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Noodles & Company Database (n = 74 restaurants)

Per Person Sales Growth Over Punch Card % of Change in Avg Annual Sales Interior Seat
Square Feet Average Spending Previous Year (%) Net Sales Service Time (Min) Per Sq Ft Count

Obs SqFt Sales/Person SalesGrowth% PunchCard% ChgServTime Sales/SqFt Seats-Inside


1 2354 6.81 -8.31 2.07 0.27 701.97 66
2 2604 7.57 -4.01 2.54 1.80 209.93 69
3 2453 6.89 -3.94 1.66 1.15 364.92 67
4 2340 7.13 -3.39 2.06 0.15 443.04 70
5 2500 7.04 -3.30 2.48 0.77 399.20 78
6 2806 6.93 -1.94 2.96 1.38 264.64 62
7 2250 7.11 -0.77 2.28 0.45 571.59 70
8 2400 7.13 -0.37 2.34 -0.02 642.25 84
9 2709 6.58 -0.25 2.20 1.52 461.45 68
10 1990 6.77 -0.17 2.34 0.20 638.82 60
11 2392 6.66 0.47 2.09 0.38 484.38 80
12 2408 7.03 0.55 2.47 0.53 581.09 64
13 2627 7.03 0.77 2.04 0.63 267.71 80
14 2500 7.00 1.92 2.02 0.03 572.84 88
15 1986 7.38 2.05 2.01 0.68 586.48 42
16 2500 7.18 2.12 2.64 -0.30 368.73 68
17 2668 7.35 2.84 2.22 0.07 351.47 80
18 2517 6.95 2.88 2.07 1.15 458.24 84
19 1251 7.02 3.96 1.94 0.12 987.12 35
20 2998 6.85 4.04 2.17 0.67 357.45 84
21 2625 7.16 4.05 0.72 0.47 405.77 78
22 2300 6.99 4.05 2.00 -0.32 680.80 80
23 2761 7.28 4.24 1.81 0.78 368.02 70
24 2764 7.07 4.58 2.13 1.07 303.95 76
25 2430 7.05 5.09 2.50 0.43 393.90 56
26 2154 6.54 5.14 2.63 1.00 562.12 65
27 2400 6.70 5.48 1.95 0.48 494.88 62
28 2430 6.91 5.86 2.04 0.72 310.07 66
29 2549 7.58 5.91 1.41 0.52 373.46 76

Noodles Database - Page 1 of 32 Printed 02/15/2018 Doane/Seward


Noodles & Company Database (n = 74 restaurants)

Per Person Sales Growth Over Punch Card % of Change in Avg Annual Sales Interior Seat
Square Feet Average Spending Previous Year (%) Net Sales Service Time (Min) Per Sq Ft Count

Obs SqFt Sales/Person SalesGrowth% PunchCard% ChgServTime Sales/SqFt Seats-Inside


30 2500 7.03 5.98 2.05 -0.87 235.81 92
31 3653 6.84 6.08 2.13 0.50 413.08 112
32 2440 6.94 6.08 2.08 1.18 625.22 66
33 2600 7.07 6.13 2.73 0.08 274.30 70
34 2160 7.00 6.27 1.95 0.90 542.62 60
35 2800 7.08 6.57 2.04 0.07 178.56 86
36 2757 6.75 6.90 1.62 0.72 375.33 76
37 2450 6.81 6.94 1.95 1.40 329.09 68
38 2400 7.64 7.12 1.64 2.03 297.37 64
39 2270 6.62 7.39 1.78 1.82 323.17 52
40 2800 6.76 7.67 2.23 0.62 468.84 78
41 2520 7.11 7.91 2.15 1.18 352.57 64
42 2487 7.05 8.08 2.83 -0.15 380.34 82
43 2629 6.90 8.27 2.37 0.03 398.12 86
44 3200 7.17 8.54 3.07 0.45 312.15 92
45 2335 6.75 8.58 2.19 0.63 452.16 72
46 2500 7.45 8.72 1.28 2.22 698.64 90
47 2449 7.00 8.75 1.76 0.07 367.19 64
48 2625 6.96 8.79 2.51 1.90 431.93 80
49 3150 7.30 8.90 1.90 0.90 367.06 102
50 2625 6.96 9.12 1.98 0.00 400.53 70
51 2741 6.71 9.47 2.41 2.48 414.36 62
52 2500 6.82 10.17 2.17 0.92 481.11 68
53 2450 6.58 10.66 2.16 0.32 538.06 74
54 2986 7.56 10.97 0.29 2.05 330.48 84
55 2967 6.98 11.34 1.85 0.93 249.93 70
56 3000 7.28 11.45 1.88 2.02 291.87 96
57 2500 6.76 11.51 2.19 0.60 517.40 70
58 2600 6.92 11.73 2.56 0.90 551.58 76

