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Academy of Managemeni Review

2001, Vol. 26, No. 2, 179-201.

CRAFTING A JOB:
REVISIONING EMPLOYEES AS ACTIVE
CRAFTERS OF THEIR WORK
AMY WRZESNIEWSKI
New York University

JANE E. DUTTON
University of Michigan

We propose that employees craft their jobs by changing cognitive, task, and/or rela-
tional boundaries to shape interactions and relationships with otherB at work. These
altered task and relational configurations change the design and social environment
of the job, which, in tum, alters work meanings and work identity. We offer a model of
job crafting that specifies (1) the individual motivations that spark this activity, (2) how
opportunities to job craft and how individual work orientations determine the forms
job crafting takes, and (3) its likely individual and organizational effects.

Organizational researchers care about what build the experience of work (Salancik & Pfeffer,
what composes the experience of a job. Tradi- 1978). Interactions with others help employees
tionally, they have focused on either individual define and bound tasks by shaping impressions
determinants (Dubin, 1956; Lodahl & Kejner. of what is and is not part of the job. However, job
1965; Roberson, 1990), such as expectations or boundaries, the meaning of work, and work
values, or external characteristics of the job it- identities are not fully determined by formal job
self (Griffin, 1987; Hackman & Oldham, 1980), requirements. Individuals have latitude to de-
such as work tasks or social interaction at work. fine and enact the job. acting as "job crafters."
Both perspectives minimize the role that em- We define job crafting as the physical and cog-
ployees play in actively shaping both the tasks nitive changes individuals make in the task or
and social relationships that compose a job. relational boundaries of their work. Thus, job
Even in the most restricted and routine jobs, crafting is an action, and those who undertake it
employees can exert some influence on what is are job crafters. Our perspective illuminates
the essence of the work. how, when, and why employees are likely to
The core premise of this article is that the craft their jobs, and how crafting revises both
work tasks and interactions that compose the employees' work identities and work meanings.
days, the jobs, and, ultimately, the lives of em- An employee's job is made up of a "set of task
ployees are the raw materials employees use to elements grouped together under one job title
construct their jobs. In our perspective we draw and designed to be performed by a single indi-
on assumptions of social constructionism that vidual" (Ilgen & HoUenbeck, 1992: 173). Thus,
"place particular stress on the individual's psy- tasks represent the most basic building blocks
chological construction of the experiential of the relationship between employees and the
world" (Gergen. 1994: 67). The social context pro- organization (Griffin, 1987) and are composed of
vides employees with the materials they use to "the set of prescribed work activities a person
normally performs during a typical work period"
(Griffin, 1987: 94). Crafting a job involves shap-
We thank the William Russell Kelly Chair for its financial ing the task boundaries of the job (either physi-
support of this work. Blake Ashiorth. Janice Beyer. Arthur cally or cognitively), the relational boundaries
Brief. Wendy Guild. UUa Johansson. Fiona Lee. Elizabeth of the job. or both. Changing task boundaries
Wolfe Morrison. Leslie Perlow. Anat Rafaeli. Lloyd Sand-
elands. and three anonymous reviewers provided helpful
means altering the form or number of activities
comments on earlier drafts. We also thank Gelaye Debebe one engages in while doing the job, whereas
for her help in doing the research about hospital cleaners changing cognitive task boundaries refers to al-
that inspired this article. tering how one sees the job (e.g., as a set of
179
180 Academy ol Management Review April

discrete parts or a s an integrated whole), and connecting those who would otherwise be left
changing relational boundaries means exercis- behind in the computing revolution, the mean-
ing discretion over with whom one interacts ing of the work changes, a s does the employee's
while doing the job. By changing any one of identity (deal maker versus champion of the
these elements, an individual alters the design masses).
of the job a n d the social environment in which In this article we construe employees a s "job
he or she works. crafters," and we use the term ;ob crafting to
We argue that such actions affect both the capture the actions employees take to shape,
meaning of the work and one's work identity. By mold, and redefine their jobs. Job crafters are
"meaning of the work" we mean individuals' individuals who actively compose both what
understandings of the purpose of their work or their job is physically, by changing a job's task
what they believe is achieved in the work (Brief boundaries, what their job is cognitively, by
& Nord, 1990). The meaning of work is reflected changing the way they think about the relation-
in the framing of the work more generally (e.g., a ships among job tasks, a n d what their job is
physician may frame work a s being about heal- relationally, by changing the interactions a n d
ing people or about acting upon illness with relationships they have with others at work. Job
technology, among other possibilities; Hughes, crafting is a psychological, social, a n d physical
1971; Terkel. 1974). By "work identity" we mean act, in which cues a r e read about physical
how individuals define themselves at work. boundaries of the work and are interpreted by
Work identity is partly cognitive: it describes the motivated crafters. Job crafters act upon the task
attributes a n d the more holistic conception that and relational boundaries of the job, changing
people have of themselves at work. At the same their identity and the meaning of the work in the
time, individuals make claims about what work process. In doing so. job crafters create different
is a n d what it is not, making work identity a set jobs for themselves, within the context of de-
of actions a s well a s a set of cognitions (Bartel & fined jobs. Thus, job crafting is a creative a n d
Dutton, in press; Creed & Scully, in press; Guild. improvised process that captures how individu-
1999; Van Maanen, 1998). While identity cannot als locally adapt their jobs in ways that create
be changed at will, individuals make claims and sustain a viable definition of the work they
about who they are and why what they do mat- do and who they are at work. Whether this craft-
ters, a n d this is part of the social identity that is ing is "good" or "bad" for the organization is an
created at work (Ashforth &. Mael, 1989). Work issue that is situationally dependent.
identification, like organizational identification, We offer a model of job crafting that specifies
a s s u m e s correspondence between how individ- (1) the individual motivations that spark this
u a l s define themselves and how they define activity, (2) how opportunities to job craft and
their work (Pratt, 1998). how individual work orientations help to deter-
What individuals do at work and who they mine the forms job crafting takes, and (3) its
interact with are two important means by which likely individual and organizational effects. Job
employees change their work identities. For ex- crafting is a situated activity, in the sense that
ample, when a hospital cleaner changes the job different contexts enable or disable different
by cutting tasks and avoiding interaction with levels and forms of crafting. Because job craft-
others, the meaning of the job and the identity of ing is related to similar concepts in the organi-
the employee change a s well. Clearly, changing zational literature, we contrast job crafting and
the meaning of work informs and is informed by its contribution to these concepts. In addition,
one's work identity, or by being the person who we provide several examples of job crafting,
accomplishes these purposes. The meaning of which bring to life two aspects of job crafting:
work and one's work identify are core ingredi- (1) employees construct their work worlds by
ents in the creation of a job over time. Changes shaping the tasks that compose the job, and
in one's framing of the work's purpose by defi- (2) employees form interactions and relationships
nition changes the meaning of the work, which, that compose the social environment at work.
in turn, alters how one defines oneself a s a doer Job crafters are all around us. Job alterations
of the work. For example, when an internet ser- can be incremental or radicalvisible or invis-
vice provider changes the framing of the work ible. For example, a computing support person
from being about making sales to being about who helps employees with their web pages, in
2001
Wrzesniewski and Dutton 181

