)
Years Number of
Absolute changes Dynamics of indicators The pace of growth
tourists
yt 1/ 1/ It/1 It/t-1 Rt/1 Rt/t-1
1999 5726985 - - - - - -
2000 4920129 -806856 -806856 85.91 85.91 -14.09 -14.09
2001 4874777 -852208 -45352 85.12 99.08 -14.88 -0.92
2002 4847496 -879489 -27281 84.64 99.44 -15.36 -0.56
2003 5056693 -670292 209197 88.30 104.32 -11.70 4.32
2004 8478311 2751326 3421618 148.04 167.67 48.04 67.67
2005 7779327 2052342 -698984 135.84 91.76 35.84 -8.24
2006 6423934 696949 -1355393 112.17 82.58 12.17 -17.42
2007 9208588 3481603 2784654 160.79 143.35 60.79 43.35
2008 9772205 4045220 563617 170.63 106.12 70.63 6.12
2009 11288518 5561533 1516313 197.11 115.52 97.11 15.52

Din tabelul 1, se poate constata faptul c In table 1, you may find that the number of
numrul turitilor pe parcursul perioadei 1999 - tourists during the period 1999-2009, coming on an
2009, se ncadreaz pe un trend ascendent. uptrend. The minimum value of 4847496 travelers
Valoarea minim de 4847496 turiti este recorded in 2002, and the maximum value being
nregistrat n 2002, iar valoarea maxim fiind recorded towards the end of the period, in 2009 of
nregistrat spre sfritul perioadei, n anul 2009 de 11288518 tourists. In 2009 an increase compared to
11288518 turiti. n anul 2009 se nregistreaz o 2008 the number of tourists with 1516313.
cretere fa de anul 2008 a numrului de turiti cu Relative indicators presented in the early
1516313. years of the period considered the successive
Indicatorii relativi prezint n primii ani ai decreases and increases in the coming years.
perioadei analizate scderi i respectiv creteri On average throughout the period under
succesive n urmtorii ani. review (1999-2009) the total number of tourists has
n medie, pe toat perioada analizat experienced an annual average of 7125178 tourists
(1999-2009) numrul total de turiti a nregistrat o per year, with an increase in average with 556153
medie anual de 7125178 turiti/an, cu o cretere tourists, respectively a growth trend in average by
medie cu 556153 turiti, respectiv cu o tendin de 1.02% of the number of tourists every year.
cretere n medie cu 1,02% a numrului de turiti n
fiecare an.
3. Accommodation capacity analysis in
3. Analiza capacitii de cazare n operation
funciune
Accommodation capacity in operation, the
Capacitatea de cazare n funciune, essential element in the process of accommodation
element esenial n derularea procesului de cazare, is an indicator with profound implications in setting
este un indicator cu profunde implicaii n stabilirea efficiency.
eficienei activitii turistice.

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Analele Universitii Constantin Brncui din Trgu Jiu, Seria Economie, Nr. 3/2011

Evoluia capacitii de cazare n funciune, The evolution of the capacity of


n perioada 1999 2009 este prezentat n tabelul 2. accommodation, from 1999-2009 is shown in table
Studierea evoluiei capacitii de cazare n 2.
funciune presupune o reprezentare grafic a datelor Study of the evolution of the capacity of
statistice, precum i o analiz n dinamic a accommodation into service requires a graphical
acesteia. representation of statistical data, as well as a
dynamic analysis.

Capacitatea de cazare n funciune n perioada 1999 2009


Touristic accommodation capacity in the period 1999 2009

Tabelul nr. 2- Table no. 2


1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
Capacitatea de cazare
(mii locuri zile)
51275 50197 51882 50752 51632 53989 54979 56500 57138 59188 61104
Touristic capacity
(thou places-days)

Sursa: Anuarele statistice; INS

Dup cum se poate observa din tabelul 3, As can be seen from table 3, in 1999, the
n anul 1999 capacitatea de cazare n funciune n accommodation capacity in operation in Romania
Romnia era de 51275 mii locuri zile. Dup un uor was 51275 thou places-days. After a slightly
declin nregistrat n perioada 2000 2002 (50197 decline recorded in the period 2000 to 2002 (50197
mii locuri zile n anul 2000, respectiv 50752 mii thou places-days in the year 2000, i.e. 50752 thou
locuri zile n anul 2002), capacitatea de cazare n places-days in 2002), accommodation capacity in
funciune a crescut continuu ajungnd la 59188 mii operation continuously increased reaching 59188
locuri zile n anul 2008, respectiv 5036 mii locuri thou places-days in 2008, i.e. 5036 thou places-days
zile n 2009. in
n cazul capacitii de cazare n funciune In the case of accommodation capacity in
se poate utiliza n condiii bune (R2=0.90) un model operation can be used in good conditions (R2 =
liniar: 0.90) a linear model:
y = 1052x + 48109 y = 1052x + 48109

