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WWW.VANIG.IO
WWW.VANIG.IO
Cuprins
Notificări și declinări 2
1. Rezumat executiv 3
2. Introducere 5
3. Proiectul Vanig 12
4. Cazuri de Utilizare 24
7. Cererea de Monede 36
8. Echipă 37
9. Partneri 38
10. Roadmap 40
12. Concluzie 43
1
Notificări și declinări
Vă rugăm să citiți cu atenție următoarea notificare înainte de a citi acest document
Whitepaper emis de Vanig International, Inc. (denumit în continuare "Distribuitor").
Această notificare se aplică oricărei persoane de mai jos, "dvs.", "parte", "deținător",
"entitate, care deține și care a revizuit acest Whitepaper. Vanig International, Inc este
denumit în continuare "Distribuitor", "Companie".
Această Whitepaper nu constituie un prospect sau ofertă de orice fel, nici o ofertă de valori
mobiliare sau o cerere de investiție în nicio jurisdicție. Această Whitepaper are doar scop
informativ. Conținutul acestui document Whitepaper nu este o promovare financiară.
Această lucrare nu va fi interpretată sau prezentată ca o invitație, ofertă sau stimulare
pentru a atrage orice participare, investiție sau angajament cu Vanig.
Monedă Vanig. Vă este de înțeles că această Declarație de risc descrie riscurile potențiale
2
1. Rezumat Executiv
Vanig este o platformă integrată de Comerț Electronic și un Ecosistem de Lanț de
își propune să rezolve această problemă, abordând unele dintre problemele semnificative
cumpărături cu adevărat plăcută pentru clienți, deoarece vor obține o selecție bună a
produselor, recenzii reale, economisi bani, primi recompense, acces la informații despre
achiziționării de produse de astăzi, pe baza unui studiu. Vanig abordează toate aceste
Propunerea noastră este trasată din anii de experiență și expunere la sistemele de comerț
electronic la scară largă, gestionarea și menținerea lanțurilor de aprovizionare globale și
expertiza cu tehnologia distribuită ledger, cunoscută și sub numele de tehnologia
blockchain.
• Ecosistemul Lanțului de Aprovizionare al lui Vanig folosește cea mai recentă tehnologie
de tip blockchain folosind tehnologia Sawtooth de la HyperLedger.
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• Vanig furnizează informații de proveniență despre produsele de top care permit
clienților să aibă încredere în produsele pe care le cumpără.
• Platforma Vanig E-Commerce este sigură, are produse organizate și reduse, are un sistem
Lansăm moneda VANIG cu platforma Vanig. Moneda VANIG va fi moneda primară folosită
în cadrul platformei de comerț electronic Vanig și a recompenselor Vanig. Cererea pentru
moneda VANIG va continua să crească odată cu lansarea platformei, iar Vanig începe să se
extindă în mai multe țări. Valoarea și cererea monedelor VANIG vor continua să crească
deoarece VANIG planifică răscumpărări trimestriale odată ce Vanig începe să fie
profitabilă.
Vanig intenționează să lanseze platforma de comerț electronic în 2 țări din Asia de Sud-Est,
începând cu Filipine și Malaezia în anul 1 (2019) și terminând cu Indonezia și India în anul 4
(2021). Vanig va fi profitabilă în anul 2, cu un CAGR de 20-25%, începând cu anul 3.
Suntem încântați să lansăm Vanig acum și anticipăm o creștere exponențială pentru Vanig
din 2019!
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2. Introducere
Comerțul electronic este o activitate globală în valoare de trilioane de dolari în valoare de
comerț. Cheltuielile din clasa mijlocie se vor tripla până în 2030; economia împărțită ar putea
atinge 300 miliarde de dolari până în 2025; mai mult de 1,4 miliarde de persoane au
achiziționat un produs sau un serviciu online în 2017; valoarea totală brută a comerțului
electronic B2B a depășit 20 de trilioane de dolari în același an. Ne adresăm unei piețe
În ciuda creșterii remarcabile, industria globală de comerț electronic este încă prezentată
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2.1 Ineficiența lanțurilor de aprovizionare
B. Intermedierea
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D. Urmărirea ineficientă a produselor sau a serviciilor
Aceasta este o problemă care afectează producătorii, angrosiștii și retaileri. Mai ales în
timpul rechemării unui produs, mecanismul de urmărire și depistare trebuie să fie rapid,
fiabil și transparent. Și costul este o chestiune esențială care afectează pe toată lumea din
lanț: un producător dorește să reducă costurile de rechemare, menținând în același timp
starea de piață și reputația intactă; un angrosist urmărește să reducă produsele
nevândute și să ramburseze costurile de retragere a rețelelor lor pentru a-și menține
poziția; un retailer dorește să se adreseze rapid și eficient, menținându-și clienții
satisfăcuți; și în final, consumatorul final poate dori ca produsul defect să fie înlocuit fără
costuri și cât mai repede posibil.
