Documente Academic
Documente Profesional
Documente Cultură
Funded by
Save the Children
Written by
John Berry
June 2006
TABLE OF CONTENTS
Executive Summary.............................................................................................................i
1. Context ............................................................................................................................1
1.1. Country Socioeconomic and Poverty Data ..............................................................1
1.2. Local Context – Target Area.....................................................................................2
2. Organizational Framework .............................................................................................7
2.1. International Organization........................................................................................7
2.2. Local Organization....................................................................................................9
3. Description of “Very Poor” Target Group.....................................................................17
3.1. Individual and Household Conditions....................................................................17
3.2. Socioeconomic conditions......................................................................................18
4. Poverty Targeting and Assessment................................................................................20
4.1. Poverty Assessment ...............................................................................................20
4.2. Poverty Targeting:..................................................................................................21
5. Products and Services....................................................................................................23
5.1. Financial Products...................................................................................................23
5.2. Microenterprise Development Services..................................................................25
5.3. Non-financial Services............................................................................................26
5.4. Design and Product Development: ........................................................................26
5.5. Implementation Process .........................................................................................32
6. Results............................................................................................................................33
6.1. Method of Measuring Results.................................................................................33
6.2. Impact.....................................................................................................................34
6.3. Cost Effectiveness and Sustainability ....................................................................34
7. Conclusions....................................................................................................................39
7.1. Challenges and Pitfalls/Lessons Learned................................................................39
Appendix 1....................................................................................................................43
Contacts and Sources of Information............................................................................43
Appendix 2....................................................................................................................45
Socioeconomic and Poverty Indicators: definitions, explanations and sources...........45
2
Executive Summary
Save the Children and Nirdhan Utthan Bank have worked together since 1997 to increase
access to financial services for poor women and other vulnerable groups in rural Nepal.
With institutional capacity building and technical assistance from Save the Children,
Nirdhan has successfully re-engineered its methodology and introduced flexible new
products to reach those in remote areas with little or no assets. These innovations have
driven Nirdhan’s growth from 3,000 clients to over 70,000 clients, making it Nepal’s
leading women-focused microfinance institution.
Nirdhan Utthan Bank is headquartered in Bahairawa, with branch offices in ten districts
in the southern lowland and central hilly areas of Nepal. Nirdhan was founded as an
NGO in 1991 and began offering financial services in 1993. In 1998 Nirdhan Utthan
Bank (“the bank for the uplifting of the poor”) was registered. A year later, Nirdhan
Bank received a license from the Nepalese Central Bank and began operations as a
microfinance bank.
Nirdhan’s mission is to offer financial services and to improve the social awareness of
underserved poor people in Nepal. The leadership of the organization is fully committed
to serving the poor through sustainable activities. Nirdhan’s Chief Executive Officer is
a visionary former central banker who has been a major force in the development of the
microfinance industry in Nepal. The General Manager is a pragmatic former commercial
banker with a firm grasp on the finances of the organization. The work culture that
pervades the organization is a reflection of this leadership. While serving the poor is the
paramount value of Nirdhan’s organizational culture, there is an equally strong awareness
that without a healthy loan portfolio that generates sufficient revenue to cover costs,
Nirdhan will cease operations. New staff members are trained on these principles from
their first days with the organization.
Nirdhan Bank targets the poor in underserved areas of Nepal. As of May 2006, Nirdhan
serves 74,000 clients, including 58,000 borrowers. A recent external poverty impact
study estimated that 37%, or approximately 27,000 of Nirdhan clients, are poor and 26%,
or approximately 19,000 of Nirdhan clients, are very poor.
To ensure that its services are reaching the poor, Nirdhan has developed a number of
poverty targeting methods. One very simple method of targeting the poor has been to
open branch offices in areas where poverty is endemic. Poverty levels in Nepal are
highest in the rural hills and mountains, where Nirdhan has recently opened several new
branches. Once Nirdhan identifies a potential area for expansion, they implement a rapid
rural appraisal survey and speak with local leaders to determine areas which could
support a branch office. After choosing a new branch location, Nirdhan staff organize
household surveys to identify potential clients. Once potential clients have been selected,
Nirdhan’s main targeting tool is a means test which is implemented by loan officers at the
household level and intended to select only those who qualify as poor to become group
i
members. Another relatively simple method of targeting the very poor has been to work
with socially marginalized women, such as untouchables and ex-bonded laborers.
In order to measure the impact of its programs over time, Nirdhan has periodically hired
local consulting firms to assess changes in assets and empowerment among its clients.
Indicators used in these assessments include economic assets, educational assets, social
assets and health assets. Findings from a recent study indicate that Nirdhan has had an
impact on a range of poverty indicators. For example, 30% of Nirdhan clients had
increased their income and 30% also increased savings. Of all clients surveyed, 28%
improved their nutritional status and 74% improved food security. Finally, 86% reported
an increase in their empowerment to make decisions regarding loans and savings use.
While there is room for debate regarding whether there is room for improvement in
Nirdhan’s outreach to poor clients, this discussion must take into consideration the
challenges of the context in which Nirdhan is working. Nepal is one of the poorest
countries in the world, and Nirdhan has been serving poor clients in remote rural regions
during an active political insurgency that has already killed 13,000 civilians. While this
does not necessarily mean Nirdhan should be given leeway for basic issues such as their
high portfolio at risk ratio, they should be given credit for overcoming fundamental
challenges that have daunted less dedicated institutions. Through these challenges they
have continued to actively target and serve poor women.
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1. Context
Table 1
Country Statistics
Country Nepal
Currency Rupee
Amount Year
Population (millions) 27.6 million 2005
Population density per square kilometer 157.3/ha 2001
Percentage urban / rural population 14%/86% 2001
Inflation 4.3% 2004/05
Nominal Exchange Rate (current, X Currency per US$1) 72.1 2006
HDI value 0.526 2004
HDI ranking 136 2003
PPP Exchange rate
GDP/Capita (PPP US$) $1,400 2005
Population below national poverty line (%) 42% 2003
Population living below $1 a day (%) 38% 2003
Population living below $2 a day (%) 83% 2003
Population growth rate 2.16% 2002
Life expectancy 60 years 2002
HIV prevalence (% ages 15-49) 0.3% 2003
Malaria cases (per 100,000 people) 33 2000
Population undernourished 17% 2002
Children underweight 48% 2000
Aver. 53%
Adult literacy (male, female) Male 65% 2002
Female 43%
Male 79%
Net primary enrolment ratio (male, female) 2002
Female 64%
Male 36%
Net secondary enrolment ratio (male, female) 2002
Female 25%
Physicians per 100,000 people 5 2002
Health expenditures per capita $65 2002
Gender-related development index (GDI) rank 106 2002
Gender-related development index (GDI) value 0.511 2002
Sources:
“Nepal Human Development Report 2004: Empowerment and Poverty Reduction” UNDP,
Kathmandu, Nepal, 2005.
