PALMER ROBERTS

602.465.8750 | Palmer.D.Roberts@Gmail.com | PalmerRoberts.com

Experience
Kite Hill PR
Summary
Account Manager, 2017 – Present • Communications professional
• Execution of international communications campaigns for clients in adtech, martech, with a keen ability to craft
media, AI, publishing, entertainment, and B2B-tech complex, industry-specific
• Oversight of all account activities, including strategic thought leadership, proactive information into messaging that
newsjacking, blog post development, corporate branding, internal communications, media resonates with, and provides
training, infographic creation, and crisis communications value to, key decision makers
• Management of five account executives, providing support and feedback on account work • Creative storyteller and skilled
• Support for agency marketing initiatives, including support for company-held industry writer with an acute
events such as Communications Week and the NY AdTech Meetup understanding of newsworthiness
• Led partnership with Google on behalf of client to develop content for AMP Blog • Media relations expert who has
ABI Marketing & PR built meaningful, trusting
Account Manager, 2016 – 2017 relationships with journalists
• Management of global integrated marketing campaigns for clients in tech, life sciences, across multiple segments of the
manufacturing, consumer packaging goods, chemicals, and energy services technology industry
• Media tour and press event coordination in which interviews with The New York Times, • Strong leadership and mentoring
The Wall Street Journal, and other top-tier media were secured ability
• Development of quantitative coverage report offering enhanced analysis that would be • Congenial team member with a
leveraged company-wide deep commitment to success
• Training and management of junior staff on writing, tracking of coverage, and other • Critical and strategic thinker
account work
• Company-wide mentor on media relations Skills
• Oversight on development of strategic, value-based content such as videos, infographics, • Account Management
email campaigns, press releases, blogs, Q&As, case histories, and feature articles • Media Relations
Senior Consultant, 2015 – 2016 • Strategic Content Development
• Execution of messaging rebranding program for a multibillion dollar company; • Project Management
development of ensuing internal communications campaign for new platform rollout, • Client Relations
including talking points, messaging for intranet, and script for company-wide town hall • Branding Strategy
• Creation of corporate video script, storyboard development, and production management • Market Research
• Trade show and special event planning, preparation, and coordination • Competitive Analysis
Consultant, 2014 – 2015 • Business Development
• Management of government relations campaign, securing attendance, photo opportunity, • Constant Contact
and speech from the Mayor of Philadelphia at a client’s event • Cision
• Awarded for securing the most editor interviews company-wide across all clients • Microsoft Office Suite
• Composed 40-page business intelligence report utilized by industry experts • Google Analytics
• New business development; sourced two new clients • Social Media Platforms
Pantheon Enterprises • Hootsuite
Communications Coordinator, 2012 – 2013
• Management of marketing and PR initiatives Organizational Affiliations
• Responsible for creating and managing communications content, data analysis, and
• The Bowery Mission
scoreboards between Pantheon and its global distribution partners
• Light the Night
• Ideation and implementation of global sales strategy, including creation of sales material,
• Habitat for Humanity
training, and incentive program
• World Wildlife Fund
• Website development and maintenance
Communications Associate, 2011 – 2012 • The Panchamama Alliance
• Management of social media initiatives (Facebook, Twitter, YouTube, LinkedIn) • Environmental Wildlife Action
• Assisted in the creation of content for critical policy white papers Group
• The Frank Kush Foundation
Education • Walk to Defeat ALS
Arizona State University • Tempe Sister Cities Foundation
Magna Cum Laude and Dean’s List, GPA: 3.7, 2007- 2011
• Project C.U.R.E. Arizona
• Bachelor of Science in Political Science
• Minor in Philosophy