Comerțul electronic online este puternic competitiv. Clienții sunt obișnuiți cu garanții de
satisfacție de nu mai puțin de 100% cu achizițiile lor, iar concurentul dvs. este întotdeauna
la un click distanță - într-un astfel de mediu este crucială menținerea și recompensarea
unui client folosind o multitudine de informații obținute din experiența lor de cumpărături
online și critic asupra a ceea ce se întâmplă după ce cineva a plasat o comandă.
Majoritatea platformelor de e-commerce nu au acea vizibilitate pentru călătoriile de client
end-to-end. Adesea, întârzierile în transportul maritim sau alte preocupări pe care clienții
le pot avea după cumpărare nu sunt captate în detaliu sau integrate cu alte date privind
experiența clienților. Aici integrarea cu un lanț eficient de aprovizionare și o experiență
eficientă în domeniul transportului maritim pot câștiga clienți înapoi.
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B. Provocările reaprovizionarii inventarului
De obicei, cele mai multe magazine de comerț electronic nu stochează inventarul
complet al produselor afișate. Este o provocare din ce în ce mai mare pentru a lua
deciziile corecte la momentul potrivit pentru a satisface cererea de vârf în timpul
perioadelor de creștere (de exemplu, sezonul festiv) sau a reducerii excedentului la orele
de întrerupere pentru a menține un bilanț sănătos. În ceea ce privește consumatorii,
acest lucru este și provocator, deoarece nu știu cât de mult este lăsată pe rafturi sau
când vor ajunge reaprovizionările. Și acest lucru duce adesea la oportunități de vânzări
sau cumpărări încrucișate ratate din teama de a pierde.
D. Autenticitate și recenzii
recomandărilor din rețeaua lor socială închisă. În prezent, mai mulți consumatori doresc
să cunoască originea unui produs și dacă acesta a fost fabricat în mod etic, dacă
consumatorul a plătit un preț echitabil și corect, dacă a fost deteriorat în vreun fel în
timpul transportului sau dacă este într-adevăr autentic? De asemenea, dorim să avem o
au cumpărat și au folosit produsul respectiv. Acest lucru este important în epoca de știri
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2.3 Tehnologia Blockchain în Lanțul de Aprovizionare și Comerțul Electronic
Credem că problemele descrise mai sus sunt abordate utilizând ultimele tehnologii Blockchain
și Soluția Vanig.
Provocări/Ineficiențe
Cum se adresează Blockchain
actuale
Urmărirea
Caracterul distribuit al topologiei ledger-ului și al blocurilor
Datele ascunse în silozurile
înlanțuite oferă traiectorie automată și depistare în orice punct.
verticale, nici o vizibilitate
pentru toate părțile
Gestionarea
Managementul inventarului dinamic, datorită comenzilor
Inventarului Static
Cele mai multe informații sunt inteligente, auto execută ordine și se conectează la senzorii IoT
transmise după eveniment, nu (de exemplu, oracole) pentru relee de informații în timp real.
în timp real
Transparent Supply Chains Public blockchain architecture with peer-to-peer topology and
Origins and provenance immutable nature, allows for transparency of transactions, and
information is sparse historic traces for all nodes at any time.
e-commerce inefficiency
E2E Customer Journey Fully distributed ledger with real-time information on product
Little information available provenance providing peace-of-mind and visibility over
post purchase event
purchased items.
Replenish Inventory Effective track and trace providing valuable pattern data for
Stockpiling resulting on planning and analytics to aid decision making for just-in-time
overstock or understock replenishment of inventory.
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To understand the benefits distributed ledger technology brings to a supply chain, let us
look at a very common supply chain scenario that e-commerce retailers handle day to day,
managing and controlling a complex chain of third-party vendors, logistics carrier providers
and suppliers.
A customer places an order, the order is passed on by the manufacturer to the retailers who
dropships the goods through a third-party logistics provider. The product is then transferred
This scenario is illustrated below, the green arrow depicts the flow of information (custom and
successive purchase orders through the supply chain) and the blue arrow shows the product
flow.
This long chain of delivering goods also include several parties, their commissions and
negotiated shipping rates. This starts from ordering the goods, the tendering of the
load, shipment tracking, delivery confirmation, and settlement of the extra charges in a
heterogeneous environment.
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Today, therefore, to capture the ordering details, shipment confirmation, likely events of
return, and settle the charges with minimal opportunities for dispute, a blockchain of the
entire transaction, including the details, commission, and negotiated fees can be used. The
public-private nature of blockchain technology means that each participating merchant can
make data visible to the other members. Merchants have visibility into the transaction and no
The image below shows such a process. The blockchain is initiated by the online retailer
with a block for the order, the smart contracts are electronically signed to negotiate the fees,
rates or commissions by the parties to signify the approval. The parties involved then add
transactions and blocks to the blockchain since the bills of landing, load tender, and other new
The system of record for the whole transaction is the blockchain. It drives the whole process
and also records the transaction. The green block represents how the financial settlement
is initiated in the blockchain and a payment processor or bank carries out the transactions.
