A

PROJECT REPORT

ON

BUSINESS EXPOSURE (FIELD VISITS)

AND

INDUSTRY ANALYSIS

SUBMITTED TO

SAVITRIBAI PHULE PUNE UNIVERSITY

IN PARTIAL FULFILMENT OF THE COURSE

BACHELOR OF BUSINESS ADMINISTRATION

INTERNATIONAL BUSINESS

BY

SUNNY.K.JAIN

B.B.A-IB SEMESTER-IV

ROLL NO – 3019

UNDER THE GUIDANCE OF THE PROJECT GUIDE

PROF. UDAY KIRAN

MARATHAWADA MITRA MANDAL’S COLLEGE OF COMMERCE

PUNE 411004

YEAR 2016 -2017

 MARATHWADA MITRA MANDAL’S
COLLEGE OF COMMERCE
302/A,DECCAN GYMKHANA,PUNE-411004

Certificate of Project Work Completion

This is to certify that the Project-Work titled BUSINESS EXPOSURE (FIELD

VISITS) AND INDUSTRY ANALYSIS has been completed satisfactorily in
partial fulfillment of B.B.A.(IB) (Sem-IV) course of the Savitribai Phule Pune
University for the academic year 2016-17 by the following student of
“Marathwada Mitra Mandal College of Commerce, Pune-411004

Mr :- SUNNY .K. JAIN

Place: Pune.

Date: / / 2017

Principal Project Guide Co-ordinator

 ACKNOWLEDGEMENT

I would like to express my sincere thanks to the Savitribai Phule Pune University
and Marathwada Mitra Mandal college of Commerce for giving me the
opportunity to prepare and present this report.

“There is a good saying that the work is successfully completed if the person is
guided properly at the right time by the right person”, with that the good
opportunities that we receive as well as the efficient supervision and the most
valuable the internal guidance.

Hereby I would like to express my deep gratitude to our ‘Prof. Mr.UDAY

KIRAN’, who in his busy schedule provided us with full support and
encouragement, his whole hearted co-operation throughout the progress and the
completion of the project.

Last but not the least I would like to thank my friends for their encouragement
and direct or indirect support in completion of the project.

SUNNY. K. JAIN

S.Y.B.B.A (IB)
 INDEX

CHAPTER TOPICS Page

NO:- No.

1. INTRODUCTION TO INDUSTRY 4-7

2. METHODOLOGY 9-12

3. INDUSTRIAL VISITS 13-94

 THE MAHARASHTRA AGRO INDUSTRIES

DEVELOPMENT CORPORATION LTD (MAIDC)
 KATRAJ DAIRY
 MANIKCHAND OXYRICH MINERAL WATER
PLANT
 JAWAHARLAL NEHRU PORT TRUST (JNPT)

4. EXPORT COMPANY ANALYSIS 95-

112

5. CONCLUSION 113

6. MY EXPERIENCE 113

6. BIBLIOGRAPHY 114
I. Introduction
I am pleased to present this Industrial Visit report for B.B.A.(IB) (SY) Semester IV according
to the syllabus prescribed by the University of Pune.

It covers important topic and information concepts regarding the industries I had visited.

This report covers various methodologies of study, profiles of industries, their history, vision,
mission statement, future goals and objectives, their product range, manufacturing process of
different products, SWOT (strength, weakness, opportunity, and threat ) analysis, observation
and behavior.

Recommendations and suggestions are also mentioned in this report and some conclusions are
also drawn out.

