Documente Academic
Documente Profesional
Documente Cultură
CALIFORNIA
1 - Program
Market internationalization is no longer a trend and has become a fact.
Executives from all over the world face the need to increase their management
knowledge, improve their business English skills and acquire vital international
experiences. Employers prioritize hiring individuals with a global mindset, and
the fundamental skills to lead managerial action across boundaries.
2 - Course Descriptions
Courses are aimed at undergraduates in Business Administration, as well as
students in other fields with an interest in understanding the foundations of
international business. (Please see our list of courses on page 2)
All courses are taught in English. This, together with extra and intra-
curricular activities, allow each student to gain a profound knowledge of
American affairs.
We also offer a course in Business English, at no additional cost. The goal is
to develop management training skills parallel with learning the English
language. For students with limited knowledge in English, there is the option
to attend the program "Business English - First Lessons".
The courses take place over three weeks of full time study in January, July
and September. Classes meet Monday to Thursday, from 9 am to 4 pm. To
ensure close contact between the professor and students, classes are
composed of groups from 15 to 30 participants.
Check out the upcoming dates for
the programs on page 5
Intensive Programs in Business Administration - USA
3 - Program Organization
Visits to local The University of La Verne is one of the most traditional and well respected
companies, American universities. Founded in 1891, ULV is a private, nonprofit
organizations and institution, with its main campus in the city of La Verne, California, 40
other events minutes from Los Angeles.
The group will visit The California State University is a public institution, founded in 1857 and
local companies and currently CSU is the largest four-year public university system in the United
have lectures with States. Northridge campus, where the course is taught, is located 20 minutes
Executives. This is an from Hollywood.
opportunity to interact
with the business Both universities offer undergraduate, masters and doctoral degrees in
realities of the United various fields of knowledge. Classes are taught by doctors with extensive
States. professional and academic experience. Both institutions are connected to
Extra visits to numerous foundations that support international students.
organizations and
events are suggested
Under the guidance of Dr. Ricardo Pitelli de Britto, the program will provide
to students during
assistance to students in their preparation and travel to the course, in order
their spare time.
to make the most of their experience. Our goal is to offer international
education focusing on the realities that young professionals face.
Strategic Thinking; Strategic Planning; Marketing and market conquest. Company visits and Business cases. Business English.
Leading the People Side of Business, Developing Leaders with Emotional Intelligence and Resonance, Coaching as Leadership.
Company visits and Business cases. Business English.
Financial Environment; Global Finance; Global Accounting. Company visits and Business cases. Business English.
Foundational theories and contemporary approaches; Public Personnel; Policy Formation, Budgeting, and Auditing. Company
visits and Business cases. Business English.
Intensive Programs in Business Administration - USA
Managing customers in the Globalized World, International Products and Branding, Managing Global Markets and Offerings.
Project Management, Strategy, and Strategic Thinking; Management for Project-Based Companies; The challenges of conducting
people; Risk Management. Company visits and Business Cases.
Internal and External assessment; Competitive Analyzes; Forecasting tools and techniques; Types of Strategy; Types of strategy;
Restructuring and reengineering. Company visits and Business Cases.
Capital Markets, Consumption, and Investment; Performance Management and Incentive Design; Volatility in Exchange Rates;
International Financial Systems. Company visits and Business Cases.
6 – CSUN Programs
Design Thinking
DT - Campus CSUN
The objectives of the program are to get in touch using an approach that enable people
solve strategic and complex challenges, allied to case studies about the subject. To provide
the students with some original ideas and innovative experiences in the organizations.
6 - Program Structure
The students will receive two certificates: Advanced Only Advanced Only Advanced Only
Certificate of Attendance: Issued by the
University of La Verne or by the California State September: two-week September: two-week
September: two-week
University (in the chosen field of study). option option
option
Business English Program: Issued by the ELS or Starts: Sep/3rd/2018 Starts:
by the California State University. Starts: Sep/05th/2019
Finishes: Sep/14th/2018 Aug/31st/2020
Finishes:
*Upon request, students will be issued transcripts Finishes: Sep/16th/2019
Sep/11th/2020
for the program.