Noodles Database - Page 2 of 32 Printed 02/15/2018 Doane/Seward


Noodles & Company Database (n = 74 restaurants)

Per Person Sales Growth Over Punch Card % of Change in Avg Annual Sales Interior Seat
Square Feet Average Spending Previous Year (%) Net Sales Service Time (Min) Per Sq Ft Count

Obs SqFt Sales/Person SalesGrowth% PunchCard% ChgServTime Sales/SqFt Seats-Inside


59 2800 6.73 11.83 2.16 1.50 386.81 62
60 2986 6.91 11.95 2.10 0.27 427.50 92
61 2223 6.77 12.47 1.98 0.32 453.94 60
62 2300 7.33 12.80 0.87 2.55 512.46 54
63 3799 7.87 13.78 1.07 1.03 345.27 110
64 2700 6.95 14.09 3.38 1.43 234.04 78
65 2650 7.33 14.23 1.17 0.70 348.33 72
66 2500 6.95 14.60 2.14 0.90 348.47 74
67 2994 7.21 14.88 0.93 2.58 294.95 94
68 2718 7.25 15.42 2.22 1.15 361.14 80
69 3700 7.65 16.18 1.68 2.32 467.71 124
70 2000 6.93 17.23 2.41 2.47 403.78 46
71 2400 6.79 18.43 2.81 1.18 245.74 66
72 2450 7.37 20.76 1.09 0.13 339.94 63
73 2575 6.76 25.54 0.64 -0.02 400.82 72
74 2400 7.97 28.81 1.77 0.35 326.54 76

Background Noodles & Company is the new model for the quick casual
restaurant concept. They are setting the standard for modern casual dining
here in the U.S. in the 21st century. Noodles & Company first opened in
Colorado in 1995 and has not stopped growing since. They now have 300
restaurants in 20 cities. Noodles & Company has achieved this success with a
customer driven business model and fact-based decision making. Visit
www.noodles.com to find a Noodles & Company restaurant near you.

Noodles Database - Page 3 of 32 Printed 02/15/2018 Doane/Seward


Patio Seat Median HH Median Age % w/ Bachelor's Annual Sales Average Monthly Average Monthly
Count Income (3 Miles) (3 Miles) Degree (3 Miles) Per Sq Ft Salad Sales Rice Krispy Sales

Obs Seats-Patio MedIncome MedAge BachDeg% Sales/SqFt Salads RiceKrispies


1 18 45177 34.4 31 701.97 49.4 30.8
2 16 51888 41.2 20 209.93 31.3 8.1
3 10 51379 40.3 24 364.92 23.9 13.0
4 4 66081 35.4 29 443.04 30.7 19.0
5 0 50999 31.5 18 399.20 29.0 27.7
6 28 41562 36.3 30 264.64 35.3 17.9
7 28 44196 35.1 14 571.59 45.4 35.5
8 29 50975 37.6 33 642.25 72.4 31.5
9 22 72808 34.9 28 461.45 29.4 17.2
10 42 79070 34.8 29 638.82 37.8 18.9
11 36 78497 36.2 39 484.38 28.0 14.4
12 32 41245 32.2 23 581.09 44.6 27.7
13 22 33003 30.9 22 267.71 20.9 11.2
14 78 90988 37.7 37 572.84 56.6 33.3
15 35 37950 34.3 24 586.48 51.9 31.7
16 32 45206 32.4 17 368.73 23.2 19.8
17 48 79312 32.1 37 351.47 40.7 19.9
18 32 37345 31.4 22 458.24 33.7 18.4
19 27 46226 30.4 36 987.12 43.5 27.3
20 24 70024 33.9 34 357.45 24.2 14.7
21 16 54982 35.6 26 405.77 33.8 20.3
22 39 54932 35.9 20 680.80 53.3 47.6
23 70 34097 33.6 20 368.02 37.3 22.5
24 33 46593 37.9 26 303.95 29.3 21.4
25 12 51893 40.6 21 393.90 38.9 25.1
26 32 88162 37.7 37 562.12 28.6 17.7
27 0 89016 36.4 34 494.88 28.9 13.9
28 20 114353 40.9 34 310.07 29.8 15.8
29 24 75366 35.0 30 373.46 26.9 19.6

Noodles Database - Page 4 of 32 Printed 02/15/2018 Doane/Seward


Patio Seat Median HH Median Age % w/ Bachelor's Annual Sales Average Monthly Average Monthly
Count Income (3 Miles) (3 Miles) Degree (3 Miles) Per Sq Ft Salad Sales Rice Krispy Sales