“The CIA World Fact Book” CIA, Washington, DC, 2006.
1
1.2. Local Context – Target Area
1.2.1. Briefly describe local socioeconomic conditions
2
electricity supply in the country remains erratic and only 15% of the population has
access to the power grid. Mineral resources include quartz, as well as small deposits of
lignite, copper, cobalt, and iron ore. Although Nepal has significant timber resources,
deforestation is a serious concern. Of the country’s 27 million people, 10 million are in
the labor force, 42% of whom are unemployed.
1.2.1.4. For rural areas only: most important crops and livestock activities,
water supply (irrigation, rain fed), seasons and number of harvests, land
ownership and contract patterns
The most important crops in Nepal are rice, wheat, maize, potato, oilseeds, green
vegetables and fruits. Water buffalo meat is also a significant agriculture product. Of
85,122 ha total agricultural land, 44,373 ha are under irrigation and the rest are rainfed.
Rains fall mostly in June, July and August during the monsoon. Seasons vary from cool
summers and severe winters in the mountainous north to subtropical summers and mild
winters in the southern lowlands.
3
outlawed the practice. Despite the government’s good intentions, the commitment,
resources and implementation of these policies remain weak.
Currently less than one percent of women in Nepal legally own homes, just over five
percent own property and approximately 17% own other assets such as jewelry.
Historically, Nepal's laws stated property could only be inherited through fathers (in case
of children) or husbands (in case of married women). Intense pressure from women's
groups eventually led to major changes in the country's inheritance laws. These
amendments to the Civil Code recognized daughters’ rights to inheritance on par with
those of sons as well as the rights of widows and women who are divorced (dhakal).
4
(Chhimek Bikas Bank, Deprosc Development Bank, Madhyamanchal Grameen Bikas
Bank, Nirdhan Utthan Bank, Chhimek Samaj Sewa Sanstha, Western Region Grameen
Bikas Bank, Swabalamban Bikas Bank, VYCCU Savings and Credit Cooperative) and
found them to be serving 158,124 borrowers with loans worth $17 million and 189,901
savers (2004 data). These eight MFIs represent one third of total microfinance loans in
the country. Nirdhan, with more than 74,000 borrowers, is the largest MFI by far in
Nepal and is currently serving over 10% of all the estimated MFI clients in the country.
5
1.2.3.5. MF/MED initiatives (other than case study) aimed at the very poor
Informal microfinance providers have existed for a long time in Nepal, but it was not
until 1956 that cooperatives began to provide savings and microcredit services to their
members. Recognizing the larger need for microfinance services, the government soon
became actively involved in promoting the sector. In 1974, Nepal's central bank, Nepal
Rastra Bank (NRB), directed the two state-owned commercial banks to invest at least five
percent of their total deposits in small scale finance. The Agriculture Development Bank
of Nepal (ADB/N) followed suit with the implementation of the Small Farmers
Development Project, which was the first to introduce the concept of group guarantee as
an alternative to physical collateral in Nepal. The number of microfinance institutions
(MFIs) operating in the country increased dramatically during the 1990s with the
involvement of thousands of local NGOs and the establishment of nine retail
microfinance development banks (MFDBs).
It is estimated that over 2.1 million households in Nepal live near or below the poverty
line and require microfinance services. Over the last decade, microfinance outreach has
grown significantly to nearly 700,000 households (estimate from CMF's Directory of
MFIs of Nepal) but continues to fall short of total demand. Estimates of household credit
needs vary by region and depend on the local availability of economic opportunities.
Overall, household microcredit demand averages $100. Hence, the effective unmet
demand for such services is roughly $140 million.
1.2.4. Poverty
1.2.4.2. Does the target area fall within these extreme poor regions?
The majority of Nirdhan Bank’s clients live in the tarai lowlands of south central Nepal,
a region which is relatively better off than the western hills or the mountains. However,
Nirdhan has expanded its operations and developed specific poverty focused products for
the rural hill regions of central Nepal. Nirdhan is currently limited by the Rastra Bank to
operating in 10 regions. As soon as they receive authorization, they plan to expand their
area of operations to include more rural hill regions.
6
1.2.4.4. Proportion of population in the target area living below $1-a-day and/or
within bottom 50% of people living below the national poverty line
Government data estimate that 38% of the population of Nepal is living on less than
$1/day and 42% are below the national poverty line. A recent study by the Centre for
Microfinance found that 26% of Nirdhan Bank’s clients are very poor, 37% are poor and
36% are middle poor.
2. Organizational Framework
7
2.1.2.3. Types of support
Save the Children typically offers strategic, operational, and financial support to improve
the institutional capacity of its local partners to help them better reach families and
children.
8
2.2. Local Organization
Table 2
Institutional Background
Issues Observations
Name of the organization or institution Nirdhan Utthan Bank Ltd.
Geographic area of operation Ten districts (out of 75): Rautahat, Bara,
Parsa, Chitawan, Nawalparasi, Rupandehi,
Palpa, Kapilbastu, Dang and Banke
Legal structure Public Limited Company
Registration status Licensed to operate as per Bank and Financial
Institution Ordinance Act 2006
Regulation status Class D financial institution licensed by
Central Bank of Nepal
Date established Nirdhan NGO was created in 1991
Nirdhan Utthan Bank was created in 1998
Specialized MF or multisectoral Specialized microfinance services
Start of MF activities March 1993
Core business Savings, Loans, Insurance and Money Transfer
Business model Microfinance services through Grameen style
group lending and village banks
Target market 40% of the bottom poor
Number of clients 74,731 (As of June 2006)
Number of staff 276 (As of Mid June 2006)
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2.2.1.3. Objectives
Nirdhan Bank’s goals are to reach a maximum number of poor households, to develop a
well-managed institution and to enhance women's self-respect. Their objectives are: to
focus on bottom 40 percent of population, to maintain simple loan process, to require
compulsory group training and savings, to seek homogeneity of group members, to
promote collective group liability and to integrate financial and non-financial services.
Chart 1
Organizational Chart
Ge ne ral M anage r
Bhairaha wa Are a Office Bharatpur Are a Office Banke Kalaiya Are a Office
office
15 Branc he s 10
7 Branc he s 7 Branc he s 13 Branc he s
2.2.1.6. General qualifications of staff
Nirdhan’s staff are generally young, but qualified for their positions. Minimum
educational qualifications for a Field Assistant (loan officer) are completion of 10 years
of schooling with a certificate. Prior work experience is preferred, but not required. The
minimum qualifications for a branch or area manager are a master’s degree and job
experience. All new staff must be between 18-35 years old for men and 18-40 years old
for women. Local languages skills are preferred and Nirdhan often hires staff from the
communities in which they operate. Women and minorities are encouraged to apply.
