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Gonceptsof

nationalcinema
StephenCrofts

Priorto the 1980s criticalwritings on cinema adopted on film textsproducedwithinthe territoryconcerned


common-sensenotions of nationalcinema.The idea of whileideasof the nation-state wereconceivedPrrmar-
national cinema has long informed the promotion of i l yi n e s s e n t i a l i a , e i ti f i n s o m e t i m easn t i - i m P e r i a l i s t ,
s tl b
non-Hollywood cinemas. Along with the name o{ the rerms.
director-auteur,it has served as a means by which non-
Hollywood films-most commonly art films-have
been labelled,distributed, and reviewed.As a market-
Problematizingthe nation-state
ing strategy,these national labels have promised varr-
'otherness'-of what is culturallydifferentfrom
eties of Key publications in the rethinking of the natron-
both Hol lywood and the fi lms of other i m porting coun- state and nationalism have been Anderson (1983),
'new
tries.The heyday of art cinema's waves' coincided Gellner (1983), Hobsbawm (1990), Smith (1991),
w i t h t h e r i s eo f a n g l o p h o n e f i l m - b o o kp u b l i s h i n gi n t h e and Hutchinson (1994).These have all advanced
mid-1960s. Later, 1960s radical politics extended the non-essentialist conceptions of the nation-state
range of territories covered to those engaged in post- and national identity, arguing for both the con-
'imagined
colonial s t r u g g l e s .T h e i d e a s o f a n a t i o n a l cinema structedness of the community' (Anoer-
underpinning most of these studies remained largely son) which constitutes the nation-state, and its
u n p r o b l e m a t i cu n t i l t h e 1 9 8 0 s ,s i n c ew h i c h t i m e t h e y historical limits as a post-Enlightenment organizer
have grown markedly more complex. Prior to this of populations, affected particularly by the huge
period, ideas of national cinema tended to focus onty migrations and diasporas resulting from Post-
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Second World War processesof decolonization.Such durai's model has many implications for the study of
ideas have informed recent accounts of national nationalcinemas,some taken up later,some now. One
cinemas which seek to resist the homogenizing fic_ consequence of the disjunctive relationshipshe iden-
tions of nationalism and to recognize their histor_ 'is
tifies that the state and the nation are at each other!
ical variability and contingency, as well as tne throats' (1990: 304). The former yugoslavia-with its
cultural hybridity of nation-states (so that US cul_ five nations, three religions,four languages, and two
ture, for example, is seen to be a part of most alphabets-stands as a grim emblem of the historical
'national'
cultures and to interact with them). In role of the state in suppressingethnic, religious, and
Philip Rosen's words, 'identifying the . . . coher_ cultural differences. In view of the growing lack of
ences [of] a "national cinema,' [and] of a nation congruence between nations and states, I therefore
. . . will always require sensitivity to the counrer_ propose to write of states and nation-state cinemas
vailing, dispersiveforces underlying them, (19g4: r a t h e rt h a n n a t i o n sa n d n a t i o n a lc i n e m a s ,w h i l e c l e a r l y
71 ) . differentiatingstateswithin a federal system,and with-
Historically,the 1980s and 1990s have put further out of course collapsing all into totalitarianstates.
pressure on the national, with the global spread of
corporate capital,the victory of finance over industrial
capital,the consolidationof global markets,the speeo
a n d r a n g e o f e l e c t r o n i c c o m m u n i c a t i o n s ,a n d t h e
Problematizing nation-statecinema
f u r t h e r w e a k e n i n g o f n a t i o n a lc u l t u r a la n d e c o n o m i c studies: categoriesof analysis
b o u n d a r i e sw h i c h h a s f o l l o w e d t h e d i s i n t e q r a t i o no f
S o v i e tc o m m u n i s ma n d P a xA m e r i c a n a .H a l f a c e n t u r y Nation-state (or 'national') cinema studies until the
'1 1980sfocused almost exclusivelyon the film texts pro-
after 945 it is difficult to imagine a nation-stateretain_
ing the congruence of polity, culture, and economy duced within the territory,sometimesseeing these-rn