I.1 The Business Exposure

Industrial exposure is the subject introduced by the SAVITRIBAI PHULE PUNE

UNIVERSITY in syllabus of B.B.A.(IB) (SY) Semester IV for the students, so that they will
get more practical and realistic knowledge about the industries. It provides an opportunity to
the students to explore the industrial world. It helps to introduce to the students to the general
nature and structure of source selected industries and business organization. Industrial exposure
will help the students to enhance their practical knowledge about the working of industries. It
also helps to satisfy the curiosity among the students which they have regarding the industry.
In this competitive world students need to understand the, practical concepts, the day to day
working, decision making process, various productions and operations carried out by
industries, planning and control, how to anticipate future in respect of Market, Technology,
Human Resource, Finance and do prediction about future market position as they are the future
decision makers. Industrial exposure thus helps the students to understand the core concepts
regarding the working of industry.
I.2 Importance and Scope of Business Exposure

Business Exposure is of vital importance in today’s competitive business world as it helps the
future rising generation by giving them insight to look forward and explores the outside world.

Business exposure helps a lot to students as it provides them a new realistic and practical
outlook, gives them an opportunity to understand, explore and study the business world outside.
It has a large scope of practical knowledge rather than the theoretical knowledge; also many
theoretical concepts are cleared and easily understood by business exposure.
1. It introduces the students to the general nature and structure of source selected industries and
business organization.
2. It helps them to acquire the more practical and realistic knowledge about the working of
industries and carrying out various business activities.
3. It helps the students to understand the various different functions of the organization,
industry, like how Planning is carried out, how control is observed in what way production is
undertaken, how the orders are received, how the goods are dispatched, what is the marketing
strategy, how funds are raised etc.
4. It helps in understanding different process regarding the production, working, working
schedule.
5. It directly makes the students aware of the role of different people of different position in an
organization, it tells what a manager’s job is, what is an supervisors job, what is labourers job,
it makes them aware of the various duties and responsibilities regarding the work at different
positions.
6. It brings awareness regarding the carrier opportunities among the students. They come to
know what kind of job are there in different types of industries, what are the requirements and
skills needed for different jobs and then start preparing for the same as they become carrier
conscious.
7. Some industries require good health and hygiene, students are made aware of these
requirements. While in some industries certain safety measures are required to be taken while
working or performing certain tasks, students are made aware and conscious of these health
and safety requirements.
8. It helps the students to understand the different tools and techniques used and required in
different industries to have control on activities, human force working, production, financial
funds, etc.
9. It gives an opportunity to explore the industrial world and to understand more realistic and
practical approach rather than only studying from books.
10. It shows how disparity is kept aside and work is done to achieve the common objectives of
the organization.

I.3 Objectives of Business Exposure

In today’s competitive business, it is the need of the hour to make students aware of the
working of the industry. To make them understand the practical concepts to give them practical
knowledge regarding the industry so that it helps them in future to have a good carrier.
1. The very basic and primary objective of the business exposure is to make the students aware
with the industries to let them know how industries work and how various operations are
carried out in an industry.
2. To help in understanding different process regarding the production, working, handling
resources both men and material, planning, controlling, organizing, motivating, etc.
3. To give an opportunity to students to explore the industrial world outside and to understand
it more realistic and practically.
4. To help to acquire the more practical and realistic knowledge about the working of industries
and carrying out various business activities.
5. To make students aware of carrier opportunities in various industries they have and what
essential qualities are required to get that position in that industry.
6. To introduce the students to the general nature and structure of source selected industries
and business organization.
7. To make the students aware of the role of different people at different positions in an
organization, it tells what a manager’s job is, what is an supervisors job, what is an labour’s
job, it makes them aware of the various duties and responsibilities at different positions.
8. To make students aware of different industries in the country and what kind of industries are
there and which industries are leading.
9. To show different sectors in industry so that their idea may be clear regarding each industry
and they may choose the industry in which they want to do their carrier.
10. It helps the students to experience chemistry at workplace. As there are people of different
culture, caste, religion and education background, who come together and work as a group and
team up to achieve the common goals of the industry or organization.
11. To find the Strength, Weakness, Opportunity, and Threats SWOT analysis it helps a lot. It
makes aware of what are strengths of company, what are weakness of the company, how
strengths are to be increased, how weakness is to be overcome, what are the future
opportunities, what are the threats the industry is going to face in future like threats from other
companies in same industry, etc. Thus it helps the students to know how company uses its
resources properly in a systematic manner.