In order to become a full time Nirdhan staff person, candidates must pass an extensive
written exam, after which they are selected for an in person interview. Successful
candidates must then complete a six month internship and training program before being
hired. Nirdhan has recently developed an affirmative action program for women and
ethnic minorities. Although all job candidates must successfully pass the written exam,
women and minorities are given special consideration in being selected for competitive
interviews. Currently 29 staff members, or 12%, are women.
Nirdhan managers are usually hired from within, so they have already been trained on
Nirdhan’s poverty mission and are experienced in the bank’s operations. Additional
training for managers is provided through regional workshops and seminars organized by
Grameen Trust, CASHPOR and other group lending institutions.
2.2.1.8. Governance
Governance and oversight of Nirdhan’s management is assured by a nine member board
of directors which meets at least twelve times a year. All of the board members are
financial professions and prominent members of the banking and development
communities. Most board members are representatives of shareholder banks. The board
makes policy-level decisions regarding issues such as annual budgets, fund raising,
setting interest rates and approving new products and programs. While the founder of
Nirdhan, Dr. Pant, sits on the board and acts as CEO of the bank, he is not the board chair
and defers leadership of the board to the Chairman and day-to-day management of the
bank to the General Manager.
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Table 3
Nirdhan Bank Shareholders
(as of April 2006)
Nirdhan NGO 25.49%
Public shareholders, including staff 19.02%
Himalayan Bank Limited 12.24%
Nabil Bank Limited 12.24%
Everest Bank Limited 12.24%
Grameen Trust, Bangladesh 11.22%
Private sector individuals 7.55%
Table 4
Principal Loan Characteristics
Group lending
Group Size 5 members per group; one center consists of 8-10 groups
Loan Size First cycle loan starts at $70-$155 and increases by $70 in each
subsequent cycle; maximum group loan $430
Loan Terms 50 weeks/25 fortnights; equal weekly/fortnightly installments
Interest rate 18-20% declining (15% for self-reliance groups); late penalty 2%
Collateral Group guarantee
Individual lending
Target clients Graduates of solidarity groups
Loan Size Minimum loan $430 and maximum $1,430
Interest rate 18% declining; late penalty 2%
Collateral At least 2 times of requested loan amount
For group loans, each of the five group members is collectively responsible for the
payments of all members. Borrower groups comprise five members and one center is
composed of eight to ten groups. When receiving the loans, group members come to
12
Nirdhan's branch office and collect their cash individually, while repayments are made in
fortnightly meetings in village centers.
Self-reliance group (SRG) loans are a recent product targeted at remote rural borrowers.
SRGs are composed of an average of 30 women, who operate as an autonomous village
bank, setting their own lending and savings terms and conditions. A four person
executive committee is responsible for approving loans and collecting repayments.
Nirdhan offers wholesale loans to village bank at 15% and SRG members set their own
interest rate, which, in many cases is significantly higher than the interest Nirdhan Bank
charges to the group. The margin between Nirdhan’s interest rate and the rate members
charge themselves is accumulated in the group savings account.
Nirdhan offers both mandatory and voluntary savings. Mandatory savings are collected
from group members by deducting 5% of the loan amount up-front on selected loan
products and collecting $ 0.03 per meeting per client. The mandatory savings is managed
as a group savings fund, and members can take loans for emergency and consumption
purposes from this fund. The voluntary savings product is a self-managed personal
saving program and funds can be withdrawn at will. In order to encourage members to
save, Nirdhan accepts deposits as low as $ 0.15. Average savings balance is $3 per saver.
In addition to the financial services above, Nirdhan also offers insurance and money
transfer services. Insurance services are provided through a linkage with the National
Life and General Insurance Company and include livestock insurance and life insurance.
Money transfer services are offered in coordination with Nepal Investment Bank and
Nabil Bank.
13
income. When processing applications for repeat loans, loan officers fill in an
abbreviated 2 page questionnaire.
Table 5
Nirdhan Bank Client Selection Criteria
• Irrigated land holding of less than 7.5 Kattha (0.25 Ha.) per household of five family
members
• Non-irrigated land holding of less than 15 Kattha (0.5 Ha.) per household of five
family members
• No member of the family employed permanently in the formal sector
• Currently not borrowing money from any other organized financial service provider
• Per capita income of less than $65
• No pucca (cement fixed and concrete ceiling) house at the time of joining the bank
• Permanently living in the area covered by the bank
Nirdhan occasionally uses other more comprehensive tools for measuring poverty
outreach such as in depth impact poverty impact assessments implemented by outside
consulting firms. Nirdhan has funded these assessments an average of every 5 years,
with an initial poverty assessment study implemented in 1996 and follow up studies in
2001 and 2006. Although these types of studies are too expensive to implement more
frequently, they offer a valuable periodic reality check regarding Nirdhan’s progress in
reaching the poor.
2.2.2.5. Job description of loan officer who interact with program participants
related to financial services
Field Agents (loan officers) are Nirdhan’s primary interface with its clients. It is the
Field Agent’s first responsibility to identify potential clients using means test form which
14
assesses housing condition, land holdings, etc. Once the Field Agent has identified a
critical mass of clients in a community, they act as facilitator to form groups of potential
clients. They are then responsible for providing group training which includes
orientation to bank policies, procedures, roles and responsibilities. Because all clients are
required to sign their names on their loan form (rather than using their thumb print) loan
officers must often and teach clients how to sign their names for the first time.
Once a group has gone through six months of training and compulsory savings, it is the
Field Agent’s job to decide whether to recommend the group to their branch manager for
recognition. After the group is recognized, the loan officer recommends each loan for
approval. A month after clients have received their loans, it is the loan officer
responsibility to perform a loan utilization check at the client’s home. Between loan
cycles the loan officer also collects client monitoring information. During the loan cycle,
Field Agents conduct group meetings every two weeks, collecting and documenting
savings and loan payments and delivering the Information, Education and
Communication (IEC) training. Group meetings also offer loan officers the opportunity
to solicit feedback on Bank's product and services.
Table 6
Individual Quarterly Incentive Scheme
Criteria Minimum D C B A
Requiremen
t
Portfolio at risk < 5% < 4% < 3% < 2% < 1%
% increase over salary 2.5% 5.0% 7.5% 10.0%
Existing clients 50 251 to 300 301 to 350 351 to 400 > 400 weekly
100 375 - 425 426 - 475 476 – 525 > 525 fortnightly
% increase over salary 1.25% 2.50% 3.75% 5.00%
15
2.2.3. Resources
Nirdhan maintains a health balance sheet and careful manages its assets and liabilities,
income and expenditures in order to ensure that the bank remains sustainable. As of
December 2005, Nirdhan owned $10.3 million in assets, of which $6.5 million was in
loans outstanding. They owed $9.6 million in liabilities, of which $1.9 million were
client deposits. Finally, Nirdhan had $656,000 in total equity, of which $379,000 was in
paid-in capital (a 171% increase over 2004). From a total financial revenue of $665,000,
Nirdhan posted a net income of $79,700.