addition to regular job tasks, is changing the job ond, we offer six examples from organizational
as well as his or her relationships with others. research of job crafters in action to enliven our
Similarly, when an overworked employee re- model. Third, we discuss how our model contrib-
duces the scope and scale of work activities to utes to organizational research, offer practical
prevent exhaustion, this is a form of job crafting. implications, and suggest areas for future re-
Ilgen and HoUenbeck (1992) define such job search.
changes as emergent task elements, but they
separate this idea from the job itself, instead
naming these changes as part of the employee's JOB CRAFTING
new role. Thus, in their view, jobs do not change In Figure 1 we present our job crafting model
as a result of job crafting; we. however, contend built on the premise that the motivation to job
that the job (and its tasks), its meaning, and craft and the perceived opportunities present
employee identity all change when job crafting within the organization to engage in crafting act
occurs. Although a dominant focus in studies of in concert to affect the form and extent of job
work has been on understanding the connection crafting. More formally, we argue that the moti-
between employees' ratings of their jobs and vation to craft a job is moderated by the
objective job properties, we argue for a perspec- perceived opportunity to do so, as well as by
tive that acknowledges the everyday altering of individuals' work and motivational orientations.
jobs that individuals do. Therefore, there is no Thus, situational and dispositional conditions
"objective" job to which to compare employees' moderate how motivation to craft creates job
perceptions. Instead, the job is being re-created crafting patterns. We outline the contours for a
or crafted all the time. Also, job crafting differs general framework of job crafting in Figure 1.
from job design (Hackman 8f Oldham. 1980) in
that it addresses the processes by which em-
ployees change elements of their jobs and rela- Motivation for Job Crafting
tionships with others to revise the meaning of The motivation for job crafting arises from
the work and the social environment at work. In three individual needs. First, employees engage
contrast, the job design perspective focuses on in job crafting to assert some control over their
employees' experiences of jobs in which task jobs in order to avoid alienation from the work
elements are more static. (Braverman, 1974). Second, employees are moti-
Job design perspectives are largely concerned vated to create a positive self-image in their
with determining how employees interpret ob- work. Third, job crafting allows employees to
jective task characteristics and social informa- fulfill a basic human need for connection to oth-
tion in the job setting to produce attitudinal and ers (Baumeister & Leary, 1995). We consider each
motivational responses to the work (Griffin & motivation below.
McMahan. 1994; Ilgen & HoUenbeck. 1992). Job The need for personal control is a basic hu-
crafting complements theories of job design by man drive. Humans respond well to having con-
essentially changing the direction of this rela- trol even over seemingly small matters, and con-
tionship; instead of the design of the job elicit- trol in one's own environment has been
ing attitudes and motivation, the opportunity described as "an intrinsic necessity of life itself"
and motivation to craft elicit job crafting. Rather (Adler, 1930: 398). Thus, one would expect that
than assume that employees who are satisfied having or taking control over certain aspects of
in their work will take on more job tasks, as the work would be a basic human need. The
those with the job design perspective do, we implications of having little control over one's
assume that employees alter the task and rela- work are even more profound; the hallmarks of
tional boundaries of their jobs to create work alienating work are having little or no control
with which they are more satisfied. over the tasks of, conditions for. or overall pur-
Our discussion of job crafting proceeds in pose of the work (Braverman. 1974; Rogers, 1995).
three steps. First, we present our model of job By taking control of or reframing some of these
crafting, followed by an account of how job craft- factors, even in small ways, job crafters make
ing differs from related constructs and how it the job their own. Even in low-autonomy jobs,
builds upon a subset of these to portray the employees can create new domains for mastery
motivations for and effects of crafting a job. Sec- and shape facets of job tasks to take control over
182 Academy of Management Review April

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2001 Wrzesniewski and Duffon 183

some aspect of the work (Hamper, 1988- Roy The job crafting motivations we describe com-
1959).
plement other perspectives on the role of need
People also desire to create and sustain a fulfillment in jobs. For example, employees with
positive sense of self in their own eyes (Steele, high growth-need strength (Hackman & Old-
1988) and in the eyes of others (Baumeister, 1982; ham. 1980) are likely to respond well to changes
Erez & Earley, 1993). The drive for self-enhance- that expand their jobs. However, we suggest
ment through construction of a positive self- that those with high growth-need strength will
image is a basic tenet of social identity theory craft boundaries for themselves, rather than re-
(e.g.. Tajfel, 1981, 1982) and is reflected in the spond positively to task boundaries that are ex-
drive to create positive images of self in work panded for them, in order to respond to their own
(Dutton, Dukerich. & Harquail, 1994). When the motivation and opportunity to craft in the job.
jobs that people have make this positive con- Thus, job crafting addresses a set of practices
struction of self difficult, they (and people in and dynamics quite different from theories of
general) are motivated to remedy the situation. job design.
For example, Roger (1995) describes how tempo- Not all employees are motivated to fulfill
rary workers change the pace of the work, as needs for control, positive image, and connec-
well as their names, while working in temporary tion at work. Individuals who look to fulfill these
jobs to separate negative impressions of temp needs at work likely will look for opportunities
work from the positive image they have of them- to craft their jobs in ways that allow them to
selves as people. Goffman's (1958) focus on def- meet their needs. Others may find that these
erence and demeanor illustrates the range of needs are met elsewhere in their lives. Likewise,
actions people engage in to create a positive when employees work in jobs that fulfill their
impression of themselves in the eyes of others. needs for control, positive image, and connec-
This pressure to create a positive image infil- tion, they may not be motivated to job craft,
trates many aspects of employees' work activi- since their needs are met by their current work
ties. Accordingly, one important motive for job situation (Caldwell & O'Reilly, 1990). Motivation
crafters is to change the tasks and relationships to craft a job most often will result from situa-
that compose their jobs to enable a more posi- tions in which employees feel that their needs
tive sense of self to be expressed and confirmed are not being met in their job as it is currently
by others. designed.
The third motivation for job crafting concerns
a need for human connection. Human beings are
motivated to forge connections with others as a
way to introduce meaning into their lives Perceived Opportunities for Job Crafting
(Baumeister & Leary. 1995). Most theories of the Motivation to craft a job is more likely to spark
meaning of work are individually based (Brief & job crafting when employees perceive that op-
Nord. 1990). but we extend this view by showing portunities for job crafting exist. Perceived op-
that employees build relationships with others portunity to craft a job refers to the sense of
at work to reframe the meaning of work and freedom or discretion employees have in what
their work identities. For example, when hospi- they do in their job and how they do it. Like other
tal cleaners integrate themselves into patient opportunity perceptions, opportunities to job
care functions, they are able to see their work as craft are psychologically positive, since they im-
being about healing people and to see them- ply autonomy to act (i.e., a form of control), a
selves as a key part of this process, thus enhanc- sense of possible gain, and some sense of abil-
ing work meaning and creating a more positive ity or means to act (Jackson & Dutton, 1988; Laza-
work identity (e.g.. worker as healer instead of rus & Folkman. 1984). Thus, motivated employ-
cleaner). Through these kinds of changes, em- ees are likely to assess opportunities for job
ployees narrate a different sense of who they crafting at work before crafting their jobs. Fol-
are at work (Gergen & Gergen, 1988) and why the lowing this, perceived opportunity for job craft-
work matters. By altering their jobs, they fulfill ing moderates the relationship between motiva-
prescribed work tasks but craft the job into tion to job craft and job crafting behaviors;
something fundamentally different at the same perceived opportunities for job crafting can re-
time. strict or open up possibilities for employees to
184 Academy of Management Review April

