3rd VIRTUAL ROUND TABLE Conference

8-9 October 2010 (Fri/Sat)

An online conference on
language learning with technology

http://www.virtual-round-table.com

hosted by LANCELOT SchoolTM GmbH

www.lancelotschool.com

co-organizers Shelly Terrell and Berni Wall

p 1 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
The VIRTUAL ROUND TABLE conference is
a live online conference dedicated to
language learning with technology. It is
aimed at educators and language teaching
professionals in language schools, institutes
or other language related organisations.
It is held entirely online using virtual
classroom technology and provides a superb
opportunity to profile one’s company as being
truly ‘state-of-the-art’ in understanding and
promoting Internet-based learning.
The VIRTUAL ROUND TABLE conference
will present a number of web tools and
best practise on how to use these tools in
class for the benefit of our language learners.
Many appreciative comments from past
conferences testify that the conference
demonstrates well our efforts to provide
“innovative, inspiring and sociable
teacher training” for language teaching
professionals around the globe.
Our conference recordings have been viewed
many hundreds of times over and are now
housed under the [RECORDINGS] tab on the
homepage in the form of individual blogs for
easy sharing.
http://www.virtual-round-table.com

The previous two VIRTUAL ROUND

TABLE Conferences (November
2009 and April 2010) saw a total of
815 unique visitors attending live
sessions and more than 820 signed
up on the conference website.
These were from the following fields
:

 Language teaching
professionals
 Directors of Studies
 Teacher training
organisations
 Programme Managers and
Education Administrators
 Technology and Service
Providers
 Training Consultants and
Company Representatives
 Deans, Directors and
Researchers from
Universities and the Higher
Education Sector

p 2 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
The VIRTUAL ROUND TABLE conference is unique
because …

 it is an online conference for language teaching

professionals
 it takes place in virtual classrooms, which do not
require any installation, no log-in, no registration
 it is solely dedicated to language teaching with
technology

The 1st VIRTUAL ROUND TABLE conference took place on 12-13 November 2009 and the 2nd
VIRTUAL ROUND TABLE conference took place on 22-23 April 2010.

The many appreciative comments after the first conference of this kind and the subsequent
EduBlog award took us by surprise. In a follow-up survey we asked the question: How often?
and with 98% of all responses stating ‘semi-annually’ and even ‘quarterly’ as well as the
numerous positive testimonials, we decided to run the conference twice a year.

Compared to a local conference, an online conference reaches more people and is much more
efficient to organise.

To date, the conference is free of charge and relies on voluntary donations.

Both conferences saw a combined total of …

 75 guest speakers presenting and conducting workshops in over 100 sessions

 46 hours of program and recordings
 for more then 800 unique visitors and signed up members on the community site
in more than 75 countries
 language experts met in 9 panel discussions discussing and elaborating on research,
social media, teacher training and much more
 8 Second Life sessions simulcasted in Adobe ConnectPro, for easy viewing
 22 ‘show & tell’ presentations of products and services for language teachers
 18 hands-on workshops
 3 Pecha Kucha nights with a complete total of 17 Pecha Kucha presenters
 an innovative virtual simulcast, bridging Second Life with virtual classroom technology
 a poster exhibition in Second Life

Guest speakers included amongst others (listed in alphabetical order)…

… honorable guest speakers such as Waldemar Martyniuk of ECML who presented the
opening speech at the 2nd VIRTUAL ROUND TABLE conference about the work of ECML in
the area of language learning and technology

…researchers and representatives of CALL(Computer Assisted Language Learning)

organizations such as Stephen Bax, Graham Davies, John Gillespie, Ton Koenraad, Inge-
Anna Koleff, Andrew Lian, Robert O’Dowd et al.

…Second Life experts such as Hajnalka Beck [Dorka Nemeth], Nergiz Kern [Daffodil Fargis],
Ylva Lindberg, Dennis Newson [Osnacantab Nesterov], Joe Pereira [Creed Juran], Shiv

p 3 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
Rajendran [Kingsbury Yeats], David Richardson, Graham Stanley [Baldric Commons], Paul
Sweeney [Paolo Inventor] and others.

…teacher trainers and teacher training organisations such as Shaun Wilden of

International House, Gavin Dudeney of The Consultants-E, Pete Sharma of Pete Sharma
Associate, Russell Stannard of TeacherTrainingVideos, Marisa Constantinides of
CELTAthens, Holly Longstroth of LANCELOT SchoolTM GmbH, Marina Petrovic of EduCo,
Karenne Sylvester of KalinagoEnglish.