Table 7
Nirdhan Debt and Donated Funding Sources
2.2.5. Relationships
Nirdhan has long standing relations with Save the Children and Plan International and
both Save and Plan have provided resident technical advisors to Nirdhan. The CEO of
Nirdhan is an active member of Save the Children’s microfinance network. Nirdhan is
currently promoting the creation of a Nepalese association of microfinance development
banks.
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3. Description of “Very Poor” Target Group
3.1.1. Gender
All of Nirdhan’s clients are women.
3.1.2. Age
The minimum age for a Nirdhan client is 18 and the maximum is 64. The average age for
all clients is 35.
3.1.5. Ethnicity
Ethnic groups living in the districts served by Nirdhan include Newar, Gurung, and
Thakali.
Among Nirdhan clients, 50% speak Bhojpuri, 37% people speak Nepali, 4% speak Tharu,
1% speak Newari and 7% speak other languages.
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3.1.8. Literacy
Overall literacy rates in Nepal are 40%, while the literacy rate for women drop to 25%.
The vast majority of Nirdhan clients are illiterate. Among self-reliance groups, often
only the members of the executive committee are able to read and write.
3.1.9. Education
Among Nirdhan clients, 71% of their children between 6-10 years old are enrolled in
school. However, girls comprise only 43% of primary school enrollment among clients.
(Nationally 46% of primary school students are girls.) At the secondary school level,
30% of clients’ children attend school; 48% of school-going children are girls. Among
the Nepalese population in general, an average of only 18% completed primary school
and 13% completed secondary school.
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3.2.3.2. Income Sources
Poverty levels in Nepal are higher among people dependent on agricultural income than
on income from services. Most Nirdhan clients (61%) are dependent on income from
agriculture. For the majority of women (64%) agriculture is their only source of income.
Livestock and petty commerce represent alternative income sources for many Nirdhan
clients.
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Due to Maoists insurgency, most commercial financial service providers have effectively
abandoned rural areas and relocated to urban ones. Since more than 80% of the
population of Nepal lives in rural areas, this trend has severely constrained already
limited access to commercial banking services. However, for those living in the tarai
plains, microfinance services remain relatively accessible and as there is usually an MFI
within 2 to 15 kilometers of most villages.
3.2.5. Major vulnerabilities and risks encountered by target group. What are
common coping mechanisms and how do these related to services/products
offered by the organization?
Major risks encountered by Nirdhan clients include food insecurity, health shocks, loss of
livestock and political risks. Among Nirdhan clients, 20% reported that they did not have
enough food to eat at least one day per month during the past year. Only 32% of clients
reported having personal savings available for emergencies. In order to cope with some
of these risks, Nirdhan offers an emergency loan product, savings services, and livestock
and life insurance.
As a general poverty targeting method, Nirdhan operates in some of the poorest districts
in Nepal, which is among the poorest countries in the world. Another general targeting
method is pro-poor product development, which makes Nirdhan’s financial products both
useful to the poor and unattractive to the non-poor. Loan officer training and orientation
are also used to reinforce Nirdhan’s poverty focus.
4.1.1.1. How does the organization label its “very poor” clients?
Nirdhan’s primary tool for evaluating the relative poverty of its clients is its means
testing survey. This includes an assessment of landholdings, employment, income and
housing quality. Landholdings are the acid test for relative poverty, with clients
owning between 0 and 0.16 ha of land classified as ultra poor, 0.2 and 0.33 ha of land
20
classified as very poor and 0.36 – 0.5 ha of land classified as poor. Clients owning
more than 0.5 ha are classified as non-poor.
4.1.1.2. How many clients labeled as “very poor” entered the program during
the last 12 months? What percentage is this of total number of new
clients recruited during same period?
According to a recent external impact assessment, 157 out of 480 new clients waiting
for a loan are classified as very poor. This amounts to 26% of new clients. Among
clients who have been with Nirdhan for five or more years, 25% are classified as very
poor.
4.1.1.3. What type of poverty-related client data are collected when new
client/participant enters the program?
Nirdhan gathers a comprehensive set of poverty data for each new client which is
entered into their Client Data Monitoring System. A means test survey collects
information regarding family history, educational status, land ownership, food
sufficiency, employment status, annual earnings, type of house, type of roof, source of
drinking water, latrine, household goods, electricity and water access, kitchen
gardening, cattle farming and loan history. Changes in client poverty status are
monitored each time they apply for a new loan.
4.2.1.1. If so, what method is used? Do the methods assess absolute or relative
poverty?
Nirdhan’s poverty targeting tools are described above in the sections 2.2.2.3 on client
selection and eligibility and 2.2.2.4 on poverty assessment. Clients are categorized by
relative poverty levels based on how much land they own.
4.2.1.2. Is the organization satisfied with the targeting tool it uses? Why/why
not?
Nirdhan is satisfied with its targeting tools because housing quality and land holdings
are clear indicators for measuring poverty in the rural sector. However, Nirdhan is
challenged to develop new methods for targeting poor clients in semi-urban and urban
areas as land holdings are less indicative of poverty than in rural areas.
4.2.1.3. Is the poverty assessment tool used for selection? If so, what are the
poverty criteria and indicators?
As described in sections 2.2.2.3. and 2.2.2.4., Nirdhan uses poverty assessment in its
client selection process. Criteria and indicators are described above.
21
4.2.1.4. How was this tool developed? What were the reasons for developing and
using a poverty tool? What has been the result?
Nirdhan’s poverty assessment, selection and monitoring systems were developed in
house, based on Grameen tools, and tailored to local conditions in Nepal. Nirdhan has
also contracted local technical support for development of its information management
systems and Client Data Monitoring System. The development of systems for
measuring poverty outreach was a natural extension of Nirdhan’s mission to reduce
poverty in Nepal. In order to fulfill their mission, Nirdhan had to develop the
analytical, training and information management tools necessary to ensure that
Nirdhan’s services indeed reach the poor.
As Nirdhan’s portfolio has grown, they have been required to develop more
sophisticated systems to capture and analyze poverty data. Although Nirdhan’s
management information systems have evolved from simple spreadsheets to a fully
integrated management and financial information system, the source of all of their
poverty data remains standardized survey, means testing and monitoring forms that are
filled in by loan officers based on first-hand interviews with clients. The quantity of
data created by this system poses a challenge for Nirdhan regarding how to effectively
analyze and efficiently use this information.
4.2.1.5. What type of issues has the organization encountered as a result of using
poverty targeting tool?
