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Summer Training Report

On

FINANCIAL AND COMPARATIVE ANALYSIS

OF

ANMOL INDUSTRIES PVT. LIMITED


Submitted In Partial Fulfillment

Of the Requirement

Of Bachelor of Business Administration

Training Supervisor Submitted By: RACHIT KHARE

Name: B.K. MOHAPATRA ENR No./Batch: 03350501715

Designation: MANAGER (FINANCE & ACCOUNTS)

Submitted To:

Banarsidas Chandiwala Institute of Professional Studies, Dwarka, New Delhi

(Affiliated to Guru Gobind Singh Indraprastha University

i
CERTIFICATE

This is to certify that the project work done on COMPETITIVE ANALYSIS OFANMOL
INDUSTRIES LIMIED Submitted to Guru Gobind Singh Indraprastha University, Delhi by
RACHIT KHARE in partial fulfillment of the requirement for the award of degree of
Bachelor of Business Administration, is a bonafide work carried out by him/her under my
supervision and guidance. The work was carried during 09/07/2017 to 25/07/2017 in
“ANMOL INDUSTRIES LIMITED”

During the training period his/her behavior & performance was satisfactory.

Date: 25/07/2017

Seal/Stamp of the Organization Name of the guide: B.K. MOHAPATRA


Address: 38-A UDYOG VIHAR, GREATER
NOIDA-2013

ii
DECLARATION

I hereby declare that this Project Report titled COMPETITIVE ANALYSIS OF ANMOL INDUSTRIES
submitted by me to Banarsidas Chandiwala Institute of Professional Studies, Dwarka is a bonafide work
undertaken during the period from 12/06/2017 to 24/07/2017 by me and has not been submitted to any other
University or Institution for the award of any degree diploma / certificate or published any time before.

(Signature of the Student) Date: 24/07/ 2017


Name: RACHIT KHARE
Enroll. No.: 03350501715
`

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BONAFIDE CERTIFICATE

This is to certify that as per best of my belief the project entitled COMPETITIVE ANALYSIS OF ANMOL
INDUSTRIES is the bonafide research work carried out by RACHIT KHARE student of BBA, BCIPS,
Dwarka, New Delhi during June-July 2017, in partial fulfillment of the requirements for the Summer Training
Project of the Degree of Bachelor of Business Administration.
He / She has worked under my guidance.

--------------------
Name
Project Guide (Internal)
Date:

Counter signed by
-------------
Name:
Director /HOD
Date:

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TABLE OF CONTENTS
PARTICULARS PAGE NO.
I. Executive summary: 6-7

II Plan of the Research (Chapterisation): 8-13

III Company Profile (with its SWOT Analysis) 14-17

IV Research Methodology: 18-39

V Data Collection and Data Analysis: 40-45

VI Findings & Conclusions 46

VII Bibliography 47

EXECUTIVE SUMMARY

Anmol Biscuits is a prominent Biscuit Manufacturing Company of India. Formed in 1994, Anmol is the
fastest growing manufacturer of biscuits in India. Headquartered at Kolkata, the company operates with an all-
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India sales network of 600,000 retailers and 3,000 distribution channels. Anmol seeks to evolve as one of the
most trusted and responsible brand leaders in the packaged food industry through continuous improvement,
driven by integrity, teamwork, and innovation with a dedicated commitment to the society and the
environment. Today, taste, nutrition, hygienic standards, and acceptable price define the Anmol brand
promise. Anmol always looks forward to fulfill the aspirations with a global approach and delivers viable
returns to the society, consumers and its stakeholders. Its present turnover of Rs. 1,200 Crores indicates its
swift upward curve.

This project is based on the FINANCIAL AND COMPARATIVE ANALYSIS OF ANMOL


INDUSTRIES Pvt Ltd. Under this project the financial analysis of Anmol Industries is being done and
a comparative study between Anmol Industries and Britannia Industries is being done since Britannia is
Anmol’s biggest threat apart from Parle in manufacturing industry.