All participants are able to see the records of payments and reconcile against the smart
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3. The Vanig Solution
The Vanig solution uses blockchain technology to offer the world’s first integrated e-commerce
platform with supply chain. The integration of e-commerce and supply chain makes Vanig
unique. We target the inefficiencies of modern e-commerce and supply chains and will utilize
smart contracts and the reputable ledger of a blockchain. At its core, we have a proven
blockchain technology that has been developed by the world’s largest blockchain technology
consortium, Hyperledger.
illustration below shows how different participants in the Vanig Ecosystem interact with each
other using Smart Contracts.
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Vanig Process Flow
1. Consumer places an order using the Vanig Website or Vanig Mobile App.
2. Smart contract #1 gets written automatically and captures the details of the order between
the consumer and Vanig and is stored in Vanig’s blockchain ecosystem.
3. Manufacturer/retailer ships the product from their location which triggers another Smart
contract #2 between the manufacturer and its distribution agent.
4. Distribution agent picks up the order from manufacturer and delivers it to the consumer.
5. Delivery acknowledgment from the Consumer will trigger another Smart contract #3
between the distribution agent and the consumer.
6. Finally, Smart contract #4 is created to capture the transaction ledger between the
All these transactions are recorded and are linked as blocks in the Vanig ecosystem. This
creates a traceable chain of blocks that shortens the track and trace process in terms of recall
from weeks to just a few hours. Since all the blocks are interconnected we have real time
inventory visibility to both consumers and supply chain participants. The Vanig ecosystem
information, and temperature, and product location during transport between end points in
Smart contract #1 meta data captured Smart contract #2 meta data captured
Smart contract #3 meta data captured Smart contract #4 meta data captured
Consumer ID Set of hash keys Invoice # Date
Distribution agent ID Purchase # Retailer ID
Date shipped Quantity Retailer address
Acknowledgment Unit price
Number of units Tax %
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Following architecture explains the implementation of Vanig ecosystem in Blockchain
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Vanig Architecture explained
The Vanig Architecture has three main layers, the Presentation, Semantic and Application
The Presentation layer has the Web, App and mobile UI that the various users of Vanig from
consumers to retailers/wholesalers use to interact with the Vanig platform. Interactions like
searching for a product, paying for a product, listing a product, providing a review etc.
The Semantic and Application layer houses the core Vanig e-commerce platform business
logic components, it handles all the transactions generated by the various users of the
platform. This layer also houses the Security Gateway, it establishes user identity and provides
capabilities for authentication, authorization, and integration. The security gateway ensures
that participating users have permission and have entitlements granted based on their
roles in the blockchain trading network. It interfaces to Private Vanig blockchain/Public for
Payment transactions and IPFS to retrieve additional business content like Product images,
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The Intelligence and Data layer houses the Blockchain technology, Hyperledger Sawtooth
services for Batch, Transaction, Consensus, Ledger, and Transaction Family & Policies
The Transaction Permissioning service validates the identities of all users using PKI certificates
and thus the permissioned nature of the Hyperledger Sawtooth technology. It addresses
scenarios where privacy and confidentiality are of utmost importance using the following
Permission methods -
The consensus service in Sawtooth is plug and play and can be changed at runtime to a
consensus mechanism of choice ex PoET. The Transaction (Smart Contract in Ethereum BC)
service is crucial to the Vanig ecosystem, it helps securely apply rules when transactions are
processed and automate validation steps and digital contracts in place of signed physical
contracts.
Considering the nature of the Supply Chain, Participants and transactions, selected “private”
and proprietary transactions are kept off the public ledger. It is one of the reasons Vanig
chose to use Hyperledger, to enable off chain logic. The Vanig architecture will thus have both
on chain/ public and off chain/private transactions, that are accessible to users according to
their role.
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Hyperledger Sawtooth
While utilizing blockchain technology is a step in the right direction, the choice of blockchain
technology itself is crucial here. Having carefully considered the desired functionality and
sensitivities with supply chain participants, we chose to work with the Hyperledger Sawtooth.
With Hyperledger we can take advantage of channels (or side-chains in other terms) that live
off the main chain and provide certain degrees of privacy to its admitted members.
Hyperledger Sawtooth also gives us the option to configure membership in the blockchain,
which is an important characteristic with supply chains (not everyone should have access to
the supply chain information). Finally, we can choose the consensus protocol of choice, at run
Hyperledger Sawtooth
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Features of Hyperledger Sawtooth
• Support for Ethereum – – Run solidity smart contracts and integrate with Ethereum
tooling.
