REQUEST FOR DIRECTION

File # RZ2018
RZ2018--001
Report To: Mayor and Council
From: Director of Development
Presenter: Ashley Murphey
Subject: Administration Report No. 0007/18
Cannabis Retail Public Engagement Plan
Options: "THAT, it be recommended to Council that Council endorses the
Cannabis Retail Engagement Plan as outlined in Administration
Report No. 0007/18 and authorizes staff to proceed with the
plan."

Meeting: Committee of the Whole

Meeting Date: 22 May 2018

CITY MANAGER'S COMMENTS:

Due to time constraints, this report was not reviewed by the City Manager.

DEFINE THE TOPIC:

To seek support from Council to move forward with the engagement plan for Cannabis Retail as
proposed during the Committee of the Whole presentation.

KEY INFORMATION:

The engagement plan includes activities that the community can provide public feedback.
[see attached Engagement Plan] These is:
Š a short online survey; and

Š two Dotmocracy events.

The plan will use a variety of ways to communicate with the community and how they can
participate and share their feedback. This includes social media, newspaper and radio ads,
survey links on partner email communications and the City of Fort St. John App.
Another key component to the engagement plan is to inform and communicate in a
transparent and clear way. The City
City’’s Let
Let’’s Talk page will have a ‘Let
Let’’s Talk Cannabis
Cannabis’’
engagement project launched to share information about:

Š What the engagement is about

Š Background information on the actions toto--date
Š Overview of possible zoning regulations on Cannabis Retail for feedback
Š Ways to provide feedback: access to the electronic survey link, event date, place and
time information
Š Next steps of the Cannabis engagement and process
Š Links to Cannabis regulations and reports from federal and provincial government
websites

As part of the public engagement, maps showing the four (4) proposed setback distances
from schools, parks and other Cannabis Retail uses will be displayed for public feedback.
[See attached mapping]

The maps will also be incorporated into the key messaging on the Let's Talk page, the
online survey and the Dotmocracy events.

RELEVANT OBSERVATIONS:
Conducting public participation is an integral part of the planning process. In order for staff
to effectively prepare a bylaw for Council's consideration, it is important that all pertinent
information has been collected and reviewed to inform the proposed bylaw.

A review and analysis of the data (feedback) collected will be completed to determine which
setbacks from each respective use as outlined in the engagement plan, will be
recommended in the draft bylaw. These recommendations will then be presented to
Council for consideration in the form of a Zoning Amendment Bylaw at the Regular Council
Meeting on June 11, 2018 unless Council gives setback distances at this meeting. In
which case, the proposed setbacks would be identified for the public to comment on.

COMPLIANCE WITH STRATEGIC GOALS:

Goal No. 1 - Enhance community economic development to provide opportunities and
sustainability for Fort St. John.

Goal No. 5 - Actualize downtown Fort St. John as a social, vibrant, liveable hub as
articulated in the Fort St. John Downtown Action Plan.

COMPLIANCE WITH STRATEGIC PRIORITIES:

ESSENTIAL QUESTION:
Does Council support the engagement plan as presented?

DETERMINED DESIRED OUTCOMES (If the essential question is answered)

KEY RESULT:
To have Council support the engagement plan as presented and authorize staff to proceed
with public engagement.

UNINTENDED OUTCOMES:
That Council does not support the engagement plan as presented and provides direction for
additional or different setbacks distances to be considered, or add other activities to the
engagement plan.

That Council does not support the engagement plan as presented and requests that
additional setbacks be considered and/or greater setback distances be considered.

DEPARTMENTS CONSULTED ON THIS REPORT to achieve the key results (pros and cons)

Strategic Services Department

Attachments:
Attachment 1 - Engagement Plan
Attachment 2 - Maps of Parks Distance Options
Attachment 3 - Maps of Schools Distance Options

RESPECTFULLY SUBMITTED:
Ashley Murphey, Planner
15 May 2018
Engagement Plan
Cannabis Retail
Level of Engagement

The level of engagement for this project will be consult. We must obtain public feedback on various
requirements to include in the proposed bylaw while ensuring to meet the federal legalization date.

Purpose
The purpose of this consultation is to receive public feedback on portions of the draft bylaw regarding
placement of Cannabis Retail.

