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Kyndra Prietzel

English 1010

October 8, 2017

Rhetorical Analysis: “Disney and Dishes”

What sort of influences are made through magazines, books, tv commercials, and other

sources? Do authors of articles and newspapers have an effect? Do logos, pathos, and ethos

really contribute to an article, essay, or documentary? If so, then how does it affect you or the

audience? How does it define the article or author? This analysis will be focused on the

rhetorical appeals: logos, pathos, and ethos. Many documents, and articles today have rhetorical

appeals which contribute to their influence on others. Rhetorical appeals help readers feel

emotion, be informed with evidence and knowledge, and forward trust from the author’s

experience and background knowledge. This essay will include examination of an article that

centralizes on Disney food, and where it begins called, “Disney’s food magic begins in the

Flavor Lab”. Also, it will include an article about nutrition for Disney substances, and how they

wish to suppress junk-food titled, “Promoting Nutrition, Disney to Restrict Junk-Food Ads”.

Finally, at the end there will be an examination of the article called, “Disney Supports Feeding

America To Increase Access To Nutritious Foods” which explains how the Disney corporation

has been selflessly donating money to charitable companies that help share significant, healthy

food with others. In this essay from thorough studying of both articles there will be assumptions,

and notices of rhetorical appeals.

The first article scrutinized is, “Disney’s food magic begins in the Flavor Lab” by

Suzanne Rowan Kelleher. It was published by Fox News on May 17, 2016. The article focuses

on those who are interested in the cooking of Disney foods, who wish to become employees for
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Disney food, or have an interest in just making Disney food for a recreational activity. The

article, also, informs its intended audience about the Disney Flavor Lab, and gives

knowledgeable facts about the topic. The rhetorical appeals used in her article are forward, and

there are many logos, pathos, and ethos mentioned that will be evaluated. Many of which has

impacted her article for the better.

“Disney’s food magic begins in the Flavor Lab” teaches about where Disney food is

created, and how it is created. Including that, it gives insight of facts and statistics of what goes

on in the Disney Flavor Lab. In the article, it reaches out to Disney and chef executives who give

details about the food, their creations, how it happens, and how they challenge themselves. It

gives a broader understanding of what the Disney Flavor Lab is, and the importance it gives for

the Disney corporation. The author uses rhetorical appeals to influence those of great interest in

Disney foods, such as those who wish to become chefs for the company, and inform them about

the events and facts that are linked in the Disney Flavor Lab. The next few sections of this essay

will focus on the author's, Suzanne Kelleher’s, rhetorical appeals (logos, pathos, and ethos) in

her article to determine the impact it has, how it relates to the audience, and how it strengthens

her article as a whole.

A logos is a logical appeal which gives evidence, facts, or reason to persuade the

audience. In the article by Suzanne Kelleher she gives many logos that prove her logic and

reason. For example, in this specific article a logos is, “The hard work happens out of sight in

Disney’s Flavor Lab, a 7,000-square-foot research and development facility where chefs,

sommeliers, mixologists, Disney Imagineers and restaurant managers dream up the dining

experiences guests enjoy at Walt Disney Parks around the world” (Kelleher para. 3). This logos

gives evidence of what the Disney Flavor Lab is, gives an insight of how big it is, and who is
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involved. It shows clear evidence of how big the Disney Flavor Lab is which is 7,000 square

feet. In her article, she used this information to prove the exact measurement of the lab to verify

facts about the lab that many do not know about. She goes on to explain the many different

people that are involved in the lab such as chefs, sommeliers (wine stewards), mixologists

(people skilled at mixing drinks/cocktails), Disney Imagineers, and others. Using logical

statistics from these experts adds reason, and ratification to her article. The examples, and

information conveyed of how many are involved in Disney’s Food Lab give meaningful

information that most would not know about if she did not do research.

Also, added into her article is, “In addition to its gleaming stainless-steel prep stations,

state-of-the-art kitchens and rooms for menu tastings and training seminars, the Flavor Lab has

cameras, lights and high-definition TVs that allow chefs in Florida to stream tutorials or

collaborate in real time with their counterparts in Anaheim, Paris or Hawaii” (Kelleher, para. 4).