see what paths are available in how they enact enhanced meaning in the work and felt respon-
their jobs. sibility for the job. Instead, we assert that auton-
Our model sets forth two major contributors to omy in the job leads to perceived opportunities
the perceived opportunity to craft a job. both of for job crafting and encourages employees to
which are tied to the actual design of work: alter the task and relational boundaries of their
(1) the level and form of task interdependence jobs. \;
and (2) the level of discretion or freedom to job This argument suggests that there are contra-
craft implied by monitoring systems in the job. dictory forces at play in the modern workplace
In any organization, employee tasks are car- that might affect crafting patterns. As technol-
ried out with more or less task interdependence ogy enables organizations and supervision to be
built into the work. Task interdependence refers more controlling (e.g., by monitoring computer
to "the extent to which the items or elements work, web usage, and e-mail traffic), these
upon which work is performed or the work pro- forces are likely to dampen perceived opportu-
cesses themselves are interrelated so that nities for job crafting. At the same time, how-
changes in the state of one element affect the ever, organizations are embracing less limiting
state of the others" (Scott. 1987: 214). Employees practices, in which casual dress, flexible work
engaged in tasks with higher degrees of inter- hours, and flexible workplaces may accentuate
dependence (e.g., approximating reciprocal as perceived opportunities to job craft. These
opposed to pooled interdependence; Thompson. boundary conditions are meant to be suggestive
1967) are yoked more strongly to the timing and about conditions that might encourage moti-
tasks of others, restricting the degree of possible vated employees to job craft.
task alterations, how the employees perform
tasks, and with whom they interact along the
way. Thus, those with more task interdepen- Work and Motivational Orientations and
dence work under more constraints and have Job Crafting
less freedom to alter task and relational bound- Individuals' orientations toward their work
aries as a result. In effect, the more task inter- are likely to affect the relationship between mo-
dependence an employee has. the fewer de- tivation to craft and job crafting behaviors. Re-
grees of freedom he or she has to job craft. In search shows that most people have one of three
contrast, an employee with job tasks that re- distinct relations to their work, seeing it as a job.
quire little task interdependence with coworkers career, or calling (Bellah. Madsen. Sullivan,
(e.g.. hairdresser, cleaning staff member) has Swidler, & Tipton. 1985; Wrzesniewski, McCau-
more latitude to alter the task and relational ley, Rozin. & Schwartz, 1997). The distinctions,
boundaries of the job. Thus, we expect that less drawn starkly, are these: people with jobs focus
interdependence with coworkers creates more on financial rewards for working, rather than
freedom for crafting, enhancing the perceived pleasure or fulfillment; those with careers focus
opportunity to job craft. primarily on advancement; and those with call-
Also, closeness of monitoring or supervision ings focus on enjoyment of fulfilling, socially
by management may affect whether employees useful work. Research indicates that employees
perceive opportunities to job craft. In jobs in in a wide range of occupationsfrom clerical to
which managers closely control employee tasks professionalsee their work primarily in one of
and time (e.g., customer service agent, telemar- these three ways and that jobs, careers, and
keter), job crafting is likely to be both high in callings are each represented within occupa-
visibility and less welcomed. When employees tions as well (Wrzesniewski et al.. 1997).
work "out of the limelight" of management's Work orientations are likely to interact with
gaze, they may perceive more opportunities to motivation to job craft in encouraging or dis-
be creative in crafting their jobs (Amabile, Hill, couraging job crafting. Work orientations allow
Hennessey, & Tighe. 1994). We argue that when people to see different kinds of possibilities for
employees' jobs are explicitly defined and con- how to change their tasks and relationships at
trolled, employees may see less opportunity for work. Employees are likely to revise their jobs in
crafting activities. This point offers a contrast ways that fit their work orientation, enacting the
with a job design perspective, in which it is same jobs very differently. For example, em-
assumed that autonomy in the work leads to ployees with job orientations working in a hu-
2001
Wrzesniewski and Dutton
185
man services organization are likely to focus on vated to job craft. We argue that employees who
tasks done for pay rather than on helping as perceive limited opportunities to job craft or who
many people as possible. Likewise, employees are not motivated to craft will engage in less job
with career orientations are likely to craft their crafting than those who are motivated or see
jobs so that they interact with and help those opportunities. Job crafting is a way that individ-
who are more powerful than them, and engage uals express and use often-hidden degrees of
in high-visibility tasks that are good for the or- freedom in their job to customize it to fit their
ganization. own sense of what the job should be.
Employees' general motivational orientations
may also affect job crafting (Amabile et al..
1994). Specifically, those with intrinsic (e.g.. do- Forms of Job Crafting
ing the work for its own sake) motivations for In Table 1 we present three forms of job craft-
working may engage in more expansive job ing. The first form involves changing the job's
crafting, which will allow for the expression of task boundaries. Employees achieve this by
self-determination (control) and competence in changing the number, scope, or type of job tasks
their work. In contrast, extrinsic (e.g., doing the done at work. By choosing to do fewer, more, or
work for a reason apart from the work itself)
different tasks than prescribed in the formal job,
motivations for working may encourage job
employees create a different job.
crafting that limits the task and relational
The second form of job crafting entails chang-
boundaries of the job. since the work is done to
meet some external end. Indeed, extrinsic moti- ing the relational boundary of the job. This prac-
vation has been shown to produce rigid behav- tice involves changing either the quality or
ior and less creativity in approaching tasks amount of interaction with others at work, or
(Amabile et al.. 1994). While Amabile and col- both. Employees often can decide how fre-
leagues suggest that people may choose occu- quently they wish to interact with others on the
pations based on their motivational orienta- job and can also help determine the quality of
tions, we suggest that, through job crafting, those interactions. The examples we offer later
people will craft from within their jobs to meet in the article highlight cases in which employ-
their needs. ees change their level of involvement with oth-
ers at work and alter the nature of these rela-
Thus, job and individual features both moder- tionships in ways that change the job.
ate the relationship between motivation to job The third form of job crafting occurs when
craft and job crafting behaviors. When job and employees change the cognitive task bound-
individual features create conditions that are aries of their jobs. Changing the cognitive
favorable for job crafting, more job crafting boundaries can take many forms, but one likely
should result among employees who are moti- involves employees' altering how they parse the

TABLE 1
Forms of Job Crafting
Form Example Effect on Meaning of Work
Changing number, scope, and type Design engineers engaging in relational Work is completed in a more timely
of job tasks tasks that move a project to fashion; engineers change the
completion meaning of their jobs to be
guardians or movers of projects
Changing quality and/or amount of Hospital cleaners actively caring for Cleaners change the meaning of
interaction with others patients and families, integrating their jobs to be helpers of the
encountered in job themselves into the workflow of their sick; see the work of the floor
floor units unit as an integrated whole of
which they are a vital part
Chtinging cognitive task Niuses taking responsibility for all Nurses change the way they see
boundaries information and "insignificant" tasks the work to be more about
that may help them to care more patient advocacy, as well as
appropriately for a patient high-quality technical care
186 Academy of Management Review April

