LESSON 1:

NATURE AND
ELEMENTS OF
COMMUNICATION
LESSON HIGHLIGHT

Meaning is not found in words,

but is created by people.
LESSON OBJECTIVES

• Define Communication;
• Explain the nature and process of
communication;
• Make a diagram that shows the
communication model in their own family.
SUPPLEMENTARY INFORMATION
™ Speech or oral communication is the
.
exchange of verbal messages with the
employment of nonverbal cues such as
tone of voice, bodily actions, eye
communication and others.
™ Some other examples of barriers come
.
from outside factors such as the setting
of the conversation, listener and
speaker’s feelings or moods, and
cultural barriers.
Pair up and exchange ideas about the following
terms:
• Communication
• Sender
• Message
• Medium
• Channel
• Feedback
• Noise
• Destination
WARM UP
• Form groups of four to five members.
• Create a two-minute group presentation that
reflects your understanding of “communication”
is about.
• Be creative.
• You have five minute to prepare.
DEBRIEFING QUESTIONS:
•Is effective communication important?
Why? Why not?
GATEKEEPER
SELF-AUDIT
C O M M U N I C AT I O N
 COMMUNICATION
• Is the process of expressing and exchanging
information, thoughts, ideas, and feelings.
• According to Wood (20004), communication is a
systematic process in which individuals interact with
and through symbols to create and interpret meaning.
• Communication is a process of sharing and conveying
messages or information from one person to another
within and across channels, contexts, media, and
cultures (McCornack, 2014).
 COMMUNICATION
Contexts/ Situations
face-to-face interaction,
a phone conversation,
a group discussion,
a meeting or interview,
a letter correspondence,
a class recitation,
and many others.
 N AT U R E I F
C O M M U N I C AT I O N
•Communication is a process
•Communication is systematic
•Communication is symbolic
•Communication involves meaning
 DIFFERENT
LEVELS OF
C O M M U N I C AT I O N
 PROCESS OF
C O M M U N I C AT I O N
 COMPONENTS
• Speaker
• Message
• Encoding
• Channel
• Decoding
• Receiver
• Feedback
• Context
• Barrier
 COMMUNICATION
BREAKDOWN
• Breakdowns AND NOISE
occur in the communication
process from time to time,
Occurs when the message or the feedback is not
sent or received properly- at least in the way that
sender intends- or is not received by the
concerned party altogether.

• Noise is a technical term used to refer to all the

possible barriers to effective communication.
KINDS OF NOISE
•Physical Noise
•Psychological Noise
•Physiological Noise
•Semantic Noise
Process of Communication
• The speaker generates an idea.
• The speaker encodes an idea or converts the
idea into words or actions.
• The speaker transmits or sends out a message.
• The receiver gets the message.
• The receiver decodes or interprets the
based on the context.
• The receiver sends or provides feedback.
Example
• Daphne loves Rico, her suitor, as a friend.
• She thinks of how to tell him using their native
language.
• She tells him, “Rico, mahal kita bilang kaibigan.”
• Rico hears what Daphne says.
• He tries to analyze what she means based on the
content and their relationship, and he is heartbroken.
• He frowns and does not say something, because he
in pain.
 MODELS OF
C O M M U N I C AT I O N
LINEAR COMMUNICATION MODEL

•Shows a straight path of relaying

information.
•One directional
•Proposed by Aristotle
INTERACTIVE COMMUNICATION
MODEL

•Two way process

•Interaction
TRANSACTION MODEL
• Developed by Dean Barnlund
• Shows communication as occurring
continuously and simultaneously between
or among people.
• The Transaction Model is a two-way
process with the inclusion of feedback as
SHANNON-WEAVER MODEL
• Known as the mother of all communication
models,
• Shannon-Weaver model (1949) depicts
communication as a linear or one-way process
consisting of five elements
• This model, however, has been criticized for
missing one essential element in the
communication process: feedback.
Study the diagram. It represents the
Schramm Model.
• Schramm (1954) modified the Shannon-
Weaver Model.
1. What has Schramm added to the
Shannon-Weaver Model?
2. Is the new model more comprehensive?
Why do you think so?
Stand up. Think of one fact that you know about
communication and share it with everyone. Once
have shared something, you can sit down and listen
what the rest of the class has to share.