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Abby English
Professor Raper
English 2201
6 December 2016

Effects of Globalization of Markets Proposal

Research Question:
How globalization of markets is affecting everyone and is it a good idea for the US
to globalize further? Is it truly a benefit for everyone?
Purpose:
The purpose of this proposal is to describe the globalization of markets and whom it
affects. This proposal will also explain what these affects lead to and how people choose
to deal with it. I plan to conduct research to support whether or not it is a good idea to
further globalize in the US and if it is a definite benefit for everyone. I will go in depth
regarding the positive and negative results of continuing globalization not only in the US,
but also in other large countries.

Rationale:
I am answering this specific research question because globalization in general is
something that applies to almost all humans whether they know it or not and a
fundamental part of economy around the world. Globalization can fall under cultural,
political, or economic. In this case, I am focusing on economic globalization, but more
specifically the globalization of markets and its effects around the world. The
globalization of markets is important because of the need for competition within
businesses. Businesses look to have a competitive edge and globalizing is an effective
tool in doing so. We should care about this because if it is not truly benefitting everyone
than is it really worth continuing? An important factor that plays into whether or not the
US should continue to globalize depends on what its competition does. If other countries
continue to further globalize, then it is a high chance that the US will also do so. This is
how the US maintains its competitive edge.

Preliminary Research:
It has been seen that globalization favors an established firm over a newer firm and
a larger business over a smaller business (Kay 2001). According to Stefan Wagstyl,
Many companies want to be global, but few have achieved that elusive goal. When
considering what globalization means for investors, it is a positive force if it is making
foreign investments easier, and thus, increasing the potential possibilities for
diversification (Arturo 2006). According to Eric Dontigney, Globalization presents a
conundrum for small business owners where they find themselves competing with and
marketing in competition with better funded global brands. A choice between offering
service to a large worldwide consumer base or focusing in on capturing local business
means weighing a number of factors which leads to many small businesses to opt out of
globalization (Dontigney 2016). Because globalization is powered by competition, the
growth of world markets due to growth in the worlds economy from the rapid expansion
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of other countries sparks opportunities for all these companies (Wagstyl).

Research Still To Be Done:

In my upcoming paper I will be addressing further information to support what I
have already compiled in this proposal regarding globalization. I aim to conduct research
that will help answer my research questions and back up the information I have already
gathered. I plan to research specific positive and negative aspects of globalization in the
US and how it plays a role in whether globalization should continue or not. I also plan to
further research who globalization specifically affects and what these effects lead to.
Another key factor I will research is how people are reacting to globalization and if they
have a plan of action to either continue or stop it from growing. Lastly, I plan to research
certain businesses that have succeeded through globalization to support one side of the
argument that globalization should be continued.

Audience:
My intended audience for this proposal will be financial experts. Their knowledge
and experience in the field will help spark conversation about the given topic. This
audience may or may not be familiar with my exact research question, but because this
field is so broad their feedback and disciplinary knowledge will be helpful in explaining
and supporting my proposal. Financial experts will be appreciative of this proposal
because they will be able to understand better than someone with lesser knowledge about
this topic. I plan to use authoritative sources, which will draw in financial experts because
they will get to read what other experts have to say on the given topic.

Genre:
I will be using a report style model in the upcoming project because it is one of the
most common forms of writing found within the field of finance. I will be applying
financial principles to a specific question or problem. Using this genre I will be further
researching this question and compiling the data I come up with into organized and
thought out paragraphs. My paragraphs will contain well thought out sentences that flow
together throughout my paper.

Citation and documentation style:

The paper I will be writing for the upcoming project will be following APA format.
I chose this style of writing because I plan to use scholarly sources, which provide the
most up to date and accurate information. Taking into great consideration that my
audience is financial experts, I think authoritative sources are best suited for this paper. I
will have a works cited page at the end of my paper with all of the sources I have used.
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Works Cited

Arturo, B. Global growing pains As capital markets continue to globalize, national

financial authorities must make their regulatory regimes simpler, not necessarily better, if
they wish to attract investors and companies from abroad. Financial Times. (2006).
Web.

Dontigney, E. The Causes of Globalization in Marketing. Hearst Newspaper. (2016)

Web.

Kay, John. The great paradox of globalization: Rich-country multinationals benefit from
wider markets. But they also face more competition. Financial Times. (2001). Web.

Wagstyl, Stefan. GLOBALIZATION: Not a one-way street to a successful future.

Financial Times. (1997). Web.