jobviewing it either as a set of discrete work Job crafting also has the potential to shape
tasks or as an integrated whole. Changing the one's work identity. Again, the reasons for shap-
view of the job in this way fundamentally ing a work identity are basic. People attempt to
changes how employees approach the job. For create social communities that support desir-
example, nurses who see their work as being able images of themselves (Schlenker, 1985). The
about advocacy and total patient care, rather people with whom one interacts on and off
than the delivery of high-quality technical care, the job play a role in cocreating and sustaining
change the way they view the job and, as a the claims one makes about one's work identity.
result, engage in different job activities (Benner. In Sampson's terms, others "endow us with
Tanner. & Chesla, 1996). Johansson (1998) de- meaning and clothe us with comprehensibility"
scribes a similar process, in which housing com- (1993: 106). The basis of our argument is that
pany employees shifted the way they framed the people have some freedom in creating sustain-
work when the company delegated "total re- able work identities by selectively influencing
sponsibility" to its workers in caring for the the relational partners with whom they interact
building areas to which they were assigned. (Gergen. 1994; Schlenker, 1985). These relational
partners, in turn, through talk and action, help to
Effects of Job Crafting on the Job Crofter cocreate employees' work identities by reflect-
ing back, or not (Cooley. 1902; Mead, 1934), ele-
The effects of job crafting are outlined in Fig- ments of this identity. Therefore, by shaping the
ure 1. Following directly from the conditions en- form and amount of interaction with others at
couraging job crafting and the ways employees work, employees participate in the creation of
craft their jobs, the effects of job crafting are their work identity with others and enable the
both specific and general; job crafting creates creation of desirable identities that fulfill a need
alterations in the meaning of the work, as well for positive self-assessment.
as revisions of work identity.
Job crafting changes the meaning of the work Job crafters seek out relationships with others
by changing job tasks or relationships in ways on the job who serve as audiences for which
that allow employees to reframe the purpose of they can sustain desirable identities. The cre-
the job and experience the work differently ation of work identity is an active process, in
(Tausky. 1995). Psychological meaningfulness of which "people strive to create environments, in
work results when people feel worthwhile and both their own minds and the real world, that
valuable at work (Hackman & Oldham, 1980). support, validate and elicit desirable identity
Thus, any actions that employees take to alter images. They thus selectively encounter, per-
their jobs in ways that increase feelings of pur- ceive and influence the situations and audi-
pose are likely change the meaning of the work. ences with which they deal" (Schlenker, 1985:
Creating or adding meaning to the work by 89). As McCall and Simmons describe it, people
job crafting is similar to the process Ashforth create a self-confirming opportunity structure
and Kreiner (1999) describe regarding how those and then develop social environments that nur-
in stigmatized occupations (e.g.. involving "dirty ture their self-views (1966: 105).
work") transform the meaning of the work by The work meanings and identities employees
reframing the job. For example, public defend- forge by job crafting are not static. Employees
ers claim they are "protecting the constitutional are likely to use these meanings and identities
rights of all citizens to a fair trial" (1999: 421) as feedback about their crafting activities, and
not helping criminals avoid condemnation. Sim- they may be motivated to engage in additional
ilarly, Goff man (1974) describes regrounding, in job crafting to further shape the work meaning
which individuals perform an activity for rea- and work identity. For example, an employee
sons or motives that differ from other people's. who alters the task boundary of the job to en-
This regrounding process helps employees to hance control over the work might find that this
compose a different purpose for the work they practice changes the purpose of the work in un-
are doing. In both cases, individuals reconstruct expected ways, thus motivating the employee to
the job in ways that differ from its original struc- craft the job in other ways. Thus, this employee
ture, and they craft a different purpose for the may use the changed purpose of the work as
work that is believable for self and others. feedback to guide more job crafting.
2001
Wrzesniewski and Dutton 187
Job crafting is primarily an individual-level For example. Rafaeli (1989) found that cashiers
activity, in which the employee decides how and change features of their job by defining their
when to shape job tasks and interactions. We level and type of customer service and control
argue that this activity serves the employee, but over customer interactions. The cashiers in her
it is not inherently good or bad for organizations; study engaged in different practices to maintain
employees may change the job in ways that control over service interactions with customers,
benefit or hurt the organization while benefiting such as ignoring, rejecting, reacting to. or en-
themselves. For example, car assembly line em- gaging the customers in the transaction. Ilgen
ployees who decide to make changes to their and HoUenbeck (1992) note that job holders cre-
tasks might cause major problems in the flow ate emergent task elements in their roles in or-
and quality of work or. alternatively, might ganizations and are most able to do this when
boost productivity and quality. the job has few formal requirements and allows
Our framework implies that all employees are employees to choose the work tasks to be under-
potential job crafters. We realize this argument taken.
might mislead people into thinking that employ- Despite these useful developments, the idea
ees who are caught in jobs in which they find that employees actively design their jobs has
little meaning can choose to change their fate if not been studied in proportion to its importance
they wish. We do not assume that all employees to organizational studies. In some perspectives
can and should engage in job crafting and, researchers do address similar phenomena to
therefore, are to blame if their jobs are not job crafting, but they often implicitly or explic-
meaningful. Rather, we choose to focus on the itly (e.g., Ilgen & HoUenbeck, 1992) assume that
freedom employees have and the creativity they only those employees with a great deal of job
exhibit in crafting jobs to be different from their autonomy or complexity can engage in such be-
formally specified ingredients. haviors. Other perspectives on work share some
In addition, we do not address the point that features with job crafting but differ in their fun-
job crafting may create more work for the em- damental focus. In particular, job design (Hack-
ployee, even though this work is voluntary. Job man & Oldham. 1980) and social information
crafters are not necessarily recognized or re- processing (Salancik & Pfeffer. 1978) perspec-
warded for the effort they make to create more tives on work stand in contrast to job crafting
meaningful jobs; much of what they do may be but offer foundations on which crafting can be
invisible to managers, supervisors, and cowork- offered as a useful complement.
ers (Fletcher, 1998; Star & Strauss, 1999). Job The job design literature has historically been
crafters may engage in practices that benefit the a central frame for understanding how individ-
organization, introducing innovation into tasks uals experience their jobs. Hackman and Old-
and the relationships that compose work. Yet, at ham (1976, 1980) and, earlier, Hackman and
the same time, by changing their jobs, job craft- Lawler (1971) outlined a theoretical framework
ers' actions may put the organization at risk for regarding how individuals judge their jobs to be
legal or regulatory problems, or they may jeop- motivating and satisfying by focusing on objec-
ardize the employees' capacities to perform the tive task characteristics. According to this the-
job well. However, as we argue, the rewards that ory, job motivation is tied to objective features of
employees can reap from job crafting are real the job, including skill variety, task identity and
and consequential. significance, autonomy, and feedback. Although
support of the job characteristics model has
been mixed (Glick, Jenkins. & Gupta, 1986;
Linking Job Crafting to Related Constructs Hogan & Martell, 1987). it remains a dominant
The idea that individuals can craft new jobs frame for understanding how employees expe-
within the constraints of prescribed jobs is not rience their jobs.
entirely new. Building on Katz and Kahn's (1966) The job design perspective puts managers in
ideas of role innovation, Staw and colleagues the role of job crafters: the managers design
argue that individuals engage in task revision tasks and act as job crafters, altering the moti-
(Staw 8f Boettger, 1990) and sculpting activities vation and satisfaction of employees by chang-
(Bell & Staw, 1989) that make a difference for the ing task features. In recent research scholars
organization and the individual doing the job. have strengthened theory on job design by inte-
188 Academy of Management Review April

grating it with insights from the social informa- fer's statement that "the critical variable in pos-
tion processing perspective (Salancik & Pfeffer, itive job attitudes is the construction of the
1978) to acknowledge that tasks are not purely environment and the appropriate attitudinal re-
objective but are socially constructed by the em- sponses" (1978: 249). Advocates of other perspec-
ployee doing the work. In this integrated model, tives on how individuals change job tasks or
features of the objective and subjective work other job elements offer additional contrasts to
environments affect job attitudes (Griffin, 1987. job crafting. In particular, they predict how and
1991; Griffin, Bateman, Wayne. 8f Head. 1987). when individuals are likely to alter their jobs.
Individuals play a role in filtering and reacting Below, we describe five different conceptual
to job information, but in this literature re- lenses on how jobs change, and we discuss how
searchers tend to portray them as passive par- job crafting differs from each.
ticipants in the process: "lumps of clay, ready to
be shaped by all those around them" (Bell &
Staw, 1989: 232). Role and Individual Innovation
The job design perspective decouples inter- Schein used role innovation to describe be-
pretation of the job from the objective character- havior that represented a "basic rejection of the
istics of the job itself, but there is still an as- norms which govern the practice of the profes-
sumption that the interpretation is based on the sion combined with a concern for the role of the
job as it was designednot as the employee professional in society" (Schein. 1971: 522).
crafted it. Job crafting casts the employee in a Schein described role innovation behaviors that
more active light; those in the work environment redefined who the professional's clients were,
(e.g., clients, coworkers) can help forge new who initiated contact, what settings were appro-
work relationships that alter the boundaries of priate for contact with clients, and what the ap-
the job. More basically, job design assumes that propriate boundaries were of the professional's
employee responses derive from the motivating expertise. Later, Van Maanen and Schein de-
potential of the job; job crafting assumes that fined role innovation as "behaviors done to re-
employees create this motivating potential by define the major premises concerning missions
shaping elements that traditionally compose
followed by the majority of the role occupants"
the design of the job (e.g., skill, significance,
(1979: 229). Nicholson (1984), following Schein
feedback).
(1971), defined role innovation as the initiating
Our theory of job crafting builds on this social of "changes in task objectives, methods, materi-
information processing perspective (Salancik & als, scheduling and in the interpersonal rela-
Pfeffer, 1978) by identifying different predictors tionships integral to task performance." (1984:
of how people enact their jobs. According to the 175). These changes are intended to match the
social information processing model, social in- role requirements to the needs, abilities, and
formation and cues from others act as inputs to identity of the employee.
the meaning of the work. However, this model Job crafting theory resembles role innovation
does not account for the features in the context theory in that there is an assumption that em-
of the job (e.g.. individual, task, and organiza- ployees can act upon the job to create a better
tional features) that shape how the work gets fit. However, as a lens on employee behavior,
done. Our job crafting perspective builds on role innovation theory restricts individuals' ac-
Salancik and Pfeffer's (1978) perspective in two tions on the job to reactive, problem-solving be-
ways. First, it complements the social informa- haviors and fails to develop the individual focus
tion processing model by indicating that rather we describe here. Rather than an emphasis on
than simply interpreting and acting from the problem solving, in job crafting theory there is
cues offered by the job and by others, individu- an emphasis on the proactive changes employ-
als are instead interpreting and using as feed- ees make in the boundaries of their work to alter
back the crafting actions they have taken in their identity or the meaning of the work.
their own jobs. Second, our model explicitly ad- The job crafting model is also less formal than
dresses the identity changes that accompany the model of role making proposed by Graen
job crafting and the meaning that employees and Scandura (1987). In their model there is a
derive from the work by doing their work differ- proposed sequence of activities, from first shar-
ently. This is consistent with Salancik and Pfef- ing standard job elements and then adding
2001
Wrzesniewski and Dutton 189
task-emergent elements to the job and to the Personal Initiative
employee's role until, finally, some emergent
task elements become part of the formal role Personal initiative also resembles job crafting
description. Our model of job crafting is more (Frese, Kring, Soose, & Zempel, 1996; Frese, Fay,
fluid than the role-making model, and we see Hillburger, Leng, & Tag, 1997). Frese and col-
the process as having a more improvisational leagues (1996) define personal initiative as a
than planful quality. behavioral syndrome in which individuals take
A related research area involves individual self-starting approaches to work and go beyond
innovation and creativity in organizations. His- formal job requirements. Individuals taking per-
torically, in such research scholars have focused sonal initiative engage in behaviors that (1) are
on individual problem solving in organizations consistent with the organization's mission,
(Kanter, 1983; West & Farr, 1990). Much of the (2) have a long-term focus, (3) are goal directed
writing is intended for managers, with prescrip- and action oriented, (4) are persistent in the face
tions for how to develop and select for innova- of barriers, and (5) are self-starting and proac-
tion among employees. West and Farr offer a tive. These researchers (Frese et al., 1996, 1997)
definition of innovation as "the intentional in- have developed this concept through a com-
troduction and application within a role, group, parison of East and West Germans' personal
or organization of ideas, processes, products, or initiative.
procedures, new to the relevant unit of adoption, Like job crafters, those with personal initiative
designed to significantly benefit the individual, redefine jobs to include extrarole work goals (cf.
the group, organization or wider society" (1990: Staw & Boettger, 1990). However, Frese and col-
9). Although this definition is broad, the authors leagues emphasize problem-solving dimen-
use it in a different way from that of job crafting. sions of personal initiative. Similarly, Morrison
In Table 2 we describe the differences between and Phelps (1999) describe "taking charge" be-
job crafting and the perspectives on job change haviors, which also improve how work is exe-
offered here. cuted in the organization. Although such an ori-