• Dynamic consensus – Modify the blockchain consensus protocol on the fly as your network
grows, enabling you to integrate more scalable algorithms as they are available.
• Broad Language Support – Program safe smart contracts in your preferred language,
with support including Java, JavaScript, Python, and more.
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3.1 Key advantages of the Vanig ecosystem
A. Competitive Pricing
As a blockchain-powered ecosystem, Vanig doesn’t have the notion of an intermediary,
hence every key stakeholder in the supply chain - from the manufacturer to the end
consumer – will have a direct, peer-to-peer communication. That allows producers to cut
down costs on brokering fees, and the end consumer gets a better deal. Price is driven by
market demand and production cost rather than mark up to go above a break-even point.
B. Authentic Reviews
Fake reviews are one of the biggest problems faced by consumers today. Affecting
buyer’s confidence and trust when shopping online. A vast majority of products that are
Our AI & ML algorithms detect fake reviews based on content of review, history of
orders, past reviews and many other factors to build a credibility score for the reviewer
and reviews they publish. This ensures buyer confidence on our platform.
Information about the recalled product is quickly propagated through the nodes in the
blockchain and registers in the immutable ledger to track and trace. This alleviates the
situation with information asymmetry which typically occurs when the recall process
backlog of cases to be investigated and acted upon, higher cost of storage, re-shipping
and clearance, and ultimately a possible loss of business with dissatisfied customers.
during a recall.
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D. Security
It goes without saying, that since we chose to use blockchain technology for Vanig, we get
the benefits of cryptographic hashes and secure transactions amongst participants in the
supply chain. It is worth noting that our smart contracts also live on the blockchain and
have their own encryption too. And finally, our choice of consensus mechanism enables
E. Real-time tracking
Manufacturers, wholesalers, retails and consumers can track the product in real time.
We have implemented an open ecosystem where external data feeds from sensors, data
oracles, and other popular trackers are easy to connect to via Vanig’s APIs. The journey of
a product has become open and visible in real time giving greater assurances about the
security of a transaction.
F. Transparency
Consumers are able to track products with ease and information about defects are
stored permanently in the blockchain, resulting in fraud detection and tamper proof
transactions. For example, if a defect or fraudulent product enters the marketplace, and
is detected, information pertinent to that product will be registered in the Vanig platform
and accessible to interested parties across the supply chain. Information transparency
gives greater confidence to consumers, sellers, and wholesalers which increases the
mechanism for the marketplace to avoid artificial price adjustments - no more overstock
or empty shelves. Pushing out uncleared stock is unjustifiable with new blockchain based
inventory systems as these are open and visible to consumers. The decision to purchase is
based on transparency of inventory and price, creating a level market place and efficient
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H. Easy Product Listings
We operate one-click product listings from popular e-commerce stores such as Amazon,
Walmart, and platforms such as WooCommerce and Shopify and BigCommerce. This is
an important step for a quick onboarding process of products from other marketplaces
and gives consumers access to millions of products; this function enables a CSV File bulk
upload, a robust API connection and automatic retrieval and upload of products.
I. Multi-party contracts
Vanig is an ecosystem powered by blockchain smart contracts. Processes are faster as
a result of contracts between multiple parties executed on the blockchain with smart
contracts; for example, the smart contract between a consumer and the Vanig marketplace
(via website, mobile) is different from the smart contract between a manufacturer and the
wholesaler’s depot. They serve one purpose: to automate transactions and record terms
on immutable ledgers.
J. Provenance
Vanig enables full origin and trace information providing unique-in-class provenance
information. Interested parties can perform audit trails at a click of a button to trace a
product all the way back to its origins. As our provenance trace makes use of Internet
of Things (IoT) sensors, interested parties can inspect any modifications or changes that
to make real time money transactions and money transfers. This is uniquely different from
current e-commerce platforms where the transactions aren’t real-time for all stakeholders;
for example, a consumer’s credit card might be charged at the point of sale however,
the retailer, manufacturer and distributor may have their funds clear days later. Clearing
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3.2 Vanig e-commerce features comparison
In the table below, we list Vanig’s e-commerce features:
Per listing -
Ticker Symbol $0 to $40 $0 $0.05 to $0.20 $0 $0
Affiliate Referral
Commission 5% 4% 5% 5% 5%
15 to 20 days
Payment Cycle 15 to 20 days 15 to 20 days Real Time 2 to 4 days
(Excludes Paypal)
Seller or Amazon
Shipment Seller Seller Seller Seller
fulfillment
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4. Use Cases
One can consider a number of blockchain use cases pertinent to supply chains and e-commerce.
