IN THE NAME OF ALLAH, WHO IS THE MOST MERCIFUL

AND THE MOST BENEFICIAL

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 Project

on

Bismillah textile mills ltd.

Submitted to:

Mr. Saadat Ali

Submitted by :

Zahid Riaz BBAML 13-49

Mohsin Waqas BBAML 13-38
Altaf Hussain BBAML 13-13
Rasheed Ahmed BBAML 13-22
Saiful raza BBAML 13-56

Department Of Business Administration

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PREFECE:

The most valuable asset of a 21st century institution, whether business or non-business, will
be its knowledge, workers and their productivity..

Business environment are becoming more and more complex with the passage of time. To
understand and deal with such riddle phenomena, one needs a lot of energy and knowledge.
Therefore, business education has become an evolving science, which helps to solve the
business problems. Academics education provides general knowledge about business decisions
policies.

As a part of B.B.A, provides the opportunity to use thinking. It enables us to evaluate

and understand the application of all the terms and techniques that we have studied during
our course work.

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 ACKNOWLEDGEMENT

Words are bound and knowledge is limited to praise ALMIGHTY ALLAH, The Lord of the worlds,
the Omnipotent, the Beneficent, the Merciful and the Gracious, Who is the entire source of all
knowledge and wisdom and endowed to the mankind and who presented us in the muslin
community, Who's blessings are the cherish fruit of my thoughts and modest effort in the form
of this manuscript.

Our special prays to HAZARAT MOHAMMAD (PBUH) from the deepest core of our heart, is
forever a model of guidance and knowledge for the whole mankind. The very special entity
Allah has brought into our lives, who saying learns from Cradle to Grave awakened the strong
desire in ourselves to undertake this effort.

Zahid Riaz BBAML 13-49

Mohsin Waqas BBAML 13-38
Altaf Hussain BBAML 13-13
Rasheed Ahmed BBAML 13-22
Saiful raza BBAML 13-56

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DEDICATION

WE DEDICATE ALL OUR WORK TO ALLAH, OUR PARENTS,

AND TEACHERS
WHO HAS ALWAYS BEEN A SOURCE OF INSPIRATIONS FOR
ME THROUGHOUT OUR ACADEMIC LIFE.

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Contents
1 ACKNOWLEDGEMENT ........................................................................................................................... 4
2 DEDICATION .......................................................................................................................................... 5
I DEDICATE ALL OUR WORK TO ALLAH, OUR PARENTS, AND TEACHERS...................................................... 5
WHO HAS ALWAYS BEEN A SOURCE OF INSPIRATIONS FOR ME THROUGHOUT MY ACADEMIC LIFE. ........ 5
3 History ................................................................................................................................................... 7
4 Introduction .......................................................................................................................................... 8
5 VISION AND MISSION: ........................................................................................................................... 9
5.1 Mission: ......................................................................................................................................... 9
5.2 vision: ............................................................................................................................................ 9
6 Departments: ...................................................................................................................................... 10
7 Organizational Chart ........................................................................................................................... 11
8 department where I worked: ................................................................. Error! Bookmark not defined.
8.1 Administration ............................................................................... Error! Bookmark not defined.
9 Weekly activities: ................................................................................... Error! Bookmark not defined.
10 Environmental analysis: ..................................................................... Error! Bookmark not defined.
10.1 SWOT Analysis................................................................................ Error! Bookmark not defined.
10.2 Pestel Analysis ................................................................................ Error! Bookmark not defined.
11 Marketing management: ................................................................... Error! Bookmark not defined.
11.1 Marketing Mix ............................................................................................................................. 11
11.2 Target Markets Of Bismillah Textile Pvt (Ltd) ............................................................................. 13
11.3 Competitors: ............................................................................................................................... 14
12 Financial Analysis: ........................................................................................................................... 15
12.1 Income statement: ...................................................................................................................... 16
13 Suggestions ..................................................................................................................................... 17
14 CONCLUSION : ................................................................................................................................. 18
15 References: ..................................................................................................................................... 18

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1 History

Textile shields our bodies and brings comfort to our homes. Textile products thus cater to a
basic human need, they are among the most important goods fabricated and traded by
mankind and have thus played a central role in history. It is no wonder that historians have paid
a lot of attention to spinning and weaving, the basic process in producing textile. Not only have
numerous regional and national studies on developments in the textile producing and trading
sectors been published, but textile has also been in the centre of several crucial debates.
Theories on (proto-) industrialization, technological and business history, and the gendered
division of labour, for instance, have often taken the textile industry as an important point of
reference. This project aims to take stock of the work done on textile workers all over the
world, to compare their history internationally and over a long stretch of time. In doing this, we
want to focus on wool and cotton production. Many natural and artificial fibers have been spun
into yarn and woven to cloth over the past centuries, but wool and cotton have been important
fibers, considering global production over the entire period from 1650 until recent times. This
period has been chosen to be able to show processes of industrialization and de-
industrialization in the world. In the pre- industrial phase, market production of textile mostly
took place on farms by part of the rural population and in urban workshops by artisans. In some
regions, weavers and entrepreneurs sought for cheaper ways of organizing market production,
by employing other weavers and spinners in the countryside for wages to produce for them.
The specific nature of this proto- industrialization was debated especially in relation to textile
production. In search of cheaper cloth production, technical improvements were made to
enlarge spinning and weaving production from the 1760s onwards. Cotton and wool among the
first raw materials to be processed industrially after the introduction of new machinery. The
industrial revolution created immensely wealthy textile employers and condemned the actual

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producers to work in more efficient factories. The living conditions of textile workers and their
efforts to improve their situation have largely characterized the debates in social and economic
history on the consequences of industrialization.