TABLE 2
Comparison of Job Crafting with Similar Organizational Perspectives on Work
Social Nature oi Favorable Conditions
Perspective Locus of Activity Purpose of Activity Activity for Activity
Role/individual Employee, with Addressing or Inherently social Support of others,
innovation (Schein, management improving upon a activity feedback,
1971; Van Maanen intervention faulty task or role autonomy, complex
& Schein, 1979)
work
Role making (Graen Employee, with Task accomplishment Inherently social High-quality dyadic
& Scandura, 1987) others in the activity structures in the
organization organization
Personal initiative Employee, with Solving problems or Individual Autonomy, complex
(Frese, et al., 1996, management overcoming work
1997) intervention barriers
OCB (Organ, 1988, Employee Discretionary Can involve others or Job satisfaction, organ-
1997) behaviors to help be pursued by izational
others or others commitment
organization
Task revision (Staw & Employee, with Correcting problems Individual Authority, task
Boettger, 1990) management in roles or alternatives are
intervention procedures salient
Job crafters Employee Increasing meaning Can involve others or Can occur in any
in the work, be pursued by type of job
changing identity individual
and role in
organization
190 Academy of Management Review April

entation is useful in increasing organizational and when alternatives for doing the task are
effectiveness (Borman & Motowidlo, 1993; Katz, salient. Again, the focus in task revision is on
1964; Motowidlo & Van Scotter, 1994; Organ, problem solving or correction of work proce-
1988), the focus on problem solving differenti- dures. These researchers argue that when organ-
ates the personal initiative perspective from izational roles are misspecified (from the em-
that of job crafting. ployee's perspective), then task revision can be
a valuable outcome. We contend that making
Organizational Citizenship changes in work tasks is beneficial not only
when problems exist but also when task func-
Organizational citizenship behavior (OCB) tions are entirely appropriate and functional,
provides yet a different lens for understanding since they can enhance the meaning of the work.
employees' behaviors. Organ (1988) first defined Staw and Boettger also argue that task revision
OCB as individual discretionary behavior that should have a low base rate in organizations,
is not explicitly recognized by the organization- since it "involves resistance to social norms and
al reward system but, in the aggregate, in- expectations" (1990: 538). We expect job crafting
creases the effectiveness of the organization to appear often, in many different kinds of work.
(Organ, 1988: 4). Later, Organ (1997) redefined The organizational studies literature reveals
OCB along the lines of a similar construct, several examples of job crafting that illustrate
called "contextual performance" (Borman & and animate the model of job crafting we have
Motowidlo, 1993), which consists of behaviors described.
that support the broader organizational, social,
In the next section we describe six examples
and psychological environment of the organiza-
of job crafting in action. The examples come
tion. OCB includes generating new ideas for
from narrative or qualitative descriptions of
doing work, helping others with their work, be-
work. We have culled from these sources evi-
ing cheerful and neat, accepting orders without
dence that job crafting is a part of the work
resentment, cooperating with others at work,
and doing high-quality work (Bateman & Organ, being studied by organizational scholars, and
1983). we illustrate the antecedents and consequences
of this important individual activity.
OCB is mostly targeted at helping others in
the organization or the organization itself,
whereas job crafting is focused on changing the ' EXAMPLES OF JOB CRAFTERS
task and relational landscape to alter work The examples of job crafting we offer range
meaning and identity. While some crafting be- from the subtle to the more obvious actions of
haviors might be described as OCB (e.g., doing employees. We start with a study of hospital
extra work to move projects along, forming rela- cleaners who craft the work very differently. Our
tionships with clients), the intent behind such other examples come from published research
behavior is not fully to promote the good of oth- in organizational studies.
ers and the organization. Rather, job crafting
can be motivated by a desire to create more
meaningful work for the job holder, independent Hospital Cleaners Integrating Themselves into
of effects on others. As such, it is not simply Care Delivery System
about doing more or doing better, which is the
focus of OCB. One study of a hospital cleaning staff shows
that cleaners experienced and constructed the
meaning of their work very differently (Dutton,
Task Revision Debebe, & Wrzesniewski, 2000). It became evi-
dent, through a series of personal interviews
Task revision is the practice of employees' with twenty-eight members of a hospital clean-
taking action to correct a faulty procedure, inac- ing staff about the nature of their work, that
curate job description, or dysfunctional role ex- while the cleaners had the same prescribed job
pectation (Staw 8f Boettger, 1990: 537). Staw and at the same hospital, they crafted it differently.
Boettger (1990) have shown that people engage The contrasts among the cleaners were striking,
in more task revision when they are in charge of ranging from how they described the skill level
and accountable for the function they perform of the work to the kinds of tasks they would do.
2001
Wrzesniewski and Dutton
191
The data separated the cleaners into two
Cleaners manifested a third form of job craft-
groups. One group created a task and relational
ing by changing the cognitive task boundary of
boundary in the job that included only a mini- the job so that they saw their job as an inte-
mum of necessary tasks and interaction with as grated whole, rather than as a set of discrete
few others as possible. Members of this group tasks (e.g., cleaning rooms). For example, proac-
disliked cleaning in general, judged the skill tive cleaners reported an increased number and
level of the work to be low, and were less willing complexity of interactions with others at work.
to step outside formal job boundaries to engage They saw the larger picture of the unit workflow
with others and alter job tasks. In contrast, the and adjusted their timing and tasks in response
second group of cleaners altered the task and to this more interdependent view. These clean-
relational boundaries of the job to include addi- ers' own work descriptions revealed an aware-
tional work tasks, as well as frequent interac- ness of the broader unit context in which they
tions with patients, visitors, and others in their worked, which was reflected in their relation-
unit. Members of this group liked the job, en- ships with others and in the kinds of tasks they
joyed cleaning, felt the work was highly skilled, chose to do.
and engaged in many tasks that helped patients
and visitors and made others' jobs in the unit
(e.g., nurses, clerks) go more smoothly. Hairdressers Cutting Hair and Crafting a More
Enjoyable Job
Table 1 describes the three dominant forms of
job crafting that emerged from our examples. Cohen and Sutton's (1998) ethnographic study
The cleaners engaged in the first form of job of hairdressers also brings to life the promi-
crafting by doing (or not) tasks that were outside nence and pattern of job crafting. Their findings
the formal job. For example, cleaners in the pro- reveal hairdressers as able job crafters who
active group added tasks or timed their work to change both the task and relational boundaries
be maximally efficient with regard to the work- of the job by making personal disclosures about
flow on their unit. By changing their work tasks, themselves, asking clients personal questions,
or by timing their regular tasks with care, clean- punishing clients who refuse to disclose, and
ers altered the meaning of their work. Cleaners sometimes "firing" clients to create more desir-
in the more proactive group saw the work and able and affectively pleasant interactions. Hair-
themselves as critical in healing patients, alter- dressers in this study changed the job tasks to
ing the meaning of the work and their own work include not only physically cutting hair but also
getting to know clientsa practice that changed
identity. In contrast, cleaners in the less active
the relational boundary of the job by bringing
group restricted the meaning of the work to be- hairdresser and client closer together.
ing simply about cleaning and did not see them-
selves as anything other than room cleaners. Just as a subset of cleaners altered the phys-
Such differences in how employees define their ical and relational boundaries of their job, hair-
jobs echo Morrison's (1994) account that employ- dressers created new jobs for themselves within
ees vary in what activities they consider part of the context of their prescribed role as hairdress-
the job. ers, in which norms against personal disclosure
are sometimes enforced by management (Cohen
The cleaners also changed the relational & Sutton, 1998). Again, job features may have
boundary of the job by altering their interactions encouraged job crafting: hairdressers' tasks are
with others at work. While the passive cleaners low in interdependence, and there are very low
did not seek additional interaction, the proac- levels of employee behavior monitoring. Accord-
tive group engaged patients and visitors in ing to our model, these should have promoted
ways that fundamentally altered the job. Many job crafting as well.
of the relational interactions that cleaners en-
gaged in were intended to brighten someone's
day (e.g., talking to patients, showing visitors Engineers Creating Jobs to Enable the Success
around). The proactive group of cleaners also of Projects and Others
interacted more often with the nurses on their
Fletcher's (1998) research on the work of fe-
units, resulting in a work unit that functioned
male design engineers provides another com-
more smoothly.
pelling example. Fletcher describes four differ-
192 Academy of Management Review April