Obs Seats-Patio MedIncome MedAge BachDeg% Sales/SqFt Salads RiceKrispies


30 36 48163 26.4 16 235.81 13.9 11.4
31 34 49956 37.1 28 413.08 48.9 20.8
32 15 45990 30.3 36 625.22 58.6 30.2
33 28 45723 31.3 18 274.30 24.1 15.6
34 15 43800 29.6 36 542.62 53.5 26.9
35 10 68711 32.9 18 178.56 12.5 10.2
36 0 65150 40.7 24 375.33 28.6 14.6
37 16 39329 29.3 22 329.09 17.6 8.4
38 0 63657 37.3 29 297.37 28.3 12.1
39 36 67099 39.8 25 323.17 19.8 11.3
40 26 75151 33.9 28 468.84 29.7 17.3
41 28 93876 35.0 40 352.57 34.5 19.9
42 32 79701 35.0 39 380.34 44.4 27.0
43 30 77115 35.9 30 398.12 36.8 26.4
44 16 52766 33.0 17 312.15 33.5 24.8
45 10 32929 30.9 22 452.16 30.4 14.1
46 24 87863 38.5 29 698.64 74.6 23.1
47 20 73752 40.5 19 367.19 23.9 17.0
48 20 85366 32.1 29 431.93 31.2 18.3
49 30 39180 34.8 18 367.06 42.8 22.9
50 26 56077 38.0 19 400.53 23.2 14.3
51 26 77449 37.0 34 414.36 32.8 18.6
52 20 56822 34.7 25 481.11 26.8 18.8
53 24 80470 36.4 30 538.06 25.0 21.6
54 14 55584 36.8 21 330.48 23.9 12.1
55 32 78001 32.2 30 249.93 29.1 17.6
56 32 75307 34.8 30 291.87 31.5 16.9
57 22 76375 36.7 28 517.40 33.8 18.8
58 32 61857 33.8 31 551.58 47.0 38.5

Noodles Database - Page 5 of 32 Printed 02/15/2018 Doane/Seward


Patio Seat Median HH Median Age % w/ Bachelor's Annual Sales Average Monthly Average Monthly
Count Income (3 Miles) (3 Miles) Degree (3 Miles) Per Sq Ft Salad Sales Rice Krispy Sales

Obs Seats-Patio MedIncome MedAge BachDeg% Sales/SqFt Salads RiceKrispies


59 28 61312 34.2 16 386.81 19.1 15.6
60 23 72040 39.0 31 427.50 52.8 34.7
61 20 92414 34.9 40 453.94 34.0 24.0
62 15 92602 39.3 33 512.46 44.5 14.3
63 23 59599 35.6 28 345.27 54.9 15.1
64 0 72453 36.0 23 234.04 18.8 13.2
65 31 67925 41.1 16 348.33 22.4 17.1
66 29 42631 24.7 25 348.47 14.7 13.1
67 0 75652 40.5 25 294.95 26.2 12.4
68 16 39650 32.9 18 361.14 41.2 23.8
69 0 48033 30.3 15 467.71 81.1 20.2
70 20 67403 36.2 19 403.78 29.3 21.0
71 0 80597 32.4 27 245.74 15.7 12.9
72 28 60928 43.5 21 339.94 26.0 15.7
73 15 73762 41.6 29 400.82 39.0 15.1
74 24 64225 31.4 15 326.54 30.8 9.8

Background Noodles & Company is the new model for the quick
casual restaurant concept. They are setting the standard for
modern casual dining here in the U.S. in the 21st century. Noodles
& Company first opened in Colorado in 1995 and has not stopped
growing since. They now have 300 restaurants in 20 cities.
Noodles & Company has achieved this success with a customer
driven business model and fact-based decision making. Visit
www.noodles.com to find a Noodles & Company restaurant near
you.

Noodles Database - Page 6 of 32 Printed 02/15/2018 Doane/Seward


% of Sales
Annual Sales
Alcohol Fountain Drinks Bottled Bevs Protein Trios Potstickers Breads Desserts Per Sq Ft