…EU funded projects such as MUVENATION, AVALON, NIFLAR, ARGuing, eCLIL, Chain
Stories, Lullabies from the Cradle, Don’t give up, EduComics, EuroLib, Web2.0ERC, TOOL for
Online and Offline Language Learning.

… webservices, publishers, products vendors and industry representatives such as

Graham Stanley of the British Council, Deborah Capras of Business Spotlight, Tim Darling of
digital publishing AG, Stace Wills of Elluminate, Kenny Christian of English Profi, Valentina
Dodge and Emma Watson of English 360, Simon Beeston of Oxford English Testing, Lukas
Palecek of Fronter, Philip Gienandt of LinguaTV, Ben Palmer of OURLesson, Lars Gyorvari of
phase6, Duane Sider of Rosetta Stone Inc., Janusz Hamerski of SolarNet, Henry Hon of Vyew,
Anthony Green of VOICEBook and others.

…Live online language schools and individual live online teachers such as Shiv
Rajendran of LanguageLab, Gerhilde Meissl-Egghart von Talkademy, Stefan Booy of Myngle,
Lukas Palecek of WebSchool, Monica Thomas of AdLib, Stephen Jones, Soaad, Hala, Vyara.

… bloggers, web 2.0 enthusiasts and individual experts such as Burcu Akyol, Sean
Banville, Paul Breibisch, Neal Chambers, Andy Chaplin, Kalyan Chattopadhyay, V Anitha Devi.
Seth Dickens, Carl Dowse, Alexandra Francisco, Ozge Karaoglu, Tamas Lorincz, Sue Lyon-
Jones, Nik Peachey, Nicholas Provenzana, Vicky Saumell, Bethany Smith, Shelly Terrell,
Silvia Rosenthal Tolisano, Berni Wall, Kirsten Winkler.

… networkers such as Kenny Christian (EnglishProfi), Angelika Güttl-Steinhofer (DaF

Community) and Maeshell West-Davies (sosocial club)

…’webheads’ such as Barbara Dieu, Evelyn Izequierdo, Dr. Doris Molero, Vance Stevens and
many others

p 4 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
TESTIMONIALS

“The recent Virtual Round Table conference resulted in a powerful exchange of ideas among
accomplished peers that belied its comfortable, intimate ambience. The Ning was well
managed to present information needed by participants such as events and forums in an easily
navigable format. The events were carried off flawlessly using Adobe Connect, and the
recordings make a substantial contribution to the burgeoning multiliterature on the field of
language learning through technology. The organizers are to be thanked and congratulated.“
Vance, UAE

I’ve spoken at many conferences and conducted workshops in the "real world", but the best
response I’ve had is still from Virtual Roundtable. Let’s do it again! - Mauricio, Australia

To join such a conference, from the comfort of home, at times which suited me, was a delight. I
made contact with others around the world who had interesting opinions and were happy to
share them. I would love to take part in another virtual conference. - Sue, USA

Acquiring such talented presenters and panelists, yet having the content accessible and of
interest to all-comers is an art. The balance of topics and depth of this conference and the
quality of the many speakers showed the skill and confidence of the curator and her team.
Anyone missing out on taking part in this conference would want to make sure that they kept
the time clear when the next virtual round table conference is announced. Taking part live - it
just makes sense! - Nigel, Australia

The people of Lancelot have done an amazing job pulling this off. The pioneering work of
Lancelot and its partners will be written about in the history books of language education. I’m
not joking. These people just blow my mind with their knowledge, passion, and dedication.
They are just as excited about technology as they are about the fundamentals of language
learning. The combination of both, drives them always to the cutting edge of our trade. -
Stefan, US

An excellent overview of the wide range of opportunities now available to teachers who really
want to get into an online environment. The presenters and moderators struck a fine balance
between providing interesting and informative content without overselling their concepts and
services. - Brent, Germany

A nice way to be a student again. We could chat and enjoy learning things. We spent some
very nice moments sharing our understanding of our work, the questions we have and the
ideas. A positive and highly enjoyable experience. - Dominique, France

The best thing about the Virtual Round Table Conference was the fact that at any given
moment we had the chance to swap ideas with more than 40 people from around the world.
This gave me the opportunity to put my own experience of teacher training and technological
issues in ELT here in Brazil in perspective with colleagues around the world and this has
subsequently led me to re-think a number of issues. It couldn't have been a more enriching
experience. - Valéria, Brazil

p 5 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
 SPONSORSHIP OPPORTUNITIES
Position your organisation as an e-learning industry leader by sponsoring the VIRTUAL
ROUND TABLE 2010 through one of our exclusive sponsorship packages!