which characterizedmost nation-statesbefore then. a reflectionist manner-as expressionsof a outative
Arjun Appadurai's (1990) model for accounting for national spirit.Typically,a historicalsurveywould con-
these developments emphasizesthe deterritorialized struct its chosen films as aesthetically great works
c h a r a c t e ro f t h e s u p r a n a t i o n ailm a g i n e d c o m m u n i t i e s (usuallyseen as made by great directors)and as great
which displacethose of the nation-state.He pinooints moments (the longestfilm, most expensivefilm, and so
the acceleratrngtransnationalflows of people (tourrsts, on). Such studies rarelyanalysedthe rndustrialfactors
immigrants, exiles, refugees, guest workers),of tech_ e n a b l i n gt h e f i l m s t o b e p r o d u c e d .
n o l o g y ( m e c h a n i c aal n d i n f o r m a t i o n a l )o, f f i n a n c ea n d Since the 1980s new categories of analysis have
media images (all moving ever faster through increas_ begun to emerge. A number of these are summarized
ingly deregulated markets),and of ideologies (suchas i n A n d r e w H i g s o n ' s ' T h eC o n c e p t o f N a t i o n a lC i n e m a
the global spread of Western rhetoricsof democracy), (1989), one of the first general considerations of
and the disjunctions amongst these flows: ,peopre, nation-statecinema, based on generalizationsarouno
machinery money, images and ideas now follow the Britishcase. Higson argues that nation-statecrne-
i n c r e a s i n g l yn o n - i s o m o r p h i c p a t h s . . . t h e s h e e r mas should be defined not only in terms of ,the films
speed, scale and volume of each of these flows rs produced by and within a particularnation state,, but
now so great that the disjunctures frather than over_ also in terms of distribution and exhibition, audiences,
lapsl have become central to the politics of global a n d c r i t i c aal n d c u l t u r a l d i s c o u r s eTs e
. x t u a l a n dg e n e r i c
culture' (199O:297 -301) questions,however,are strange lacunae in his (indust-
This conceptualization of the post-national ooes, riallyoriented) account;for texts do, after all, mediate
however, have weaknesses.Shohat and Stam (1994) between exhibition and audiences.The factors which
note that 'discernible patterns of domination channel analyses of nation-state cinemas involve, therefore,
"fluidities"
the e v e n o f a " m u l t i p o l a r , , w o r l dt;h e s a m e may be identified as follows:
hegemony[ies]that unifies[y]the world through global Production. David Bordwell,Janet Staiger,and Kris-
networks of circulating goods and information also tin Thompson's monumental Ihe C/assicaI Hollywood
distributefs]them according to hierarchicalstructures Cinema (1985) redressesthe lack of attention to the
of powel even if those hegemonies are now more industrialwhich has been characteristicof film studies.
subtle and dispersed' (1994: 31). Nevertheless,Appa_ They reject any simple reflectionist thesis of text-
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context relationsand argue how the economic, tech- which is specificallyBritishratherthan North American'
nological,and ideologicalfactorsaffecting Hollywood (1992:13-14). Unlike the approach to the audience rn
production act as mutually interacting determinatrons media studies, however, nation-state cinema studies
which are irreducible to one another (Lapsley and h a s i n t h e m a i n a n a l y s e da u d i e n c e si n t e r m s o f b o x -
Westlake 1988: 1 17). Hollywoodt mode of film prac- office statistics.Discussionof audiences has been par-
'consists
tice, they conclude, of a set of widely held t i c u l a r l ys i g n i f i c a n ti n s t u d i e sa n a l y s i n gt h e p r o b t e m s
stylisticnorms sustained by and sustainingan integral which locally produced cinemas experience when
mode of film production' (Bordwell et a/. 1985, p. xiv). faced with transnational domination by Hollywood
Most subsequent analysesof production have adopted ( H i l l 1 9 9 4 ) ,o r i n s u s t a i n i n ga n i n d i g e n o u s ' a r tc i n e m a '
a similarly post-Althusserian model. Crisp's (1993) as in Elsaesser's (1989) analysisof the audience despe-
account of the production of French cinema between rately sought by the state-funded practitionersof the
