Under the patronage of H.H.

Sheikh Maktoum Bin Mohammed Bin Rashid Al Maktoum

2017 POST-SHOW
REPORT
Co-located with

How to use this interactive guide

Partner events Hosted by

 14-16 February 2017
Dubai World Trade
Centre, UAE

Strategic Partners Smart Utility Partner

HIGHLIGHTS FROM 2017
Middle East Electricity in numbers

See highlights of MEE 2017 belo

Watch more videos from the

42nd 3 15 62,567 1
edition days halls participants e
ow

e show

1,615 21,214 78,533

exhibitors visitors sqm
OUR EXHIBITORS
Discover who joined us from around the globe

1,615 66 24
exhibitors countries country
represented pavilions

97% 77% 75%

consider exhibiting definitely plan rated visitors as
important to their to participate in good to
business 2018 excellent

Find out where our exhibitors came

from
Read more
 Exhibitor Directory

Product Gallery

MEE is the best exhibition in the Middle East for the Power
sector. Its the best place to be for all businesses to connect.
Kartikey Agarwal GRP Industries
OUR EXHIBITORS

Cables &
Accessories
1,045
Exhibitors
Transformers

Switchgear & "The event attracts a great

Panels power industry and we see
suppliers and customers, a

Ashish Chaturvedy, Marke

Energy
Management
Systems Make a stand enquiry

TRANSMISSION & DISTRIBUTION

 47,092 sqm 64 Exhibiting
of Products Countries

t number of key decision makers and players in the MENA

e it as a great opportunity to network with our existing
as well as reach out to potential clients in new markets."

eting Manager, Ducab

y View Exhibitor Directory

OUR EXHIBITORS

Lamps, Luminaires
& Accessories 140
Exhibitors

LED Technology
"This event provides the o
new contacts - thats the m
Lighting Controls achieving a companys go
Lighting."

Graham Walker, Country

Warning Lights
Make a stand enquiry

LIGHTING
 4,356 sqm 23 Exhibiting
s of Products Countries

opportunity to meet our contacts, and also secure additional

most important point. Also, MEE provides a lot of support in
oal of being a smart technology leader in the field of outdoor

y Manager, Al Babtain Le Blanc

y View Exhibitor Directory

OUR EXHIBITORS
Generators

Engines 178
Power Rental Exhibitors
Boilers

Heat Exchangers
Turbines The best sho

Cooling Equipment Denis AR Ex

Motors & Drivers

Filtration Equipment
Pumps & Valves Make a stand enquiry

Furnace

POWER GENERATION
 15,081 sqm 27 Exhibiting
of Products Countries

ow in the Power Generation industry!

xport Sales Director, Teksan Generator

y View Exhibitor Directory

OUR EXHIBITORS

PV Cells &
Modules 160
Exhibitor
Photovoltaic
Applications
"Dubai is very, very focu
point of this exhibition i
Solar Lighting East area but Africa and

Manuele Ceccarelli, Bu

Batteries &
Make a stand enqui
Storage

SOLAR
 5,474 sqm 16 Exhibiting
rs of Products Countries

used on the renewable and solar markets, but the strongest

is that we meet contacts not only from UAE and the Middle
d the Eastern part of Europe as well."

usiness Development Manager - Ingeteam

iry View Exhibitor Directory

OUR VISITORS
Find out who attended the show and why

21,214 131
visitors countries
represented

98% agree MEE is important to their business

90% considered MEE exhibitors to be high quality

86% considered their sectors well covered by MEE

Visitor map
Click on each continent to see which countries were
represented at the show.

Top 10 visiting countries

An excellent platform to gain insights into the latest

business trends, technological advancements, commercial
viability of projects, and for business development and
networking.
Capt. Koh Chen Tien - Chairman, Makamin Offshore
OUR VISITORS
A detailed breakdown of the show's attendees

AREA OF INTEREST D
1%
73% 1%

2%

2%
46%
3%
34%
4%

6%

14% 12%
7% 13%
5%
23%

OTHER 30%
POWER SOLAR LIGHTING NUCLEAR OTHER
RENEWABLE

MEE is an event that can't be missed for all experts working in power
providers, and to take the correct decision in getting the best solution
Mounir Shanouha - Sales Director, Middle East Telecommunications Co
DEPARTMENT
OTHER

RESEARCH & DEVELOPMENT

ARCHITECTURE

GOVERNMENT

OPERATIONS

PROJECT MANAGEMENT

PROCUREMENT / PURCHASING

MARKETING / COMMUNICATIONS

GENERAL MANAGEMENT

BUSINESS DEVELOPMENT / SALES

ENGINEERING

r in the Middle East. It will help you to network with top technology
n for your company dont miss it!
ompany (METCO)
OUR VISITORS
A detailed breakdown of the show's attendees