All sponsorship packages include the positioning of your logo/ visual identity, top
sponsors’ logos will receive distinctive positioning:

 On the ‘Sponsors’ page with a link to your website

 In all conference mailings from the delegates database
 On all virtual classroom conference slides
 In the post-conference report sent to the press

The CONFERENCE SPONSOR of the VIRTUAL ROUND TABLE Conference is the

main supporter of the conference. Besides the general logo placement benefits stated on
page 6, this sponsorship includes:

 A special mention in the Opening Plenary Session

 The possibility of providing a speaker in one of the conference plenary sessions
(to be coordinated with and approved by the conference organisers)
 An opportunity to moderate and organise a (theme relevant) workshop/ product
presentation session within the conference programme, fully integrated into all
pre-conference announcements
 A recorded interview with the scholarship winner(s)
 A full-page colour advertisement in the programme/ exhibition pdf document
 A logo/ visual identity placement at the beginning and at the end of each of the
conference recordings
 The insertion of your promotional brochure in the digital conference bags
 The integration of your company in VIRTUAL ROUND TABLE PR activities
 The insertion of your company information in press reports

Price: 1500 € plus 19% VAT

p 6 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
As a TEACHER TRAINING GRANT sponsor, your company may position itself as a
generous promoter of teacher training in the technology-supported language learning
and training market. Teacher training grant winners must be conference participants and
they may choose a teacher training course from a list of courses with special emphasis
on language learning with technology.

The sponsorship is a contribution towards 50% of the course fee. Generous donations
by all participants will be collected and added to a fund. If your company and the amount
of your donation would like to be mentioned, we will gladly do so.

The following list of four teacher training courses have been selected because they all train
language learning with technology and they can be taken at a distance.

1. IH COLT - IH Certificate for Online Tutoring, International House (Infos:

http://www.ihonlinetraining.net/ihcolt.html )
2. Cert ICT - Certificate in Teaching Language with Technology, The Consultants-E
(Infos: http://www.theconsultants-e.com/courses/trinityict/index.asp )
3. LANCELOT Training - LANguage learning with CErtified Live Online Teachers,
LANCELOT School (Infos:
http://www.lancelotschool.com/index.php?option=com_content&view=article&id=115&It
emid=117 )
4. EUROVOLT via VLE, Die Wiener Volkshochschulen GmbH, Kompetenzzentrum
Lernen und eLearning + Kompetenzzentrum Sprachen und Kulturen (Infos:
http://www.eurovolt.net/)

Besides the general logo placement benefits stated above on page 6, this sponsorship
includes (depending on the amount):
 A special mention in the opening Plenary Session
 The possibility of providing a speaker in one of the conference plenary sessions
(to be coordinated with and approved by the conference organisers)
 An opportunity to moderate and organise a (theme relevant) workshop/ product
presentation session within the conference programme, fully integrated into all
pre-conference announcements
 A recorded interview with the teacher training grant winner(s)
 A full-page colour advertisement in the programme/ exhibition pdf document
 A logo/ visual identity placement at the end of each of the conference
recordings
 The insertion of your promotional brochure in the digital conference bags
 The integration of your company in VIRTUAL ROUND TABLE PR activities
 The insertion of your company information in press reports

Price: voluntary contribution towards a fund for 50%

of a teacher training course of choice
from a list of 4-5 teacher training courses
which train language learning with technology

p 7 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
A current favourite at conferences worldwide, and also very popular at VIRTUAL
ROUND TABLE conferences is the PECHA KUCHA NIGHT. This popular event of a
number of speedy presentations Pecha Kucha style (20 slides auto-advancing every
20sec) gives you the perfect visibility and promotional opportunity to profile your
company as a sponsor of creativity, innovation and fun. Besides the general logo
placement benefits stated on page 6, this sponsorship includes:

 A special mention in the opening plenary session

 A secured slot as a Pecha Kucha presenter or moderator
 A logo/ visual identity placement at the end of each of the Pecha
Kucha recordings
 A detailed INSIGHT analysis of viewings of Pecha Kucha
recordings
 A full-page colour advertisement in the programme/ exhibition pdf
document
 A special mention in the description of the playlist on YouTube
 The insertion of your promotional brochure in the digital conference
bags
 The integration of your company in VIRTUAL ROUND TABLE PR
activities
 The insertion of your company information in press reports