She uses this logos to explain the Disney Food Lab in aspects of what it looks like, what is

inside, and what goes on in the lab. This logos expresses a fact, and an informational statistic that

adds emphasis to her article of reason, and understanding.

In Kelleher’s article, she states many informational statistics that most people do not

know about. Logos, are primary evidence she gives to show her significant reasoning in her

paper. Another logos is, “It’s said that everything begins with a story at Disney, and that’s true

for restaurants as well as rides. ‘After the story is laid out and we do some brainstorming, we

might spend 18 months to two years working on the menu, including many renditions of a dish,’

Wronski said” (Kelleher para. 7). This example shows her examination in her topic. She finds

facts that prove her logical persuasion in her article. Furthermore, she gathered information from

a reliable source. The one she cited in her article is Ed Wronski, who is the director of culinary
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development at Walt Disney Parks and Resorts. As she goes on in her article she states that most

people don’t know that the menu is built before the restaurant, and that Disney creates the food

before the kitchen (Kelleher para. 8). It gives insight of how long it takes, and the effort given to

make a Disney menu. She does this to show the proof of what people don’t know, so they can

know, and realize something they never did before. It is a logical fact that aids her article in its

purpose and informs the audience.

Throughout her article Kelleher has many different logos involved including: the

technology involved in the Flavor Lab, how many Flavor Labs are in Florida and California, how

many times a product (food) will be used, the timing of beginning the food creation to the

finished product, and statistics of how many beverages they have sold in their park in Florida.

All of these are logos that provide facts and reason to improve her article to show knowledgeable

understanding. The facts given are interesting and string people in to know more, to understand,

and gain new knowledge about how food is created in Disney parks and resorts, and what they

go through to create it. It gives realization, never-known-before knowledge that puts emphasis on

her article so facts and statistics contribute to the audience’s attention to know more. It helps the

audience feel certainty in her article, and raises interest.

A pathos is a pathetical appeal which involves provoking negative or positive emotion. In

Kelleher’s articles, she provides some pathos that evoke emotions. In her article it states, “‘We

work closely with Walt Disney Imagineering, whose team stays with us through the life of the

project,’ said Brian Koziol, concept development director for beverages” (Kelleher para. 16).

This sentence here evokes emotion because it makes people feel glad and happy. It shows

friendship between the Disney industry, and show that they are always together on a project, and

willing to help. It provides a background that the Disney corporation cares about their different
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industries, and are always willing to help. Also, it gives clear understanding that they want

what’s best for the company. This quote expresses a positive emotion of respect, and security

between the co-workers, and helps others understand Disney’s corporation connections. This

sentence allows the audience to feel mutual respect for a company who is always working

together for a better cause.

Another pathos included would be in paragraph 2 where Kelleher states, “Only after

years of brainstorming, research and testing will a new restaurant, dish or cocktail get the green

light at Disney” (Kelleher para. 2). This inclusion adds a sense of pride in the quality of Disney

foods and products. Those who are involved in the making of a dish are determined to make the

best, and try their hardest. Kelleher adds this sentence to provide a sense of respect for Disney

and their effort to make their food the best they can possibly make it. It shows the work effort

given through Disney and allows her paper to be stronger through it.

In Kelleher’s article “Disney’s food magic begins in the Flavor Lab” she includes pathos

to give the essence of strength, community, and cooperation between the workers. It proves their

effort, and desire to create something amazing for the Disney food apartment. Her inclusions of

these pathos strengthen her article to effectively submerge emotions of the audience to feel

common respect, and approval for the Disney industry. It helps the audience feel something

while reading and create emotions that have impacted Kelleher's article so to relate to her

readers.