Obs Alcohol% Fountain% BottledBev% Protein% Trios% Potstickers% Breads% Desserts% Sales/SqFt
1 1.05 4.93 3.62 9.51 4.79 1.88 1.32 1.96 701.97
2 0.00 5.04 5.04 11.45 6.22 2.79 1.10 1.62 209.93
3 0.69 6.51 2.33 9.87 5.52 2.14 2.16 1.62 364.92
4 0.55 6.39 3.89 11.08 2.90 1.70 1.69 1.71 443.04
5 0.49 6.07 2.62 8.76 13.30 2.15 2.35 2.40 399.20
6 1.34 4.25 3.52 9.63 3.77 2.01 0.82 2.92 264.64
7 0.63 6.33 3.77 11.04 2.75 1.68 1.40 2.67 571.59
8 1.03 4.67 3.48 11.17 4.94 2.15 1.09 2.09 642.25
9 0.64 6.97 3.31 7.79 5.80 1.47 2.56 1.61 461.45
10 0.86 7.41 3.50 7.80 5.71 2.35 1.95 1.67 638.82
11 0.78 6.72 3.27 8.40 6.06 1.60 2.04 1.51 484.38
12 1.16 5.30 3.34 8.40 12.27 2.07 2.21 1.85 581.09
13 1.12 5.83 2.81 10.11 6.38 1.50 2.07 2.02 267.71
14 0.52 6.15 3.20 11.15 2.55 1.75 1.27 2.20 572.84
15 0.94 5.08 3.48 12.10 3.16 2.02 0.97 2.61 586.48
16 0.72 5.87 3.31 9.48 13.83 2.05 2.81 1.80 368.73
17 0.88 5.91 3.81 11.75 4.36 1.74 1.02 2.25 351.47
18 0.77 5.83 2.24 9.53 9.72 2.33 1.90 1.66 458.24
19 0.97 4.15 4.52 9.81 11.09 1.90 0.82 2.09 987.12
20 0.60 6.85 3.14 8.87 7.27 1.63 2.53 1.79 357.45
21 1.38 6.13 3.73 9.77 8.15 2.33 1.10 1.53 405.77
22 0.75 5.54 4.16 9.93 8.88 1.77 1.31 2.78 680.80
23 0.76 5.66 3.06 12.11 4.68 1.62 0.99 2.14 368.02
24 0.51 5.20 3.18 12.10 3.03 1.91 1.44 2.46 303.95
25 0.82 5.50 3.56 11.06 2.88 1.77 1.27 2.72 393.90
26 0.77 5.35 3.46 8.68 3.60 1.58 2.04 1.95 562.12
27 1.08 8.19 4.11 7.40 6.44 1.66 2.42 1.50 494.88
28 0.60 6.37 3.94 9.85 2.82 1.97 1.52 2.13 310.07
29 0.89 5.90 5.52 10.00 14.94 2.88 1.32 2.08 373.46

Noodles Database - Page 7 of 32 Printed 02/15/2018 Doane/Seward


% of Sales
Annual Sales
Alcohol Fountain Drinks Bottled Bevs Protein Trios Potstickers Breads Desserts Per Sq Ft

Obs Alcohol% Fountain% BottledBev% Protein% Trios% Potstickers% Breads% Desserts% Sales/SqFt
30 0.00 6.84 2.76 9.71 10.79 2.52 2.43 1.84 235.81
31 1.18 6.02 3.13 8.12 6.76 1.96 1.87 1.73 413.08
32 0.96 4.34 3.79 9.73 10.23 1.75 0.78 2.20 625.22
33 0.48 5.40 3.81 11.83 4.80 1.77 1.81 2.10 274.30
34 1.31 3.28 4.79 10.38 11.04 1.83 0.67 2.34 542.62
35 0.65 7.08 3.06 10.10 5.68 2.45 2.14 2.11 178.56
36 1.10 7.40 3.80 7.66 5.82 2.07 2.23 1.79 375.33
37 1.10 7.11 2.93 8.67 7.42 1.33 3.50 1.26 329.09
38 0.85 5.61 3.96 12.24 4.58 3.12 1.14 1.76 297.37
39 1.06 7.59 3.37 7.49 5.66 2.01 2.11 1.63 323.17
40 0.71 7.44 3.13 7.95 6.81 1.62 3.24 1.63 468.84
41 0.59 6.24 3.45 11.51 2.84 1.73 1.34 2.40 352.57
42 1.21 4.33 3.66 11.06 3.54 1.75 0.89 2.69 380.34
43 0.65 5.73 3.38 10.67 2.64 1.95 1.52 2.44 398.12
44 0.61 5.87 3.17 12.46 3.05 1.86 1.50 2.38 312.15
45 0.66 5.50 3.06 8.40 7.14 1.40 1.95 1.82 452.16
46 0.86 6.65 3.39 10.26 4.83 2.21 1.71 1.45 698.64
47 0.66 8.17 3.27 9.01 5.72 2.06 2.38 1.86 367.19
48 0.67 7.41 3.06 9.05 5.24 2.21 2.57 1.77 431.93
49 0.89 5.27 4.23 11.63 3.50 2.38 1.62 1.94 367.06
50 0.66 6.50 4.08 9.29 6.09 2.03 2.87 1.62 400.53
51 0.74 7.15 3.36 8.20 4.12 1.67 1.91 1.80 414.36
52 0.81 6.72 3.11 8.37 5.98 1.64 2.80 1.53 481.11
53 0.66 7.15 3.22 7.82 5.32 1.30 2.26 1.92 538.06
54 1.90 5.52 6.23 9.63 20.38 1.93 0.81 1.59 330.48
55 0.76 5.64 3.26 10.47 4.99 1.55 1.25 2.46 249.93
56 1.10 6.69 4.08 9.34 12.51 2.67 1.22 2.14 291.87
57 0.81 8.37 3.78 7.43 5.80 1.66 2.51 1.65 517.40
58 0.88 4.89 3.18 10.38 2.41 2.00 1.42 2.53 551.58