ent kinds of engineering work (what she calls Nurses Creating a Pocket of Care
"relational practices") that changed the way en- Around Patients
gineers saw their work and their work identity.
The first kind of work was preserving, which A fourth example of job crafting in the work-
included taking on extra work in order to get a place comes from two complementary studies of
task done, connecting people on the project to the nursing profession (Benner et al., 1996;
the people and resources needed to do their Jacques, 1993). Benner and her colleagues inter-
work, and rescuing the project by calling atten- viewed and observed nurses from a variety of
tion to problems that needed to be addressed. units, whereas Jacques observed nurses from a
Mutual empowering entailed behaviors that en- single unit to quantify acts of caring in their
abled others' achievements and contributions to work. Both studies convey the skilled caring
the project (Fletcher, 1998: 170). These behaviors work that occurs in the practice of nursing and
often involved teaching others a new skill in an the role of this work in the organization's mis-
empathetic manner or connecting others on the sion. The nurses acted as job crafters by actively
project to protect them from their own lack of managing the task boundary of the job to deliver
relational skill. The third form of relational prac- the best possible patient care. By paying atten-
tice, achieving, involved reconnecting cowork- tion to the patient's world and conveying seem-
ers to avoid breaks in relationships, reflecting ingly unimportant information to others on the
on the emotional nature of work situations and care team, nurses re-created their job to be
calibrating responses appropriately, and rela- about patient advocacy, rather than the sole de-
tional asking (i.e., asking for help in ways re- livery of high-quality technical care.
spectful of others and their tasks). Finally, the Nurses changed the relational boundary of
engineers engaged in creating team, or provid- the job by expanding their relationship set to
ing the conditions that allowed a team to do its include patients' family members, on whom the
work. They enabled collaboration by smoothing nurses relied for information and input. Benner
relationships and including everyone in the and her colleagues (1996; see also Jacques, 1993)
team effort. describe examples of nurses engaging patients'
Fletcher's taxonomy of relational practices il- families and involving them in the illness pro-
lustrates how design engineers altered the task cess to achieve the best patient outcome. Skilled
and relational boundaries of their jobs. By nurses recognized that nonquantifiable and
changing job tasks and how they were executed, nonmedical observations were critical inputs in
engineers created new task boundaries to move treating patients (Benner et al., 1996). Learning
projects toward completion. In addition, they to seek out, notice, and convey this information
changed relational boundaries by working to- to other care providers represented job crafting
ward a positive atmosphere for teamwork and that helped the patients and the organization.
by connecting people on the project to get work
done, both of which involved changing the qual-
ity and amount of interaction with others. Fi- Information Technicians Supporting the
nally, the engineers engaged in the third form of Computer Workplace
job crafting by shifting their focus from discrete
project tasks to the whole project. Star and Strauss (1999) provide a fifth example
of job crafting in their analysis of technicians'
By constructing themselves as preservers, em- work in computer-supported cooperative work
powerment givers, achievers, and team creators, environments. They document the often unrec-
engineers changed the meaning of the job, from ognized work of technicians, including articula-
engineering to enabling an organization's work tion work, in which employees work to "get
to go more smoothly. Creating such work condi- things back 'on track' in the face of the unex-
tions allowed the engineers to exert control and pected, and modify action to accommodate un-
build relationships with others. At the same anticipated contingencies" (Star & Strauss, 1999:
time, they altered their work identities to in- 3). Articulation work allows for smooth work-
clude expanded roles. This construction of the place operation, but it is rarely acknowledged.
work and its significance to the organization Much like the relational work of Fletcher's engi-
enhanced its meaning to the self, creating dif- neers (1998), articulation work enables others to
ferent identities. get their work done.
2001
Wrzesniewsti and Duon 193

However, according to Star and Strauss (1999), their own artistic vision rather than manage-
what is considered "real work" depends on the ment policy regarding cooking. In fact, the cooks
definition of the situation and who is permitted worked as creatively as possible within strict
to define it. Often, practices that appear as "non- managerial cost constraints. Cooks often tried
work" serve the organization in important ways. new food combinations, creating novel dishes in
Those in information technology work craft their order to meet job demands (i.e., preparing cus-
jobs by altering the task and relational bound- tomers' meals) in ways that allowed them to
aries of the work to achieve the organization's experience the work as meaningful and cre-
mission. For example, what might seem like ative, rather than scripted and uninspired.
chatting between organization members may be In all of the examples, employees actively
"work" to smooth communication between man- crafted the job, sometimes against manage-
agers of different work units. > . r ; "r; ment's wishes. Rather than have managers in-
tervene to enable or encourage these employees
Restaurant Kitchen Employees to act as job crafters, the employees took initia-
Creating Cuisine / tive on their own. Each example suggests that
employees actively shape both the design and
The final example of job crafting comes from the social environment of their jobs by changing
Fine's ethnographic study of work in restaurant job tasks and job-related interactions and rela-
kitchens (1996a,b). Fine describes how profes- tionships.
sional cooks engaged in structuring multiple
tasks under time pressure in ways that reflected
job crafting. By taking shortcuts and using tricks DISCUSSION
of the trade to compose a meal, professional Our model and examples of job crafting offer
cooks and kitchen staff altered the task bound- three contributions to how organizational schol-
ary of their jobs by changing (1) the number of ars think about and study job design, work
tasks and (2) the way they saw their tasks, from meanings, and work identity. These contribu-
being a set of discrete food preparation steps to tions address how individuals, jobs, and indi-
an integrated whole of dish creation that re- viduals-in-jobs are conceptualized and studied.
flected the artistic character of their work. Fine More generally, job crafting offers an alternative
uses the term aesthetics to describe activity in lens for understanding basic dynamics of work
which the "sensory component of production in organizations such that organizational ele-
. . . captures the cognitive and affective compo- ments that once seemed fixed (i.e., jobs) are
nents of aesthetic judgments and ... the inten- made more complicated and dynamic.
tional quality of human action" (1996b: 178). Like
the other job crafters we have described, the
cooks changed their identity through their exe- Job Design
cution of the workin this case, from food pre- With our model of job crafting, we contribute
parers to culinary artists. to theories of job design by offering a new per-
In creating dishes, cooks used their creative spective on how jobs are constituted. We have
impulses to craft meals in ways that connected specified the motivations, job, and individual
them to the work. Rather than simply prepare features that create situations making job craft-
food that served customers' needs, the cooks ing possible. The process we propose opens up
tried to make the food as "nice" as possible, thus different pathways for understanding how peo-
changing the task boundary of the work. Instead ple change their jobs and effectively shows that
of thinking about the preparation of meal ele- employees can be competent designers of their
ments as separate tasks, the cooks engaged in work. This suggests that employees are more
the third form of job crafting by seeing their agentic than typically depicted in theories of job
work as being about the gestalt of the entire design. Rather than paint employees as passive
meaL The cooks used their own artistic stan- recipients of job tasks or of social information
dards in trying to create a product worthy of about job tasks, our job crafting model indicates
pride. As such, the cooks Fine studied experi- that employees alter their jobs and use the feed-
enced "flow" as they executed their work tasks back from these alterations to further motivate
(Csikszentmihalyi, 1975), paying attention to job crafting.
194 Academy of Management Review April

