CHAPTER – III

INDUSTRY OF COMPANY PROFILE

COMPANY PROFILE:

Company Background NAPTLIN FIBER AUTO DOOR INDIA PVT LTD is a sister concern

of Naptlin Group of Companies which was established in 2000. Naptlin Group Managing

Director G.Periyanayakkam pillay, Managing Director , P.Sundram Pillay, a well reputed

and leading business group in Chennai, engaged in diversified businesses like motorcycles,

Commercial vehicles (trucks and pickup vans), automatic brick manufacturing, Properties and

IT. The principal company Naptlin Automobiles Limited is now manufacturing six parts of

motor cycles (DAYANG) in its own manufacturing plant at Bhaluka. The company, which

started its business with handful of personnel, has now over 450 regular employees working in

different companies of the group.

Naptlin Motors Limited was appointed as Exclusive Distributor for famous Eicher brand trucks

in Oct 2004. In 2010, the total sales volume becomes 4033 no of trucks and pickups and 241

corers turnover which is almost 52 % of group turnover. Within this period the company

established 13 no of service centers in various important places controlled by the central service

centre at and appointed 20 no of parts dealer beside strong dealer network. To enrich and ensure

customer service, the company introduces Customer Care and Training Cell department in 2007

which aimed to establish customer right and improving operational efficiency through training

and free vehicle check up campaign. Naptlin Motors Limited introduces STAR mechanic

(Authorized Mechanic) concept in the highway, first time in Bangladesh where user can take
service (Both free and paid) as per company instructions and fast moving items are available

there

COMPANY INTRODUCTION

For more than 17 years, we have been a major Automotive Parts manufacturing company in
India. Over the years, we have set high standards and designed technological innovations in the
field of Automotive Components. We have been working with the most efficient technologies so
as to bring the finest array of products. With our sincere and thorough efforts to develop cutting-
edge Automotive Products, we have become a leading Manufacturer & Supplier in this
domain. Our quality range includes Camshaft, Brake Shoe, Clutch Assembly, Clutch Hub,
Clutch Center Holder and Clutch Plate, etc. These Automotive Parts & Components are
manufactured with the thoroughgoing processes of designing, machining, heat treatment and
surface coating. Also, our offered standard automotive products are well-suited for all brands of
automobiles.
In order to have sound technological edge over our counterparts in the market, we have an
excellent research & development facility. This wing is responsible for research data collection
and detailed analysis of current market needs as well as future positive technologies. It helps us
to get an eminent place in the domain of automotive product design and development. Also, we
work with the global quality standards. Therefore, all our Brake Shoe, Clutch Assembly,
Camshaft, and allied products are assured to be avant-garde, developed on the grounds of the
latest techniques and standards. Easy-to-fit, requiring low maintenance and long-life, our
Automotive Parts & Components are demanded in wholesale. We have accomplished all the
wholesale as well as bulk orders with total client satisfaction, till the date.

To begin talking about our forefathers search for a mode of transport to replace the horse would
necessitate traveling back in time over 300 years. Inventions (or what perhaps could be better
described as contraptions) utilizing wind power and even elaborate clockwork gearing were all
tried, up to the advent of steam power.

The oldest surviving self-propelled vehicle, Cugnot's 1770 “Fardier” owes its preservation to the
fact that on its trial runs it ran amok and knocked down a wall! Put into store, it survived the
French Revolution, was acquired by the Conservatoire des Arts et Métiers in Paris in 1799, and
has been a major exhibit there ever since.

It was followed by a number of even less practical designs from optimistic French, English and
American engineers, and it was not until 1801 that the first successful road carriage appeared.
The brainchild of Cornish mining engineer Richard Trevithick, the road carriage would in-turn
lead to the development of his London Carriage of 1803, which made a number of successful
runs before being dismantled to power a hoop rolling mill.

Trevithick lost faith in the practicability of his own inventions, and although they came very
close none were perfected. Other inventors of the day could see his vision, and so began
developing a range of supposed “vehicles”, although they were all ill-founded and better suited
to science fiction. The ideas ranged from machines driven by articulated legs, tiny railway
engines running inside a drum like squirrels, the use of compressed air and, alarmingly,
gunpowder!

INDUSTRY PROFILE :

Fuel economy became even more significant after the 1956 Suez War, when petrol was rationed
in many countries, and the event created a new breed of cycle-cars, which today we refer to as
“Bubble Cars”, such as the Heinkel, Messerschmitt and Goggomobil. The “Bubble Cars” may
have been “cute”, but they were primitive devices and not well liked at the time.

Their saving grace was their fuel economy – should someone design a comfortable AND
economical car they would be doomed. That person was Alec Issigonis – and his design - the
1959 Mini Minor. Now “Cheap and Cheerful” could also mean decent engineering, comfort and
handling. The Mini’s layout of front-wheel drive and transverse engine was to set the pattern for
the coming 20 years and more
.

But the 1950s had their glamour cars, too: Britain produced the big Healeys, the Triumph TRs
and the first MG to abandon the per perpendicular lines of the 1930s, the slippery profiled MGA,
even available with a temperamental twin-cam engine; Italy built big, powerful sports cars like
the Ferrari America and Super America; France, which had taxed the Grand' Routiers like
Delahaye out of existence, introduced the avant-garde Citroen DS; and Germany, free of any war
repatriation responsibility, were to release the distinctive Mercedes 300SL Coupe – one of the
most highly sought after sports cars to this day.

VISION STATEMENT:
 To become a Leader in the Automotive Industry by focusing on Customers, Employees,
Growth, Innovation and Efficiency.

MISSION STATEMENT:
 To develop the Dealership Business by establishing 3S facilities across the region
 Emphasize on multiproduct and availability in spare parts business
 Maximize operational efficiency by improving resource utilization
 Expansion of appropriate supply source
 To utilize the full potential of SAP to achieve maximum process efficiency and
optimization
 Have the right people with adequate skills, knowledge, attitude & customer orientation

Naptlin fiber auto door india pvt ltd a continuous production system, making use of special
purpose machines and produces standardized items in large quantities.
Characteristics
 Standard products are manufactured.
 Small work in progress in involved.
 More maintenance is required.
 Minimum cost of production per unit
 Division of labour is made more efficient.