Noodles Database - Page 8 of 32 Printed 02/15/2018 Doane/Seward


% of Sales
Annual Sales
Alcohol Fountain Drinks Bottled Bevs Protein Trios Potstickers Breads Desserts Per Sq Ft

Obs Alcohol% Fountain% BottledBev% Protein% Trios% Potstickers% Breads% Desserts% Sales/SqFt
59 0.45 7.56 3.34 8.73 5.87 1.42 3.01 1.60 386.81
60 0.76 6.98 3.97 9.41 2.68 1.84 1.41 2.45 427.50
61 0.57 5.40 3.44 10.15 2.46 1.57 1.41 2.58 453.94
62 1.18 5.32 4.50 9.95 4.44 2.55 1.43 1.27 512.46
63 1.52 6.49 3.85 11.78 6.22 2.74 1.06 1.27 345.27
64 0.92 7.65 3.88 8.27 5.68 2.11 2.70 2.03 234.04
65 0.69 7.30 4.02 9.87 6.97 2.65 2.22 1.76 348.33
66 0.00 6.15 2.14 10.57 11.27 1.99 2.32 1.73 348.47
67 0.95 6.72 4.56 8.76 17.97 2.25 0.76 1.56 294.95
68 1.27 4.86 3.96 11.47 3.44 2.30 0.99 2.49 361.14
69 0.86 5.44 3.95 11.99 5.76 2.24 1.14 1.34 467.71
70 0.48 5.26 3.42 11.05 2.51 1.84 1.48 2.58 403.78
71 0.70 7.37 2.97 8.43 5.68 2.27 2.04 1.99 245.74
72 0.52 6.48 4.18 11.34 6.47 3.28 1.51 1.80 339.94
73 1.06 6.66 3.87 7.90 7.51 2.66 1.50 1.45 400.82
74 0.52 6.08 3.91 14.30 3.42 4.11 1.48 1.29 326.54

Background Noodles & Company is the new model


for the quick casual restaurant concept. They are
setting the standard for modern casual dining here
in the U.S. in the 21st century. Noodles & Company
first opened in Colorado in 1995 and has not
stopped growing since. They now have 300
restaurants in 20 cities. Noodles & Company has
achieved this success with a customer driven
business model and fact-based decision making.
Visit www.noodles.com to find a Noodles &
Company restaurant near you.

Noodles Database - Page 9 of 32 Printed 02/15/2018 Doane/Seward


Obs
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74

Noodles Database - Page 10 of 32 Printed 02/15/2018 Doane/Seward


SUMMARY OUTPUT

Regression Statistics
Multiple R 0.54976128
R Square 0.30223746
Adjusted R S 0.25093139
Standard Erro118.779091
Observations 74

ANOVA
df SS MS F Significance F
Regression 5 415556 83111.2 5.89087158 0.00013991
Residual 68 959376.133 14108.4725
Total 73 1374932.13

CoefficientsStandard Error t Stat P-value Lower 95% Upper 95% Lower 95.0%
Intercept 1288.12319 381.297052 3.37826684 0.0012107 527.256765 2048.98961 527.256765
SqFt -0.1633189 0.03952095 -4.1324642 0.00010057 -0.2421818 -0.0844561 -0.2421818
Sales/Perso -44.950194 52.3457811 -0.8587167 0.39351378 -149.40457 59.5041858 -149.40457
SalesGrowt -4.0346723 2.25679093 -1.7877918 0.07826513 -8.5380284 0.46868393 -8.5380284
PunchCard% -46.419371 28.1256398 -1.650429 0.10346704 -102.54321 9.70446973 -102.54321
ChgServTim -6.9317586 19.0088833 -0.3646589 0.71649766 -44.863395 30.9998775 -44.863395

Sales/Sq ft = 1288.12 -0.163*SqFt-44.95*Sales/Person -4.04*SalesGrow

If Significance F value < 0.05, the model is significant, else it is not

If p value for each varianble <0.05, the variable is significant else it is

We can see that only SqFT is significant


Upper 95.0%
2048.98961
-0.0844561
59.5041858
0.46868393
9.70446973
30.9998775

5*Sales/Person -4.04*SalesGrowth%-46.42*Punchcard%-6.93*ChgServTime

el is significant, else it is not

variable is significant else it is not significant


SUMMARY OUTPUT

Regression Statistics
Multiple R 0.48300006
R Square 0.23328906
Adjusted R S 0.17691325
Standard Erro124.509361
Observations 74