The job crafting perspective complements the argued that the social environment (e.g., man-
job design (Hackman & Oldham, 1980) and social agers, coworkers) at work helps employees in-
information processing perspectives (Salancik & terpret which job and work setting attributes are
Pfeffer, 1978) by offering an alternative view on most important. All three perspectives are help-
the direction of the relationship among work, ful for understanding the sources of work mean-
motivation, and meaning. In effect, advocates of ing, but they do not address the dynamic inter-
job design perspectives treat attitudinal and play between employee and job that we present
motivational responses as reactions to a job. here.
The job crafting perspective flips this relation- The evolving relationship between the em-
ship around with the assertion that responses to ployee and the job captured in the job crafting
a job actually begin the dynamic process in model suggests a dynamic view of individuals-
which employees alter task and relational in-jobs and of work meanings more generally.
boundaries in ways that change work meaning We have argued that individuals play an active
and identity. Thus, job crafting offers an alter- role in creating the meaning of their work,
native to job design perspectives, in which the through the small changes they make in task,
employee is effectively placed in the position relational, and cognitive boundaries of the
traditionally held by managers and is viewed as work, and we have shown the different contexts
a competent and active architect of the job. Also, that enable or disable these kinds of job impro-
job crafting offers an alternative to the other visations.
perspectives reviewed here on how jobs change. More broadly, however, we hope to suggest a
In these perspectives managers are called upon more holistic view of how individuals compose
to design more complex work, to permit greater their lives and the meaning of their lives by
autonomy, and to give feedback about the changing their jobs and themselves within
changes that employees make to their jobs. In them. Through proactively crafting their jobs,
contrast to such managerial-focused views of people may create different trajectories through
work, we argue that employees take on the role an organization and enact their work lives dif-
of job crafters even in work that might be con- ferently over time. Although job crafting behav-
sidered low in autonomy (cleaning), authority iors are locally situated at any given point in
(nursing), or complexity (cutting hair). time, they are connected to employees' enduring
needs at work and their more general framing of
Meaning of Work the domain of work.
Our job crafting model contributes to the liter-
ature on the meaning of work by indicating how Individuals and Work Identity
employees shape work meanings. Work mean- As agentic architects of their own jobs, job
ings shape work motivation and performance crafters enable transformations of work identity.
(Roberson, 1990: 107) on the job; thus, a model of Although some elements of job crafting might
the processes by which employees imbue their seem like extrarole behaviors, they are rooted
work with meaning contributes to what we know much more deeply in identity-altering processes
about the meaning of work. Historically, the that redefine both the employee and the job. A
meaning of work has been argued to be the model of job crafting helps identity theorists to
product of one of three forces. First, the work untangle the process through which identity-
environment (design of job and reward struc- based motivations (i.e., desire for a positive im-
ture) is thought to affect how individuals derive age) change how people enact and craft their
meaning from the work. A second influence is jobs. Thus, the shaping of a work identity
the individual; the psychological attributes and through job crafting becomes an employee's be-
characteristics of the individual employee are havioral accomplishment, undertaken over time
thought to affect the kinds of meanings as- with others encountered on the job.
signed to the work (Roberson, 1990). Indeed, de- Our model of job crafting paints employees as
bates have arisen over the relative strength of proactive and creative identity builders who
these two determinants of work meaning. Third, take opportunities they see in their work setting
advocates of the social information processing to engage others in ways that change work iden-
perspective (Salancik & Pfeffer, 1978) have tity and work meaning. This process unfolds
2001
Wrzesniewski and Dutton 195
over time and likely is engaged in iteratively, as process that can be affected only indirectly by
motivation and opportunity to job craft shift. We managerial action. If we think about managers
have named some of the ways that job crafters as architects of the contexts in which individual
use their job tasks and relationships to change action is enabled, or not (Ghoshal & Bartlett,
identity and meaning in the work; there are
1994), managers can affect the context in which
likely many more. Job crafters also may alter
individuals do job crafting, although they may
their work identities by altering how they use
not be able to affect when and to what extent job
the physical space at work, the temporal dimen-
sions of their work, and many other features of crafting occurs. Managers have direct control
work. over the incentives and material rewards that
are associated with job outcomes. These re-
Finally, in our model of job crafting, we assert wards and incentives may encourage or dis-
that part of the identity-shaping process at work courage individuals to alter the relational and
is relational. By changing with whom they re- task boundaries of the job. At the same time,
late, job crafters highlight the relational nature managers may affect how work is organized in
of work in organizations. This point reminds us, ways that enhance or undermine employees' de-
as organizational scholars, that work is more sire and capacity for job crafting. Thus, manag-
than job content and tasks; it also concerns re- ers may affect the odds that job crafting will
lationships with other people (Baron & Pfeffer, take place through both reward systems and the
1994; Gersick, Bartunek, &. Dutton, 2000). These organization of work.
relationships and the interactions composing
them help to create and sustain not only differ- Managers also affect job crafting by indirect
ent notions of what the work is but also who the means. For example, organizations can include
person is who is doing the work. or exclude people from strategic conversations
about what they are trying to accomplish and
why (Westley, 1990). "The development and cas-
Practical Implications of Job Crafting cading of a strategy are critical management
Job crafting is neither inherently good nor bad tasks" (Mohrman, 1993: 135), and they shape the
for organizations. The degree to which job craft- extent and type of job crafting likely to take
ing behaviors contribute to organizational per- place. When employees know and buy into the
formance depends on the kinds of changes em- strategic goals of an organization, they can use
ployees make and on job crafting's proximal this knowledge to motivate and legitimate their
effects on employee motivation and perfor- own job crafting behaviors. We saw this kind of
mance. We have suggested that job crafting is effect for hospital cleaners, who used the stra-
one route by which individuals alter the mean- tegic goals of the hospital to motivate the fram-
ing of work and forge new identities. If these ing of cleaning as care for customers. This type
meanings and identity constructions motivated of work framing helped to legitimate a different
behaviors that aligned individual work patterns form of relating to patients and visitors and en-
with organizational objectives, then job crafting couraged the addition of caring tasks to the
could be a net positive for the organization. work.
However, if job crafting altered connections to Beyond thinking about how to affect patterns
others or task boundaries in ways that were at of job crafting, the crafting perspective opens up
odds with organizational objectives, job crafting new ways of thinking about the competence in-
could harm rather than enhance organizational volved in how employees conduct their work.
effectiveness. Crafting's effects on organiza- Crafting takes effort. It often involves a series of
tions are also dependent on the systems in creative acts in which employees push, shrink,
which individuals work; what others do to craft or transform task and relational boundaries. So-
their own job interacts with any one individual's cialization programs and employee training
crafting behaviors to influence organizational would benefit from a recognition that this kind
outcomes. of activity occurs. In organizations in which
There are important managerial implications crafting behavior is a means for "growing a job"
of job crafting. These implications are both em- or developing an employee, active acknowledg-
powering and disempowering for managers ment and encouragement of job crafting are
wishing to affect job crafting. Job crafting is a likely to yield tangible and intangible benefits.
196 Academy of Management Review April