An ethos is an ethical appeal that convinces the audience of credibility, reliability, and

honesty. In Kelleher’s article, she provides many reliable sources that prove her credibility. In

paragraph 6 she cites Ed Wronski, who is the culinary development director at Disney parks and

resorts. She also includes Lenny De George who is an executive chef of culinary concept
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development in her article (Kelleher, para. 10). Nearing the end of her article she also includes

Brian Koziol, who is a concept development director for beverages, and who spoke about the

beverages at Disney resorts (Kelleher, para. 16). All of these people are very reliable sources,

and shows her credibility and, resources she used to find information. Using trustworthy

information conveys a message to the audience to believe it, and progresses her main point

across. In Kelleher’s article, “Disney’s food magic begins in the Flavor Lab” she uses sources to

prove she knows what she is talking about, and gives evidence that her article is true. In all it

helps the reader feel trust and dependence in her resourceful data and helps prove her paper to be

accurate.

At the end of her article there is a short statement that includes, “Suzanne Rowan

Kelleher is the family vacations expert at About.com. (Kelleher, para. 21). Putting in a small

statement at the end of her article such as the one previously stated shows that she is an expert,

and knows what she is talking about. It is an ethos that gives credibility to know that if she’s a

family vacation expert than she probably has dealt with Disney parks and resorts, and knows

much about them. It gives reassurance, and proves she is a reliable source. Overall, it helps the

audience feel relaxed to know that she is an honest, and reliable source.

Including ethos in Kelleher’s article gives a sense of security, and reassurance that these

facts come from reliable resources. Adding experts, and professionals in her article defends her

paper, and her points that are made. It gives a protection that allows her words to be real, and

allows the audience to fully comprehend and trust her article.

In this article, “Disney’s food magic begins in the Flavor Lab” by Suzanne Rowan

Kelleher the rhetorical analysis included the logos, the pathos, and the ethos used. Throughout

the article there is realization that she has many logos that provide facts and evidence to her
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paper. Also, the pathos presented give a heartwarming happiness, respect, and an interest to

know more. In addition, her ethos proves her credibility by providing reliable sources, and

including that she, herself, is a reliable source as a family vacations expert. All in all, the

rhetorical appeals prove her article is a well written one. Each use of the rhetorical appeals has

strengthened her article and strengthened her technique as an author. Each rhetorical appeal has

been examined in her article to prove that it has an impact, and significantly to the audience.

The next article analyzed is “Promoting Nutrition, Disney to Restrict Junk-Food Ads”

written by Brooks Barnes. This article was published by New York Times on June 5, 2012. The

audience involved are parents across the United States, and informing them about the changes

the Disney company has made on junk-food ads on their network. It is to inform them about the

change, and effort involved to change society’s view on food, and how it should be healthy. The

intention of this article is to aid and help the audience (parents) focus on the example Disney

gave to stop supporting junk-food for kids, and come to understand nutritious foods are healthy.

Rhetorical appeals have been used throughout her article to strengthen the influence of her main

topic, and purpose. Logos, pathos, and ethos are frequently used to press forward her article’s

main idea. This article is to help others understand by informing, and influencing them through

the actions involved to change dietary actions in America and across the globe. Barnes uses these

appeals to further explain, and give insight on the subject.

In her article Barnes centralizes on how Disney, about five years ago, banned commercial

use for junk-food on their tv network. She gives insight of Disney’s reasoning, and also the cause

and effects of such a proposal. The article comprises many credible sources that give reasoning

and background on the situation such as Robert A. Iger, who is Disney’s chairman. Also, Barnes

speaks about the effects of Disney’s proposal, and how they wish to influence people about
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nutritious habits, especially for children. The author of this article uses rhetorical appeals to

influence and inform parents about the changing of Disney’s dietary standards, and influence

them to help their children change in their diets to become healthier.

First, the logos involved in the article is when Barnes recalls of how Disney changed their

dietary food standards to compare with the federal government’s Dietary Guidelines for

Americans and Federal Trade Commission’s guidelines for food marketing for children (Barnes

para. 20). Throughout the article it mentions Disney’s popularity, and how other networks are

influenced by their actions. In paragraph 22 Barnes includes that many networks including

Nickelodeon and Cartoon Network “will face pressure to follow Disney’s lead”, and that

“Disney’s new guidelines are likely to have a ripple effect through the children’s entertainment

industry” (Barnes para. 22). This proves a cause and effect logo. It shows that if Disney alters

their dietary standards and guidelines the affect would be that many other companies, and

industries would follow suit. Allowing this information to be a part of the article gives a inkling

as to what can come, and give a logical inference of how this could affect networks, but also

potentially children watching television.