'1930
and 1960, for example, develops the Americans' N e w G e r m a nC i n e m a .
mode of analysis,breaking down the heading of pro- Discourses.The discoursesin circulationaboutfilm,
duction into various components: political economy as well as wider culturaldiscoursesin the nation-state,
and industrialstructure,plant and technology, person- clearly affect industry and audiences, and also
nel and their training, discursiveendeavours to form inform-and are articulated within-film texts. Given
audiences,authorial control in relation to the mode of cultural hybridity, these will of necessity include for-
production, and work practicesand stylisticchange. e i g n - o r i g i n a t e di d e a s .H e n c e ,s i n c et h e 1 9 8 0 sn a t r o n -
Distribution and exhibition (these two are taken state cinema studies have lesscommonly treated films
together because of their virtual interconnectedness). as objects for the exerciseof aestheticjudgement than
Higson argues that categories of analysisof nation- as instances of (national-)culturaldiscourses. Hill
state cinemas should include 'the range of films in ( 1 9 8 6 ) ,f o r e x a m p l e ,a n a l y s e sB r i t i s hc i n e m a ' si d e o l o -
circulation within a nation-state' (1989: 44). One of gicaI articulations-and repressions-of class,gender,
the few analysesof imported films and their audiences youth, consumerism, and related categories in films
is Paul Swann's The Hollywood Feature Film in Postwar from the period 1956-63. Marsha Kinde/s (1993)
Britain (1987), but attention towards 'imported' cine- account of Spanish cinema gives central attention to
mas is becoming more common in nation-statecinema 'its
distinctivecultural reinscriotionof the Oedioal nar-
studiesas in Thomas Elsaesser's New German Cinema rative, that is, the way Oedipal conflicts within the
(1989). Given Higson'sconcern that nation-statecine- family were used to speak about political issuesand
mas should not be defined solely in terms of produc- historicaleventsthat were repressedfrom filmic repre-
tion, it is fair to note that many states actuallyhave no sentation during the Francoistera and the way they
production industry. Poor states, especially in Africa, continue to be used with even greater flamboyance in
cannot afford it unless,like Burkina Faso-one of the the post-Franco period after censorship and repres-
world's most impoverished states-foreign funding s i o n h a d b e e n a b o l i s h e d '( 1 9 9 3 : 1 9 7 - B ) .I n a s i m i l a r
sustainsan art cinema offering exotic representations vein, some scholars have adopted the idea of a
to foreign audiences. Some states principally watch n a t i o n a lo r s o c i a li m a g i n a r y( E l s a e s s e1r9 8 0 ; D e r m o d y
films in a language they share with other states, for and Jacka 1988: 15-23).
instanceTunisiaand Uruguay.Other states,such as in Textuality.Ratherthan see nation-statecinemas in
South Asia and the South Pacific,have no audiovisual 'great
terms of works',writers have increasinglyidentr-
production and no cinemas, but do have flourishing fied systemsof textual conventions,principallygeneric
video distribution. 'national'
ones, as characterizing cinema. Dermody
Audiences. This remainsan under-researchedcare- and Jacka, for example, employ a quasi-generictax-
gory. lt is arguably to the benefit of film studies that it 'aesthetic
onomy to identify the force-field' of Austra-
has not followed media studies in its massive invesr- l i a n c i n e m a b e t w e e n 1 9 7 O a n d 1 9 8 6 . G e n r e s ,i n t h i s
m e n t i n e m p i r i c a la u d i e n c er e s e a r c h F
. i l m s t u d i e sh a s respect, are seen less in industrialterms than as codi-
thus largelyavoided the latter'seffectivecollusionwith ficationsof socio-culturaltendencies.
g l o b a l c o n s u m e r i s m ss i n c e t h e 1 9 8 0 s ( s e e W i l l e m e n N ati on a |-cu ltural sp e cif icity. N ati on a |-cu ltu raI spe-
19 87 b). Largely,but not enti rely:see John H i Il'scritique cificity may be differentiated from both nationalism,
of Higson'swillingnessto allow Hollywood'spopularity and definitions of national identity. As Paul Willemen
'to 'The
in Britain blur the arquments for film oroduction argues: specificityof a cultural formation ma\/ be

