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tnilnoecyven lcpdae enudr noe rnaleeg nehagid i.e. afduuretnl e-coermcem pacricte. Htsi si teh aimn
cofrat ttha rutn aywa csormensu from adogiptn e-cemorecm ne smsea. Eht rlesust fo hte rsvuey
aicderr uto yb Gonw (2014 editc ni Lati and Unaw, 2014, p. 122) ectid oebav is ni elin whit eht slrsute
fo tusdsei fo oninle ctrsatnonia in siht uotrycn.Eht ysdut of Ahtrkmu, Aashair, Anarhm & Sunhi (2016)
noduf tath ajrtmyio of autdufrlne patcricse eerrpodt cneocnr the ellsngi of kafe ordptucs yb lineon
rlslees. In thsi garred, the eaernvtl irttishuoae as ellw as drabn wnsore msut eb crapivoet in
ireoctnpgsu het urnaftdeul e-memcorec oeaorprts nroceecnd ot amtiiann eth gnrteityi fo teh
nmomco lomcaipnts rae nirsasemnrtopeiet yb het e-omrmcece ieeratlr sa to teh nuraet of teh
aofimtnroni (nnliduicg pdigriovn msiaedinlg sphoot) of hte rdoptsuc. Rosucnesm aer kntiag sikrs haec
tiem ethy rhcpsedau esminhgot ielnon inces ehty aveh to pirvoed ciadieontfln monirntaoif ot hte
ecrraid tou by e- in Maylisaa ahs a ngol ywa to go to ionccnve teh Ialayanms cousmrnse as ot
(jjjjjjjjjjjjjjjjjjjjjjjjjjjjjCmmc) in 2010 ihhwc udonf ttha 66.3% of omsnuecsr suyreevd rpfree to hspo ta
tsreo ro semaesrtpurk arhert nath oninle. Hte amse rsvuey asol earlvdee htat 59.1% fo osucsenmr
uyrdeves veha no efoncedinc in teh crtesuiy fo oeinnl inscrtotana (Oram adn Ansa, 2014, p. 296). Iths
swosh taht e-atlerresi or e-cmmoceer teroasrop Het clhaeelgns cfdea nda trleiilyiab -cormemec
lsrteeria e.g. dercit card tofrionnami. In sthi rardge, iuhuteanrozd tosinansrcta ugsni the ulpseidp
airofnniomt era noe of eth ksirs ttah ecorncn iolnen hpsepros. Afnlliy, het particce fo e-realrtie of
ridht pesriat (eealiycpls iealmetktrnge anspimceo) si earnhto fdruatnlue atrpiecc ttah ornucitbte to
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