ANOVA
df SS MS F Significance F
Regression 5 320756.622 64151.3244 4.13810605 0.00243202
Residual 68 1054175.51 15502.581
Total 73 1374932.13

CoefficientsStandard Error t Stat P-value Lower 95% Upper 95% Lower 95.0%
Intercept 429.252811 182.138038 2.35674446 0.02132304 65.8020151 792.703607 65.8020151
Seats-Inside -1.8145631 0.99735857 -1.8193688 0.0732576 -3.8047611 0.17563496 -3.8047611
Seats-Patio 1.27168228 1.06125108 1.19828597 0.23496544 -0.8460113 3.38937584 -0.8460113
MedIncome -0.0021046 0.00109398 -1.9238378 0.05856176 -0.0042876 7.8363E-05 -0.0042876
MedAge -0.0124974 4.48737311 -0.002785 0.99778604 -8.966911 8.94191625 -8.966911
BachDeg% 8.67194604 2.61814059 3.31225378 0.00148478 3.44752784 13.8963642 3.44752784

Sales/SqFt = 429.25 -1.81*Seasts-inside+1.27*seats-patio-0.002*MedIncome-0.12*M

If Significance F value < 0.05, the model is significant, else it is not

If p value for each varianble <0.05, the variable is significant else it is not significa

Only BachDeg% is significant


Upper 95.0%
792.703607
0.17563496
3.38937584
7.8363E-05
8.94191625
13.8963642

s-patio-0.002*MedIncome-0.12*MedAge+8.67*BachDed%

ant, else it is not

ignificant else it is not significant


SUMMARY OUTPUT

Regression Statistics
Multiple R 0.84794497
R Square 0.71901067
Adjusted R S 0.67440919
Standard Erro78.3096481
Observations 74

ANOVA
df SS MS F Significance F
Regression 10 988590.872 98859.0872 16.12078 6.7073E-14
Residual 63 386341.262 6132.40098
Total 73 1374932.13

CoefficientsStandard Error t Stat P-value Lower 95% Upper 95% Lower 95.0%
Intercept 1255.24716 245.492787 5.11317329 3.1863E-06 764.668973 1745.82535 764.668973
Salads 0.53540898 1.41155626 0.37930403 0.7057376 -2.2853611 3.35617907 -2.2853611
RiceKrispies 15.9454751 2.6347691 6.05194403 8.6594E-08 10.6803092 21.210641 10.6803092
Alcohol% -52.730777 37.0302835 -1.4239906 0.15938351 -126.72989 21.2683403 -126.72989
Fountain% -44.627745 14.3897637 -3.1013536 0.00288099 -73.383393 -15.872097 -73.383393
BottledBev%13.6537787 17.9588706 0.76028048 0.44992295 -22.234161 49.541718 -22.234161
Protein% -35.87575 10.3170458 -3.4773278 0.0009234 -56.492721 -15.25878 -56.492721
Trios% -4.9455513 3.31939512 -1.4898953 0.14124145 -11.578833 1.68773058 -11.578833
Potstickers -26.062138 25.0301125 -1.0412314 0.30174761 -76.080827 23.9565502 -76.080827
Breads% -18.217815 28.4949222 -0.6393355 0.52492266 -75.160373 38.7247431 -75.160373
Desserts% -220.56721 45.2723048 -4.8720119 7.7903E-06 -311.03669 -130.09773 -311.03669

Sales/SqFt= 0.53*Salads+15.94*RiceKrispies-52.73*Alchohol%-44.62*Fountain%+1

If Significance F value < 0.05, the model is significant, else it is not

If p value for each varianble <0.05, the variable is significant else it is not significa

We can see that only RiceKrispies, Fountain%, Protein % and Desrts% are signific
Upper 95.0%
1745.82535
3.35617907
21.210641
21.2683403
-15.872097
49.541718
-15.25878
1.68773058
23.9565502
38.7247431
-130.09773

*Alchohol%-44.62*Fountain%+13.65*BottledBev%-35.87*Protein%-4.94*Trios%-26.06*Potstickers%-18.22*Breads%-220.56*Deserts

ant, else it is not

ignificant else it is not significant

otein % and Desrts% are significant


-18.22*Breads%-220.56*Deserts%+1255.25
Descriptive Statistics for Key Variables in the dataset
SqFt Sales/Person SalesGrowth%