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W O R L D C I N E M A : C R t T t C A LA p p R O A C H E S

::::tm;Alrawr'::
Antonio clas moftes (1969F " . a :

Latin Ametican countet-


,# * -"73",',..:".;&.'
cinema

marked by the presence but also by the absence of to support the requisite infrastructuresand audience
preoccupations with national identity . . . the dis- familiarity;on the power of its local cultural traditions;
courses of nationalismand those addressing or com- and on how strongly these are articulated by film rela-
prising national specificity are not identical . . . tne tive to other artistic practices.The generation and/or
constructionof nationalspecificityin fact encompasses survival of local genres has been a gauge of the
and governs the articulationof both national identity strength and dynamism of nation-state cinemas, but
and nationaIist d iscourses'(1994: 21 O).NationaIly spe- this may be less so in the 1990s as genres diversify,
c i f i c c i n e m a ,t h e n , i s n o t b o u n d t o t h e h o m o g e n i z i n g fragment, and recombine. Localculturaltraditionsand
myths of nationalism and national identity. Hill uses their articulationthrough film rather than other artistic
Willemen'sexample of black Britishcinema to illustrate practices have likewise underpinned the best-known
the point, arguing how such films display a ,sensitivity nation-state cinema 'movements'. These have fre-
to social differences (of ethnicity, class, gender and q u e n t l ya r i s e na t h i s t o r i c am l o m e n t sw h e n n a t i o n a l i s m
sexual orientation) within an identifiably and specifi- connects with genuinely populist movements to pro-
cally British context' (Hill 1992: 16) and that this is d u c e s p e c i f i c a l ln
y a t i o n a lf i l m st h a t c a n c l a i ma c u l t u r a l
strikinglydifferent from the nationalistically,successfu I authenticity or rootedness (Crofts 1993). Some of
. . . marketing and packaging [ofl the national literary these-ltalian Neo-Realism, Latin American Third
heritage, the war years, the countryside, the upper Cinema,and FifthGeneration ChineseCinema-arose
classes and elite education' noted by Elsaesser on the crest of waves of national-popularresurgence.
( 1 9 8 4 : 2 O Ba) s c h a r a c t e r i z i n dg o m i n a n t B r i t i s hc i n e m a . T h e F r e n c h N o u v e l l eV a g u e m a r k e d a n a t i o n a l i n t e l -
In contrast,the internationalco-production can often lectual and cultural recovery in the making since the
be seen to erase cultural specificity:as Geoffrey Now- '1
late 940s. However,cultural hybridity is often a char-
ell-Smith observes of Last Tango in paris (Bernardo acteristicas well. As Kinder (1993:6\ notes, such move-
Bertolucci,1972),it'had no nationalityin a meaningful ments regularly borrow from elsewhere formar
s e n s ea t a l l ' ( 1 9 8 5 :1 5 4 ) . 'conventions
to be adapted to the [importers'] own
The cultural specificity of genres and nation-state cultural specificity': ltalian Neo-Realismfrom French
crnema 'movements'. A nation-state cinema,s capa_ poetic realism, the Nouvelle Vague from Hollywood
city to produce culturallyspecific genres depends on a n d R o s s e l l i n ti h
, e F i f t hG e n e r a t i o nf r o m C h i n e s ea n d
whether it can sustainproduction in sufficientvotume foreign painting traditions.
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The role of the state. The idea of nation-state while an American scholar;informed by the US imper-
cinema needs to be conceptualized in terms not onty ium and substantialHispanicimmigration, knows more
of the categories above, but also of the state! own of Latin American cinema than of African cinema
involvement.The state retains a pivotal role. For all (Crofts 1993: 60-1). Such limited understandings of
t h e m u c h - v a u n t e d ' d i s i n t e g r a t i o na' n d / o r ' s u p e r s e s - the cross-culturalhave severe implications for canon
sion' of the state under the forces of globalization formation as well as for global politics. Even in 1962
and cyber-hype, and alongside the more realistic Sadoul took note that Third World production was
recognition of its fragmentation under sub- ano more plentiful than North American and European
suprastatepressures,it is stillstate policiesand legisla- c o m b i n e d ( 1 9 6 2 : 5 3 0 - 1) . l t i s t h i s g l o b a l r a n g e o f
tion (or lack of them) which substantiallyregulate and nation-state cinemas that the followinq section arms
controlfilm subsidies,tariff constraints, industrialassrs- to cover.
tance, copyright and licensing arrangements,censor-
ship, training institutions,and so on. Individual states
desiringto restrictHollywood imports, for instance,do
Varietiesof nation-statecinema
at the least have the power to decide whether or nor
they wantto riska trade war, as can be seen in the case
production
of South Korea in i 990, when it battled with the Motron
Table 1 presents a model for differentiating types of
PictureExport Associationof America to reduce Holly-
nation-statecinema that takes into account the three
wood imports to roughly 5 per cent per year (Lent
main industrialcategories of production, distribution
1990:122-3\.
and exhibition, and audiences as well as those of tex-
The global range of nation-state cinemas. In an
tuality and national representation(thisaccount distils
argument also applicable to film, Geoffrey Hartman
and substantially reworks Crofts 1993: 50-7). As in
argues that every literary theory is 'based on experi- most taxonomies, these varieties of nation-state
ence of a limited canon or generalisedstrongly from a c i n e m a a r e h i g h l y p e r m e a b l e .I n d i v i d u a fl i l m s c a n b e
particular texVmi Iieu' (197 9 : 507). In a sim i lar fashion I cross-bred between different varieties. And a grven
have argued previously that 'lflilm scholars' mental state may host different varieties by sustaining differ-
maps of world film production are often lessthan gro- ent modes of production, most commonly the indus-
bal . . . Sadoul (1962),informed by Frenchcolonialism, trial and cultural modes. Moreover, the export of a
knows more of African cinema than of LatinAmerican. given text may shift its variety,as in the common recy-
,1
TABLE . EIGHT VARIETIES OF NATION-STATE CINEMA PRODUCTION

Mode of production as regulated and controlled by the state

Minimal Mixed economy M a x i m a l ,c e n t r a l l y Other or outside


( ' m a r k e te c o n o m y ' ) controlledeconomy stateprovision

Industrial 1. United States 3 . O t h e r e n t e r t a i n m e n t 4 . T o t a l i t a r i a nc i n e m a s


crnemas c rn e m a s
2. Asiancommercial
successes

Cultural 5. Art cinemas:

A m e r i c a na r t Art Art for socialist export


6 . l n t e r n a t i o n a cl o -
proouc!ons

Political (anti-state) 7. Third Cinemas


8 . S u b - s t a t ec i n e m a s

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c l i n g o f f i l m sf r o m T h i r d a n d t o t a l i t a r i a nc i n e m a sa s a n t i o n a l m e r g i n g o f m e d i a i m a g e sn o t e d b y A p p a -
ctnema. d u r a i ( 19 9 0 ) a b o v e .
The eight varietiesof nation-statecinema shown in
7. Thtrd Cinemas. This term originally referred to
the table can be briefly summarizedas follows:
t h e a n t i - i m p e r i a l i s tc i n e m a s o f L a t i n A m e n c a ,
1. United Statescinema. This is covered in part 2 of b u t i t s d e f i n i t i o nh a s b e e n e x p a n d e d , e s p e c i a l l y
t h i s v o l u m e . l t i s s o c a l l e d t o i n c l u d et h e r e c e n t by Willemen, to cover films with 'a historically
m e d i u m - b u d g e t ' i n d e p e n d e n t 'f i l m s a s s o c i a t e d analytic yet culturallyspecific mode of crne-
with, say,the Sundance Instituteas well as Hollv- m a t i c d i s c o u r s e '( 1 9 8 7 a : 8 ) . D i r e c t o r s s u c h a s
wood. Hollywood's domination of world film t h e I n d i a n M r i n a l S e n , t h e F i l i p i n oK i d l a tT a h i -
m a r k e t ss i n c e a s e a r l y a s 1 9 1 9 i s s o w e l l k n o w n m i k , t h e A f r i c a n sO u s m a n e S e m b e n e a n d S o u -
(Guback 1976; fhompson 1985) that Western leymane Ciss6, as well as black British
natron-state cinemas are habitually defined f i l m m a k e r sh a v e b e e n i n c l u d e d i n t h i s c a t e q o r v
against Hollywood. lt is hardly ever spoken of ( P i n e sa n d W i l l e m e n 1 9 8 9 ) .
as a national cinema, perhaps because of its 8. Sub-state cinemas. These may be defined eth-
transnational reach. This has been further con- n i c a l l yi n t e r m s o f s u p p r e s s e d ,i n d i g e n o u s ,d i a -
solidated since the 1980s by its increaseddom- s p o r i c ,o r o t h e r p o p u l a t i o n sa s s e r t i n gt h e i r c i v i l
ination of West European screens, and the r i g h t sa n d g i v i n g e x p r e s s i o nt o a d i s t i n c t i v er e l i -
substantial inroads it has made into East Eur- gion, language, or regional culture. Catalan,
opean and other new markets. Qu6becois, Aboriginal, Chicano, and Welsh
2. Asiancommercial successes.With large domes- c t n e m a sa r e e x a m p l e s .
t i c a n d r e l i a b l ee x p o r t m a r k e t s ,I n d i a na n d H o n g
Kong cinemas can afford to ignore Hollywood, While the categoriesof state regulation and control
w h i l e J a p a n e s ep r o d u c t i o ns o m e t i m e so u t s t r i p s on the horizontal axis of Table 1 are self-explanatory,
Hollywood imports at the local box-office (Lent the three modes of production may require some clar-
1990: 47). i f i c a t i o n .T h e i n d u s t r i a lm o d e i s t h a t w h i c h c h a r a c -
t e r i z e sH o l l y w o o d a n d a p p l i e s s i m i l a r l yt o t h e n o n g
3. Other entertainment cinemas. These include
Kong and lndian industries.The cultural mode of pro-
E u r o p e a na n d T h i r d W o r l d c o m m e r c i a lc i n e m a s
duction is distinguishedfrom Hollywood by state leg-
w h i c h a d o p t g e n r e s s u c h a s m e l o d r a m a ,t h r i r r e l
islation overtly supporting production subsidy-
a n d c o m e d y .T h e y c u s t o m a r i l yd e p e n d m o r e o n
increasinglyvia television-and quotas and/or tariffs
private than state investment, but mostlv fart to
on imported films. In its anti-statepolitics,the political
dominate their local markets (except in rare
mode of production is characterized by artisanal
cases such as Egypt, which supplies other
modes of filmmaking, and in its purest form-for ex-
Arab states).This variety of nation-state cinema
ample, Hour of the Furnaces (Argentina, 1969)-is
includes anglophone (Australian,Canadian)
conducted clandestinelyand at riskto the film workers
i m i t a t i o n so f U S c i n e m a a n d B a n g l a d e s h i m i t a -
involved.
t i o n s o f I n d i a nc i n e m a s .
Under its two axes, Table 'l subsumes nine cate-
4. Totalitarian cinemas. These include those of gories analysablein nation-statefilm industries.These
fascist Germany and ltaly, communist China, allow us to expand upon the categories of analysis
a n d t h e S t a l i n i s tr e g i m e s o f t h e S o v i e t b l o c . described in the preceding section:
5. Art cinemas. These vary somewhat in the sour_
c i n g o f t h e i r f i n a n c e s ,a n d i n t h e i r t e x t u a l c h a r - (a) Mode of production effectively subsumes:
. o r d w e l l ( j 9 7 9 , j 9 B 5 ) d e s c r i b e st h e
a c t e r i s t i c sB (b) the mode of audience address targeted thr-
t e x t u a l c h a r a c t e r i s t i cosf a r t c i n e m a i n t h e i r h e v - ough distribution and exhibition of texts of
d a y a n d S m i t h ( P a r t3 , C h a p t e r 2 ) s u m m a r i z e si i s t h e m o d e o f p r o d u c t i o n i n v o l v e d ;a n d
features.
( c ) t h e k i n d s o f g e n r e w h i c h i t t y p i c a l l yp r o d u c e s .
6. lnternational co-productions. Like offshore pro_ S i m i l a r l y ,s t a t e r e g u l a t i o n o f p r o d u c t i o n a n d
d u c t i o n s ,t h e s e f i l m s e x e m p l i f y t h e m o b i l i t y o f d i s t r i b u t i o n - e x h i b i t i o nc o m p r i s e s t h e f o l l o w -
c a p i t a l a n d p e r s o n n e l ,a s w e l l a s t h e i n t e r n a _ ing three categories:
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(d) state subvention and regulation or control of involved. Most varietiesof statefi Im oroduction exh ibit
production (or not); a strong correlation between these three categones.
(e) state intervention in and regulation or control T h e m i n i m a lg o v e r n m e n ts u b s i d yt o p r o d u c t i o nw h i c h
o f d i s t r i b u t i o na n d e x h i b i t i o n ( o r n o t ) - i n t h e characterizesHollywood, Asian commercialsuccesses,
'free and to a lesser extent other entertainment cinemas
case of the market' option, the lack of
regulation is neverthelessan active state policy finds echoes in the general lack of intervention in the
d e c i s i o n ;a n d distribution and exhibition sectors in the territories
i n v o l v e d ,a n d i n t h e u s u a l l yi m p l i c i t f o r m s t h a t a n y
( f ) t h e i m p l i c i t l yo r e x p l i c i t l yn a t i o n a l i s to, r i n d e e d
nationalistic representations adopt. This contrasts
a nti-nationaIist representations-if any (for, as
with totalitariancinemas,whose statescontrol produc-
seen above, there need be none)-encour-
tion-with the exceptions of fascistltaly and pre-1938
aged by the mode of productionconcerned.
Nazi Germany-and which intervene strenuously in
Three further categories, concerning audiences, are distribution and exhibition with censorshipscrutinyof
i m p l i c i ti n t h e t a b l e a n d w i l l b e e x p l i c a t e db e l o w : local and foreign product, and which urge expressry,
and usuallyexplicitly,nationalisticrepresentations.
@) the successor otherwise of the variety of state T h e m o s t f a m i l i a ra r t c i n e m a s( i . e .o f t h e E u r o p e a n
cinemawithin its localmarket; model) differ again in that while their production
(h) its successin exporting to other territories;and depends largely on state subsidy, their distribution
( i ) t h e r a n g e o f c o m p e t i n g e n t e r t a i n m e n tf o r m s and exhibition operates largely withoutstate interven-
a v a i l a b l ew i t h i n t h e s t a t e c o n c e r n e d . tion (post-SecondWorld War France being the con-
spicuous exception) and their representations are
Under the industrial mode of production there is an aestheticaIly constructedbefore they are nationaIistic.
almost complete correlationbetween categories(a)to American art cinema differs in the lack of state produc-
(c):between, that is,the industrialmode of production, tion support, while socialiststates subsidize their art
entertainment modes of address in distribution and cinemas in both production and export distribution.
exhibition, and entertainment genres, with the inflex- International co-productions function in the same
ion of the entertainment mode of addresstowards the way as art cinemas,except that any nationalismsmay
didactic in the caseof totalitarianmode. Similarly,there disappear in the bland mix (while those of the Fifth
is a strong correlation between the cultural mode of Generation Chinese Cinema post-Tiananmen ser-
production, the modes of address of the art film-to iously question the nationalisms of the People's
the cu ltured, fi Im-literate viewer-wh ich characterizes R e p u b l i co f C h i n a ) O . r i g i n a lT h i r d C i n e m ae n j o y ss t a t e
a r t c i n e m a s 'd i s t r i b u t i o na n d e x h i b i t i o nc h a n n e l s a
, no support for neither production nor distribution,and its
art film genres. The bulk of international co-produc- practitionerswould argue that their states' abuse of
tions also conform to these criteria, with the marn freedoms of speech and assembly justify-indeed
exceptions being the higher-budget samples of necessitate-its anti-state representations.Later ver-
'Euro-pudding'.
M u c h a s t h e p o l i t i c a lm o d e o f o r i g i n a l sions enjoy less brutal, if still less than comfortaore,
T h i r d C i n e m a p r o d u c t i o n i s c l a n d e s t i n ef,u g i t i v e ,a n d state patronage. Third Cinema representationsover-
makeshift, so its politicized mode of address endan- lap with substate cinemas' interestsin regions, ethni-
gers its target audiences, and its typically agit-prop c i t i e s , r e l i g i o n s ,a n d / o r l a n g u a g e s w h i c h a r e n o n -
documentary genres serve its anti-statepolitics. Later hegemonic within the state.These latter rarelybenefit
versionsof Third Cinema are lesslife-threatening.With from state support in production or distribution and
variable production levels and degrees of access to exhibition unless from states within a federal system
mainstream distribution and exhibition, the substate s u c ha s t h e O u 6 b e c o i s .
cinemas are also instancesof this mode of production Audiences, conceived in box-office terms, figure
but are Iessco-ordinated in their strategiesof produc- u n d e r h e a d i n g s( g ) - ( i ) :t h e f i l m s i n p r e d o m i n a n tc i r c u -
tion, mode of address,and genre. lation in the state concerned, the successor otherwise
The horizontaldimension coverscategories(d)to (f): of its exports,and the range and popularity of compet-
state regulation and intervention in the sectorsof pro- ing entertainmentforms availablewithin the state con-
d u c t i o n a n d d i s t r i b u t i o na n d e x h i b i t i o n ,a n d t h e e x p l i - cerned. The lastof these is a factor for considerationin
c i t o r i m p l i c i t n a t i o n a l i s m sa d v a n c e d b y t h e c i n e m a s nation-statecinema studies. As regards the first two,
W O R L DC I N E M A C
: R|TICAA
L PPROACHES