Analysis means establishing a meaningful relationship between various items of the two financial
statements with each other in such a way that a conclusion is being drawn. By financial statements by
means of two statements

 Profit and loss account or Income Statement

 Balance Sheet or Position Statement

These are prepared at the end of a given period of time. They are the indicators of profitability and
financial soundness of the business concern. The term financial analysis is also known as analysis and
interpretation of financial statements. It refers to the establishing meaningful relationship between
various items of the two financial statements i.e. Income statement and Position statement. It determines
financial strength and weakness of the firm. Analysis of financial statements is an attempt to assess the
efficiency and performance of an enterprise. Thus, the analysis and interpretation of financial statements
is very essential to measure the efficiency, profitability, financial soundness and future prospects of the
business units.

Comparative Analysis

Comparative analysis, also described as comparison analysis, is used to measure the financial relationships
between variables over two or more reporting periods. Businesses use comparative analysis as a way to
identify their competitive positions and operating results over a defined period. Larger organizations may
often comprise the resources to perform financial comparative analysis monthly or quarterly, but it is
recommended to perform an annual financial comparison analysis at a minimum.

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PLAN OF THE RESEARCH

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INTRODUCTION

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INTRODUCTION TO THE PROJECT:

Analysis means establishing a meaningful relationship between various items of the two
financial statements with each other in such a way that a conclusion is being drawn by means of
two statements:

 Profit and loss account or Income Statement

 Balance Sheet or Position Statement

These are prepared at the end of a given period of time. They are the indicators of profitability
and financial soundness of the business concern. The term financial analysis is also known as
analysis and interpretation of financial statements. It refers to the establishing meaningful
relationship between various items of the two financial statements i.e. Income statement and
Position statement. It determines financial strength and weakness of the firm. Analysis of
financial statements is an attempt to assess the efficiency and performance of an enterprise. Thus,
the analysis and interpretation of financial statements is very essential to measure the efficiency,
profitability, financial soundness and future prospects of the business units. Financial analysis
serves the following purposes.

Measuring the Profitability

The main objective of a business is to earn a satisfactory return on the funds invested in it.
Financial analysis helps in ascertaining whether adequate profits are being earned on the capital
invested in the business or not. It also helps in knowing the capacity to pay the interest.

Indicating the trend of achievements

Financial statements of the previous years can be compared and the trend regarding various
expenses, purchases, sales, gross profits and net profit etc can be ascertained. Value of assets and
liabilities can be compared and the future prospects of the business can be envisaged.

Assessing the growth potential of the business

The trend and other analysis of the business provides information indicating the growth potential
of the business.

Assess overall financial strength

The purpose of financial analysis is to assess the financial strength of the business. Analysis also
helps in taking decisions, whether funds required for the purchase of the new machines and
equipments are provided from internal sources of the business or not if yes, how much? And also
to assess how much funds have been received from external sources.
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The other part of the project goes with the comparative analysis of Anmol Industries and
Britannia Industries.

Comparative position in relation to other firms

The purpose of financial statements analysis is to help the management to make a comparative
study of the profitability of various firms, engaged in similar businesses. Such comparison also
helps the management to study the position of their firm in respect of sales expenses,
profitability and utilising capital, etc.

OBJECTIVE OF THE STUDY:

1. To calculate the important financial ratio of the organization as a part of the ratio analysis
thereby to understand the changes the needs and trends in the firm’s financial position.
2. To assess the performance of ANMOL INDUSTRIES LTD. on the basis of earnings and also to
evaluate the solvency position of the company.
3. Comparative analysis of Anmol Industries and Britannia Industries.
4. To identify the financial strengths and weaknesses of the organization.

2.6 LITERATURE REVIEW

INDEPTH ANALYSIS OF FINANCIAL ANALYSIS:


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DEFINITIONS:
The term “financial analysis” is also known as “analysis and interpretation of financial
statements”. It refers to the process of determining financial strengths and weaknesses of the firm
by establishing strategic relationships between the items of the balance sheet , profit and loss
account and other operative data.