Mean 2580.47 Mean 7.04 Mean 7.41


Standard Error 43.58 Standard Error 0.03 Standard Error 0.77
Median 2500.00 Median 7.00 Median 7.03
Mode 2500.00 Mode 7.03 Mode 4.05
Standard Deviation 374.92 Standard Deviation 0.30 Standard Deviation 6.62
Sample Variance 140564.28 Sample Variance 0.09 Sample Variance 43.89
Range 2548.00 Range 1.43 Range 37.12
Minimum 1251.00 Minimum 6.54 Minimum -8.31
Maximum 3799.00 Maximum 7.97 Maximum 28.81
Sum 190955.00 Sum 521.26 Sum 548.64
Confidence Level(95.0%) 86.86 Confidence Level(95.0%) 0.07 Confidence Level(95.0%) 1.53

These statistics are a good first step in understanding what is going on in the dataset

We ideally use the mean for interpretation of the data


The mean gives us the average value that we can expect of the variable.
Thus, on average a restaurant shall have 2580.47 SqFT of area

Along with mean, we define the confidence interval


The confidence indicates the value by which the mean vary.
Thus, we can say with 95% confidence (meaning 95 in 100 samples) that the mean SqFt shall v
Meaning we can say with 95% confidence that SqFt area of a restaurant shall vary from 2580.4
meaning we can say with 95% confidence that SqFt area of a restaurant shall vary from to 2493

Range is the different between the highest value and lowest value meaning the dataset is spre
Mode is the highest occuring value meaning 2500 is the most occurred value of SqFT

Standard error indicates how close is sample mean from the population mean
Meaning the mean value of SqFt of the entire population of restaurants is different by 43,58

Similarly, you can interpret each value of the variables


PunchCard% Sales/SqFt Seats-Inside

Mean 2.03 Mean 420.31 Mean 74.01


Standard Error 0.06 Standard Error 15.95 Standard Error 1.74
Median 2.08 Median 396.01 Median 72.00
Mode 2.04 Mode #N/A Mode 70.00
Standard Deviation 0.55 Standard Deviation 137.24 Standard Deviation 14.94
Sample Variance 0.31 Sample Variance 18834.69 Sample Variance 223.08
Range 3.09 Range 808.56 Range 89.00
Minimum 0.29 Minimum 178.56 Minimum 35.00
Maximum 3.38 Maximum 987.12 Maximum 124.00
Sum 149.96 Sum 31102.60 Sum 5477.00
Confidence Level(95.0%) 0.13 Confidence Level(95.0%) 31.80 Confidence Level(95.0%) 3.46

les) that the mean SqFt shall vary by only 86.86


staurant shall vary from 2580.47-86.86 to 2580.47+86.86
staurant shall vary from to 2493.61 to 2667.33

ue meaning the dataset is spread across 2548 Sqft


ccurred value of SqFT

pulation mean
aurants is different by 43,58
Seats-Patio MedIncome MedAge

Mean 23.45 Mean 62807.70 Mean 35.20


Standard Error 1.63 Standard Error 2081.33 Standard Error 0.42
Median 24.00 Median 62757.00 Median 35.00
Mode 0.00 Mode #N/A Mode 34.80
Standard Deviation 14.00 Standard Deviation 17904.27 Standard Deviation 3.65
Sample Variance 195.87 Sample Variance 320562990.02 Sample Variance 13.36
Range 78.00 Range 81424.00 Range 18.80
Minimum 0.00 Minimum 32929.00 Minimum 24.70
Maximum 78.00 Maximum 114353.00 Maximum 43.50
Sum 1735.00 Sum 4647770.00 Sum 2604.90
Confidence Level(95.0%) 3.24 Confidence Level(95.0%) 4148.08 Confidence Level(95.0%) 0.85
BachDeg% Salads RiceKrispies

Mean 26.31 Mean 34.73 Mean 19.86


Standard Error 0.81 Standard Error 1.61 Standard Error 0.88
Median 26.50 Median 31.00 Median 18.50
Mode 29.00 Mode 23.90 Mode 27.70
Standard Deviation 7.00 Standard Deviation 13.81 Standard Deviation 7.53
Sample Variance 49.07 Sample Variance 190.74 Sample Variance 56.75
Range 26.00 Range 68.60 Range 39.50
Minimum 14.00 Minimum 12.50 Minimum 8.10
Maximum 40.00 Maximum 81.10 Maximum 47.60
Sum 1947.00 Sum 2569.90 Sum 1469.40
Confidence Level(95.0%) 1.62 Confidence Level(95.0%) 3.20 Confidence Level(95.0%) 1.75
Alcohol% Fountain% BottledBev%