We have, in fact, a number of them on our pipeline for implementation. Below are noteworthy
samples.
the online toys’ market place is experiencing a period of rapid growth given the modern life
conveniences for e-commerce. However, as the toys’ market grows, so does the ever-complex
ecosystem of toys’ manufacturers, wholesalers, distributors and retailers. And with that
growth we have the ever-increasing parental oversight and alertness to the quality of toys
A toy that has hazardous plastic covers, for example, can cause havoc to a child’s health
and parents are becoming aware of these dangers thanks to the Internet and the speed
of information flow in our lives. For example, there have been reported cases of hazardous
brominated flame retardants were used in significant proportion of toys, such as toy robots.
Although the use of fire retardants is welcome, the use of dangerous chemicals to achieve a
fire-proof status is not. The problem with these findings is that they are postmortem, that is, the
toys were already bought and used by children, an accident happened and then investigation
This where the Vanig platform comes in. We are leveraging the use of blockchain ledgers to
record and save, forever, every part, component, and ingredients that were used to produce
a toy or product. When materials are deemed to be dangerous – cross referencing scientific
information and national safety databases – then an automatic smart contract triggers an
exclusion clause whereby the toy product in question will be blocked from registration or
acceptance on Vanig due to its hazardous materials. So, we prevent an accident before it
even happens. This preventive action can be inspected at any time by prospective consumers
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4.2 Logistics’ universal track and trace
The logistics industry is accustomed to using high tech for track and trace. For example, RFID
(radio frequency identification) market has grown to an industry of well over $5 billion from a
mere couple of hundred million a few years back. There are well over 90 million RFID sensors
in use and the technology is constantly maturing. Although the technology provides an instant
checkpoint to track the position of the object that is affixed onto, it has its limitations. There
are many different vendors and types of RFID sensors. Some are not compatible with each
other’s platforms. Information permanency is a challenge as well as RFID signals and geo-
position information is not stored long term and the data formats tend to differ from platform
to platform.
This is where the Vanig blockchain platform comes in. We envisioned and implemented a
powerful synergy between existing RFID sensor networks, and the Vanig platform. As
products are shipped from place to place within the Vanig ecosystem (manufacturer to
wholesale depot, to distribution agent, to consumer), they are RFID tagged as with normal
logistics procedure. But, in addition, we store RFID tracking information on the blockchain so
that at any point in time, we can retrospectively trace back the journey of a particular product,
by way of piecing together the data records from each RFID sensor. This undisputed proof
of origins and whereabouts of product movements has brought about and will continue to
bring efficiencies and cost savings to the logistics industry as the Vanig ecosystems gains
widescale adoption.
The International Trademark Association reported about $460 billion worth of counterfeit
goods were bought and sold in 2016. This is not surprising as most counterfeit products are
purchased over the internet. The Red Points, a leading research company in Barcelona, Spain,
revealed the top 10 lists of websites where fake products are often bought and sold using
the data provided by its custom-developed web crawlers. AliExpress, the leading Chinese
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Source: Red Points
In reality, six of the top 10 sites have their headquarters in the Far East—China, a region
known for its age-long reputation for counterfeit production and a relaxed attitude regarding
intellectual property. As the expensive products that draw much attention from the consumer,
handbags and footwear are also identified as the most often counterfeited products bought
This is where the Vanig blockchain platform comes in. Smart contracts governing the flow
of products and raw materials through the supply chain register and stores detailed product
information, thus the source of raw materials used for a product is captured and tracked and
traced. Stakeholders will know in advance the whereabouts of its component parts. Any part
that is not coming from a certified source information that can be fetched from and validated
through off-chain oracles – we flag it up and alert authorities, agencies and the stakeholders
affected.
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5. Vanig e-commerce platform
Products
Vanig makes the process of finding and choosing products for ordering convenient and simple
on the Vanig platform, all products traded on the Vanig platform are defined by detailed
parameters such as the name, description, price, volume, category assignment etc. which
There are varieties of products listed on the Vanig platform and consumers choose the type
of products to buy, select the details of delivery, and pay in ethereum (ETH), bitcoin (BTC), fiat,
Vanig has the product listing and customer reviews as part of the information registered on
Product Search
We use the decentralized file storage network to manage the updated databases of products
listed on the Vanig platform. Through this, consumers use filters and product sorting to choose
what they want to buy. We understand the difficulties inherent in searching tens of thousands
of retail products and we aim to make your shopping experience easy and convenient. For
example, we have adopted the use of catalogue filters for the different product attributes and
categories.
Curated Products
Vanig identifies 200 top selling products each from the top 5 e-commerce sites from a
region using our machine learning and data mining algorithms.
The algorithm factors in key points like:
i. Number and frequency of reviews by verified buyers
ii. Detection of paid reviews
iii. Checking the product reviews and customer questions to extract and catalogue issues
faced by customers using Natural Language Processing.
In a similar fashion, we build a list of ideal sellers for each product and our outreach team
starts working on on-boarding those sellers into our program using incentives like:
i. Quick, hassle free import of inventory from their existing platform to Vanig.
ii. Offering Additional Vanig tokens as a bonus to onboard our platform.