Another logos identified in the article would be when Barnes specifies Disney’s goal

inside and outside of theme parks. The cooperation announced their initiative with the First Lady

Michelle Obama at a Washington news Conference. Barnes included that, “For instance, Disney

will reduce the amount of sodium by 25 percent in the 12 million children’s meals served

annually at its theme parks, and create what it calls fun public service announcements promoting

child exercise and healthy eating” (Barnes para. 3). This remark in the article gives clear

confirmation that Disney cares, and is working towards a common goal for children’s health and

wellbeing. It is also a specific fact that strengthens the article as a whole, and helps the audience
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feel less concerned with the data. Adding this in the article shows the statistics of Disney’s food

corporation within the theme parks, but also gives reason of what they are trying to do and prove.

In addition, another logos involved in the article would be in paragraph 20 where Barnes

states “Advertisers spend some $950 million annually on television tailored to children under 12,

according to industry estimates” (Barnes para. 20). This logos proves how much advertisers

spend, and what their main focus is. This, of course, includes the Disney industry and provides

credible statistics of what sponsors of television are trying to do, and where they are aiming their

commercials. Providing this fact allows Barnes to present a more powerful article that efficiently

gives evidence of television, and advertising.

Adding these logos prove facts, and statistics that many would not have known of.

Inserting logos gives reliable information that builds up Barnes’s article, and directs clear data

that uplift her previous points made across. Her logos are effective, and help sustain her article to

give interesting specifics that provide assurance of her information, and the topic involved.

Logos have deeply impacted her paper as an impactful element that can help influence others,

and explain the main purpose of her article.

A pathos involved in this article, meaning it expresses and influences emotion, is, “Food

companies have vociferously fought government regulation on advertising, saying they can take

steps on their own” (Barnes para. 6). This sentence conveys the perception, and views food

companies have, and their ideas on marketing their products. Using the word “vociferously”

shows the food companies are very vocal, and loud about their opinions. By adding this to the

article Barnes conveys food companies distaste for marketing standards, and gives insight about

how many corporations don’t care about wellbeing, and only profit. Also, stating, “they can take

steps on their own” gives reason to think that corporations believe they are being treated as
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children, and need to be pushed along to become successful or cooperative. This gives the

audience a feeling of stubbornness, and pride from the corporations that they won’t aid to the

new actions taking place to help subside obesity, and ill-health for children. It presses Barnes’s

article along by evoking emotions in the audience to feel and understand the ideas presented.

Another pathos involved which was used previously for logos is the statement, “Rivals

like Nickelodeon and Cartoon Network will face pressure to follow Disney’s lead” (Barnes para.

22). The pressure involved expresses the negative motivation to follow another based upon

media, and other aspects. Many people have faced pressure before, and understand the feeling, so

including the statement about Nickelodeon and Cartoon Network conveys an emotion of

understanding. It aids in emotion for the audience, and the actual companies that are dealing with

the stress, and allows the audience to understand. In addition, using the word “rivals” for

comparing the networks and their connections show competition, and pride. These pathos give

an understanding of what the companies are faced with, and how they view each other. It arises

emotion from the readers to connect with the topic, and realize similarities between themselves

and the subject.

In addition, another pathos included was, “Robert A. Iger, Disney’s chairman, said he felt

strongly that “companies in a position to help with solutions to childhood obesity should do just

that,” but added: “This is not altruistic. This is about smart business” (Barnes para. 8). This

inclusion adds a sense of pride, and respect for the Disney industry and what they are trying to

do. They feel all companies should help try to suppress childhood obesity, and their forwardness

with their ideas provide happiness, and gratitude that Disney cares. It helps the audience feel like

they should try to do something, and be an example like the Disney industry is trying to portray.
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Providing these pathos helps the audience understand Disney and their main goal. It gives

them a feeling of respect, and gratitude that Disney is trying to do something that will help

children. Adding these pathos has helped Barnes’s article immensely to aid a feeling of pride,

and understanding for the Disney company and their proposal. The pathos included has advanced

the article and Barnes’s writing style to interest, impact, and influence the audience with

emotions.