NATURE OF FINANCIAL STATEMENTS:

The term “financial statements” refers to the balance sheet reflection the financial position of the
assets, liabilities a capital of a particular company during a certain period and profit and loss
account showing the operational results of the company during a certain period. Financial
statements are plain statements of informed opinion uncompromising in their truthfulness. It is
meant that with in the limits of accepted accounting principles and the very human abilities of
the persons preparing them they have to rely on judgements and estimated divorced of prejudice.

USES AND IMPORTANCE OF FINANCIAL STATEMENTS:

The financial statements are mirrors, which reflect the financial position and operating strength’s
or weaknesses of the concern. These statements are useful to management, investors, creditors,
bankers, workers, government and public at large. George O May points of the following
measure used of financial statements:

 As a basis for taxation.

 As a basis for price or rate regulation

 As a guide to the value of investment already made

 As a basis for granting credit.

PARTIES INTERESTED IN FINANCIAL STATEMENTS:

Now a days the ownership of capital of many public companies has become truly board based
due to dispersal of shareholding, hence, the public in general evinces interest in the financial
statements. Apart from the shareholders there are other persons and bodies who are also
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interested in financial results disclosed by the annual reports of the companies. As already
mentioned, such persons and bodies include:

1. Potential investors

2. Creditors, potential suppliers or other doing business with the company.

3. Debenture holders

4. Credit institutions like bankers.

5. Employee customers who wish to make along standing contact with the company.

6. Economic and investment analysis

7. Members.

ANALYSIS AND INTERPRETATION OF FINANCIAL STATEMENTS:

Analysis and interpretation of financial statements are and attempt to determine the significance
and meaning of the financial statement data as so that a forecast can be made of the prospects for
future earnings ability to pay interest, debt and maturities (current and long term) and
profitability of a sound dividend policy.

Financial analysis main function is pinpointing of the strength’s and weaknesses of a business
concerns by regrouping and analysis of figure contained in financial statements by making
comparison’s of various component and by examine their content. The financial manager uses
this as the basis to plan future financial requirements by means of forecasting and budgeting
procedures.

The analysis of and interpretation of financial statements represents the lost of the four measure
steps of accounting viz.

 Analysis of each transaction to determine the accounts to debited and credited and the
measurements and the valuation of each transactions to determine the amounts involved.
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 Recording of the information in the journals. Summarization in largest and preparation of work
sheet.

 Preparation of financial statements.

 Analysis and interpretation of financial statements results in the presentation of information that
assets business managers, creditors and investors. This requires a clear understanding of
monitoring item of the items.

The analysis must group that represents sound and unsound relationships reflected by the
financial statements. Those, the data is more maintain full and it is placed in better perspective
when it is provision and by means of measurement, it’s relationship with others is established in
terms of if relative significance and it is ranked in terms of its relative significance. One can
achieve this by comparisons made between related items in the statements series of years.

The analysis of financial statement is a process of evaluating the relationship between


component parts of financial statement to obtain a better understanding of firm financial
position.

A complete set of financial statement comprises:

1) A statement of financial position as at the end of the period:

2) A statement of comprehensive income for the period;

3) A statement of changes in equity for the period:

4) A statement of cash flow for the period.

5) Notes of Account comprising a summary of significant accounting policies and other


explanatory information.

There are four basic financial statements:

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1. Balance sheet: It is also referred to as statement of financial position or condition, reports on
a company's assets, liabilities, and ownership equity as of a given point in time. The Balance
Sheet shows the health of a business from day one to the date on the balance sheet.

2. Income statement: It is also referred to as Profit and Loss statement (or "P&L"), reports on a
company's income, expenses, and profits over a period of time. Profit & Loss account provide
information on the operation of the enterprise. These include sale and the various expenses
incurred during the processing state.
The income statement shows a presentation of the sales, the main expenses and the resulting net
income over the period. Net income is based on accounting principles which gives
guidance/rules on when to recognize revenues and expenses, whereas cash from operating
activities, obviously is cash based.