Graficul 1 Evoluia capacitii de cazare n funciune din Romnia, n perioada 1999 2009
Graph 1 Evolution of accommodation capacity in operation in Romania, during the period 1999 2009

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Analele Universitii Constantin Brncui din Trgu Jiu, Seria Economie, Nr. 3/2011

4. Analiza evoluiei indicilor de utilizare 4. Analysis of the evolution of indices of


net a capacitii de cazare n funciune net use of accommodation capacity in operation

Evoluia indicilor de utilizare net a Evolution of indices of net use of


capacitii de cazare n funciune n perioada accommodation capacity in operation during the
analizat, este prezentat n tabelul nr.3. analysis period is presented in table no. 3.

Indicii de utilizare net a capacitii de cazare turistic n funciune (%)


Indices of net using the touristic accommodation capacity in operation (%)
Tabelul nr. 3/ Table no. 3
1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
34.5 35.2 34.9 34.0 34,6 34,3 33,4 33,6 36.0 35.0 28,4
Sursa: Anuarul Statistic al Romniei, Ediia 2010
In the establishments of touristic reception
n structurile de primire turistic din of Romania the indices of net using the touristic
Romnia indicele de utilizare net a capacitii de accommodation capacity in operation was during
cazare turistic n funciune a avut n perioada the period under review (1999-2009) with an
analizat (1999 -2009) un nivel mediu de 34%, cel average of 34%, the highest level of the recording
mai nalt nivel al acestuia nregistrndu-se n anul in 2007.
2007.
5. Analysis of the evolution of the total
5. Analiza evoluiei numrului total al number of overnight stays
nnoptrilor
In the table no. 4 shows the evolution of
n tabelul nr. 4 este prezentat evoluia the total number of overnight stays in the period
numrului total al nnoptrilor n perioada 1999 1999 2009 expressed in thousands of day-tourists.
2009 exprimat n mii de zile-turiti

Evoluia numrului total al nnoptrilor n perioada 1999 2009


The evolution of the total number of overnight stays in the period 1999 2009
Tabelul nr. 4/ Table no. 4
1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
Numrul nnoptrilor
(mii turiti-zile)
Number of overnight stays 17670 17647 18122 17277 17845 18501 18373 18992 20593 20726 17325
(thou tourists-days)
Sursa: Anuarul Statistic al Romniei, Ediia 2010
The minimum value of overnight stays are
Valoarea minim a nnoptrilor se recorded in 2002. In 2007 and 2008 recorded the
nregistreaz n anul 2002. n anii 2007 i 2008 se highest values, and in 2009 they recorded a value of
nregistreaz cele mai ridicate valori, iar n anul overnight stays with thousands of tourists 3401
2009 se nregistreaz o valoare a nnoptrilor cu days lower than in 2008.
3401 de mii zile turiti mai sczut fa de anul
2008.

Graficul 2 Exprimarea evoluia numrului total al nnoptrilor n structurile de primire turistic din Romnia
n perioada 1999 2009 prin trend polinomial
Graph 2 Expressing the evolution of the total number of overnight stays in touristic of Romania in the
period 1999-2009 by polynomial trend

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Analele Universitii Constantin Brncui din Trgu Jiu, Seria Economie, Nr. 3/2011

6. Concluzii 6. Conclusions

Numrul turitilor n structurile de primire The number of tourists at touristic in


turistic din Romnia n perioada analizat prezint Romania over the period considered shows a
o tendin general de cretere, atingnd n anul general trend of growth in 2009, reaching a
2009 valoarea maxim de 11288518 turiti . maximum amount of 11288518 tourists.
Capacitatea de cazare n funciune a Accommodation capacity in operation
crescut continuu ajungnd la 59188 mii locuri zile continuously increased reaching 59188 thou places-
n anul 2008, respectiv 5036 mii locuri zile n 2009. days in 2008, i.e. 5036 thou places-days in 2009.
n structurile de primire turistic din In the touristic Romania index use net of
Romnia indicele de utilizare net a capacitii de tourist accommodation capacity in use was during
cazare turistic n funciune a avut n perioada the period under review (1999-2009) with an
analizat (1999 -2009) un nivel mediu de 34%. average of 34%.

7. Bibliography
7. Bibliografie
[1]. Statistical Yearbook of Romania, 2010
[1]. Anuarul Statistic al Romniei, 2010 [2]. www.insse.ro.
[2]. www.insse.ro

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