Pedoman Cetak Buku Tugas Manajemen Strategik

(versi revisi)
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tebal
 Edition of Collaborative Based Learning
kata ini wajib ada

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Silahkan dibuat se-kreatif dan se-inovatif
mungkin visual design cover
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“Strategic Management of ...Nama Perusahaan..”

LOGO MM UNPAD
PROGRAM MAGISTER MANAJEMEN
UNIVERSITAS PADJADJARAN
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Preface
MM Unpad has been positioned itself as one of the best MM programs in
Indonesia. Its known for its MM Unpad’s uniquesness that use an approach called
"Collaborative Based Learning” (CBL). CBL focused on the collaboration between the
faculty, students, practitioners, and stakeholders in co-creation value of education. One
of the CBL applied in the subject of Strategic Management is the Collaborative
Learning on Company-based Issues.
This collaborative learning focuses on how to identify, analyze, and recommend
alternative solutions by understanding real business problems of the company. This
process is conducted in selected companies. As the companies are selected, the process
of collaborative learning on company-based issues is started by focusing on how
theoretical concepts understood, then analyze real problems of the companies and
finally strategic solution of the selected companies presented.
The learning is conducted through discussion among students in understanding
concept, issues, and application facilitate by the lecturer and the guest lecture from
companies. The strategic issues are scrutinized with contemporary business and
management concepts. This process is conducted by presenting relevant issues at the
selected companies and at last, the learning process is directed to synthesize critical and
strategical recommendation for the issues.
The odd semester of 2013, MM Unpad through Strategic Management class has
selected nearly 33 companies. List of companies selected are provided in the next page
of this book.
Finally, the book were the results of a happy and productive collaboration
among lectures, guest lecturers and students and valued colleaques in Strategic
Management Class.

Sincerely
Bandung, December 2013

Popy Rufaidah, SE, MBA, Ph.D

Director of MM Unpad
 LIST OF COMPANIES

EXECUTIVE CLASS
...masukan daftar nama perusahaan di kelas Khusus...

EVENING CLASS
BCA FINANCE
PT. Tri Bayan Tirta (ALTO Air Minum)
PT. Goodyear Indonesia (Manufaktur)
RS. Cahya Kawaluyan (Rumah sakit)
PT. Indonesian Paradise Island (Perhotelan)
Container
PT. Century Textile Industry, Tbk
Yogya Kepatihan (Retail)
Hotel Lingga
...masukan daftar nama perusahaan di kelas sore...

MORNING CLASS-A
...masukan daftar nama perusahaan pagi (MS-A)...

MORNING CLASS-B

...masukan daftar nama perusahaan pagi (MS-B)...

“Strategic Management of ...Nama Perusahaan..”
Written by
 Foto, Nama, Npm, Email, Concentration
 Foto, Nama, Npm, Email, Concentration
 Foto, Nama, Npm, Email, Concentration

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....tulis kelas pagi/sore/khusus...
MORNING CLASS
Daftar Isi Buku
Isi Buku