3. Statement of Retained Earnings: It explains the changes in a company's retained earnings


over the reporting period. The statement of retained earnings shows the breakdown of retained
earnings. Net income for the year is added to the beginning of year balance, and dividends are
subtracted. This results in the end of year balance for retained earnings.

4. Cash Flow Statement: It reports on a company's cash flow activities, particularly its
operating, investing and financing activities. The statement of cash flows the ins and outs of cash
during the reporting period. The statement of cash flows takes aspects of the income statement
and balance sheet and kind of crams them together to show cash sources and uses for the period.

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COMPANY PROFILE
(With its SWOT Analysis)

Appraising a company’s resources, strengths, weakness & its external opportunities & threats, commonly
known as SWOT analysis. It provides a good overview of whether its overall situation is fundamentally
healthy or unhealthy just as important a first rate SWOT analysis provides the basis for crafting a strategies
that capitalizes in the company’s resources aims squarely at capturing the company’s best opportunities &
defends against the threats.

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STRENGTH: WEAKNESS:

 Finances are taken-over by qualified  Excess man power


employees.
 Increases the cost of food product.
 Employees are knowledgeable
 Industry and technology requires high
 Co-ordination amongst the employees. investment.

 Inadequate compensation package to


employees.

 Unable to utilize all the resources efficiently.

OPPORTUNITIES: THREATS:

 Generate employment opportunity  Government taxation policy-against


manufacturing sector.
 Competition to foreign companies
 Sometimes provide poor quality of product for
 Improve living standard
more profit.
 Providing food item to nation at competitive
 Lack of technology
prices.
 MNC’S taking away good employees
with attractive packages.

Anmol Industries Limited is a manufacturing company with a capital of 3,61,07,000 and reserves and surplus
of 82,82,29,763 and covering profits of 27,62,87,457 in the financial year 2015-16.

MAJOR INDUSTRY CONTRIBUTION

Anmol’s biggest competitor is Parle and Britannia and also have some other worldwide company as
Smithkline -8%, Nutrie-4%, Kwality-4% Other’s-4%, but Parle has 40% of market share and the Britannia has
25% market share. Parle and Britannia are biggest threats for Anmol.

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Companies Sales
Nutrine 4%
Kwality 4%
Others 4%
Smithkline consumer 8%
Anmol 15%
Britnnia 25%
Parle 40%

Anmol is available in all over India. Anmol’s all the products are found in every place. Like rural market,
urban market and cities. The Anmol biscuit is most admiring product in all towns also in village. The
company’s distribution channel divided in three levels. Manufacturer to distributor, distributor to whole seller
and whole seller to retailer then the customer. The biscuit generally available in every daily needs shop
provision stores, grocery shop.

QUALITY COMMITMENT

Hygiene is a primary concern in Anmol. To maintain a germ free, harmless, quality food product, Anmol initiates lots of
innovations and experiments. One of the leading biscuit manufacturers of India, Anmol biscuits has two state-
of-the-art manufacturing units- one at Dankuni in West Bengal, and the other at Noida, near Delhi. The 32 manufacturing
units have been equipped with the latest modern machineries available in India, which facilitate in manufacturing uniform
quality of biscuits. The Good Manufacturing Practices (GMP) and the Hazard Analysis of Critical Control
Points (HACCP) are adapted at all the plants, along with the use of sophisticated packing machines and
materials, ensure that each and every biscuit manufactured never fails to delight the customers with its taste

and freshness. High quality products are delivered to the customers after undergoing stringent quality control
tests. The quality control tests are done at every stage of biscuit-making, i.e., inspection of raw materials,
processing and post-production goods by qualified personnel in well-equipped laboratories.
The manufacturing units and the products of Anmol are BSI certified and the Company is ISO22000: 2005 certified.
Anmol is also a member of Agriculture and Processed Food Exports Development Authority (APEDA) under

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the Ministry of Commerce, Government of India. The company is also a member of Federation of Indian
Export Organization. Recently the company has also received the HALAL Certificate.