2 Introduction

Bismillah is a vertical textile mill in Pakistan, primarily focused on home textile. It started its
business in1989 as a commercial exporter. It than expanded into exporting printed fabrics
mainly to the US market. In 1995, the company decided to setup its own printing and dying mill.
Its first year annual sale was less than one million dollars, today its sales are in excess of 35
million dollars. Bismillah has several manufacturing units located in different of the city of
Faisalabad. Faisalabad is the third largest city of Pakistan and is known as the Manchester of
Pakistan because of its textile industry. Later on, the company added cuts sew, weaving,
spinning and yarn dyeing into its operation. Today, the company enjoys a unique position in
Pakistan textile industry. It is not only one of the top mills in terms of capacities but a leader in
high value added products.
Faisalabad yarn market is Asias largest yarn market. It is located in the heart of Faisalabad,
near Clock Tower. Bismillahs purchase office is located in this market. Yarn and greige fabric
purchase are made in this office. The chairman of Bismillah, Abdul Majeed Sheikh, with his vast
experience and most credible reputation, he makes sure that the companys needs of yarn and
grey fabrics are met in a professional and most effective manner. The drive and commitment to
be the leader in this industry continues. The company has recently setup a very high-tech cuts
sew plant, Which has doubled its capacities of finished products.

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3 VISION AND MISSION:

3.1 Mission:
The purpose of existence of the company is its customer.

it endeavors to give value for money by way of merchandise of commensurate and acceptable
quality.

Vendors to the company are carefully selected on basis of parameters of quality, reliability and
price, and are considered as essential partners in the companys pursuit of excellence.

3.2 vision:

To achieve highest quality in the most efficient way by employing the skilled workforce and
latest technology without compromising on our commitment to safe environment.

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4 Departments:

Weaving department

Processing Department

Spinning Department

Purchase Department

Store Department

Import department

Export Department

Administration Department

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5 Organizational Chart

6 Competitive strategy:

6.1 Marketing Mix

Marketing mix is the set of marketing tool that the firm uses to get its marketing objective in
the target market.
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1. Product
2. Price
3. Place
4. Promotion

Product

The company is committed to produce and achieve excellence in high quality products. The
products range is extensive and include all sort of curtains, kids bedding, fashion bedding,
traditional bedding, basic bedding and kitchen articles. As a fully integrated textile
manufactures, the companys products range is extensive. It includes various types of
fabrications and blends, such as 100% cotton, cotton lycra, cotton polyester, cotton silk, etc..
Price

Pricing is an important element in the marketing process for any company. The price policy of
company must be in such a way that it should produce a reasonable profit, for the company
and should satisfy the customer. Following two factors are very important.

Fixed Cost
Variable Cost

Promotion

BT promotes its products, but to a limited extent.

BT provides the company broachers to the buyers.

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 BT provides the samples of the grey fabric. The yarn to the customers.
BT has a direct contact with the local and the foreign agents, so they also promote the
company .

6.2 Target Markets Of Bismillah Textile Pvt (Ltd)

United State 72.0%

Canada 14.42%

Argentina 3.00%

Brazile 1.15%

Chile 2.77%

Equador 0.11%

Peru 0.31%

Belgium 2.25%

Finland 1.08%

Italy 8.0%

Sweden 2.28%

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United Kingdom 7.0%

Australia 0.24%

New Zealand 0.02%

U.A.E 2.0%

6.3 Competitors:
Mehmood textilemills.

Sittara textile mills.

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7 Financial Analysis:

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7.1 Income statement:

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8 Suggestions

As the textile industry is in crisis but Bismillah Textile Mill limited is performing very well in such
difficult economic conditions. The avenues are always open for further improvements. I hope
that the suggestions given by me that will not only benefit to the management for getting
business but the workers will also efficient in performing their duties:

There is centralization of authorities. The Chief Executive and the working Directors take all
the decisions. The authority should be decentralized, because delegation of authority creates
responsibility. If the management will delegate some authority to employees then employees
will feel themselves responsibility and they would work with zeal.
I would like to recommend that management should develop some policies for the promotion
of efficient workers. As there is no any policy for the promotion of the workers, so it creates
unrest among the workers.
There is need for refresher courses for the managerial level employees. If the owners would
make arrangements to provide training to the employees then they would work efficiently. By
doing so the productivity of employees would be improve.
The culture of the organization should be developed as according to the well-established
organization.

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9 CONCLUSION :

The control of the top management should be very strict over the employees so those
employees will take responsibility for their assign job. Proper training should given to new
employees as well as the existing employees for the improving of their efficiency and
productivity. There is lack of staff members in the office, so there is need for the appointments
of new employees to diversify the load of work from the existing employees.

10 References:
www.google.com.pk

www.bismillah textile mills ltd.

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