Mean 0.81 Mean 6.13 Mean 3.60


Standard Error 0.04 Standard Error 0.12 Standard Error 0.08
Median 0.77 Median 6.11 Median 3.48
Mode 0.66 Mode 6.72 Mode 3.06
Standard Deviation 0.32 Standard Deviation 1.03 Standard Deviation 0.67
Sample Variance 0.10 Sample Variance 1.07 Sample Variance 0.45
Range 1.90 Range 5.09 Range 4.09
Minimum 0.00 Minimum 3.28 Minimum 2.14
Maximum 1.90 Maximum 8.37 Maximum 6.23
Sum 60.27 Sum 453.73 Sum 266.38
Confidence Level(95.0%) 0.07 Confidence Level(95.0%) 0.24 Confidence Level(95.0%) 0.15
Protein% Trios% Potstickers%

Mean 9.88 Mean 6.38 Mean 2.04


Standard Error 0.17 Standard Error 0.43 Standard Error 0.06
Median 9.83 Median 5.70 Median 1.97
Mode 8.40 Mode 5.68 Mode 1.75
Standard Deviation 1.48 Standard Deviation 3.66 Standard Deviation 0.48
Sample Variance 2.20 Sample Variance 13.38 Sample Variance 0.23
Range 6.90 Range 17.97 Range 2.81
Minimum 7.40 Minimum 2.41 Minimum 1.30
Maximum 14.30 Maximum 20.38 Maximum 4.11
Sum 731.43 Sum 471.85 Sum 150.65
Confidence Level(95.0%) 0.34 Confidence Level(95.0%) 0.85 Confidence Level(95.0%) 0.11
Breads% Desserts%

Mean 1.74 Mean 1.96


Standard Error 0.08 Standard Error 0.05
Median 1.52 Median 1.86
Mode 2.04 Mode 1.62
Standard Deviation 0.66 Standard Deviation 0.41
Sample Variance 0.43 Sample Variance 0.17
Range 2.83 Range 1.66
Minimum 0.67 Minimum 1.26
Maximum 3.50 Maximum 2.92
Sum 128.40 Sum 144.91
Confidence Level(95.0%) 0.15 Confidence Level(95.0%) 0.10
Median Income vs. Sales Growth %
140000

120000

100000

80000

60000

40000

20000

0
-15.00 -10.00 -5.00 0.00 5.00 10.00 15.00 20.00 25.00

Seats Inside vs. Sales/Square Foot


140

120

100

80

60
100

80

60

40

20

0
100.00 200.00 300.00 400.00 500.00 600.00 700.00 800.00 900.00
SUMMARY OUTPUT
es Growth %
Regression Statistics
Multiple R 0.2430163798
R Square 0.0590569609
Adjusted R Square 0.0459883075
Standard Error 6.4706074364
Observations 74

ANOVA
df
Regression 1
Residual 72
Total 73

Coefficients
Intercept 1.7665055542
MedIncome 8.991808738E-05

15.00 20.00 25.00 30.00 35.00

SUMMARY OUTPUT

Square Foot Regression Statistics


Multiple R 0.253854615
R Square 0.0644421656
Adjusted R Square 0.0514483068
Standard Error 133.6625378223
Observations 74

ANOVA
df
Regression 1
Residual 72
Total 73
Coefficients
Intercept 592.9460361932
Seats-Inside -2.3325555374

700.00 800.00 900.00 1,000.00 1,100.00


SS MS F Significance F
189.204020869 189.204020869 4.5189783069 0.0369512561
3014.5507629147 41.868760596
3203.7547837838

Standard Error t Stat P-value Lower 95% Upper 95%


2.7611160809 0.6397795321 0.5243465294 -3.7376787565 7.2706898649
4.229869145E-05 2.125788867 0.0369512561 5.59718704876E-06 0.000174239
This value is below .05 so it is considered statistically significant
This means that a higher median income indicates higher sales growth %
Our recommendation would be to market to those who are wealthy as that will drive add

SS MS F Significance F
88603.604206226 88603.604206226 4.9594324917 0.0290764442
1286328.5292316 17865.674017106
1374932.1334378
Standard Error t Stat P-value Lower 95% Upper 95%
79.0641850561 7.4995528731 1.312951645E-10 435.334463856 750.5576085303
1.0474082768 -2.2269783321 0.0290764442 -4.4205257767 -0.2445852981
This value is below .05 so it is considered statistically significant
This means that more seats inside indicates less sales per square foot
Our recommendation would be to decrease the amount of seats inside and move some
Lower 95.0% Upper 95.0%
-3.7376787565 7.2706898649
5.597187049E-06 0.000174239
cally significant
s higher sales growth %
who are wealthy as that will drive additional sales
Lower 95.0% Upper 95.0%
435.334463856 750.5576085303
-4.4205257767 -0.2445852981
cally significant
sales per square foot
mount of seats inside and move some to the patio