Price: 200 € plus 19% VAT

p 8 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
The SPEAKERS’ RECEPTION group on the conference website is an exclusive group
of guest speakers, panelists chairpersons, moderators and conference organisers.
Besides the general logo placement benefits stated on page 6, this sponsorship
includes:

 Your logo/ visual identity and a link to your website in the speakers’ reception group
 A special mention in the opening Plenary Session
 An opportunity to moderate and organise a (theme relevant) workshop/ product
presentation session within the conference programme, fully integrated into all pre-
conference announcements
 A half-page colour advertisement in the programme/ exhibition catalogue
 The insertion of your promotional brochure in the digital conference bags
 The integration of your company in VIRTUAL ROUND TABLE PR activities
 The insertion of your company information in the press pigeon holes

Price: 100 € plus 19% VAT

WEBSITE ADS are a prominent eye catcher on the main conference site. Throughout the
conference, participants access the schedules frequently and see your advertisement over and
over again in a rotating banner. This could mean reaching hundreds of participants in a short
period of time and many more due to the recordings being displayed on the site. This
advertisement remains active for 6 months until the next VIRTUAL ROUND TABLE
Conference.

 Your logo/ visual identity and a

link to your website in the banner
 An opportunity to moderate and
organise a (theme relevant)
workshop/ product presentation
session within the conference
programme, fully integrated into
all pre-conference
announcements
 The insertion of your promotional
brochure in the digital conference
bags
 The integration of your company
in VIRTUAL ROUND TABLE PR
activities
 The insertion of your company
information in the press pigeon
holes

Price: 60 € plus 19% VAT

for 6 months

p 9 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
As an important and popular element of the conference, promotional TOOLS AND
SERVICES are an essential sponsorship opportunity. Besides the general logo
placement benefits stated on page 6, this sponsorship includes:

 A special mention of your company’s products and services promotional offers of tools
and services (i.e. free digital teaching & learning material, free books, free CD-ROMs,
free 1-year membership etc.)
 The insertion of your promotional offers in the conference price draw at the end of the
conference
 The insertion of your promotional offers of tools and services in the digital conference
bag
 A quarter-page colour advertisement in the programme/ exhibition catalogue
 The insertion of your promotional brochure in the virtual conference bags
 The insertion of your company information in press reports

Price: 50 € plus VAT

as well as your promotional offer
(i.e. free digital teaching & learning material/ course/
CD-ROM/ membership/ site access/ software etc.)

A DIGITAL CONFERENCE BAG essentially is an email that is sent to conference

participants with the conference programme in pdf format and other attachments. This
email will contain your logo / visual identity as a conference bag sponsor. Including your
promotional material in this welcoming email will ensure a first impression with the
participants. Besides the general logo placement benefits stated on page 6, this
sponsorship includes:

 Your logo and website link on every digital conference bag together with VIRTUAL
ROUND TABLE visuals
 The insertion of your promotional brochure in the digital conference bags welcoming
email
 A quarter-page colour advertisement in the programme/ exhibition pdf document
 The integration of your company in VIRTUAL ROUND TABLE PR activities
 The insertion of your company information in press reports
Price: 35 € plus 19% VAT

p 10 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference
If you are interested in any of the exhibition, sponsorship and/ or marketing items mentioned
above, please contact us at:

Organiser
LANCELOT SchoolTM GmbH
Im Schwenkenland 18  79224 Umkirch 
Germany
Heike Philp
Tel +49(0)76 65 939 09 09
Fax +49(0)76 65 947 29 74
E-mail: info@lancelotschool.com
http://www.virtual-round-table.com
www.lancelotschool.com
Blog: www.letstalkonline.com
http://www.twitter.com/heikephilp

Co-organiser
Shelly Terrell, VP of Educator Outreach for
Parentella.com, Germany

shellyterrell@gmail.com
www.parentella.com
http://teacherbootcamp.edublogs.org
http://www.twitter.com/shellterrell

Co-organiser
Berni Wall, RLI-Gapfillers
+44(0) 1609 748 175

www.language-tuition.co.uk
www.gapfillers.co.uk
Radical Language –a blog for English learners
http://www.twitter.com/rliberni

p 11 of 11 Sponsorship & Exhibition Opportunities Author: Heike Philp

Virtual Round Table conference