PROJECT AUTHOR DATE VERSION

KEY PARTNERS KEY ACTIVITIES VALUE PROPOSITION CUSTOMER RELATIONSHIPS CUSTOMERS SEGMENTS

KEY RESOURCES CHANNELS

COST STRUCTURE REVENUE STREAMS

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 PROJECT AUTHOR DATE VERSION

KEY PARTNERS KEY ACTIVITIES VALUE PROPOSITION CUSTOMER RELATIONSHIPS CUSTOMERS SEGMENTS

> Who are your most important > What activities are key to > What needs/problems > How would you describe > Who do you create value for?
partners and suppliers delivering on your value doyou address? your relationship with your > Who are your target clients
(orinvestors, associates, proposition? > What value do you generate? clients? (e.g., transaction- or target client segments?
companies, distributors, etc.)? based, community-oriented,
> What are you actually giving personalized) > Who are your biggest clients?
> Which partners help you carry your clients?
out activities that you do not > What type of relationship > What needs must theysatisfy?
perform in-house? > What are the features doyour clients seek? > What problems must
of your product/service? theysolve?
> Which partners provide you
with the resources youdont > What are the advantages > What is their profile?
KEY RESOURCES ofyour offering? CHANNELS
have in-house? (e.g.,age, gender, income
> What do you need to have > How do you reach out level, lifestyle)
inorder to deliver on your toyour clients?
value proposition? > Through what channels
> What resources are essential? doyou distribute your
(e.g., human, physical, products or services?
intellectual, material) > Through what channels doyou
communicate withyour clients?

COST STRUCTURE REVENUE STREAMS

> What is the cost of your key activities and key resources? (fixed and variable) > Where do your revenues come from?
> What are the costliest aspects of your business model? > How do your clients pay? How do they prefer to pay? (e.g., fees, sales agreement, contract
agreement, subscription agreement, rental/leasing agreement, licensing agreement)
> What are your most profitable products or services?

Powered by
30939-002 (2017/05)

c s a r b Created by: Business Model Foundry AG

The creators of Business Model Generation and Strategyzer.com
This work is licensed under the Creative Commons Attributions Share Alike 3.0 Unported license.
To view a copy of this license, visit http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.
Content of the sections of the Business Model Canvas: All rights reserved 2015 HEC Montral

My BUSINESS MODEL is a registered trademark of Banque Nationale du Canada.