Over time Nirdhan has overcome several important challenges in implementing
poverty targeting. One key lesson from this experience was that poverty targeting
must be systematically incorporated into the institution’s management systems. For
example, if the board of directors decides to introduce a new poverty indicator, such as
outreach to excluded social groups, this requires changes along the entire chain of
management systems, from loan officer training, to loan administration, to
management information collection and processing. Another lesson was that
developing products which target the very poor requires an integrated approach
offering both financial and non-financial services. For example, in assessing the needs
of ex-bonded laborers Nirdhan realized that targeting this very poor group would
require not only loans, but also a comprehensive package of financial services,
business and literacy training and social outreach. A final lesson was that poverty
targeting must reflect the context and situation of clients it is trying to reach. For
example, poverty targeting tools that work well in rural areas, such as land ownership,
may be much less effective in urban areas.
4.2.1.6. Are there other factors that lead to serving high numbers of very poor
clients?
While a number of sophisticated systems for accurately measuring poverty outreach
are currently being developed and tested, simple intuitive targeting methods can also
promote poverty outreach. One of the simplest ways to reach large numbers of poor
people is to set up operations in areas with high concentrations of poor people.
Another simple pro-poor targeting mechanism is to develop products and services that
reflect the needs and abilities of poor clients. Linkages with other organizations that
22
are serving poor clients can also increase the pool of potential clients and help a MFI
to reach larger scale. Finally, in order to avoid mission drift and ensure that an
organization continues to reach poor clients, it is necessary to build an institutional
consensus regarding the importance of serving the poor from the newest loan officer
recruit to the chairman of the board. Equally important, systems must be developed
and put in place to ensure effective targeting, selection and measurement of poor
clients. These systems include not only management information systems, but also
recruitment, training and staff incentive systems.
Table 8
Microfinance Product Details
Product Features and Policies
Microcredit
Individual or group product
>Group loans range from 6 months to 6
years, with an interest rate of 10-20%,
depending on the product. Interest collected
on declining balance.
Loan terms (maturity, interest rate,
>Individual loan is offered up to 3 years with
interest type, flexibility)
an interest rate of 18% on a declining
balance.
>Self reliance group wholesale loans are
offered at 15% declining.
Loan source Nirdhan Bank
Income generation, household consumption
Loan use
and emergency loan products
First loan size: $215
Loan size (first loan, average loan,
Average loan size: $157
maximum loan size)
Maximum loan size: $1,430
Meeting requirement and frequency Bi-weekly
5% of loan disbursement except for
Mandatory savings requirement and
collateralized housing, individual, foreign
amount
employment and educational loan
Required for housing, individual, foreign
Collateral requirement
employment and educational loans
Other eligibility requirements Good credit history and sufficient collateral
As per Central Bank default directives,
1-90 days overdue: 1% provision
Loan default policy 91-180 days overdue: 25% provision
181-365 days overdue: 50% provision
More than 365 days: 100% provision
23
Product Features and Policies
Loan officer salary increase based on:
PAR- incentive from 2.5% to 10%
Repayment incentives New clients- incentive from 1.25% to 5%
Existing clients- incentive from 1.25% to 5%
Portfolio value- incentive from 1.25% to 5%
Microsavings
Individual or group Both individual and group savings
Group savings fund, personal saving
Savings Type
accounts and center savings fund
Deposit location Centers and branch offices
Deposits at bi-weekly center meetings or at
branch offices.
Deposit frequency, amounts, flexibility Clients deposit $0.14 at every meeting into
group savings.
Group fund saving deposits are mandatory.
Meeting requirement and frequency Bi-weekly
Provided 6% annually and calculate on
declining basis.
Savings terms
Personal saving account can be opened with
$0.70, with deposits as low as $0.14.
Personal saving is voluntary and can be
withdrawn at will.
Withdrawal and savings use policies
Group fund savings can withdrawn up to
50% after 5 years.
Client passbook, group collection sheet,
Record keeping and accounting
branch sub ledger, branch main ledger
Investment of deposits On lending
Microinsurance
Microinsurance Type Micro life insurance
Group or individual product Offered through groups to individuals
Term 1 year
Eligibility requirements Age should be between 16 to 64 years
Renewal requirements Within 15 days of policy maturity
Rejection rate Rarely
Voluntary or compulsory Voluntary
Funeral activity, loan write off, cope the
Product coverage (benefits)
transitional period of death.
Premium of $1 for benefit of $142,
Premium of $20 for benefit of $285,
Pricing – premiums Premium of $4 for benefit of $571.
If death happens due to accident then benefit
is doubled.
Pricing – co-payments and deductibles No co-payments or deductibles
Pricing – other fees No
24
Product Features and Policies
Microgrants
Individual or group product N/A
Amount (and number of grants) N/A
Eligibility requirements N/A
Grant use and other conditions N/A
Savings requirement or matched savings N/A
arrangement
Straight grant, no interest or partial N/A
repayment
25
5.3. Non-financial Services
Table 10
Non-financial Services Details
Service Types and Features
Integrated Education Component (IEC)
Health and Nutrition
Health and sanitation
Healthy pregnancy
Free training provided at bi-weekly self-
Safe motherhood
reliance group meetings
Child nutrition
Childhood diseases and vaccinations
Family Education
Gender parity
Equal responsibility for chores
Equal rights in using income Free training provided at bi-weekly self-
Joint decision making reliance group meetings
Family support through income
generating activities
Social Capital Development
Social interaction
Communications skills
Free training provided at bi-weekly self-
Self-expression
reliance group meetings
Management skills
Marketing skills
Basic Literacy:
Basic literacy
Basic accounting Free training provided at bi-weekly self-
Basic legal education reliance group meetings
Basic interest rate calculation
26
5.4.1.2. What did you know about client behavior that led you to this
intervention?
Through regular close contact with its clients, Nirdhan understands that they need both
skills and access to finance in order to improve their livelihoods. While many Nirdhan
clients have by necessity developed the skills to survive in impoverished communities,
they have lacked access to financial services that will help them to grow out of poverty.
For these clients, providing access to financial services is sufficient. However, other
clients need more than financial services alone. For these clients, integrated financial,
social and educational services are required to help them lift themselves out of poverty.
5.4.1.4. How are the inputs designed to achieve those intended impacts?
Nirdhan’s products are designed with the intention of meeting the needs of the poorest of
the poor. In order to do so, Nirdhan reduces barriers to access to financial services by
designing simple loan products with an easy application process. Financial products are
also priced affordably and loan terms and conditions tailored to be accessible to the
poorest. Services are delivered in the communities where poor clients live and work and
loan officers are trained to be sensitive to the multiple needs of the poor. Finally,
financial services are often integrated with non-financial services, delivered either by
Nirdhan Bank or Nirdhan NGO.