nation-statecinemascan be categorizedas net impor_ l a t t e r i s a v a i l a b l e ,t h e n c i n e m a r e q u i r e s l a r g e p o t e n t i a l a u d i _


tersand netexporters. Hollywood, Indian,Hong Kong, ence groups, with the inevitablehomogenising effectsthat
and big totalitariancinemas dominate their locar mar- follow from this . . . a cinema addressingnational specificity
kets, through market and/or regulatory means, ano w i l l b e a n t i - o r a t l e a s t n o n - n a t i o n a l i s t i c ,s i n c e t h e m o r e r t r s
garner varying degrees of additional revenue from complicit with nationalism! homogenising project, the less
foreign markets. Smaller totalitarian cinemas (the i t w i l l b e a b l e t o e n g a g e c r i t i c a l l yw i t h t h e c o m p l e x , m u l t i _
d i m e n s i o n a l a n d m u l t i d i r e c t i o n a lt e n s i o n s t h a t c h a r a c t e r i s e
Soviet Union'sEuropean satellitestates)and the other
and shape a social formation's cultural confiqurations . . .
five varieties of nation-state cinema production fight
the marginal and dependent [politically critiJal] cinema rs
over the remainder,their principal enemy being Holly_
s r m u l t a n e o u s l yt h e o n l y f o r m o f n a t r o n a lc i n e m a a v a i l a b l e :i t
wood, which dominates most anglophone markets i s t h e o n l y c i n e m a t h a t c o n s c i o u s l ya n d d i r e c t l y w o r k s w i t h
and exerts considerable influencethrouqh the United and addresses the materials at work within the nattonal
States' world-wide strategic, economicl and cultural c u l t u r a l c o n s t e ll a t i o n . ( W i l l e m e n 19 9 4 : 2 1 1- 1 2 )
l i n k s .l n d i a n a n d H o n g K o n g c i n e m a se x p o r t t o t h e i r
ethnic diasporas, Hong Kong also throughout East ln terms of the table, internationalizing economic inter-
Asia, and big totalitarian cinemas to their colonized ests force their way downwards and to the right; cul_
and satelliteterritories.Art cinemas of all kinds distri_ tural, national ones struggle upwards and to the leftl
bute themselves broadly world-wide, but also thinly,
within the limits, that is, of art film distribution ano
exhibition channels.Third and substatecinemas rarelv Arguingfor the cultural
break out in the mainstream(an exception is the eue-
While box-office dollars increasinglydrive the industry
becois Jesus of Montreal(Denys Arcand, 19g9) which globally, this should not preclude our attending to
was in fact a Canadian-Frenchco-production).Given
cultural issues-indeed, it should demand it. Europe
their predominant anti-state politics, circulation is in the 1990s provides some key debates. Even French
sorely limited, and sometimes wider-because less
cinema, which has probably been the world,s most
policed-outside their country of origin.
successfulin meshing industrial and economic con-
cerns with cultural discourses,is feeling the pressure
of global commodification in the 1990s.In the case of
Recent cultural issues and debates Britain, Hill elegantly advances cultural against eco_
nomrc arguments in seeking to influence policy and
Politi c a lcl yr i t i c ana practice on nation-statecinemas,critiquing in particu_
l ti o n acil n e ma s
lar the policy endorsement of 'the operations of the
Perchedon the edge ofTable 1, the spacefor anti-state market place (and its domination by transnationalcon-
cinemas is very limited, emerging from the political glomerates)and, hence,the restrictedrange of cultural
u n d e r g r o u n di n t h e c a s eo f t h e o r i g i n a lT h i r d C i n e m a s , representationswhich the market provides,(1992: jg).
from the intersticesof the contradictionsof liberal prur_ This returnsthe argument to the issueof cultural spe-
alistfunding regimes, from the capacity of production cificityset out above. The Celtic poor cinema for which
units with progressiveheads to cross-subsidizefund_ Colin McArthur campaigns poses acute problems for
ing in the Fifth Generation Chinesecase,or, in the case the realizabilityof acceptable culturallyspecific repre-
of those same directors post-Tiananmen,from their sentations.Given centuriesof Englishothering of Cel_
ability to raise non-PRC international co-production tic Scotland, lreland, and Wales as ,uncivilized,and
finance on the strength of their names as auteurs. 'backward',
he offersthis'axiom to Celtic film-makers:
Willemen has noted the growing pressureson politi_ the more your films are consciouslyaimed at an inter-
c a l l yu n o r t h o d o xc i n e m a : national market, the more their conditions of intellig-
The capital-intensive natureof film production,and of its ibility will be bound up with regressive discourses
necessary industria
l, administrativeand technologicalinfra_ about your own culture' (1994: 118-20). In the context
structures,requiresa fairlylargemarketin whichto amortise of the much more powerfulWestGerman state, Elsaes-
costs,not to mentionthe generationof surplusfor invest_ serstillhas occasionto urgethe importance of commit-
ment or profit.This meansthat a film industry[otherthan ment to 'the politics of culture, where independent
Third,substate,and poor cinemaslmust addresseitheran cinema is a protected enclave, indicative of a will to
internationalmarketor a very large domesticone. If the create and preservea nationalfilm and media eco/oqy
C O N C E P TO
SF N A T I O N AC
LINEMA