One of the strongest point of Anmol is its distribution network: The Company is having a network of
super stockiest, distributor and sales person. Anmol has become one of the largest brands
across the country having 110 Super stockiest, 2600 distributors & 250 sales people & present in about
more than 4 lacks retail shop.

Many products can be compared with Anmol Biscuit as they are similar. For e.g., 2 in 1 from Anmol its
counterpart 3 in 1 from Mukund. Marie is common in almost every company and is produced
under different names like Marie, Marie Time from Anmol; Marie gold form Britannia; Marie
Light from Sunfeast. So in order to make the market of one product we have to fight with other
similar product of different companies.

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RESEARCH METHODOLOGY

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METHODS OF DATA COLLECTION

The methods of data collection were through documents and records of the company i.e. through
secondary data.

 Balance Sheets

 Profit and loss account

Reasons for choosing this method:

 Consists of examining existing data in the form of databases, attendance logs, financial records,
newsletters, etc.
 This can be an inexpensive way to gather information but may be an incomplete data source.

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DATA ANALYSIS

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Data Analysis is the process of systematically applying statistical and/or logical techniques to describe and
illustrate, condense and recap, and evaluate data. According to Shamoo and Resnik (2003) various analytic
procedures “provide a way of drawing inductive inferences from data and distinguishing the signal (the
phenomenon of interest) from the noise (statistical fluctuations) present in the data”

While data analysis in qualitative research can include statistical procedures, many times analysis becomes an
ongoing iterative process where data is continuously collected and analyzed almost simultaneously. Indeed,
researchers generally analyze for patterns in observations through the entire data collection phase

First step, we do a selection of financial report that means a chose of annual financial report. The annual
financial report present financial data of a company's position, operating performance, and funds flow for an
accounting period .We use the annual reporting of both manufacturing companies in 2016-2017.

Second step, we identify the balance sheet, income statement, cash flow statement from the annual financial
report. We used some data from balance sheets for 16 different kind of ratio such as liquidity ratios, asset
management ratios, we was used some sources from income statement. When we analysis the ratio of
profitability and debt management ratio we must be use income statement for those companies.

The third step, we identify the suitable ratio for performance evaluation and we analysis the ratio such as
liquidity ratio, asset management ratio, profitability ratio. All types of ratio are most important for how well a
company to generate its assets, liquidity, revenue, expense etc.

The Forth step, we used the Mathematical calculation for both companies. Here we identify some figure from
the income statement and balance sheet in 2016-17 in both manufacturing companies.
The six step of model, we compares between two pharmaceutical companies about the liquidity position, asset
management condition, profitability under the ratio analysis.

We also command which company is better and also discuss why that company is not in a good position as
compare to other company.

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RATIO ANALYSIS

If performance of an industry as well as of the company seems good, then we need to check if at the current
price, the share is a good buy. For this look at the financial performance of the company and certain key
financial parameters like Earnings Per Share (EPS), P/E ratio, current size of equity etc. for arriving at the
estimated future price. This is termed as Financial Analysis. For that you need to understand financial
statements of a company i.e. balance Sheet and Profit and Loss Account contained in the Annual Report of a
company.

In order to understand the stability of the company, to know the strength of financial position of the company
one needs to go through the ratio analysis. Mere statistics/data presented in the different financial statements
do not reveal the true picture of a financial position of a firm. Properly analyzed and interpreted financial
statements can provide valuable insights into a firm’s performance. To extract the information from the
financial statements, a number of tools are used to analyze such statements.

Calculation of Ratio’s of Anmol Industries:

Working Capital

The working capital ratio is the same as the current ratio. It is the relative proportion of an
entity's current assets to its current liabilities, and is intended to show the ability of a business to pay for
its current liabilities with its current assets.

