BSBMKG511 Analyse data from

International markets

Note to Student: You are required to complete all areas of this Assessment Cover sheet where coloured
To achieve competency in this unit you must complete the following assessment items. All tasks must be
submitted together. Tick the boxes to show that each task is attached.

Task 1. Short Answer Questions

Task 2. Project Report

Assessment cover sheet

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I agree to participate in this assessment, and I am ready to be assessed.

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Assessment (ILSC office use only)

Competent Trainers Fees
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2nd Submission Yes No ________________ No fee Fee waived
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RESULT
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competent.

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assessment decision can be made.

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Task 1 Short Answer Questions

Assessment instructions
Please read the following questions and provide a brief answer below.
You can use the workbook available in Moodle as your primary source of information when trying to
answer the questions. However, you must write your answer in your own words (otherwise, it may be
considered plagiarism).
The hardest part of it all will be to understand any new terminology or words. Your Trainer is here to
help you so please ask as many times as you like until you fully understand the wording.

1. Explain what Central Tendency is and give an example.

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2. What is Dispersion? Give an example.

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3. Explain what Sampling is.

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4. Explain what PEST analysis is giving a brief example of each area in the analysis.
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5. Give three examples of what Cultural Aspects mean when analysing international data.
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6. Create a Quantitative question

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7. Create a Qualitative question

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8. Describe what Best Practice is.

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9. Explain what Benchmarking is.

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 10. Give an example that explains what Strategic Alliance is?
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Task 2 Project Report

Assessment instructions
Summary: In this task you need to conduct research regarding the export of Australian Food to various
countries. Using statistical analysis, you will need to explain the variance in data across a period of 5 years.
You will need to explain the strong growth and/or decline of various commodities over this period of time.

Step 1 - you will collect data.

Step 2 - you will create a report which provides data and an analysis of the data, and

Step 3 - you will need to deliver your interpretation of the data in a visual format, which can be
PowerPoint or similar.

Detail:
1. Select a specific commodity or product (refer to the resource materials)
2. Identify two sets of data:
a. 5 years of data for the export of that specific product to a specific country
b. 5 years of data for that specific product to other at least three (3) other countries:
3. Using measures of central tendency demonstrate forecasting:
a. For both sets of data
b. Forecasting for two years from today
c. Analysing the data, identify potential opportunities or threats to the market
4. Prepare, plot and interpret the data from the statistics for visual presentation. Select and use tools that
are appropriate, for example, Excel spreadsheet or similar.

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5. Write a report on your findings.
a. What happened to the amount of exports of that product?
b. Why do some countries want more or less of this product?
6. The report needs to contain the following:
a. All data in a table format and properly labelled
b. Line graphs to demonstrate increases, stabilization or decreases in past years
c. Line graphs to demonstrate increases, stabilization or decreases in forecasting
d. Pie graphs demonstrating the market breakdown of different countries
e. References & Appendixes

You may upload your report as a second file to Moodle or include it at the end of this document.
Please follow your trainers final directions on this.

Report format guidelines (refer to template provided):

1. Use Microsoft Word/PDF or a similar program

2. Include the following:
Title page
Contents page
Your report
References
3. Follow these general report rules as well:
Use the same font throughout the document
Use the same font size throughout the document, except for headings which are a larger font
Use both a Header and a Footer in your document

Please note: ILSC can use third party software to detect plagiarism.

YOU CAN PASTE ASSESSMENT TASK 2 (Report) BELOW THIS LINE OR UPLOAD A SEPARATE FILE TO MOODLE.
Please see your trainer for final instructions on this.

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