For the development of the ex-kamaiya products, a more structured needs assessment
methodology was used which employed a range MicroSave tools. This included using
Venn diagrams to understand the organizations and social structures which are important
to the clients. Chapati diagrams were also used to assess client’s social capital. A
27
number of other tools, including surveys of income seasonality, life cycle profile and
time series of crisis, were used to gather and analyze data regarding the timing and
impact of major events in clients’ lives. In addition, one on one interviews were
conducted to gather more in depth information.
5.4.2.3. Self-assessment
In order to assess its own performance Nirdhan relies on a range of mechanisms, some of
which are used monthly, some annually and some only occasionally. On a monthly basis,
Nirdhan performs an internal portfolio review, based on MIS reporting, which includes
portfolio quality, profitability, productivity and efficiency, as well as ratio analysis.
Every year meetings are organized to solicit comments and suggestions from clients and
staff. Client meetings are attended by the chiefs of each borrower center. Annual
regional staff meetings are held, with representatives from headquarters, area and branch
levels. These meetings are not only an occasion to discuss problems and improvements
needed, but also to review policies and procedures.
New products are typically pilot tested in 2 to 3 branches, feedback is solicited and
modifications are made based on the pilot experience. Once the products are ready, they
are introduced to the staff who are asked for comments. New forms and procedures are
developed for the products and they are submitted to the board for approval. Once
28
approved by the board, the Central Bank is informed and management systems are
modified to include the new products. Finally, branch managers interested in offering the
new product train their staff, who in turn train their clients, and product roll out begins.
The product development process for the ex-kamaiya products used a slightly more
systematic process, following on to the needs assessment described above. Based on the
information gathered by the needs assessment, a prototype product was developed. This
prototype was then refine based a staff workshop and on client focus group discussions.
After each focus group, the product was modified prior to presentation to the next group.
Once Nirdhan was comfortable that the product met the needs of its clients, the product
was finalized and new forms for loan applications, loan contracts, loan disbursements,
client passbooks, and new ledgers for savings, loans, income and expenditures were
developed. A manual on product development documented this approach, which
included training materials for clients and staff on the new product. Once the product
was finalized and all these materials were prepared, the process of product introduction,
approval and roll out followed was similar that described above.
5.4.3.2. Was a new product/service specifically tailored to the needs of the very
poor or was existing product/service tweaked to meet their needs?
In order to respond to client needs, Nirdhan has both modified existing products and
developed new tailored products. Both follow the needs assessment and product
development processes as outlined above, although modification of an existing product is
less exhaustive than development of a new product.
A good example of modifications to an existing product are the changes that Nirdhan
made to the standardized Grameen bank methodology. In response to client requests, and
in order to increase the flexibility and usability of Grameen products, Nirdhan introduced
several recent modifications to its group loans including: allowing clients to reschedule
loans in the case of business slow down or family emergency, introducing of a line of
credit to allow clients to “top off” existing loans before they are fully paid back and
allowing clients to borrow for a 3, 6 or 9 month term in addition to the standard 12 month
loan.
Tailored products developed specifically to serve poor clients include kamaiya ex-bonded
laborers and rural hill country self-reliance groups products. In the case of ex-bonded
laborers, Nirdhan Bank developed an integrated package of financial and non-financial
services to help build their assets. This package typically includes 6 months of training in
literacy, numeracy and entrepreneurship from Nirdhan NGO prior to receiving a very
small loan from Nirdhan Bank. In the case of rural hill country clients, Nirdhan
fundamentally altered its standard Grameen methodology to move from direct lending
through groups to wholesale lending to village banks. This change in methodology has
been costly in the initial start up as it requires significant additional training for village
bank executive committees, but Nirdhan hopes that it will eventually prove a more
effective and efficient way of reaching remote rural communities.
29
5.4.3.3. What were the cost trade-offs?
Because Nirdhan does not cost individual products, they have no specific data on the cost
trade offs between modifying and tailoring products. Intuitively, it is less expensive to
modify an existing product. For example modifying the Grameen methodology by
moving from weekly to bi-weekly group loan payments, did not require extensive market
research or product development costs. When it develops new products or opens offices
in new areas, it is Nirdhan’s strategy to solicit funding from donors to pay for the start up
costs. In the case of both the ex-kamaiya and hill country self-reliance group village
banks, product development costs were funded by the ILO and USAID.
At the portfolio level Nirdhan assesses risk by monitoring loan repayment information.
In the field, loan officers receive a print out of loans due for the week from their branch
manager. After meeting with their borrower groups, they then report back to the branch
office on which loans have not been paid. The branch manager passes this information
on to their area office, which passes it on to the accounting office at headquarters where it
is and is compiled and analyzed by the MIS system and portfolio at risk ratios are
calculated.
30
recently pilot tested originally copied the same standard forms and procedures used by
their insurance company partner. However, because Nirdhan’s clients are different than
the insurance company’s regular clients, they discovered significant issues which
rendered the product difficult for their clients to use. For one, the application form was
long, complicated and required numerous signatures. After piloting, Nirdhan adapted the
forms to be simpler and require fewer signatures. Another major change that Nirdhan
made after pilot testing involved the way that death benefits were approved. The
insurance company originally required that clients produce an official death certificate
signed by a local government official. These were difficult and costly for clients to
obtain (or impossible to obtain during general strikes), particularly for rural clients.
Nirdhan modified this policy to permit the deceased client’s former group members to
sign a notification of the client’s death.
Another interesting example of changes that Nirdhan made to a new product after pilot
testing was the costing of their money transfer services. Nirdhan initially negotiated a
deal with two commercial banks to act as an intermediary for remittances to its clients
based on a 50/50 commission split. However, Nirdhan did not do a thorough cost
analysis of whether this product would make or lose money. In testing this product,
Nirdhan quickly began to receive feedback from its branch managers that the telephone,
fax and other related costs to deliver remittances at the branch level were greater than
their income in commissions. Based on this information, Nirdhan is currently
renegotiation with its bank partners for a 60/40 split of the commission fees.
5.4.5. Rollout
As it has introduced new products, Nirdhan has learned valuable lessons from experience.
Prime among them is that any changes to the way the organization does business at one
level require changes to procedures and systems at all levels of the institution, from client
groups in the field to the board of directors in Kathmandu. Simply adding another
spreadsheet to the MIS system to monitor the new product is not sufficient. Budgets and
financial projections need to be modified, new forms need to be developed and existing
manuals and reporting systems modified, loan officers need to be trained, clients need to
be informed, etc. In addition, changes to incentive systems need to be considered if these
changes impact the reward structure of the existing system (for example, adding a group
education and training component could reduce the amount of time loan officers have
available to recruit new clients which could in turn decrease their incentive bonus).
