Friends like to buy from friends.

Creating
relationships outside the office will help
you sell more!

Whenouwereachild,ourparenttoldoutoeniceandmake
friend.Thewerentjuttringtomakeourlifeonthe
plagroundeaier;thewerealogivingoupowerfulaleadvice.

Inale,friendhipiimportant.Thetieoffriendhipareaidtoe
reponileforaround50percentofeveruccefulale!

Friendliketoufromfriend.Thereanolduineadagethat
goe,Allthingeingequal,peoplewanttodouinewiththeir
friend.Andallthingeingnotoequal,peopletillwanttodo
uinewiththeirfriend.

Whilemanapiringalepeoplethinkthatititheuperioritof
theirproductorervicethatconvincecutomertou,more
oftenthannotuccefulalearerootedinatruting,friendl
relationhipetweenuerandaleperon.

Friendlrelationhipwithuercomewithmultipleadvantage.
Forexample,oudontneedfancaletechniquetoelltoa
friend.Whatmore,oucanexpectafriendtoalwagiveou
honetfeedackaoutourelfandourproduct.Andcompetition
ivirtuallnon-exitent.

uthowcanouturnacutomerintoatrutedfriend?Italltart
withhowingourcutomerthatoucare.Whatdoethimeanin
practice?Itmeangettingoutoftheoffice.

Unfortunatel,manalepeopleconideraninteractionwitha
cutomerthatintaalecalltoeawateoftimeandenerg.In
thehorttermthimighteemtrue,uthavingthiattitudemean
oucouldloeoutonthemaiveopportunitiethathavinga
friendlrelationhipring.

oifoucan,meetourcutomeroutideoftheoffice.Takethem
toaconcert,aporteventoromethingthatintwork-related.
howthemthatouaregenuinelinteretedintheperonehind
thewallet!

Notonlwillformingarelationhipwithuerincreaeale,ut
itwillalomakeourjomoreperonallfulfilling.