In the article “Promoting Nutrition, Disney to restrict Junk-Food Ads” Barnes includes

many sources to prove credibility, which are ethos. It gives reassurance that this article is real,

and that this truly happened. One credible source she includes is Michelle Obama, and a

statement she said, “‘With this new initiative, Disney is doing what no major media company has

ever done before in the U.S-and what I hope every company will do going forward’” (Barnes

para. 23). Adding a credible source such as the First Lady gives a trustworthy notion in her

article. She includes many others such as Robert A. Iger, Disney’s chairman, who claimed if

companies can help suppress children’s obesity they should do it (Barnes para. 8). Margo G.

Wootan, who is the director of the nutrition policy at the Center for Science in the Public

Interest, was also included and remarked that Disney’s new nutrition guidelines were far ahead

from their competitors, but still need some improvement (Barnes para. 11). There was also Kelly

D. Brownwell, the director for Food Policy and Obesity at Yale University, who stated that he

has not intently read Disney’s new guidelines, but they appeared very well set (Barnes para. 16,

18). The article also gave description of two experts that the Disney corporation collaborated

with: James O. Hill, the director of the Center for Human Nutrition at the University of Colorado

Health Sciences Center, and Keith T. Ayoob, a clinical professor of pediatrics at the Albert

Einstein College of Medicine in New York (Barnes para. 19). Mr. Ayoob at the end of the article
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stated that customers need to be motivated to make a change in consuming unhealthy products,

and that Disney is a perfect example to influence them (Barnes para. 27). All of these people

provided in her article are all ethos of credibility and reassurance. It defends her article with

trustworthy resources, and helps the audience rely on the information included.

Adding all of these experts, and very prestige people give evidence of her information.

The inclusion of their statements, and opinions prove Disney’s motivation to change the

marketing for junk-food, and healthy food. It gives an understanding of Barnes’s message that is

delivered, that healthy food should be important, and more supported than junk-food. Each

present an influence of motivation, and the voice given through each provides a trustworthy

aspect of what they are speaking about to help Barnes’s article’s dependence. Through adding

these ethos it has impacted the effect of the article, and the audience while reading can now feel

assurance of such facts stated, and quotes given by those included. The ethos has uplifted the

paper to make it realistic, and highly appreciated.

In this article, “Promoting Nutrition, Disney to Restrict Junk-Food Ads” Barnes includes

many logos, pathos, and ethos. Her inclusion of all of these rhetorical appeals aids her main

focus, and her points made in her article. The logical statistics used in her article give a

knowledgeable background of Disney’s proposal, and what they are trying to pursue. Using

those facts has helped the article rise to a height of trust, and understanding of new information.

Also, including pathos has helped give the audience an understanding of Disney’s idea, and what

other corporations view of it. It gives a feeling of pride that Disney is pursuing in something that

they believe in, and a feeling of competition of how other companies are rushing to keep up with

them. The usage in providing credible sources help the audience gain trust and reliance in her

article. The audience are able to rely on Barnes’s words, and have full confidence that they are
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true. Barnes’s article uses the rhetorical appeals to strengthen her article so the audience can have

more interest, trust, and feeling for her words. It has dignified her article to make it stronger.

The final article examined will be “Disney Supports Feeding America To Increase

Access To Nutritious Foods” by the corporation Feeding America and published by the PR

Newswire on November 1 of 2017. This article focuses on the charitable donations of the Disney

corporation and their actions to share nutritious food with everyone. There are logos, such as

statistics that share their contribution. Also, there are pathos that express their concern and

determination to advance nutritious food. Ethos are also involved that aids the article in

expressing credibility and trust. This article by Feeding America is centralized on Disney’s

donations and their effects.

The article “Disney Supports Feeding America To Increase Access To Nutritious Foods”

is focused on the Disney industry and their ideas of nutrition they are trying to press forward.