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Product Listing and seamless integration with major e-commerce platforms
such as Amazon, Alibaba and Walmart stores can be on-boarded to Vanig. Vanig enables
independent sellers, large and small to create their Vanig stores with just a single click and
ease of upload. This single click captures everything you need from existing e-commerce
platform databases creating a complete product listing in Vanig. Vanig sellers upload:
product descriptions, prices, and hi-resolution images, codes and a wealth of data about
the products. With this feature, Vanig can run parallel to existing seller channels and as
Vanig’s advantages are realized more sellers will be attracted to the Vanig platform.
another e-commerce store or if you want to make many changes to your products or
inventory. When importing, Vanig converts the data from the CSV file into products.
API Connection
Through the integration of the Vanig platform using API, we are able to search the web for
the best product images and detailed descriptions. Using your own merchant identification
and signature, we make sure that your prices and ongoing inventory levels is synchronized
WooCommerce.
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Incentives
Today’s consumers have an array of e-commerce options to choose from and sellers need
to convince buyers with competitive rewards and discounts in order to win their trust and
loyalty. Especially in the competitive e-commerce environment, discount and reward programs
incentivizes consumers and gives them more reasons to come back. In the Vanig ecosystem,
our retailers use any of the smart contracts logics to develop bespoke reward and discount
Product listing and 100 x VANIG token or $6 worth of VANIG tokens whichever
complete 5 sales
is lower.
Product listing and lesser 100 x VANIG token or $6 worth of VANIG tokens whichever
than market price including
is lower.
shipping and complete 5 sales
Text Review
1 x VANIG tokens or $0.25 (whichever is lower) per verified
purchase.
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Loyalty Program
The Vanig e-commerce site rewards customers for purchases, through the Vanig Reward
Program. Every purchase by the customer earns that customer Vanig tokens. The accumulated
tokens can be used for purchase within the site once it reaches the threshold for spending.
Vanig has a detailed Rewards Program. Here is an illustration of the rewards program that
Every subsequent
2% of the transaction back in VANIG tokens.
purchase
Token redemption Once accumulated rewards is > 100 VANIG tokens, it can be
threshold redeemed in subsequent product purchase in the site.
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Vanig Rewards App
Vanig is building a browser plugin and a mobile app to show the price comparison
between major ecommerce players and Vanig. This will help Vanig get more number
of people to purchase on the platform. On top of that, the users get cashback rewards in
Vanig tokens for all purchases made through the Vanig rewards app or through the plugin.
In case another platform offers better prices than Vanig, the users are linked to other platforms
using Vanig Reward App’s affiliate links and we pass the commissions back to the user
in form of Vanig tokens. Users can in-turn use Vanig tokens to purchase products through
Vanig. This helps to create demand for Vanig tokens, and is good for the entire platform.
These apps will also help us gather anonymized data about the shopping habits of users, and
will help us in improving our platform. These metrics will also help Vanig measure how we are
doing in comparison with our peers, and help us chalk our future strategy.
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6. Vanig Token Sale
Vanig is an ambitious project aiming to revolutionize the world of e-commerce with a robust
supply chain support system. Vanig is conducting a token sale to allow stakeholders and
All token buyers and contributors will receive ERC20 exchangeable Vanig tokens on the
Ethereum network. The ERC20 token is accepted for exchange to a new token on a one to
one basis with the VANIG token. The Vanig token is a core component of the Vanig ecosystem
and is designed to facilitate a wide variety of operations that make the token an integral part
of the ecosystem and the driver for its economy. It is fractionally divisible, transferable and
fungible.
Token balances and transfers will be tracked by Vanig. To mitigate risk from unforeseen
circumstances such as large token theft, contract compromise, or a disrupting change in the
Ethereum protocol, Vanig may opt to freeze token transfers and issue a new token contract
with balances replacing that of the original token registry by a certain date. In the event of an
Ethereum fork, the Vanig team will timely announce which branch it will support.
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6.1 Allocation / distribution
Ends on
Private Sale 22 July 2018
JOIN PRIVATE SALE
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SALE STAGE 3 SALE STAGE 4 SALE STAGE 5
Token Distribution
2% Legal
Lock down period for core team - 4 years with 15% of tokens released every 6 months, first release after 12 months.
Lock Period for Advisors - 25% every 3 months and takes up to 12 months.
Lock Period for Legal - 24 months lock down, 15% every 3 months.
Incentive is capped at 25% every year which runs for 4 years, arrived based on business plan and customer acquisition rate.
Operating Budget
10% Research
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6.2. Utility
The Vanig ecosystem serves a purpose with far reaching implications for our economic
little experience with cryptocurrencies and likely to have little-to-no knowledge of blockchain.