Key Objectives
1. Obtain public feedback regarding placement of Cannabis Retail, including:
a. Permitted zones
b. Distance from schools
c. Distance from parks
d. Distance between other Cannabis Retail
2. Clearly define Cannabis Retail
3. Ensure bylaw is adopted before federal legalization date
Schedule
Milestone Details Date
Begin marketing engagement opportunities Social media, City website, media release May 17
Activate Let’s Talk page Background information May 17
Present Engagement Plan & draft Bylaw Special Committee of the Whole & May 22
Council Meeting
Launch online survey Let’s Talk page, partner emails, manual May 23
survey opportunities
Dot-mocracy #1 Location TBA May 24
Dot-mocracy #2 Farmer’s Market (9 am – 3 pm) May 26
Close online survey May 30
First & Second Reading Regular Council Meeting June 11
Public Hearing, Third Reading & Adoption Regular Council Meeting June 25

Engagement Budget
Budget
Item Description
Estimate
Social media Run ads directing people to Let’s Talk Cannabis page $200
Energeticcity.ca ads Create artwork and linking to Let’s Talk Cannabis page $0*
Moose FM Radio ads Have ads on Moose FM directing people to Let’s Talk page $0*
Dot-mocracy Supplies and rental fees $1,000
Partner email blasts Fees to have link included in partner email blasts $500
City of Fort St. John app Campaign to send people to Let’s Talk Cannabis page $0
$1,700
*Annual contract for energeticcity.ca and Moose FM ads

Page | 2
¯
0m Setback of Cannabis
Retail from Parks
119 Ave

93 St
115 Ave

Legend

100 St
112 Ave
111 Ave

Municipal Boundary
110 Ave

104 St
Parks

108 St

89 St
105 Ave

106 St
C2 - Downtown Core Commercial

79 St
C3

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
C4
C4 C4
General Commercial Zone - PRRD

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km
¯
50m Setback of Cannabis
Retail from Parks
119 Ave

93 St
115 Ave

Legend

100 St
Municipal Boundary
112 Ave
111 Ave
110 Ave
Parks

104 St
50m Parks Buffer

108 St

89 St
105 Ave

106 St

79 St
C3
C2 - Downtown Core Commercial

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
C4
C4 C4
General Commercial Zone - PRRD

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km
¯
100m Setback of Cannabis
Retail from Parks
119 Ave

93 St
115 Ave

Legend

100 St
Municipal Boundary
112 Ave
111 Ave
110 Ave
Parks

104 St
100m Parks Buffer

108 St

89 St
105 Ave

106 St

79 St
C3
C2 - Downtown Core Commercial

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
C4
C4 C4
General Commercial Zone - PRRD

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km
¯
200m Setback of Cannabis
Retail from Parks
119 Ave

93 St
115 Ave

Legend

100 St
Municipal Boundary
112 Ave
111 Ave

Parks
110 Ave

104 St
200m Parks Buffer

108 St

89 St
105 Ave

106 St
C2 - Downtown Core Commercial

79 St
C3

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
C4
C4 C4
General Commercial Zone - PRRD

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km
¯
0m Setback of Cannabis
Retail from Schools
119 Ave

93 St
115 Ave

100 St
111 Ave
112 Ave
Legend
110 Ave
Municipal Boundary

104 St
Schools

108 St

89 St
105 Ave

106 St

79 St
C3 C2 - Downtown Core Commercial

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
General Commercial Zone - PRRD
C4 C4
C4

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km
¯
50m Setback of Cannabis
Retail from Schools
119 Ave

93 St
115 Ave

Legend

100 St
112 Ave
111 Ave Municipal Boundary
110 Ave
Schools

104 St
50m Schools Buffer

108 St

89 St
105 Ave

106 St

79 St
C3 C2 - Downtown Core Commercial

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
General Commercial Zone - PRRD
C4 C4
C4

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km
¯
100m Setback of Cannabis
Retail from Schools
119 Ave

93 St
115 Ave

Legend

100 St
Municipal Boundary
112 Ave
111 Ave
110 Ave
Schools

104 St
100m Schools Buffer

108 St

89 St
105 Ave

106 St

79 St
C3
C2 - Downtown Core Commercial

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
C4
C4 C4
General Commercial Zone - PRRD

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km
¯
200m Setback of Cannabis
Retail from Schools
119 Ave

93 St
115 Ave

Legend

100 St
Municipal Boundary
112 Ave
111 Ave
110 Ave
Schools

104 St
200m Schools Buffer

108 St

89 St
105 Ave

106 St

79 St
C3
C2 - Downtown Core Commercial

101 St

94 St
C3 - General Commercial

92 St
C4 C4

98 St
100 Ave

C4 C3
C4 - Service Commercial
C4
C4
C4 C4
General Commercial Zone - PRRD

93 St
C4

86 St
Ala
C4 s ka
Hw 93 Ave
y
92 Ave

96A St
91 Ave
Old Fort Rd

91 Ave
C3
Cr C3

92A St
ee
109 St

89 Ave R d
C4

89 St
87 Ave
87 Ave
98 St

85 Ave 85 Ave

C4

Rd 259
C4

72 St
Ala C3
s ka
93 St

Rd
N

77 Ave

C4
Rd 265

0 0.25 0.5 1 1.5

Km