Feeding America speaks through their article about how the Walt Disney industry and their own

has come together to better their proposals about healthy food. In the article, Feeding America

states Disney’s generous donations, and their actions presented through their upcoming donation

campaign of the year “Share the Joy” shown on television from ABC’s network. The article’s

audience are those who can't afford nutritious foods, and parents. Those who can't afford

nutritious food are informed of charitable donation companies that support and help those unable

to eat healthy. It also informs parents about Disney’s involvement in the nutritious movement

and tries to influence them, based upon Disney's actions, about healthy foods and diets, and to

help them understand that they can cause an impact as well as donate and share what they know

about healthy dieting and eating. This article's purpose is to inform about the Walt Disney

company’s involvement and how they have had an impact, but also to influence others about
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donating food or money to donations who can share nutritious foods with those who have gone

without it.

Within the article there is logos, logical statistics, that further strengthen the article. One

logos mentioned in the article by Feeding America is, “Feeding America is the largest hunger-

relief and food rescue organization in the United States, with a network of 200 member food

banks and 60,000 food pantries and meal programs” (Feeding America para. 4). This statement

gives an idea of how large this program is, and how serious they are about the changes they want

to undergo. This inclusion of what Feeding America is helps the audience understand what the

Disney organization is contributing to. Adding the statistics and information about how large the

corporation is gives sufficient evidence over the article.

Another logos within the article is, “To support Feeding America and the food banks'

disaster relief efforts, Disney made an additional donation of $500,000 earlier this year”

(Feeding America para. 3). Through this statement it gives clear identification about Disney’s

determination, and affections for the program. Feeding America gives significant evidence of the

Walt Disney corporation, and their attributions. Including this piece of information in the article

gives a clear understanding of what Disney has done, and the amount they will give to make a

change.

Involving these logos has helped the article become stronger by showing clear, and direct

evidence of the events taking place. The logos included supports Feeding America, their writing

style, and their overall main point. Through them Feeding America is able to inform us in their

article about their institution and program, and the specific facts as to what Disney is doing to

help them. To add this statistical data has grounded the article as realistic, and informs the

audience of the facts.


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A pathos, which evokes emotion from the audience, are highly used throughout the

article. One in particular would be in paragraph 2 when the corporation Feeding America

informs Disney’s purpose, as well as their own. “Increasing access to nutritious foods is part of

Disney's long-standing commitment to create healthier generations. Disney|ABC Television

Group will also inspire audiences to donate nutritious foods through Feeding America with a

series of Public Service Announcements (PSAs) that will run on ABC, Freeform, Disney

Channel and Disney XD through December” (Feeding America para. 2). Including this statement

helps the audience understand Disney’s steps to provide, and influence healthy eating. The

inclusion of this sentence can help the audience gain understanding of the purpose being made.

Through this sentence Feeding America explains Disney’s desire, and what they plan to do. Also

including the word “inspire” shows how diligent the Disney industry is, and how hardworking

they will be to express their ideas for the better.

Also, another pathos included in the article is, “The Walt Disney Company today

announced a contribution of $1 million to Feeding America® to help food banks expand their

local fresh produce sourcing and distribution programs that serve kids and families who need it

most” (Feeding America para. 1). This sentence helps the audience understand the involvement

of both the Disney industry and Feeding America. It gives a clear idea of their persistence and

demeanor to help those who are unable to purchase fresh, healthy food. Through this sentence

Feeding America is expressing their understanding and support for all of America, and especially

to those who have little. At the end of the sentence when Feeding America recalls, “serve kids

and families who need it most” (Feeding America para. 1) the use of the words shows they care,

and want to help. It evokes emotions from the readers of kindness, and humility that they can

relate to.
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The pathos included in the article have helped make it stronger. Through this article

Feeding America can connect with their intended audience, and help them understand their

proposal. Through the pathos it has evoked emotions of the audience of love, kindness, respect,

and generosity of the actions taking place. The usage of these pathos has increased the article’s

strengths, and has showed the technique of Feeding America and their desire.

Within the article ethos, which show credibility, are given. In Feeding America’s article,

they included the CEO of Feeding America and her comments on the support from Walt

Disney’s industry. “‘As we work to increase the amount of fresh fruits and vegetables distributed

through the network, it has been reassuring to have Disney supporting us every step of the way,’

said Diana Aviv, CEO of Feeding America. ‘We know that produce is one of the most requested

items at our food banks. The Walt Disney Company enables us to implement strategies to grow

that food source and ultimately improve the health and well-being of the people we serve.’”