The Vanig ecosystem has expanded beyond the crypto community and focuses its activity
e-commerce and supply chain industry and its specifics. We have made it very simple and
straightforward for consumers to buy, earn and use Vanig tokens. The complexities of opening
and maintaining a cryptocurrency wallet are made seamless through the Vanig website and
apps.
6.3. Bounty
We are selecting several bounty programs for use with early supporters and token buyers,
we aim to introduce bounties for leading channels including: Twitter, Facebook, Medium,
Telegram, YouTube, Reddit, and Instagram. Our bounty programs have signature and avatar
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7. Token Velocity & Demand
7.1. Vanig Dual Token Strategy Model
Decentralized Marketplace and Supply Chain network interactions between multiple business
between parties
Proposed Solution:
1. Exchange Tokens (VANIG) - Its ERC20 token that is tradeable at crytpo exchanges
2. Utility Tokens (VNG) - Mintable ERC20 derivate token. Can be used to purchase product
on Vanig marketplace. Supply chain players like brands, sellers and logistics companies
can use to transact between them. VNG utility token is not trade-able at any Crypto
exchange(s)
Vanig uses a dual token strategy to mint a derivative token (VNG) to insulate the consumers
from VANIG token volatility and also to allow the ecosystem participants like manufacturers
and suppliers to use the platform for B2B transactions. The derivative token VNG is generated
from VANIG through a staking smart contract that locks down the users VANIG token. There
is a variable number of VNG generated determined algorithmically based on several factors
like value of VANIG, platform activity, liquidity, volume etc. The consumers and other platform
users will have the opportunity to see how many VNG tokens they will receive prior to executing
the smart contract. There will be a distinct incentive for users to pay using VNG token but the
platform will also be accepting other cryptocurrencies that will be determined at the time of
platform deployment. The advantage of this model is to mitigate the volatility and inflationary
environment and generate liquidity that might arise because of over exposure of both digital
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The Vanig platform usage rights by manufacturers and suppliers will be based on the staking
contract that emits a variable amount of VNG for each VANIG token. The users will also be
able to pay in ETH or other ERC20 tokens that are acceptable. To prevent inflation of VNG, a
new VNG token will be generated after its consumed for specific transaction. The lockdown
period will be based on amount of the VANIG token that’s being staked and for the duration of
the transaction. This could be used to generate liquidity for the suppliers to purchase goods
from the manufacturers or loan an asset from other suppliers. This could also be used by
consumers to shop for products at an attractive price and there would be incentives for users
to stake VANIG tokens for VNG in addition to significant reduction of transaction fees. There
would be other benefits for using VNG like chargebacks , buying credits and being eligible for
specific promotions in the ecosystem.
profitable in Year 2 and will have YoY growth of 20 to 25% over the next few years until we
reach a 2% market share over the years, and it also means token demand goes up as well.
Our primary focus is South East Asia which is one of the fastest growing internet business
regions across the world. If required, business financial plan can be shared that will justify
these numbers.
commissions will be paid out as Vanig tokens, Vanig will purchase Vanig tokens using the
commissions paid out by the big retailers like Amazon, Lazada, walmart and 1000s of stores.
This means a continuous demand for Vanig tokens from Vanig itself to payout customers
without major costs to Vanig as we pass on Fiat payments from retailers to consumers as
Vanig tokens. For comparison, Ebates paid $800 Million in cashback so far.
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7.4. Token Burn
Vanig will burn all unsold tokens post the Token Sale in a publicly verifiable way. This will
immediately reduce the total Vanig tokens supply and make it more attractive for investors
considering all the other ways listed here for Vanig token demand.
Malaysia in Year 1 and ending with Indonesia and India in year 4. We will be profitable in year 2
onwards with profit (before tax) of $8M, $10.2M and 13.8 M in 2020, 2021 and 2022 respectively.
Vanig will use 20% of the quarterly profits to buyback Vanig tokens from the most liquid
exchange. We will continue the buyback every quarter to ensure overall tokens in circulation
8. Team
The Vanig team is driven and have been working tirelessly to realize the idea that is Vanig into
a solution and hope to build it into the product and ecosystem we envisioned.
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Executive team
Prem is an IT leader and Vinod is an Visionary, high performing, Dan has very strong experience
entrepreneur, with over a decade results-oriented Entrepreneur and scaling organizations in software
of experience in Retail and executive Leader that builds and and blockchain development.
E-Commerce. He is passionate inspires loyal, high performance, cross- Industries include security,
about Tech, Automation, AI, Process functional global teams that drive identity, financial, institutional and
efficiencies in the Retail space. for results who has over 10+ years of government for more than 20 years.
experience
Phil has a long list of accomplishments Geof has over 15 years experience As CCO, Lars manages the overall
ranging from creating one of the architecting, designing, implementing marketing and go to market
world’s top supply chain management and supporting enterprise strategy for Vanig. Lars carries
systems — Manugistics to playing systems, a specialist in design and a MSc in International business
instrumental roles in companies like implementation of decentralized peer- management and has a history in
General Motors & Kmart. to-peer networks and technology. sales and marketing.