Liquidity ratio:
Liquidity ratio refers to the ability of a company to interact its assets that is most readily converted into cash.
Assets are converted into cash in a short period of time that are concerns to liquidity position. However, the
ratio made the relationship between cash and current liability. The Liquidity ratio we can satisfy on the three
ratios, those are:
1) Current ratio
2) Quick ratio or acid test

A. CURRENT RATO:

Current ratio basically measures the current ability of the firm to meet its current liabilities from the current
assets.

B. QUICK ASSETS RATIO:

This ratio states the firm’s ability to covert the current assets of the firm quickly into cash to meet its current
liabilities. Quick assets are basically all the current assets excluding inventories and prepaid expenses.

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Profitability Ratio Profitability ratios:
 Designate a company's overall efficiency and performance. It measures the company how to use of its assets 
and control of its expenses to generate an acceptable rate of return. It also used to examine how well the 
company is operating or how well current performance compares to past records of both pharmaceutical 
companies. There are five important profitability ratios that we are going to analyze: 1. Net Profit Margin 2. 
Gross Profit Margin

A. GROSS PROFIT RATIO:


It is a profitability ratio that shows the relationship between gross profit and total net sales revenue. It is a
popular tool to evaluate the operational performance of the business. The ratio is computed by dividing the
gross profit figure by net sales.
B. NET PROFIT RATIO:
It is a popular profitability ratio that shows relationship between net profit after tax and net sales. It is
computed by dividing the net profit (after tax) by net sales.

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Ratio analysis for Anmol Industries Pvt. Ltd. (2016)

Ratios Particulars Value


Working capital= Current assets= 48.84 cr. 8.81cr

Current assets-current liabilities Current liabilities= 40.03 cr.

Working capital as a percentage of


revenue=

Working capital*100
8.81*100 2.39%
Revenue
368.30

Current ratio= Current assets= 48.84 cr. 1.21

Current Assets Current liabilities= 40.03 cr.


Current Liabilities

Acid test or Quick ratio = Quick assets= 48.71 cr. 1.21

Liquid Assets Current liabilities= 40.03 cr

Current Liabilities

Gross Profit ratio= Gross profit= 112.98 cr. 30.6%

Gross Profit * 100

Sales Net sales= 368.30 cr.

Net Profit Ratio= Net profit-= 37,97,56,716 10.31%

Net Profit * 100 Net sales= 3,68,30,38,534


Sales

Cost of goods sold ratio= Cogs= 22,45,503 0.06%

Cost of Goods Sold*100 Net sales= 3,68,30,38,534


Sales

Working capital turnover= Net sales= 368.30cr 4:1

Sales a/c Working capital= 8.81 cr

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working Capital

Calculation 0f Ratios of Britannia Industries (2016)

Ratios Particulars Value


Working capital= Current assets= 1417.39 cr. 74.69 cr.
current liabilities= 1342.70 cr.
Current assets-current liabilities

Working capital as a percentage of


revenue=

working capital*100
0.93%
revenue
74.69*100
8046.11
Current ratio= Current assets= 1417.39 cr. 1.05
Current liabilities= 1342.70 cr.
Current Assets
Current Liabilities

Acid test or Quick ratio = Quick assets= 1033.38 cr. 0.76


Current liabilities= 1342.70 cr.
Quick Assets

Current Liabilities

Gross Profit ratio= Gross profit= 1141. 89 14.19 %


Net sales= 8046.11
Gross Profit * 100

Sales

Net Profit Ratio= Net profit= 749.09 9.30 %


Net sales=8046.11
Net Profit * 100
Sales

Cost of goods sold ratio= Cogs= 2963.43 cr. 36.83 %


Net sales= 8046.11 cr.
Cost of Goods Sold*100
Sales

Working capital turnover= Net sales= 8046.11 cr. 10.6:1

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Sales a/c

Working Capital

Working capital- 74.69 cr.