(Feeding America para.5). The inclusion of Diana Aviv shows credibility from the source.

Adding specific quotes from her has helped the article become trustworthy, and more reliable.

This inclusion has helped Feeding America seem more dependable, and honest about the specific

statements, and events recalled.

A separate ethos in the article would be in paragraph 3 when Feeding America states the

volunteer work in Houston, Texas that was shown on “The Chew” segment from ABC’s

network. “Carla Hall and Chew Super Fan Rhonda Russell (Houston, TX) help to give back to

the community in the aftermath of Hurricane Harvey with a visit to the food bank” (Feeding

America para. 3). Feeding America included these names to employ the procession of

forwarding Disney’s actions and Feeding America. Carla Hall is an American chef, and cohost of

“The Chew” while Rhonda Russell is a Houston chef and a super fan of “The Chew”. Including
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them in the article clearly expresses credibility, and honor from Feeding America. It helps the

audience understand, and feel dependent on the statements made throughout the paper.

Adding reliable sources to the article has helped Feeding America’s purpose to inform.

The inclusion of Diana Aviv, the CEO of Feeding America, Carla Hall, and Rhonda Russell has

significantly improved the article’s purpose. Feeding America has engaged the audience by

providing reliable, trustworthy sources to back up their evidence and statements.

Overall, the article, “Disney Supports Feeding America To Increase Access To Nutritious

Foods” by Feeding America has all the rhetorical appeals. They expressed factual evidence

within the article to prove their company’s and Disney’s theory to further advance their program,

and share healthy food with others. The article shares statistics that help readers understand, and

gain concrete information about both the Disney industry and Feeding America in their attempt

to better Americans diet. Included in the article are pathos which evoke the audience’s emotion.

Feeding America included many pathos that helped support evidence with feelings, and

humbleness. Through the inclusion of these pathos the readers will be able to understand, and

comprehend their intention, and further explore what can be done about nutritious foods, how to

get them, and how to share them. Also mentioned in the article were ethos that presented

credibility, and reliable sources to press forward Feeding America’s ideas and intentions. Adding

these dependable sources helps the audience feel trust in the article. The usage of these rhetorical

appeals has strengthened Feeding America’s article to where it can inform, and persuade others

about nutritious foods.

All of these articles include many of the rhetorical logical appeals: logos, pathos, ethos.

There are many examples shown above that prove that Kelleher, author of “Disney’s food magic

begins in the Flavor Lab”, Barnes, author of “Promoting Nutrition, Disney to Restrict Junk-Food
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Ads”, and Feeding America, author of “Disney Supports Feeding America To Increase Access

To Nutritious Foods”, are trustworthy, reliable experts that prove their articles true. Do these

rhetorical appeals really contribute to articles or documentaries? Through analyzation, and

examination rhetorical appeals do contribute to help these articles. They convey informational

knowledge, feelings and emotions, and a reliable trust to support their topics. Without these

rhetorical appeals Kelleher’s, Barnes’s, and Feeding America’s articles would not be as effective

as they are now. Adding these rhetorical appeals have immensely strengthened their articles, and

have helped them to become well written pieces.


Prietzel 19

Works Cited

Kelleher, Suzanne. “Disney's food magic begins in the Flavor Lab.” Fox News. FOX News

Network, May 17, 2016.

foxnews.com/food-drink/2016/05/17/disney-s-food-magic-begins-in-flavor-lab.html

Barnes, Brooks. “Promoting Nutrition, Disney to Restrict Junk-Food Ads.” The New York Times.

The New York Times, June 5, 2012.

nytimes.com/2012/06/05/business/media/in-nutrition-initiative-disney-to-restrict-

advertising.html

America, Feeding. “Disney Supports Feeding America To Increase Access To Nutritious Foods.”

PR Newswire: news distribution, targeting and monitoring, November 1, 2017,

prnewswire.com/news-releases/disney-supports-feeding-america-to-increase-access-to-

nutritious-foods-300547933.html

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