Don is a supply chain innovator whose Dr. Brodbeck is Physician, Vishal is serving as the Chairman of
products established high-value Entrepreneur, Public Speaker, the Indian Blockchain Council. He has
industry footholds for global leaders, and Educator with a passion for been working and designing products
SMEs, and disruptive entrants. He new advances in healthcare and which can leverage Blockchain
helps us build a sound Supply Chain technology. At Vanig, he helps us Technology and efficiently solve
ecosystem. build our investor relationships. problems while reducing costs.
Thomas Copeland
Digital Marketing
Director
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Advisors
David Drake is Founder and Paddy is a technology, startup and Alan is a respected ecosystem
Chairman at LDJ Capital, a multi- e-commerce strategist, with vast builder, business advisor and
family office which deals in funds experience working with startups serial entrepreneur with a unique
worldwide with over $1.5 trillion in mentoring and guiding them to combination of experiences in
assets. David holds an MBA in Finance success. both large organizations and
from George Washington University entrepreneurial start-ups.
Jim is involved with projects like Hans is a blockchain developer. His Ali is the head of Supply Chain
airport development, logistics, experience ranges from system Strategy - Asia at Vanig. Ali
crypto, and publishing. As a business analysis, design, development, to brings his vast Supply Chain and
owner he brings 30+ years of process modeling. Hans focuses on Operations expertise in Asia to Vanig
practical “hands on” experience to payment gateways, blockchains and guide us through the crucial
the Vanig team. with foreign companies. region for us.
Destiny Aigbe
Jeremy Khoo Glen Liu Zhenquan
General Counsel /
Retail Strategist Token Economist
Securities Counsel
Jeremy is the retail strategist at Glen has overseen business Destiny represents issuers,
Vanig. He is Group CEO of iFashion development, accounts servicing, underwriters, and placement agents in
Group, an entrepreneur and strategy planning and client private and public securities offerings.
a strategist. He will help Vanig acquisition for over 6+ years. As a Destiny specializes in securities and
manage and coordinate our retail token economist for Vanig he will advising securities law, guides Vanig
plans and strategy. help us at Vanig with maintaining the on all legal aspects.
demand of the vanig token.
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Developers
9. Our Partners
Token Sale Partners
Busniess Partners
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10. Roadmap
Here are the key upcoming milestones in the roadmap, full roadmap view is shown in the next
page.
Our MVP is getting ready, the whitepaper is ready and has been published in our
website.
Our Token Generation Event and the public sale event is scheduled for July 2018.
In December 2018, we plan to release the Vanig 1.0 as an e-commerce platform; and
The two major milestones for 2019 are onboarding of various players into the ecosystem
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MAR 2017
Vanig concept is born
MAY 2017
Core team was formed, Business process and
Technology solution framework created
JUN 2017
E-Commerce Development kicked off
DEC 2017
Build Smart Contract and Blockchain components
FEB 2018
Integration between E-Commerce and
Blockchain
JULY 2018
VANIG Token Generation Event
DEC 2018
Launch E-Commerce Alpha Version ecosystem
- Open up registration for Vanig team &
community
MAR 2019
Mobile App Launch and On-board up to 1000 Supply
JUN 2019 Chain Asia Manufacturers/Sellers to Ecosystem
Pilot Vanig e-Commerce to Asia -
Philippines & Malaysia Consumers for Health,
Home & Beauty Categories
SEP 2019
Expand categories to Apparels, Electronics & Toys;
On-board 5000 Sellers to ecosystem
DEC 2019
Launch Vanig to Malaysia;
Vanig 2.0 Product release
JUN 2020
Launch of Singapore 10,000 Sellers to Ecosystem
DEC 2020
Hong Kong Launch, Vanig 3.0 Product release
JUN 2021
Vanig Launch in Indonesia
DEC 2021
India Launch
JUN 2022
On-board 25,000 Sellers to Ecosystem
JUN 2024
On-board 100,000 Sellers followed by rest of world subsequent roll outs - US, UK, Germany,
France, South Korea, Canada, Russia, Brazil & Japan
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11. Financial Projections
Vanig will be profitable in 2020 (year 2 of operation).
We aim to capture 1 % of the SEA e-commerce market by 2022, generating revenue of over
$32 M in 2022. The YoY growth once we are profitable would be 25-30%.
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12. Conclusion
We built Vanig, the world’s first integrated supply chain e-commerce ecosystem powered by
blockchain technology. Vanig is set to change the world of supply chains and e-commerce by
We are integrating and operating with major e-commerce stores and platforms. We are
integrating and connecting to major supply chains and bring onboard manufacturers,
Vanig has and will continue to help more players participate in the online e-commerce boom,
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