COMPANY BUSINESS ACTIVITY

1% ARCHITECTURE

1% RESEARCH & DEVELOPMENT

2% EDUCATIONAL INSTITUTION

2% GOVERNMENT

2% UTILITY

2% TRADE ASSOCIATION

2% SUB-CONTRACTOR

3% PROJECT MANAGEMENT

3% OIL & GAS have

7% OTHER

8% CONSULTANCY

18% CONTRACTOR

18% MANUFACTURER

31% AGENT/DISTRIBUTOR/SUPPLIER
86%
e denite plans
to return to
MEE 2018

Read visitor testimonials

HIGHLIGHTS FROM 2017
Key moments and successes from this years show

Smart Cities 2017 theme

This year MEE focused on the theme of
Smart Cities, supported by our partners
Dubai Municipality & ECAT. Visitors
experienced features and a dedicated
conference based on the future of
energy supply in urban environments.

VIP Programme
This year we brought a group of high-
profile VIP executives from government
utilities across the Middle East to MEE
for a series of pre-scheduled meetings
with our exhibitors.
More information

Launched a new, product focused

floorplan
For 2017 we redesigned the layout of the
event to focus on specific product
sectors, with the vision of offering a more
efficient event experience for all
attendees - ensuring exhibitors & visitors
Find out more
could connect more easily.
Contractors' Meeting
Programme
We invited contractors from across the
region to attend MEE and take
advantage of a pre-scheduled diary of
meetings with our Power Generation
exhibitors.

Introduced our new brand to the

industry in person
With a new logo and our tag line 'Energising
the Industry', we introduced visitors to a
new look, easy to navigate event - divided
into four main product sectors, Power
Generation, Transmission & Distribution,
Lighting and Solar.

Organised the largest Future

Generation competition yet
Future Generation encourages
engineering students to showcase energy
related projects for the chance to win an
award. This year we held a second
competition for post-graduate students
See pictures
with submissions open to the whole GCC.
THE KNOWLEDGE PROGRA
Middle East Electricity & Solar Middle East 2017 offered the

This year visitors had the choice of two high level conferences, 4
individual product focused and exhibitor lead Technical Seminar
areas, four professionally accredited workshops, the Consultants'
Arena featuring talks from some of the region's leading
engineering consultancies and the Smart Cities Innovation Zone,
where international bellwether companies showcased next
generation technologies.

See photos

Technical Seminars Certied Workshops

Read more Read more

AMME
e event's most comprehensive education programme yet

The Consultants' Arena Smart Cities Innovation Zone

Read more Read more

CONFERENCES

Energising the Smart City The Solar Agenda

Read more Read more

MARKETING CAMPAIGN
Middle East Electricity 2017 & Solar Middle East were su

INFORMA INTERNATIONA
DIGITAL $1,513,121
36.3 million impressions served
ADVERTISING
EMAIL VALUE
61 email campaigns, each sent to over
110k international professionals

MOBILE INDUSTRY P
10 SMS campaigns sent to over
50k UAE professionals
63 Ad
PRINT
19 adverts featured in 12 GCC 47 Em
newspapers

DIRECT MAIL Through partnersh

associations, societi
Show brochures sent to 40k UAE
professionals

RADIO
130 adverts across 5 UAE stations
3 live broadcasts from onsite 3,263 MOB
upported by strong, diverse and targeted media activity

AL PR CAMPAIGN MEE PR CAMPAIGN

FEATURED BY
80+ Saudi Gazette
ONSITE MEDIA Dubai Eye
OUTLETS Gulf Industry
The Big Project
BQ - English
Oil Review Middle East
PARTNERSHIPS Technical Review Middle East
Al Khaleej
dverts placed Al Watan
Al Bayan
mail campaigns sent
Oil & Gas News
Al-Rayah
Al Arab
hips with 88 professional Gulf Times
ies and trade publications Logistics News ME
Gulf Business
Gulf Construction - English
Gulf News
The National
BILE APP DOWNLOADS
MORE INFORMATION
Sponsors, contact details and next years information

With thanks to
Platinum Sponsors Technology Sponsor

Gold

Silver Sponsors

PORTFOLIO INFORMATION

LAGOS 5 - 7 SEP 2017 CAIRO 3 - 5 DEC 2017 CAIRO 3 - 5

info@middleeastelectricity.com +971 (0) 4

 Next edition dates 6 - 8 MARCH 2018

o our sponsors
Lighting Hall Sponsor VIP Programme Sponsor

Sponsors

Bronze Sponsors

N FUTURE EXHIBITIONS

5 DEC 2017 DUBAI 6 - 8 MAR 2018 DUBAI 6 - 8 MAR 2018

4 336 5161 middleeastelectricity.com