31
5.4.7. Product Development Cost
32
compares targets proposed by field offices with its own projections developed on
programs such as Microfin.) By the end of the Nepalese fiscal year (June 15th), the work
plan and budget for the following year are finalized for board approval. By July 15th the
board discusses and approves a work plan and budget, at which point the targets for each
area and branch are officially established. Later in July, area managers hold regional
planning workshops to discuss the targets and strategy for the year with branch managers.
Branch managers then meet with loan officers to discuss targets for the branch and set
targets for individual loan officers.
6. Results
6.1. Method of Measuring Results
6.1.1. What information does management use to track performance, results and
impact?
Nirdhan’s performance, results and impact are measured at different levels using different
tools. Financial performance is measured on a monthly basis through indicators such as
portfolio at risk, operating efficiency, number and volume of loans and savings, etc.
Programmatic results are also monitored on a monthly basis comparing targets set at the
annual planning and budget workshop to actual results (i.e. number and volume of loans
by branch and area, number of new clients, etc.). Program impact however is more
difficult and costly to measure. Nirdhan has funded outside impact studies on a periodic
basis, the first in 1996, the second in 2001 and the latest in 2006. These studies measured
Nirdhan’s impact on clients’ economic, educational, social and health assets.
6.1.2. Where does this information come from? How is it collected and stored?
Information on portfolio financial performance originates at the group level when clients
and loan officers manually fill in savings and repayments forms during their bi-weekly
meetings. (For individual loan clients, repayments are made at the branch level.) These
forms are then brought to the branch office where they are manually entered into
accounting ledgers and sub-ledgers. Savings and loan information is then automated at
the area office level, from where it is sent to the accounting department at headquarters
on compact disks. This information is downloaded into the financial and management
33
information systems and compiled and analyzed on a monthly basis. Programmatic
results are captured using the same manual and automated systems. Impact indicators are
discussed below.
6.2. Impact
Through periodic impact assessments implemented by local consulting firms, Nirdhan
has compiled a series of snapshots of its clients over time. The latest of these
assessments dates from early 2006 and measures the impact of Nirdhan’s services on its
clients’ assets and empowerment. Asset indicators used in the survey include economic
assets such as income, expenditure, savings and food sufficiency. Other physical assets
include housing conditions, access to utilities and land ownership. In addition,
educational assets were measured such as percentage of school age children going to
primary and secondary school and percentage of female school age children going to
primary and secondary school. Social assets, such as female’s involvement in intra
household decision making, female attitudes towards their future, female self-esteem and
female participation in community activities were also assessed. Finally, health assets,
such as access to quality health care (in particular gynecological care), childhood
immunizations, access to pre and post-natal care and use of contraceptive devices were
measured.
Findings from this study indicate that Nirdhan clients fall into the following poverty
categories: very poor 26.46%, poor 37.08% and middle poor 36.46%. Despite a
systematic pro-poor emphasis, it was found that Nirdhan’s services had a greater impact in
helping clients move from being poor to middle poor than in helping to very poor clients
to become merely poor. This said, Nirdhan has had a clear impact on a range of important
poverty indicators. For example, 30% of clients had an increase in income and 30% also
increased their savings. Of all clients surveyed, 28% improved their nutritional status and
74% improved food security. Finally, 86% increased their decision making on loan and
savings use.
34
In order to reach this scale, Nirdhan is pursuing a multi-tiered growth strategy focused on
building systems capable of sustaining rapid expansion and of attracting the capital need
for growth. At the grassroots level, Nirdhan continues to mobilize deposits from its
members. (Savings form more than a quarter of its lending capital.) Nirdhan has also
designed an incentive system that rewards loan officers for growth in both the volume
and quality their portfolio. On an administrative level, Nirdhan is putting in place
systems that will allow for sustained growth, such as their new integrated financial and
management information system. On the investor level, Nirdhan has in the past been able
to attract enough debt funding to meet its needs, but in order to strengthen their balance
sheet, management has realized the need for more investor equity. Nirdhan recently
more than doubled the amount of equity shares in the Bank, and offered dividends for the
first time in order to attract new shareholders. Continued growth of paid in equity will
also allow Nirdhan to meet Central Bank requirements for opening offices in new
districts. (Their current capitalization level limits them to working in 10 districts.)
Finally, Nirdhan is actively seeking donor funding to finance horizontal expansion into
new areas, especially hilly and mountainous regions.
35
6.3.2.3. Cost per client
Nirdhan’s cost per borrower also compares favorably to regional benchmarks. In 2004,
Nirdhan’s adjusted cost per borrower was $15 and cost per loan was $13. Regional
benchmarks for the same year were $25 per loan and $20 per borrower.
36
However, the cost of implementing group formation and training over the long run will
be borne by Nirdhan, which will require loan officers to spend more time with their
groups and impact the number of clients each loan officer is able to serve. Nirdhan
expects that this trend will eventually reverse.
In the case of Nirdhan’s ex-kamaiyai product, development costs were paid by USAID
and implementation costs by the ILO. These costs therefore had no impact on efficiency.
In addition, the design of this integrated product was structured so that a separate
organization, Nirdhan NGO, will continue to bear the cost of offering literacy, numeracy
and business training and social support to very poor clients, while Nirdhan bank is
responsible only for lending. This product is likely to have a positive effect on efficiency
because another organization is bearing the unremunerated cost of group formation and
development and Nirdhan only needs to offer and recover loans. One interesting caveat
to this equation is that, hoping to same time and money, Nirdhan NGO took over some of
the groups that it is working with from other programs but found that the groups were
often to large and poorly trained. While there can be certain advantages in working with
pre-formed groups, these advantages can also be limited depending on how well the
organization that formed them did its job.
The question of cost-effectiveness takes an interesting twist when one considers that, as
an organization, Nirdhan believes that offering non-financial services is an essential part
of its mission to alleviate poverty, but that as an MFI, Nirdhan should not be offering
these services directly. However, in many cases, non-financial services are either
necessary or beneficial to the provision of financial services. For example, non-financial
services such as training clients how to fill in their passbooks are necessary to the
provision of financial services. Additionally, non-financial services such as business skill
training can have a positive impact not only on clients’ ability to manage their businesses
better, but also on their capacity to manage and repay their loans.
In reality, Nirdhan often crosses the line of separation between financial and non-
financial services, in particular with its Information, Education and Communication
(IEC) training curriculum. The provision of IEC training is a response to the dilemma
posed by a situation in which a MFI believes that its clients need non-financial services,
but there is no partner available or willing to offer these services to its clients. Thus,
while Nirdhan does not believe it is cost effective for an MFI to offer non-financial
services, they do so because they feel that their clients need these services, and because
they believe that providing these services will eventually improve loan repayments.
