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• 1991 BARNEY – emphasized the internal resources of a firm as sources of competitive advantage.
RBT RATIONALE
• Human resources are viewed as the most crucial source of competitive advantage
FORMULA
• QUESTION: SHOULD THE HUMAN RESOURCE MGT. DEPT. OF ABC COMPANY BE THE SOLE
AUTHORITY IN DESIGNING TRAINING PROGRAMS FOR THAT COMPANY?
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• 1991 BARNEY – emphasized the internal resources of a firm as sources of competitive advantage.
RBT RATIONALE
• Human resources are viewed as the most crucial source of competitive advantage
FORMULA
• QUESTION: SHOULD THE HUMAN RESOURCE MGT. DEPT. OF ABC COMPANY BE THE SOLE
AUTHORITY IN DESIGNING TRAINING PROGRAMS FOR THAT COMPANY?