Mission Letter Accomplishments Focus Empower Education Health Community Relief Cheer Goals

2017 Impact Report

Contents
Letter Accomplishments Community
1 Letter from the President 3 What We Accomplished in 2017 8 Community Building

8 Sigsbee Park Playground Build

Mission Focus
8 Habitat for Humanity
2 Mission Statement 4 Our Philanthropic Focus

Relief
Empower
9 Disaster Relief
5 Empowering Our Team Members

5 Our Volunteer Program Cheer

5 #IAMLMCU 10 Spreading Holiday Cheer

10 Giving Tuesday 2017

Education
10 Santa Squad 2017
6 Our Education Initiatives

6 One Pencil 2017 Goals

6 Hutt 2017 11 Where We’re Going in 2018

6 Youth of the Year 2017

Health
7 Our Community Health Initiatives

7 Band Together

7 Our Hospital Partners

 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Letter from the President

As Lake Michigan Credit Union continues to grow, our team realizes the importance of staying true to our
culture and the values that have shaped us.

Giving back to the communities we operate in is not an obligation, but a privilege. As our Community Relations
team drives our internally developed initiatives, we also encourage team members, at every level, to contribute
their time and resources to causes they’re passionate about through our volunteer program.

We have seen the effect our efforts have on the communities we serve, and we strive to do more each year
to improve the lives of those around us. I am pleased to share this report with each of you, highlighting the impact
we were able to make in 2017.
Sandy Jelinski
President/CEO Moving forward, our dedication to philanthropy and volunteerism will only continue to strengthen as we expand
Lake Michigan Credit Union our reach in both Michigan and Florida. I’d like to thank every member of our team for their contributions
to the communities around us, and our members, for their continued support.

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Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Our Mission
Community outreach has been embedded in our culture since we opened
our doors in 1933. Whether through volunteerism, philanthropy, sponsorships
or other forms of community engagement, it has been important to be
a catalyst for change and growth in the communities we serve. We are
proud of our commitment to giving back and the impact our team members
make in their communities.
 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

What We Accomplished In 2017

Throughout the past year, we were able to make significant, positive impacts in
many areas of the communities we serve. Every step of the way, our efforts were
supported by the compassion of our team members, and their desire to make
a difference in the lives of others. Whether it was through the donation of time,
money, or resources, our team stepped up to the plate and made a commitment
to the causes meaningful to them.

While LMCU experienced considerable growth throughout 2017, we continued

to make it a priority to maintain our focus on the areas that have helped shape
our company since its start. We understand the importance of being a consistent
resource to our communities, and take pride in our commitment to upholding
that responsibility.

120 2,000
organizations
impacted through
$
146,365 trees planted
in Madagascar and
raised towards
employee South Dakota through
disaster relief
volunteerism our Print ReLeaf
in 2017 partnership

4,782 360
teachers
supported through
patients
receiving life-saving
462,726
$
LMCU donated
One Pencil blood donations from in 2017
campaign LMCU employees

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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Our Philanthropic Focus

With so many worthy causes, we have found it crucial to clearly define our areas
of focus in order to make the largest impact possible. Throughout the years, our
priorities have remained steadfast in two primary areas: health and education.

Education
Staying true to our roots is a guiding factor for our philanthropic decisions. With our
beginnings as the Grand Rapids Teacher’s Credit Union, we aim to continue the tradition
of supporting educators and children within our communities.

Health
We wholeheartedly believe supporting organizations that provide health and wellness
resources is an essential part of maintaining thriving communities. Because of this,
we strive to be an ally to those championing efforts in these areas.

Community Building
Sometimes, we come across causes that don’t quite fit into our focuses of education
and health, but have the potential to greatly benefit a community. Throughout
the year, we provided support for causes in sectors of housing, law enforcement,
economic development, and disaster relief.

Education Health Community

Giving Giving Giving

42% 30% 28%

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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Empowering Our Team Members

Our impact on the communities we serve could not happen without the support
of the individuals that make up our company. We seek to empower each member
of the LMCU team to make their own difference in the areas that matter most to them.

Our Volunteer Program #IAMLMCU

Every year, we offer our team members
one full, paid day off of work for
volunteerism purposes. While we
provide information about available
opportunities on a monthly basis,
many members of the LMCU team
use this program as a way to spend
more time with organizations already
close to their hearts. We are proud
to cultivate a culture for our team
members that enables them to give
back in ways personally meaningful
to them.
“LMCU is unique in its focus on getting
Sometimes, it is a simple act of generosity that can make
us involved with our communities…
the biggest difference. That’s why we strive to create it (LMCU) has impacted so many
a culture of caring throughout every part of LMCU. lives by creating and strengthening
relationships within the communities
it services…I’m so thankful and feel
blessed to work for such a great
organization.”
Marisol Oosterink
MSR I, South Division Branch
Throughout the years, #IAMLMCU
has allowed our team members a
chance to make a difference that
is entirely their own. The impacts
made have resonated throughout
our company, showing us the power
a single act of kindness can have.
Back in October, our team at the
68th Street branch performed a
random act of kindness for one of
our members. They later discovered
he had been battling two forms
of cancer, and that simple act of
kindness had meant more to him
than they had known.
“It just makes you step back, once
again, and realize that each and
every day we have a chance to
make a difference and to make
someone smile.”
Tracy Hofstra
Teller II, 68th Street Branch

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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Our Education Initiatives

Helping children and providing resources to those who do the same is a priority for us.
We began as the Grand Rapids Teacher’s Credit Union, and today, we still believe in
the pivotal role educators play in our communities. Without their dedication to enriching
the lives of today’s youth, through mentorship, education, and support, we would be
missing a key piece to future the foundation of our society.

One Pencil 2017 Hutt 2017

Our One Pencil campaign is designed
to show support for the educators of
our communities. Our teams hand
deliver tote bags of school supplies
to thousands of classrooms, helping
teachers kick-off their school year
by alleviating some of the burden
that comes with gathering these
items on their own.
4,782 teachers supported
The Lloyd. F. Hutt College Scholarship
Competition was established in 1990,
and has evolved every year since.
Hundreds of student submissions
are received and reviewed annually,
and a select few are awarded “So, I would ask you today, whom have you loved? Could you love more? Could you love
scholarship funds for their submissions fuller, louder, gentler, or more thoroughly? That is my challenge to you, since I have
that tell a story in an impactful way. your attention for an hour. Give the gift of love every chance you get. Love yourself for
In 2017, students wrote about what who you are, love complete strangers and everyone in between. Just love.”
they would say if they had the entire Wyatt Sutter
country’s attention for one hour. 2017 Hutt Scholarship recipient

$34,327 in resources donated 974 submissions received

2,100 personal deliveries made
10 students awarded scholarships Youth of the Year 2017
by LMCU team members
For the second year in a row, we partnered with Boys & Girls Club of Grand Rapids
$20,000 total awarded in 2017
to contribute our support to their Youth of the Year program. The initiative is
“It’s nice to feel appreciated, and designed to recognize some of the most awe-inspiring young leaders around the
$331,500 awarded since
this is something I can definitely the program began in 1990 country. We awarded a total of $3,000 in scholarship funds to the four finalists,
use to help out my students. with first place winner Zsana Hoskins receiving $1,500 from LMCU.
Thank you!”
Ms. Kathy Zainea
Teacher, Carlson Elementary

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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Our Community Health Initiatives

Caring for one another is vital to a strong community. We believe an abundance of these resources should be available to our neighbors,
regardless of their situations. That’s why we work to support the organizations that provide these services. We aim to alleviate the burden
of medical expenses on the families and individuals around us, while backing efforts to create happier, healthier lifestyles.

Band Together
It was another successful year for our third annual Band Together campaign. LMCU members and employees joined forces to raise
more than $31,000 in support of pediatric programs for children in Michigan and Florida hospitals. The funds were donated to 10
hospital foundations throughout our various service areas.

“The support from LMCU and your members has made a tremendous impact for the patients served in the Heartside
neighborhood and surrounding areas! Thank you so very much!”
Keri Kujala
Director, Corporate Donor Relations, Mercy Health

Our Hospital Partners

The core of our healthcare philanthropy lies with our hospital partners. We contribute our support so they’re able to better serve
our communities.

• Helen DeVos Children’s Hospital • Bronson Healthcare (Kalamazoo) • Beaumont Health System
(Grand Rapids) • Borgess Health (Kalamazoo) (SE Michigan)
• Mercy Health (Grand Rapids • Holland Hospital (Holland) • Lee Memorial Health System
& Muskegon) (Florida)
• Munson Healthcare (Traverse City)
• Metro Health Hospital (Grand Rapids)

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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Community Building
At the core of everything we do is a desire to uplift the communities we serve.
More often than not, we accomplish this by supporting health and education
based programs. However, there are times that opportunities arise where we
are able to make a positive impact in different areas of community need.

Sigsbee Park Playground Build

While we’ve supported playgrounds build in the past, the project at Sigsbee Park
had a special sense of significance.

Earlier in the year, the State of Michigan had inspected the then dilapidated playground
structure that stood in Sigsbee Park in an Eastown neighborhood of Grand Rapids.
Deeming it unsafe for use, the majority of the equipment had been condemned,
and the city had no choice but to tear it down. As a result, the children in the community
were left without a safe place to play.

LMCU donated the lead gift towards funding a new playground for the Eastown
community. Along with the help of our LMCU volunteers and the other contributing
organizations, we were able to complete the project in a matter of days.

Habitat for Humanity

Throughout our ongoing partnership with Habitat for Humanity, we’ve been able
to assist in the construction and renovation of more than 106 homes for families
in need. Everyone from interns to managers have a hand in making these projects
possible. We avidly support Habitat’s vision of creating a world where everyone
has a decent place to live, and will continue our active involvement in helping them
create homes for the families of our communities.

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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Disaster Relief
Late in 2017, devastation struck both Texas and Florida as hurricanes Harvey and Irma
swept across the states. With thousands of homes destroyed, and many people injured,
our team knew we needed to help. In partnership with the American Red Cross,
we set up donation matching programs for hurricane victims in both areas to help
rebuild their communities.

We were overwhelmed by the response of our team, and the members of LMCU.
It was because of those compassionate individuals, in conjunction with our matching
gift, that we were able to make a large contribution towards supporting those
communities affected most.

2,034 $
40,000
donations matching funds
made from LMCU

106,365
$
donated
$
146,365
by members and raised in total
the LMCU team

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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Spreading Holiday Cheer

The holiday season is a joyous one for many, but for some, it can be difficult.
Realizing this, we work to put a smile on the faces of the people we encounter
during this time of year.

Giving Tuesday 2017 Santa Squad 2017

We teamed up with #GRGives for
another year of supporting community
nonprofits on this global day of giving.
We made donations to five organizations
in the Grand Rapids area.
$10,000 donated
Well House
Women’s Resource Center
Mel Trotter Ministries
Ronald McDonald House of
Western Michigan
Literacy Center of West Michigan
In December, we launched our fourth
annual Santa Squad initiative, where
each day leading up to Christmas
Eve brought a new act of kindness,
service, and goodwill. Coming off of
the award-winning impact made during
Santa Squad 2016, we branched out
to new areas in need with the hope
of changing even more lives than in
years past.
30+ nonprofits impacted
1000+ children gifted brand
new toys

200 Go!Bus passes given to

Disability Advocates of Kent
County Volunteers

13 families surprised with free

Christmas trees

1 wish granted, as 9-year-old

Manuel was sent off to Disney
World by more than 30 LMCU
team members and their families,
alongside the Make-a-Wish team
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 Letter Mission Accomplishments Focus Empower Education Health Community Relief Cheer Goals

Where We’re Going in 2018

As Lake Michigan Credit Union continues to grow, we strive to maintain a regional
focus with our philanthropic reach. As we look back to our early beginnings, we
are reminded of our roots, firmly planted here in West Michigan. While we seek
to support the communities that make up our other service areas throughout
Michigan and Florida, the heart of our efforts will continue to remain local.

Looking forward, we have high hopes for an even more impactful year in 2018.
A significant portion of our philanthropic outreach is directly linked to the willingness
of our team members to volunteer their time and resources. We are optimistic
that as we continue developing our volunteer program, we will see even greater
involvement from every area of our team.

It is our hope that as we support organizations which aim to positively impact

the community, we will aide in creating a thriving landscape in which local
businesses are able to excel.

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For more information, visit LMCU.org