37
6.3.4. Strategies to cover/reduce costs
Other modifications Nirdhan has made to the standard Grameen methodology have had a
less ambiguous impact in reducing costs. For example, Nirdhan changed repayment
meetings from a weekly to bi-weekly, thereby increasing the number of clients a loan
officer can manage from 400 to 600.
38
branches were attacked and looted by rebels. It is interesting to note that in addition to
communicating with the Maoist, Nirdhan’s public relations campaign also reached out to
community leaders to remind them of the reasons for their presence in the community
and to clients to remind them of the nature and value of Nirdhan’s commitment to serving
their financial needs.
7. Conclusions
The challenges of serving the very poor are more than a simple question of mission over
money. Serious methodological challenges exist regarding just how poor even a
dedicated pro-poor MFI can reach. Despite the fact that Nirdhan is both driven by pro-
39
poor values and equipped with pro-poor management systems, the Nepalese Centre for
Microfinance found that only 26% of their clients are very poor and 37% are poor. Is it
possible that these figures indicate the limits of Nirdhan’s poverty outreach? Have they
reached a trade off point between depth and scale where an increasingly greater effort
will be required to reach and increasingly smaller number of very poor clients? And
what will the impact of increased focus on the very poor be to efficiency and
sustainability? Indications are that the pressures of dramatically increasing scale of
outreach have had a negative effect on dept of outreach and that loan officers have found
it easier to recruit more new poor and middle poor clients than very poor clients.
However, until Nirdhan can effectively cost it individual financial and non-financial
products and measure the impact of its services, these issues will remain open for debate.
Many of the methodological challenges that Nirdhan is faces in reaching the poor have
their roots in systems-related issues. For example, while some degree of responsibility
for Nirdhan’s very high portfolio at risk can be attributed to the Maoist insurgency,
simultaneous rapid growth in outreach and downreach have created significant strains on
Nirdhan’s management systems. Nirdhan’s Excel-based MIS system has simply proven
inadequate to managing its growing portfolio and their new Oracle-based system has not
been fully implemented yet. Also, while this new system should help Nirdhan to handle
information more effectively, at present they are gathering more information than they
can manage. This includes not only portfolio information, but also client poverty-related
data. Nirdhan will need to overcome these information systems challenges in order to be
able to effectively analyze the volumes of data they collect on each client and to begin to
measuring the impact and effectiveness of their financial and non-financial services.
A corollary to this lesson is that reaching poor clients requires not only will, but also
management systems. Nirdhan is an excellent example of a pro-poor management ethos
that begins at the bottom of the organization and continues all the way to the top. This
requires the commitment of everyone from loan officers to board officers, but also the
training, information, financial and management systems to effectively implement
Nirdhan’s pro-poor mission. In addition, reaching large numbers of poor people demands
systems robust enough to handle quantities transactions and manipulate data efficiently
and effectively. Nirdhan is pushing the limits of its current systems and its ability to
reach more and poorer clients will be negatively impacted until these systems can be
replaced.
40
With regards to developing and implementing pro-poor management systems, Nirdhan
has found that simpler systems are often better. In order to reach the poor, Nirdhan built
simple systems that would enable them to target and select poor clients and to measure
poverty. For example, one of Nirdhan’s simplest poverty targeting tools has been to set
up branches in poor areas. Another slightly more complex method of poverty targeting is
developing products and services that are useful to the very poor and poor, but not to the
better off. Nirdhan’s other poverty targeting tools include a list of seven means testing
criteria for new clients, focused mainly on housing and land holdings, that are easy to
gather and verify. By keeping these criteria simple, Nirdhan also helps to ensure that
loan officers are able to collect and report client data accurately and efficiently. Simple
criteria also allow for easier collection of follow on data between loan cycles in order to
measure changes in client means.
However simple and effective any set of selection criteria are, Nirdhan has found that
they need to be adapted to the context in which they are being used. For example,
maximum landholdings as a selection criteria works well in rural areas, but not well at all
in urban areas. And while a simple set of focused indicators may be adequate for
capturing poverty outreach data, they may not be able to effectively measure poverty
impact. In order to get an in depth perspective on poverty impact, Nirdhan has found it
useful to hire a local consulting firms to organize statistically sophisticated studies and to
measure the kind of information that Nirdhan’s means testing system simply doesn’t
produce.
While it may seem obvious that in order to serve poor people, an MFI needs to offer
products and services that they need and can use, the development of these products has
been by no means self-evident. Nirdhan has learned from experience that the costs
associated with developing pro-poor products are not reserved to the products themselves
and do not end with the successful roll out of the products. While Nirdhan has been able
to source donor funds for the product development and roll out process, few donors are
willing to provide open-ended funding to subsidize product delivery. And although all
new products require upfront investment of financial and human resources in design,
testing and roll out, in addition pro-poor products also require ongoing investment in
client targeting, selection and monitoring to ensure that services are effectively reaching
the poor. Finally, many products require modification over time, means a long term
investment in systems to capture client feedback and to refine products.
While volumes of best practices documents exist on product development, Nirdhan found
that no new product can be developed in an institutional vacuum. In designing any new
pro-poor product, consideration must be given for how it will fit in with existing
structures and systems. One key system to consider in this context is the loan officer
incentive system. If a new product is not made part of the existing incentive system, loan
officers may be less motivated to promote it, or worse feel like offering the new product
is negatively impacting their salary. Because it is easier to adapt from within a system
than to introduce from outside of it, Nirdhan has learned from practical experience that it
is often significantly simpler to modify an existing product rather than to develop an
41
entirely new product. At the same time, management recognizes that entering a new
market or reaching out to a new client group may inevitably require that new products be
developed. Finally, Nirdhan has found that the most effective way of ensuring that a new
product is meeting the needs of its clients is to regularly solicit client feedback on what
they like and don’t like about the products and services they are being offered.
42
Appendix 1
Contacts and Sources of Information
Bhoj Raj Bashyal, Nirdhan Utthan Bank, bhoj@nirdhan.com, 977-71-523-764, Himali Path,
Siddharthanagar – 7, Bhairahawa, Nepal.
Harihar Dev Pant, Nirdhan Utthan Bank, nubl@ntc.net.np, 977-1-426-2461, 125 Mirmire Marg,
Anamnagar, Kathmandu, Nepal.
43
Prahlad Man Mali, Centre for Microfinance, pmali@cmf.org.np, 977-1-449-2042, Box 20933,
Kumari Galli, Bhatbhateni, Kathmandu, Nepal.
Ram Bahadur Yadav, Nirdhan Utthan Bank, prabin@nirdhan.com, 977-71-523-764, Himali Path,
Siddharthanagar – 7, Bhairahawa, Nepal.
44
Appendix 2
Socioeconomic and Poverty Indicators: definitions, explanations and sources
“Nepal Human Development Report 2004: Empowerment and Poverty Reduction” UNDP,
Kathmandu, Nepal, 2005.
45