amidst an ever-expanding international film, media perceive and rethink one's own cultural constellation
and information economy' (1989: 3). at the same time . . . a double-outsideness'whereby
the analystrelatesboth to her or his situationand to the
'elsewhere'
Exportand culturaldifference group as an other (214, 216-1 7). Rajad-
hyaksha and Willemens (1994) encyclopaediaof
As observed above, a given film can shift its variety of lndian cinemas represents a realizationof that goal.
nation-statecinema when exported, depending on the In a similarvein Chow argues for the relevanceof the
distribution and exhibition parameters of the import- Western theoreticaldiscourseof psychoanalysisto the
ing state and its political relationshipswith the expor- examinationof Chinesesocialand culturalrepresstons
ter. Cross-culturalreadings are more of a worry for art (1991 , p. xiv). And later positioning herself outside
and substate cinemas than for Hollywood, the worldl
both Western and Easternreadingsof China, she chal-
biggest producer of largely undifferentiated product
lenges the notion of an authentic cultural identity as
for export. ElsewhereI distinguishthree levelsof criti-
any more than an ideological construct (Chow 1995).
cal responseto imported films:

( a ) b l a n k i n c o m p r e h e n s i o n ,w h i c h i s m o s t l y p r e -
e m p t e d b y d i s t r i b u t o r s 'n o t i m p o r t i n g c u l t u r a l l y
Futureprojections
s p e c i f i c m a t e r i a l ss u c h a s t h e f i l m s o f W e r n e r
S c h r o e t e ro r A l e x a n d e r K l u g e , o r m o s t s o c i a l Will the wash of globalization rinse out cultural differ-
r e a l i s ta n d p o o r c i n e m a s ; ences between states? lf nation-state cinemas and
( b )t h e s u b s u m p t i o no f t h e u n f a m i l i a rw i t h i n d e p o - their marketing constitute a point of resistanceto the
l i t i c i z i n ga r t c i n e m a d i s c o u r s e so f ' a n e s s e n t i a l i s t growing pressuresagainst the state from within and
humanism ("the human condition"),and com- without, many argue that they cannot resistfor long:
'the "cinema", "nation" "national
plemented by a tokenist culturalism ("very concepts and
F r e n c h " ) o r a n a e s t h e t i c i z i n go f t h e c u l t u r a l l y cinema" are increasingly becoming decentred and
specific ("a poetic account of local life")'; and assimilated within larger transnational systems of
( c ) e t h n o c e n t r i cr e a d i n g s ,s u c h a s i n U S a c c o u n t so f entertainment' (Kinder 1993: 44O).The accelerating
flows of people, technologies,images,and ideas com-
Crocodile Dundee (Peter Faiman, 1986) which
bine with the intensifyingsearchof film producers for
use the film to inscribe American frontier myths
multiple internationalmarketsto imply growing homo-
and to rediscover an age of innocence (Crofts
1992, 1993: 58-9). This last mode of reading geneity in nation-statefilm production. And the possi-
'projective bility of distinguishing product with nation-state
Willemen calls a appropriation'
(1994:212\. cinema labels is threatened not just by the increasing
number of international co-productions, but also by
developments in electronic and fibre-optic delivery
Theorizing
the culturallyspecific systems with their encouragement of indiscriminate
Besides'projectiveappropriation',which includesthe c h a n n e l - z a p p i n ga n d i m a g e - m i x i n g . O n t h e o t h e r
'imperial hand, art film sectors world-wide offer new hopes of
and colonising strategy' of universalist
h u m a n i s m ( W i l l e m e n 1 9 9 4 : 2 1 O ) ,W i l l e m e n d r s t r n - interestin culturalspecificity,even if only in the form of
guishestwo otherways of analysingculturalspecificity. finding new foreign sets on which to inscribe old sce-
'Ventriloquist narios of innocence and nostalgia. Growing atten-
identification' has the speaker
'immersed dances at film festivalsin many parts of the West hold
in some ecstatic fusion with the others
voices . . . the monopolist-imperialist'sguilty con- out hopes for raised interest in cultural specificities.
'cross-over'
science' (213). The move beyond these complicit And the emergence in the 1990s of distri-
stances is based on Bakhtin'sdialogic mode, and is 'independent'
bution successesand of the American
'not
simply a matter of engaging in a dialogue with production sector holds out some promises for grow-
some other culture's products, but of using one's ing consumer discrimination, at least in the West,
understanding of another cultural practice to re- againstthe typically Hollywood mainstreamfare.

@
W O R T D C T N E M A :C R t T I C A t A P P R O A C H E S

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