Future Research Directions tended to restore or create positive identity in


The job crafting perspective affords many new one's work is more likely among those in stig-
research opportunities. First, it provides a range matized or "dirty work" jobs, and it could be an
of individual, task, and organizational features effective local solution to an occupational prob-
that are likely to affect job crafting. In future lem. Third, those who work at levels of the or-
research, how these variables directly and indi- ganization in which freedom and creativity to
rectly encourage or discourage important job craft are constrained might find that they are
modifications could be addressed. Similarly, the more motivated to work against these con-
effects of job crafting on individual- and organ- straints by using job crafting as a vehicle for
izational-level outcomes could be addressed. control and self-expression.
We have suggested that job crafting is not fully In future research scholars should expand
positive or negative. An important future re- upon the set of individual factors affecting job
search agenda includes empirically testing un- crafting. For example, employees who view
der what conditions job crafting produces posi- work as simply the source of a paycheck might
tive results or destructive outcomes. Candidates reduce the amount and complexity of the tasks
for situational and individual moderators have to be performed in the job (Henson, 1996),
been hinted at throughout the paper, including whereas those who view work as an enjoyable
elements of the job and work and motivational end in itself might see the job as an integrated
orientations. whole, shaping work tasks and relationships ac-
cordingly. Individual economic needs also may
A closer look at the lives of individual employ-
shape crafting to signal ability and effort on
ees might also help explain job crafting. In our
behalf of the organization that are likely to be
model we primarily consider the work context as
rewarded (Brief & Aldag, 1989; Brief, Konovsky,
shaping job crafting. Such a view violates a
Goodwin, &. Link, 1995). Finally, those who view
more holistic account of human behavior, in
work as a calling are more engaged with their
which individuals in their work and nonwork
work, spend more time working, and view the
contexts would be considered. In future research
job as more central to their lives (Wrzesniewski
scholars could consider the ways that motiva-
et al., 1997). As a result, these employees may
tions at work are related to demands and oppor-
actively craft their jobs because of a higher in-
tunities in employees' nonwork lives and how
vestment in the work itself.
the meaning of work created through job craft-
ing is related (or not) to the meanings and mo- In future research scholars could also focus on
tivations that employees take from their non- the process of job crafting and how it unfolds
work activities. over time. Our model of job crafting provides
snapshots of features that are conducive to the
The antecedents to job crafting motivation
occurrence of this behavior. However, we ignore
should be further delineated in future research.
how the process unfolds over time. Future re-
Features of individuals, jobs, and organization-
search would benefit from a more nuanced and
al contexts create motivation for crafting behav-
processual account of how job crafting is initi-
iors. Broadly speaking, any factor in individuals'
ated; how it is sustained and transformed in the
personal or organizational lives that makes job
work process; and how it resembles (or not)
crafting a vessel for need fulfillment is a poten-
learning, improvising, and creative processes
tial antecedent for the motivation to job craft.
over time.
We offer a few, realizing that the full set is much
Job crafting is indeed dynamic. This raises
richer. First, individuals whose lives outside the
methodological challenges for how to best study
job are not well positioned to fulfill needs for
the practices, forms, and outcomes of job craft-
control, connection with others, or positive iden-
ing in organizations. We believe it is no coinci-
tity might be more motivated to meet these
dence that the examples of crafting we discov-
needs in the domain of work. Second, features of
ered in the organizational literature arose from
the job or occupation are likely to affect the
detailed qualitative studies of work. It is possi-
motivation for job crafting. For individuals who
ble that studying narratives of work may be a
work in stigmatized occupations, the pressures
better way to study job crafting, for crafting
to assert a positive identity are greater (Ashforth
takes many forms and directions, involving how
& Kreiner, 1999). Thus, job crafting that is in-
people see their work and themselves in their
2001
WrzesniewsJti and Duffon
197
work. Such matters are not often easily reduced ful ways. We have much to learn from them
to simple survey items. Thus, methodological about how to create a meaningful job from ma-
care ought to be taken when one attempts to terials that, many would argue, are limited in
discover the nature of job crafting in employees' both value and amount.
work lives.
In addition to revising passive perspectives of
Finally, we have construed job crafting as an employees, the job crafting perspective follows
individual-level activity. Valuable future re- the common call to "write the worker back in" as
search could be focused on exploring collective an active participant in shaping both the job
and negotiated forms of job crafting that are and its meaning. By stressing the prominence of
team based rather than individually based. crafting practices and their effects for work
Where task boundaries are drawn around teams meaning and identity, our perspective is consis-
or collections of individuals, there may be more tent with theories of work meanings that are
opportunities to revise, alter, and craft rela- based on the individual (Alderfer, 1972; Staw,
tional and task boundaries as part of collective Bell, & Clausen, 1986; Wrzesniewski et al., 1997).
improvisation on how work gets done. In future However, we add an important element by high-
research scholars could address the joint collab- lighting how the relationship among the em-
orative "working out" of job boundaries that is ployee, others, and the job itself ultimately
done in the context of work organized around shapes the meaning of the work by detailing the
groups rather than individuals. process by which an employee alters tasks and
relationships to change the meaning of the
work.
CONCLUSIONS
Our perspective reframes the debate over dis-
Work in the twenty-first century increasingly positional versus situational influences on work
will be changed by the necessity for more em- meaning. Instead of asking what determines job
ployees to actively craft their own work lives, as attitudes and work meaning, we are trying to
opposed to having them created by others change the question to ask how individuals
(Bridges, 1994). Thus, we have much to learn shape their own work meanings through job
from those who craft their own jobs. We believe crafting. Our view offers a reason for Spector
that those who have worked in occupations of- and Jex's (1991) failure to find a strong link be-
fering little autonomy, complexity, and authority tween job incumbents' descriptions of their job
have always had to "take it or make it" in terms characteristics and those offered by the U.S. Dic-
of the jobs they create for themselves (Juravich, tionary of Occupational Titles. If employees
1985). We can glean important lessons from the crafted their jobs by changing task characteris-
examples offered here about how job crafters tics, we would expect weak relationships be-
draw and redraw the task and relational bound- tween the prescribed job and the job the em-
aries of a job to make it a more positive and ployee created.
meaningful experience. Why is it necessary to call attention to job
At the same time, we realize the limits of this crafting? Certainly, our perspective may be in-
agentic view of job crafting. Structural con- terpreted as little more than a timely correction
straints do constrain job crafting possibilities. to more passive models of how employees be-
Economic constraints give individuals differen- have at work. However, we feel that in the cur-
tial resources to derive job meaning (Brief & rent work environment, the nature of work is
Nord, 1990). Differential occupational status, changing along with contemporary organiza-
prestige, standards, and requirements bestow or tions (Rousseau, 1997). Employees are increas-
deny individuals with varying resources the op- ingly being treated as "free agents" (Bridges,
portunity to evaluate, interpret, and act within 1994), left to shape their own work experiences
job categories (Pavalko, 1988). Finally, organiza- and career trajectories. Thus, in addition to its
tional values, beliefs, and norms, as well as contribution to our understanding of common
research on the division of labor within the or- notions of work, the job crafting perspective
ganization, can affect employees' ability to con- should play a critical role in understanding
struct a job differently. However, despite these changes in the nature of work. As Rousseau
constraints, we believe individuals do make use (1997) points out, a shift has occurred in organi-
of limited job resources in creative and master- zations such that the process of organizing is the
198 Academy of Management Review April

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y Wrzesniewski is an assistant professor of management and organizational


t>ehav'or a'New York University. She received her Ph.D. in organizational psychology
from the University ol Michigan. Her research interests focus on how people make
meaning of their work in challenging contexts and the experience of work as a job,
career, or calling.

. Dutton is the William Russell Kelly Professor of Business Administration at


the University of Michigan Business School. She received her Ph.D. in organiza-
tional behavior from Northwestern University. Her current research focuses on how
people build high-quality relationships at work and why this matters for firms and
individuals.

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