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Comparative Analysis of ANMOL INDUSTRIES PVT. LTD. AND BRITANNIA
INDUSTRIES for the year (2016):
 Working capital:
The working capital as a percentage of revenue of Anmol Industries is higher as compared to
Britannia Industries because Anmol industries is a new player in the market and they require
more working capital to expand their operations.

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 DATA ANALYSIS:
By analyzing the annual reports and the financial statements of the companies through which Anmol’s
competitive analysis is being done, following results are being derived.
All the assets of the company are efficiently utilized which could be figured out from while calculating the
financial ratios.
Company Analysis:
* If the current ratio is higher, then higher is the ability of the firm to meet its short-term liability. Since here
the current ratio turns out to be 1.21 then the company is in a good financial strength and the assets of the
company are being efficiently utilized to meets its financial debts.
* The ability of the firm to meets its current liabilities by converting its current assets quickly into cash is
1.21, which is a good indication since if a situation arises for the company to meet its current liability in a
short period the firm has an ability to do that.
* While comparing the gross profit of Anmol Industries Ltd and Britannia Industries, the gross profit Anmol
industries comes out to be 30% which is lower as compared to Britannia Industries 43.48%. Gross profit ratio
indicates what percentage of profit the company has acquired before the deduction of taxes and expenses from
the total revenue. The gross profit of a company should be higher for itd future growth.
* By calculating the net profit ratio of Anmol Industries ltd. and Britannia Industries we can figure out that
Anmol industries have a net profit of 10% as compared to Britannia Industries ltd, which is 9%. This means
that the Anmol Industries has a net income of Rs. 0.10 for each rupee of total revenue earned by the company
as compared to 0.09 that of Britannia Industries ltd. This means that that the profit of Anmol after deducting
the costs and taxes is higher as compared to Britannia Industries.

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FINDINGS
While working on this project I can figure out that Anmol Industries ltd is focusing on increasing there sales
in order to increase their turnover from 1000+ cr. to 2000+ cr. the internal working of Anmol is with perfect
coordination where every employee is aware of the current working conditions and is well aware of their
organizations goal and has developed their interest with the organizations interest.

• The market share of Anmol is approx. 30% amongst.


• Anmol’s net profit is higher than its competitor Britannia Industries ltd.
• The gross profit of Anmol is lower than its competitor Britannia.
• The working condition at Anmol is apparently positive.
 Anmol has seen a massive growth in its sale as compared to last year.

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CONCLUSION
The sole motive for any organization is growth by providing the best out of their product, which Anmol
Industries comes out with their soul and heart. Not only they focus on profits but on employee and customer
satisfaction. All the employees are well trained and they too are focusing in maintaining a good environment
inside and outside the organization.
There are certain procedure that every company follows to maintain an easy out flow of work in the
organization and Standard Operating Procedure of the company is a soul for making that work go with ease.it
is very important to maintain the SOP in order to ensure that, if any hindrance occurs it can act as a ray to
continue the work.
Anmol is offering various food consumables, which are running good in the market and are giving a tuff
competition to other company’s product. Britannia being Anmol’s biggest competitor is facing a tuff
competition.
Every year the sales of Anmol is increasing with a huge difference in there sales figures which is increasing
the overall revenue resulting in an increase in their Gross Profit ratio and Net Profit ratio. Currently Anmol’s
Net Profit ratio is at par as compared to its competitors and the company is focusing on increasing its turnover
from 1200+ cr. to 2000+ cr.

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BIBLIOGRAPHY

 Standard Operating Procedure of the company


 Annual Reports
 http://www.anmolindustries.com
 www.zaubacorp.com/company/ANMOL-INDUSTRIES-
LIMITED/U15412AS2002PLC006936.
 https://www.itgct.com/benefits-of-sap-software-what-can-it-do-for-your-business/
 SAP- INFO
 https://ori.hhs.gov/education/products/n_illinois_u/datamanagement/datopic.html

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