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NAME: LUIS MANUEL ESPINOZA JUÁREZ A01731858

HW listening – listen carefully to the 2 talks. Make notes to help you. Complete the following
exercises
Link to audio file: http://goo.gl/LHQYeQ
James Murray Wells and Jurga Zilinskiene are both very successful owners of business start-ups.
Listen to them talking about their experience and complete the table below.

James Murray Wells Jurga Zilinskiene


Nature of business TodayTranslations
Glasses Direct

Sources of finance He obtained a loan from his father Her own money, from the profit of
to start the business previous ventures

Biggest problem Getting manufacturers to work with Lack of financial backing


they

Advice If you got a sound business plan, You need to be prepared to take risks
and you see a gap in the market: go and be so disciplined
for it

Match these nouns and noun phrases from the 2 talks to definitions 1-12.

gap in the market / business plan / venture capitalist / stake / return on investment / turnover /
business model / business angel / start-up capital / network of contacts / financial backing / loan

1 someone providing money for a business: _ venture capitalist _______


2 share in a business - you gain if it succeeds: _stake_______
3 profit from shareholding: __financial backing ______
4 opportunity to sell something not yet available: __ gap in the market __
5 document containing financial estimates for a business: ________
6 group of people who can be helpful to your business: __ network of contacts __
7 someone providing experience and money for a business: business angel __
8 support in the form of money: _ return on investment ______
9 money to fund a new company: _ start-up capital _____
10 arnount of business done in a given period of time: ___turnover _____
11 money which is lent or borrowed: __loan______
12 the way a business operates to make money: _business model__
Complete the following text with the relevant nouns and noun phrases from the 2 talks.

When you have spotted a 1___gap in the market_____ for a product or service, one of the biggest
challenges is to raise enough 2____start up capital______ to get your new business started. You may
be able to get a bank 3___loan___ if you can show you have a good 4_bussines model__ for the
operation of your business, plus a 5_bussines plan____ that contains detailed financial estimates.
Alternatively, you could approach a 6_bussines_angel____ or 7_venture capitalist________ to secure
the funding you need. Either way, your investors will want a 8_______stake___ in the new company -
maybe 50% or even more - and will want to feel confident they will get a high 9_return of investment _.
Once your business is started, it is a good idea to build up a 10 ____network pf contacts____ who
might be able to help you find further 11 __financial backing______ until your 12_turnover_________
has increased enough for you to make a profit.

Complete the following phrases from the 2 talks with a relevant adjective.
adjective adjective
1 hugely _ important________ 5 totally ____brilliant _________
2 incredibly ___ generous_______ 6 completely ____different__________
3 extremely ___ helpful__________ 7 absolutely ____perfect___________
4 really ____difficult___________ 8 really ____excellent_________

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