I.4 Limitations of Business Exposure

1. The time limit provided is very less to do a well organized study, understand all the concepts,
thoroughly understand the working of an industry, its various operations, in a short span of
time a proper study cannot be made.

2. The number of industries to be visited is also very less as there is various industries and all
types of industries cannot be visited only a few selected are to be visited. Thus a total all round
Industrial Exposure is not achieved.

3. Most of the companies do not provide full and adequate information, only some very basic
things and concepts are told and many things are kept secret.

4. It may so happen that visit to a good and reputed industry cannot be made and for sake of
industrial visit, visit is made to any industry which is available.
 CHAPTER-2

METHODOLOGY

II. Methodology

II.1 Concept of Business exposure

Research methodology is considered as the nerve of the project. Without a well-organized

research plan it is impossible to complete the project and reach any conclusion.

Methodology means "the analysis of the principles of methods, rules, and postulates employed
by a discipline";

Therefore research methodology is the way to systematically solve the research problem.
Research methodology does not only talk about the method but also about the logic behind the
methods used in the context of the research study and explains why a particular method has
been used in the preference of the other method.

After the research problem we have to find out which type of data is to be researched. At this
stage we have to do field survey to gather data. One of the important tools of making a project
is the availability of useful and adequate data.

Methodology is a documented process for management of projects that contains procedures,

definitions and explanations of techniques used to collect, store, analyse and present
information as part of a research process in a given discipline.

Methodology may be a description of process, or may be expanded to include a philosophically

coherent collection of theories, concepts or ideas as they relate to a particular discipline or field
of inquiry.
II. 2 Primary Data

II.2.1 Tools and techniques of primary data

We collected the primary data by following tools and techniques:

1. Interview

2. Observation

3. Behavior

II.2.1.1 Interview Method

We used this method for our collection of data. In this method we asked questions to the
managers and our guide. We asked questions regarding different departments of companies
production, Human resource, Marketing, finance, exports, generally about the whole process
of the company in production of goods etc.

We asked descriptive type questions to concerned persons and I think we have got good
response which is very helpful to us in our future.

II.2.1.2 Behavioral Data

We observe `d the co-ordination between employees of different levels and departments.

The behavior of the concerned people who were guiding us was appreciable. And their nature
was helping too.

II.2.1.3 Observation Method

Using the observation method we collected data during our visit. During the visit we observed
the plant, production process, plant layout, machinery used for production etc. We observed
the co-ordination between employees of different levels and departments. We observed their
Industrial Culture.

II.3 Secondary data

Secondary data is the data that have been already collected by and readily available from other
sources. Such data are cheaper and more quickly obtainable than the primary data and also may
be available when primary data cannot be obtained at all. Common sources of secondary data
for social science include censuses, surveys, organizational records and data collected through
qualitative methodologies or qualitative research.

Secondary data analysis saves time that would otherwise be spent collecting data and,
particularly in the case of quantitative data, provides larger and higher-quality databases than
would be unfeasible for any individual researcher to collect on their own. In addition to that,
analysts of social and economic change consider secondary data essential, since it is impossible
to conduct a new survey that can adequately capture past change and/or developments.

II.3.1 Tools and Techniques of secondary data

While primary data can be collected through questionnaires, in depth interview, focus
group interviews, case studies, experimentation and observation; the secondary data can be
obtained through

Internal Sources of Data -

If available, internal secondary data may be obtained with less time, effort and money than the
external secondary data. In addition, they may also be more pertinent to the situation at hand
since they are from within the organization. The internal sources include.

1. Accounting resources- This gives so much information which can be used by the
marketing researcher. They give information about internal factors.
2. Sales Force Report- It gives information about the sale of a product. The information
provided is of outside the organization.
3. Internal Experts- These are people who are heading the various departments. They can
give an idea of how a particular thing is working
4. Miscellaneous Reports- These are what information you are getting from operational
reports.