ESLBO- Ms. L.

Wong Name: _________________________

Travel Agent: Brochure Project
Students are to assume the role of a travel agent. They will create a brochure about Canada to
present to travelers who are undecided where to go on vacation. Travel brochure must be created
utilizing any software on 8.5 x 11 paper tri-folded vertically. The brochure must include:

Information required:
Description of the country Population
Tri-Fold 3 Columns Major land masses (physical regions)
Two-Sided groups of people
At least 5 pictures At least 5 places and/ or festivals to visit
Flag Links to appropriate sites
Languages Food, traditions, anything else interesting
Climate that you may find
Major cities

Planning: 5 Places/ and or festivals:

1.

2.

3.

4.

5.
 ESLBO- Ms. L. Wong Name: _________________________

Rubric - Marking Criteria

Category/ Level 1 Level 2 Level 3 Level 4

Achievemen (0-1) (3-4) (5-7) (8-10)
t

Knowledge

Content Few of the facts in the Some of the facts in the Most of the facts in the All facts in the brochure
brochure are accurate. brochure are accurate. brochure are accurate are accurate.

(_______/10)

Thinking & Inquiry

Organizatio The brochure format The brochure has some The brochure has The brochure has
n and organization of organized information appropriate formatting excellent formatting and
material are confusing with random formatting. and well- organized very well organized
to the reader . information. information.
(_______/10)

Communication

Information The brochure The brochure The brochure The brochure

communicates
irrelevant information,
and communicates
inappropriately to the
(_______/10) intended audience.
communicates some
relevant information, or
communicates
inappropriately to the
intended audience.
communicates communicates very
considerable relevant relevant information
information appropriately and
appropriately to the effectively to the
intended audience. intended audience.

Application

Convention Most of the writing is
not done in complete
sentences.
Most of the
(_______/10) capitalization and
punctuation are not
correct throughout the
brochure.
Some of the writing is Most of the writing is All of the writing is done
not done in complete done in complete in complete sentences.
sentences. sentences.
Capitalization and
Some of the Most of the punctuation are correct
capitalization and capitalization and throughout the
punctuation are not punctuation are correct brochure.
correct throughout the throughout the
brochure. brochure.

Grammar There are more than 5 There are 3-5 There are 1-2 There are no
grammatical mistakes grammatical mistakes grammatical mistakes grammatical mistakes
in the brochure. in the brochure. in the brochure. in the brochure.
(_______/10)

Total: _______/40

Comments: