> white paper February 2016

 
HOW TELECOM
>
 

  OPERATORS CAN DEPLOY

 

 
BPM FOR COMPETITIVE
  ADVANTAGE
 
Andrew  Spanyi  
  Brian  Reale  
 
 

  Telecom operators face significant challenges in terms of escalating

customer expectations and threats from Over the Top (OTT) competitors.
 
Business as usual is simply no longer an option for those who wish to
  survive. The current and anticipated challenges demand a focus on
 
quality, speed and agility. New business models may be required and
 
the
effective deployment of Business Process Management (BPM) can enable
improved performance.
 
 

 
TABLE OF CONTENTS
 
INDUSTRY OVERVIEW ........................................................................................................................................ 2
  CREATING VALUE WITH BPM............................................................................................................................. 5
  A BLUEPRINT FOR CHANGE .............................................................................................................................. 7

  SUMMARY........................................................................................................................................................... 10
ABOUT PROCESMAKER.................................................................................................................................... 11
 
 
 
 
 

 
 
>   WHITE PAPER - BUSINESS PROCESS MANAGEMENT
>
“The central I INTRODUCTION

role of BPM
…has not yet
been fully
grasped by
many telecom
operators.”                                                    

INDUSTRY OVERVIEW

  2 How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016  
   February 2016
“The influence
of OTT
competitors
should not be
underestimated”                        

                                                                                                                       
1 Global Telecommunications Study: Navigating the Road to 2020, Ernst Young, 2015
2 www.rolandberger.com
3 ibid  

 
How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016 3    
>   WHITE PAPER - BUSINESS PROCESS MANAGEMENT
>
“..Telecom
operators will
need to
modify their
pricing plans
and explore
new business
models.”                                                      

  4 How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016  
   February 2016

“…the
importance of
engaging in
new ways of
thinking by
telecom
operators is
clear.”                                                            

CREATING VALUE WITH BPM

                                                                                                                       
4 Global Telecommunications Study: Navigating the Road to 2020, Ernst Young, 2015

 
How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016 5    
>   WHITE PAPER - BUSINESS PROCESS MANAGEMENT
>
“…a process
based view
of business
significantly
increases its
chances of
improving
customer
experience.”                                                      

  6 How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016  
   February 2016

“Process
based change
needs to
A BLUEPRINT FOR CHANGE begin with a
common
understanding
of the
landscape.”                                                    
 

                                                                                                                       
5
 http://www.gartner.com/newsroom/id/2347315  

 
How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016 7    
>   WHITE PAPER - BUSINESS PROCESS MANAGEMENT
>
“[Start] with a
small visible
project…”                                                      

  8 How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016  
   February 2016

“…select a
large, end-to-
end process
for
improvement
that will
enable the
organization
in achieving
its strategic
objectives.”                                

 
How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016 9    
>   WHITE PAPER - BUSINESS PROCESS MANAGEMENT
>
“BPM is a
key enabler
of improved
customer
experience.”                                                      

  10 How Telecom Operators can deploy BPM to Gain Competitive Advantage, 2016