6 MONTHS PLAN FOR MEC

Team:

1- One Person for KUHNEZUG (with spare parts)

2- One Person for KG Crane (with spare parts)
3- One Person for Demag Crane (with spare parts)
4- One person for CHAIN HOIST [chain block + lever hoist] (for whole sale supply
only)
5- One lady for documentation, record keeping and file management purpose.
(Qualification BSc)

 Sales and Promotion for all principals products in the following countries:
o Pakistan.
o Iran.
o Afghanistan.
o Bangladesh

 One diploma holder mechanical for estimations and crane drawings

 Kuhnezug , KG Crane and Demag person will target same market.
 Local supplies on MEC letterhead and import supplies on principal letterhead
 Create competition within ourselves also leads to proper marketing of our all three
products in the market.
 Eventually we can capture the market.
 Creating sub agents in Pakistan. Give the same price to every sub agent.
 Chain hoist person will only focus on shershah markets and distributors
 Service team:
o 5 person
o Contract basis for one year.
o Make a permanent team if the work increases
 Each person shall join from 10 to 14 thousand per month salary
 After one year they will be transferred on commission basis after a good training
and confidence.

Scope of Work:
 Training for each person for one week:
o Detailed knowledge about MEC
o Detailed knowledge about products (KG Crane + KUHNEZUG + Demag)
o Working procedure of cranes
o They will go for a meeting with customer
o They will do the projects for a week with me.
 Marketing strategies:
o Distribution of flyers in Expo
 o Email marketing
o Division of industries among each person
o So we can cover maximum and all the industries of Pakistan
o Check customers of verlinde cranes and street crane in Pakistan.
o Shall work on minimum profit to cut the customers of verlinde and street
in the beginning.
 Fabrication rate shall be finalized internally !!!
 Value added services to customers
o Free servicing of crane after one year of installation for one time only
o Small spare parts free of cost for new customers only
 Training to be provided to accounts to keep record of payments of all projects,
material payments, payment made to principal, managing accounts to keep a track
of cost incurred to do a project with material used/purchased.