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The cartoon illustrates the idea of strategic planning which involves a degree of
agencies to assess their situation and determine a strategy for the future (LeMay 2006,
183). Strategic management may be difficult for managers that are not capable of
developing a plan that addresses issues concerning agency missions. The cartoon
points to a critical factor in strategic planning, the inadequacy of data which agency
executives are challenged with. In order to strategize a comprehensive plan for the
agency’s future, the authoritative body needs to apply the strengths, weaknesses,
opportunities and threat (SWOT) analysis technique. In addition agency flexibility is also
The cartoon depicts a traffic jam where cars are “bumper-to-bumper” and a drive is
protesting with a sign boldly saying “Man Was Not Born To Crawl”. The issue at concern
here is that the public’s demand for a service from a public agency are underestimated
and it is difficult to meet such demands. “The actual provision of a good or service can
bring about vast changes in public demand that quickly outstrips the public agency’s
capability to meet” (LeMay 2006, 188). Highway planners attempt to construct freeways
which are able to meet the public’s demand for such an expressway, yet the new
changes cause immediate demand for newer roads. As roads are constructed, the
public use of those paths increase and are outdated rapidly. Administrative planning is
almost always insufficient when public demand increases at such a quick rate.
strategy that is challenged with lack of information and uncertainty from the
decision making and strategic planning must apply the SWOT technique and
incorporate flexibility with agency resources to meet the future demands. Public
agencies are given charge for highway construction plan for a certain capacity limit, yet
public demands immediately past the limitations and planning becomes inadequate.
Both cartoons exemplify the importance of strategic planning and the variables the
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